APO Research, Inc.

APO RESEARCH · REPORT

Anime and Game Figures

Selected research

Market Structure

Global Anime and Game Figures Market by Size, by Type, by Application, by Region, History and Forecast 2021-2032

Market perspective

The global Anime and Game Figures market is projected to grow from US$ million in 2026 to US$ million by 2032, implying a CAGR of % over 2026-2032.

The US & Canada market for Anime and Game Figures is projected to increase from US$ million in 2026 to US$ million by 2032, at a CAGR of % over 2026-2032.

The Europe market for Anime and Game Figures is projected to increase from US$ million in 2026 to US$ million by 2032, at a CAGR of % over 2026-2032.

Read the full market overview

The Asia Pacific market for Anime and Game Figures is projected to increase from US$ million in 2026 to US$ million by 2032, at a CAGR of % over 2026-2032.

The China market for Anime and Game Figures is projected to increase from US$ million in 2026 to US$ million by 2032, at a CAGR of % over 2026-2032.

Leading global manufacturers of Anime and Game Figures include Good Smile Company, Alter, MaxFactory, Bandai, Pop Mart, Kaiyodo, Kotobukiya, Aniplex+ and HOT TOYS, among others. In 2025, the top three vendors together accounted for approximately % of global revenue.

This report provides an overview of the global Anime and Game Figures market in terms of sales, revenue, and price, analyzing global market trends using historical revenue and sales data for 2021-2025, estimates for 2026, and projected CAGRs through 2032.

The study covers key producers of Anime and Game Figures and sales in major regions and countries, assesses future market potential, and highlights priority regions and countries for segmenting the market into sub-sectors, with country-specific market value data for the U.S., Canada, Mexico, Brazil, China, Japan, South Korea, Southeast Asia, India, Germany, the U.K., Italy, the Middle East, Africa, and other countries.

The report also presents Anime and Game Figures sales, revenue, market share, and industry ranking for the main manufacturers for 2021-2026, identifies the major stakeholders in the global market, and analyzes their competitive landscape and market positioning based on recent developments and segmental revenues.

In addition, the report analyzes segment data by Type and Application—covering sales, revenue, and price—for 2021-2032, and evaluates and forecasts the Anime and Game Figures market size, projected growth trends, production technologies, key applications, and end-use industries.

Anime and Game Figures Segment by Company

Good Smile Company

Alter

MaxFactory

Bandai

Pop Mart

Kaiyodo

Kotobukiya

Aniplex+

HOT TOYS

Hobbymax

MegaHouse

Hasbro

Beijing Lezi Tiancheng

Aofei Entertainment

Square Enix

Medicom Toy

Funko

Sega

Anime and Game Figures Segment by Type

1/4 Scale Figure

1/6 Scale Figure

1/7 Scale Figure

1/8 Scale Figure

1/10 Scale Figure

1/12 Scale Figure

Q Version/Non-Scale Figure

Anime and Game Figures Segment by Application

Online Sales

Offline Sales

Anime and Game Figures Segment by Region

North America

United States

Canada

Mexico

Europe

Germany

France

U.K.

Italy

Russia

Spain

Netherlands

Switzerland

Sweden

Poland

Asia-Pacific

China

Japan

South Korea

India

Australia

Taiwan

Southeast Asia

South America

Brazil

Argentina

Chile

Colombia

Middle East & Africa

Egypt

South Africa

Israel

Türkiye

GCC Countries

Study Objectives

1. To analyze and research the global status and future forecast, involving, production, value, consumption, growth rate (CAGR), market share, historical and forecast.

2. To present the key manufacturers, capacity, production, revenue, market share, and Recent Developments.

3. To split the breakdown data by regions, type, manufacturers, and Application.

4. To analyze the global and key regions market potential and advantage, opportunity and challenge, restraints, and risks.

5. To identify significant trends, drivers, influence factors in global and regions.

6. To analyze competitive developments such as expansions, agreements, new product launches, and acquisitions in the market.

Reasons to Buy This Report

1. This report will help the readers to understand the competition within the industries and strategies for the competitive environment to enhance the potential profit. The report also focuses on the competitive landscape of the global Anime and Game Figures market, and introduces in detail the market share, industry ranking, competitor ecosystem, market performance, new product development, operation situation, expansion, and acquisition. etc. of the main players, which helps the readers to identify the main competitors and deeply understand the competition pattern of the market.

2. This report will help stakeholders to understand the global industry status and trends of Anime and Game Figures and provides them with information on key market drivers, restraints, challenges, and opportunities.

3. This report will help stakeholders to understand competitors better and gain more insights to strengthen their position in their businesses. The competitive landscape section includes the market share and rank (in volume and value), competitor ecosystem, new product development, expansion, and acquisition.

4. This report stays updated with novel technology integration, features, and the latest developments in the market.

5. This report helps stakeholders to gain insights into which regions to target globally.

6. This report helps stakeholders to gain insights into the end-user perception concerning the adoption of Anime and Game Figures.

7. This report helps stakeholders to identify some of the key players in the market and understand their valuable contribution.

Chapter Outline

Chapter 1: Provides an overview of the Anime and Game Figures market, including product definition, global market growth prospects, market size, sales, and average price forecasts (2021-2032).

Chapter 2: Provides the market dynamics, latest developments of the market, the driving factors and restrictive factors of the market, the challenges and risks faced by manufacturers in the industry, and the analysis of relevant policies in the industry.

Chapter 3: Detailed analysis of Anime and Game Figures manufacturers competitive landscape, price, sales and revenue market share, latest development plan, merger, etc.

Chapter 4: Provides the analysis of various market segments by type, covering the market size and development potential of each market segment, to help readers find the blue ocean market in different market segments.

Chapter 5: Provides the analysis of various market segments by application, covering the market size and development potential of each market segment, to help readers find the blue ocean market in different downstream markets.

Chapter 6: Sales of Anime and Game Figures in regional level. It provides a quantitative analysis of the market size and development potential of each region and introduces the market development, future development prospects, market space of each country in the world.

Chapter 7: Revenue of Anime and Game Figures in regional level. It provides a quantitative analysis of the market size and development potential of each region and introduces the market development, future development prospects, market space of each country in the world.

Chapter 8: Provides profiles of key players, introducing the basic situation of the main companies in the market in detail, including product sales, revenue, price, gross margin, product introduction, recent development, etc.

Chapter 9: Analysis of industrial chain, including the upstream and downstream of the industry.

Chapter 10: Concluding Insights of the report

More report detail

Tables and figures
List of Tables Table 1. Anime and Game Figures Industry Trends Table 2. Anime and Game Figures Industry Drivers Table 3. Anime and Game Figures Industry Opportunities and Challenges Table 4. Anime and Game Figures Industry Restraints Table 5. Global Anime and Game Figures Revenue by Manufacturers (US$ Million) & (2021-2026) Table 6. Global Anime and Game Figures Revenue Market Share by Manufacturers (2021-2026) Table 7. Global Anime and Game Figures Sales by Manufacturers (k units) & (2021-2026) Table 8. Global Anime and Game Figures Sales Market Share by Manufacturers Table 9. Global Anime and Game Figures Average Sales Price (US$/unit) of Manufacturers (2021-2026) Table 10. Global Anime and Game Figures Industry Manufacturers Ranking, 2024 VS 2025 VS 2026 Table 11. Global Anime and Game Figures Key Manufacturers Manufacturing Sites & Headquarters Table 12. Global Anime and Game Figures Manufacturers, Product Type & Application Table 13. Global Anime and Game Figures Manufacturers Establishment Date Table 14. Global Manufacturers Market Concentration Ratio (CR5 and HHI) Table 15. Global Anime and Game Figures by Manufacturers Type (Tier 1, Tier 2, and Tier 3) & (based on the Revenue of 2025) Table 16. Major Manufacturers of 1/4 Scale Figure Table 17. Major Manufacturers of 1/6 Scale Figure Table 18. Major Manufacturers of 1/7 Scale Figure Table 19. Major Manufacturers of 1/8 Scale Figure Table 20. Major Manufacturers of 1/10 Scale Figure Table 21. Major Manufacturers of 1/12 Scale Figure Table 22. Major Manufacturers of Q Version/Non-Scale Figure Table 23. Global Anime and Game Figures Sales by Type 2021 VS 2025 VS 2032 (k units) Table 24. Global Anime and Game Figures Sales by Type (2021-2026) & (k units) Table 25. Global Anime and Game Figures Sales by Type (2027-2032) & (k units) Table 26. Global Anime and Game Figures Sales Market Share by Type (2021-2026) Table 27. Global Anime and Game Figures Sales Market Share by Type (2027-2032) Table 28. Global Anime and Game Figures Revenue by Type 2021 VS 2025 VS 2032 (k units) Table 29. Global Anime and Game Figures Revenue by Type (2021-2026) & (k units) Table 30. Global Anime and Game Figures Revenue by Type (2027-2032) & (k units) Table 31. Global Anime and Game Figures Revenue Market Share by Type (2021-2026) Table 32. Global Anime and Game Figures Revenue Market Share by Type (2027-2032) Table 33. Major Manufacturers of Online Sales Table 34. Major Manufacturers of Offline Sales Table 35. Global Anime and Game Figures Sales by Application 2021 VS 2025 VS 2032 (k units) Table 36. Global Anime and Game Figures Sales by Application (2021-2026) & (k units) Table 37. Global Anime and Game Figures Sales by Application (2027-2032) & (k units) Table 38. Global Anime and Game Figures Sales Market Share by Application (2021-2026) Table 39. Global Anime and Game Figures Sales Market Share by Application (2027-2032) Table 40. Global Anime and Game Figures Revenue by Application 2021 VS 2025 VS 2032 (k units) Table 41. Global Anime and Game Figures Revenue by Application (2021-2026) & (k units) Table 42. Global Anime and Game Figures Revenue by Application (2027-2032) & (k units) Table 43. Global Anime and Game Figures Revenue Market Share by Application (2021-2026) Table 44. Global Anime and Game Figures Revenue Market Share by Application (2027-2032) Table 45. Global Anime and Game Figures Sales by Region: 2021 VS 2025 VS 2032 (k units) Table 46. Global Anime and Game Figures Sales by Region (2021-2026) & (k units) Table 47. Global Anime and Game Figures Sales Market Share by Region (2021-2026) Table 48. Global Anime and Game Figures Sales Forecasted by Region (2027-2032) & (k units) Table 49. Global Anime and Game Figures Sales Forecasted Market Share by Region (2027-2032) Table 50. North America Anime and Game Figures Sales Growth Rate by Country: 2021 VS 2025 VS 2032 (k units) Table 51. North America Anime and Game Figures Sales by Country (2021-2026) & (k units) Table 52. North America Anime and Game Figures Sales by Country (2027-2032) & (k units) Table 53. Europe Anime and Game Figures Sales Growth Rate by Country: 2021 VS 2025 VS 2032 (k units) Table 54. Europe Anime and Game Figures Sales by Country (2021-2026) & (k units) Table 55. Europe Anime and Game Figures Sales by Country (2027-2032) & (k units) Table 56. Asia Pacific Anime and Game Figures Sales Growth Rate by Country: 2021 VS 2025 VS 2032 (k units) Table 57. Asia Pacific Anime and Game Figures Sales by Country (2021-2026) & (k units) Table 58. Asia Pacific Anime and Game Figures Sales by Country (2027-2032) & (k units) Table 59. South America, Middle East and Africa Anime and Game Figures Sales Growth Rate by Country: 2021 VS 2025 VS 2032 (k units) Table 60. South America, Middle East and Africa Anime and Game Figures Sales by Country (2021-2026) & (k units) Table 61. South America, Middle East and Africa Anime and Game Figures Sales by Country (2027-2032) & (k units) Table 62. Global Anime and Game Figures Revenue Grow Rate (CAGR) by Region: 2021 VS 2025 VS 2032 (US$ Million) Table 63. Global Anime and Game Figures Revenue by Region (2021-2026) & (US$ Million) Table 64. Global Anime and Game Figures Revenue by Region (2027-2032) & (US$ Million) Table 65. Global Anime and Game Figures Revenue Market Share by Region (2021-2026) Table 66. Global Anime and Game Figures Revenue Market Share by Region (2027-2032) Table 67. Good Smile Company Company Information Table 68. Good Smile Company Business Overview Table 69. Good Smile Company Anime and Game Figures Sales (k units), Price (US$/unit), Revenue (US$ Million) and Gross Margin (2021-2026) Table 70. Good Smile Company Anime and Game Figures Product Portfolio Table 71. Good Smile Company Recent Development Table 72. Alter Company Information Table 73. Alter Business Overview Table 74. Alter Anime and Game Figures Sales (k units), Price (US$/unit), Revenue (US$ Million) and Gross Margin (2021-2026) Table 75. Alter Anime and Game Figures Product Portfolio Table 76. Alter Recent Development Table 77. MaxFactory Company Information Table 78. MaxFactory Business Overview Table 79. MaxFactory Anime and Game Figures Sales (k units), Price (US$/unit), Revenue (US$ Million) and Gross Margin (2021-2026) Table 80. MaxFactory Anime and Game Figures Product Portfolio Table 81. MaxFactory Recent Development Table 82. Bandai Company Information Table 83. Bandai Business Overview Table 84. Bandai Anime and Game Figures Sales (k units), Price (US$/unit), Revenue (US$ Million) and Gross Margin (2021-2026) Table 85. Bandai Anime and Game Figures Product Portfolio Table 86. Bandai Recent Development Table 87. Pop Mart Company Information Table 88. Pop Mart Business Overview Table 89. Pop Mart Anime and Game Figures Sales (k units), Price (US$/unit), Revenue (US$ Million) and Gross Margin (2021-2026) Table 90. Pop Mart Anime and Game Figures Product Portfolio Table 91. Pop Mart Recent Development Table 92. Kaiyodo Company Information Table 93. Kaiyodo Business Overview Table 94. Kaiyodo Anime and Game Figures Sales (k units), Price (US$/unit), Revenue (US$ Million) and Gross Margin (2021-2026) Table 95. Kaiyodo Anime and Game Figures Product Portfolio Table 96. Kaiyodo Recent Development Table 97. Kotobukiya Company Information Table 98. Kotobukiya Business Overview Table 99. Kotobukiya Anime and Game Figures Sales (k units), Price (US$/unit), Revenue (US$ Million) and Gross Margin (2021-2026) Table 100. Kotobukiya Anime and Game Figures Product Portfolio Table 101. Kotobukiya Recent Development Table 102. Aniplex+ Company Information Table 103. Aniplex+ Business Overview Table 104. Aniplex+ Anime and Game Figures Sales (k units), Price (US$/unit), Revenue (US$ Million) and Gross Margin (2021-2026) Table 105. Aniplex+ Anime and Game Figures Product Portfolio Table 106. Aniplex+ Recent Development Table 107. HOT TOYS Company Information Table 108. HOT TOYS Business Overview Table 109. HOT TOYS Anime and Game Figures Sales (k units), Price (US$/unit), Revenue (US$ Million) and Gross Margin (2021-2026) Table 110. HOT TOYS Anime and Game Figures Product Portfolio Table 111. HOT TOYS Recent Development Table 112. Hobbymax Company Information Table 113. Hobbymax Business Overview Table 114. Hobbymax Anime and Game Figures Sales (k units), Price (US$/unit), Revenue (US$ Million) and Gross Margin (2021-2026) Table 115. Hobbymax Anime and Game Figures Product Portfolio Table 116. Hobbymax Recent Development Table 117. MegaHouse Company Information Table 118. MegaHouse Business Overview Table 119. MegaHouse Anime and Game Figures Sales (k units), Price (US$/unit), Revenue (US$ Million) and Gross Margin (2021-2026) Table 120. MegaHouse Anime and Game Figures Product Portfolio Table 121. MegaHouse Recent Development Table 122. Hasbro Company Information Table 123. Hasbro Business Overview Table 124. Hasbro Anime and Game Figures Sales (k units), Price (US$/unit), Revenue (US$ Million) and Gross Margin (2021-2026) Table 125. Hasbro Anime and Game Figures Product Portfolio Table 126. Hasbro Recent Development Table 127. Beijing Lezi Tiancheng Company Information Table 128. Beijing Lezi Tiancheng Business Overview Table 129. Beijing Lezi Tiancheng Anime and Game Figures Sales (k units), Price (US$/unit), Revenue (US$ Million) and Gross Margin (2021-2026) Table 130. Beijing Lezi Tiancheng Anime and Game Figures Product Portfolio Table 131. Beijing Lezi Tiancheng Recent Development Table 132. Aofei Entertainment Company Information Table 133. Aofei Entertainment Business Overview Table 134. Aofei Entertainment Anime and Game Figures Sales (k units), Price (US$/unit), Revenue (US$ Million) and Gross Margin (2021-2026) Table 135. Aofei Entertainment Anime and Game Figures Product Portfolio Table 136. Aofei Entertainment Recent Development Table 137. Square Enix Company Information Table 138. Square Enix Business Overview Table 139. Square Enix Anime and Game Figures Sales (k units), Price (US$/unit), Revenue (US$ Million) and Gross Margin (2021-2026) Table 140. Square Enix Anime and Game Figures Product Portfolio Table 141. Square Enix Recent Development Table 142. Medicom Toy Company Information Table 143. Medicom Toy Business Overview Table 144. Medicom Toy Anime and Game Figures Sales (k units), Price (US$/unit), Revenue (US$ Million) and Gross Margin (2021-2026) Table 145. Medicom Toy Anime and Game Figures Product Portfolio Table 146. Medicom Toy Recent Development Table 147. Funko Company Information Table 148. Funko Business Overview Table 149. Funko Anime and Game Figures Sales (k units), Price (US$/unit), Revenue (US$ Million) and Gross Margin (2021-2026) Table 150. Funko Anime and Game Figures Product Portfolio Table 151. Funko Recent Development Table 152. Sega Company Information Table 153. Sega Business Overview Table 154. Sega Anime and Game Figures Sales (k units), Price (US$/unit), Revenue (US$ Million) and Gross Margin (2021-2026) Table 155. Sega Anime and Game Figures Product Portfolio Table 156. Sega Recent Development Table 157. Key Raw Materials Table 158. Raw Materials Key Suppliers Table 159. Anime and Game Figures Distributors List Table 160. Anime and Game Figures Customers List Table 161. Research Programs/Design for This Report Table 162. Authors List of This Report Table 163. Secondary Sources Table 164. Primary Sources List of Figures Figure 1. Anime and Game Figures Product Image Figure 2. Global Anime and Game Figures Market Size (US$ Million), 2021 VS 2025 VS 2032 Figure 3. Global Anime and Game Figures Market Size (2021-2032) & (US$ Million) Figure 4. Global Anime and Game Figures Sales (2021-2032) & (k units) Figure 5. Global Anime and Game Figures Average Price (US$/unit) & (2021-2032) Figure 6. Global Top 5 and 10 Anime and Game Figures Players Market Share by Revenue in 2025 Figure 7. Manufacturers Type (Tier 1, Tier 2, and Tier 3): 2021 VS 2025 Figure 8. 1/4 Scale Figure Image Figure 9. 1/6 Scale Figure Image Figure 10. 1/7 Scale Figure Image Figure 11. 1/8 Scale Figure Image Figure 12. 1/10 Scale Figure Image Figure 13. 1/12 Scale Figure Image Figure 14. Q Version/Non-Scale Figure Image Figure 15. Global Anime and Game Figures Sales by Type (2021 VS 2025 VS 2032) & (k units) Figure 16. Global Anime and Game Figures Sales Market Share 2021 VS 2025 VS 2032 Figure 17. Global Anime and Game Figures Sales Market Share by Type (2021-2032) Figure 18. Global Anime and Game Figures Revenue by Type (2021 VS 2025 VS 2032) & (k units) Figure 19. Global Anime and Game Figures Revenue Market Share 2021 VS 2025 VS 2032 Figure 20. Global Anime and Game Figures Revenue Market Share by Type (2021-2032) Figure 21. Online Sales Image Figure 22. Offline Sales Image Figure 23. Global Anime and Game Figures Sales by Application (2021 VS 2025 VS 2032) & (k units) Figure 24. Global Anime and Game Figures Sales Market Share 2021 VS 2025 VS 2032 Figure 25. Global Anime and Game Figures Sales Market Share by Application (2021-2032) Figure 26. Global Anime and Game Figures Revenue by Application (2021 VS 2025 VS 2032) & (k units) Figure 27. Global Anime and Game Figures Revenue Market Share 2021 VS 2025 VS 2032 Figure 28. Global Anime and Game Figures Revenue Market Share by Application (2021-2032) Figure 29. North America Anime and Game Figures Sales and Growth Rate (2021-2032) & (k units) Figure 30. North America Anime and Game Figures Sales Market Share by Country (2021-2032) Figure 31. U.S. Anime and Game Figures Sales and Growth Rate (2021-2032) & (k units) Figure 32. Canada Anime and Game Figures Sales and Growth Rate (2021-2032) & (k units) Figure 33. Mexico Anime and Game Figures Sales and Growth Rate (2021-2032) & (k units) Figure 34. Europe Anime and Game Figures Sales and Growth Rate (2021-2032) & (k units) Figure 35. Europe Anime and Game Figures Sales Market Share by Country (2021-2032) Figure 36. Germany Anime and Game Figures Sales and Growth Rate (2021-2032) & (k units) Figure 37. France Anime and Game Figures Sales and Growth Rate (2021-2032) & (k units) Figure 38. U.K. Anime and Game Figures Sales and Growth Rate (2021-2032) & (k units) Figure 39. Italy Anime and Game Figures Sales and Growth Rate (2021-2032) & (k units) Figure 40. Netherlands Anime and Game Figures Sales and Growth Rate (2021-2032) & (k units) Figure 41. Asia Pacific Anime and Game Figures Sales and Growth Rate (2021-2032) & (k units) Figure 42. Asia Pacific Anime and Game Figures Sales Market Share by Country (2021-2032) Figure 43. China Anime and Game Figures Sales and Growth Rate (2021-2032) & (k units) Figure 44. Japan Anime and Game Figures Sales and Growth Rate (2021-2032) & (k units) Figure 45. South Korea Anime and Game Figures Sales and Growth Rate (2021-2032) & (k units) Figure 46. Southeast Asia Anime and Game Figures Sales and Growth Rate (2021-2032) & (k units) Figure 47. India Anime and Game Figures Sales and Growth Rate (2021-2032) & (k units) Figure 48. Australia Anime and Game Figures Sales and Growth Rate (2021-2032) & (k units) Figure 49. South America, Middle East and Africa Anime and Game Figures Sales and Growth Rate (2021-2032) & (k units) Figure 50. South America, Middle East and Africa Anime and Game Figures Sales Market Share by Country (2021-2032) Figure 51. Brazil Anime and Game Figures Sales and Growth Rate (2021-2032) & (k units) Figure 52. South Africa Anime and Game Figures Sales and Growth Rate (2021-2032) & (k units) Figure 53. Saudi Arabia Anime and Game Figures Sales and Growth Rate (2021-2032) & (k units) Figure 54. Turkey Anime and Game Figures Sales and Growth Rate (2021-2032) & (k units) Figure 55. Argentina Anime and Game Figures Sales and Growth Rate (2021-2032) & (k units) Figure 56. UAE Anime and Game Figures Sales and Growth Rate (2021-2032) & (k units) Figure 57. Egypt Anime and Game Figures Sales and Growth Rate (2021-2032) & (k units) Figure 58. Chile Anime and Game Figures Sales and Growth Rate (2021-2032) & (k units) Figure 59. Global Anime and Game Figures Revenue (CAGR) by Region: 2021 VS 2025 VS 2032 (US$ Million) Figure 60. Global Anime and Game Figures Revenue Market Share by Region in Percentage: 2025 Versus 2032 Figure 61. North America Anime and Game Figures Revenue (2021-2032) & (US$ Million) Figure 62. North America Anime and Game Figures Revenue Share by Country: 2021 VS 2025 VS 2032 Figure 63. Europe Anime and Game Figures Revenue (2021-2032) & (US$ Million) Figure 64. Europe Anime and Game Figures Revenue Share by Country: 2021 VS 2025 VS 2032 Figure 65. Asia-Pacific Anime and Game Figures Revenue (2021-2032) & (US$ Million) Figure 66. Asia-Pacific Anime and Game Figures Revenue Share by Country: 2021 VS 2025 VS 2032 Figure 67. South America, Middle East and Africa Anime and Game Figures Revenue (2021-2032) & (US$ Million) Figure 68. South America, Middle East and Africa Anime and Game Figures Revenue Share by Country: 2021 VS 2025 VS 2032 Figure 69. Anime and Game Figures Value Chain Figure 70. Manufacturing Cost Structure Figure 71. Anime and Game Figures Production Mode & Process Figure 72. Direct Comparison with Distribution Share Figure 73. Distributors Profiles Figure 74. Years Considered Figure 75. Research Process Figure 76. Key Executives Interviewed

Scope & coverage.

Types
  • 1/4 Scale Figure
  • 1/6 Scale Figure
  • 1/7 Scale Figure
  • 1/8 Scale Figure
  • 1/10 Scale Figure
  • 1/12 Scale Figure
  • Q Version/Non-Scale Figure
Applications
  • Online Sales
  • Offline Sales
Companies covered
  • Good Smile Company
  • Alter
  • MaxFactory
  • Bandai
  • Pop Mart
  • Kaiyodo
  • Kotobukiya
  • Aniplex+
  • HOT TOYS
  • Hobbymax
  • MegaHouse
  • Hasbro
  • Beijing Lezi Tiancheng
  • Aofei Entertainment
  • Square Enix
  • Medicom Toy
  • Funko
  • Sega

Inside the report.

1 Market Overview
  1. 1.1 Product Definition
  2. 1.2 Global Anime and Game Figures Market Size, 2021 VS 2025 VS 2032
  3. 1.3 Global Anime and Game Figures Market Size Estimates and Forecasts (2021-2032)
  4. 1.4 Global Anime and Game Figures Sales Estimates and Forecasts (2021-2032)
  5. 1.5 Global Anime and Game Figures Market Average Price (2021-2032)
  6. 1.6 Assumptions and Limitations
  7. 1.7 Study Goals and Objectives
2 Global Anime and Game Figures Market Dynamics
  1. 2.1 Anime and Game Figures Industry Trends
  2. 2.2 Anime and Game Figures Industry Drivers
  3. 2.3 Anime and Game Figures Industry Opportunities and Challenges
  4. 2.4 Anime and Game Figures Industry Restraints
3 Anime and Game Figures Market by Manufacturers
  1. 3.1 Global Anime and Game Figures Revenue by Manufacturers (2021-2026)
  2. 3.2 Global Anime and Game Figures Sales by Manufacturers (2021-2026)
  3. 3.3 Global Anime and Game Figures Average Sales Price by Manufacturers (2021-2026)
  4. 3.4 Global Anime and Game Figures Industry Manufacturers Ranking, 2024 VS 2025 VS 2026
  5. 3.5 Global Anime and Game Figures Key Manufacturers Manufacturing Sites & Headquarters
  6. 3.6 Global Anime and Game Figures Manufacturers, Product Type & Application
  7. 3.7 Global Anime and Game Figures Manufacturers Establishment Date
  8. 3.8 Market Competitive Analysis
  9. 3.8.1 Global Anime and Game Figures Market CR5 and HHI
  10. 3.8.2 Global Top 5 and 10 Anime and Game Figures Players Market Share by Revenue in 2025
  11. 3.8.3 2025 Anime and Game Figures Tier 1, Tier 2, and Tier 3
4 Anime and Game Figures Market by Type
  1. 4.1 Anime and Game Figures Type Introduction
  2. 4.1.1 1/4 Scale Figure
  3. 4.1.2 1/6 Scale Figure
  4. 4.1.3 1/7 Scale Figure
  5. 4.1.4 1/8 Scale Figure
  6. 4.1.5 1/10 Scale Figure
  7. 4.1.6 1/12 Scale Figure
  8. 4.1.7 Q Version/Non-Scale Figure
  9. 4.2 Global Anime and Game Figures Sales by Type
  10. 4.2.1 Global Anime and Game Figures Sales by Type (2021 VS 2025 VS 2032)
  11. 4.2.2 Global Anime and Game Figures Sales by Type (2021-2032)
  12. 4.2.3 Global Anime and Game Figures Sales Market Share by Type (2021-2032)
  13. 4.3 Global Anime and Game Figures Revenue by Type
  14. 4.3.1 Global Anime and Game Figures Revenue by Type (2021 VS 2025 VS 2032)
  15. 4.3.2 Global Anime and Game Figures Revenue by Type (2021-2032)
  16. 4.3.3 Global Anime and Game Figures Revenue Market Share by Type (2021-2032)
5 Anime and Game Figures Market by Application
  1. 5.1 Anime and Game Figures Application Introduction
  2. 5.1.1 Online Sales
  3. 5.1.2 Offline Sales
  4. 5.2 Global Anime and Game Figures Sales by Application
  5. 5.2.1 Global Anime and Game Figures Sales by Application (2021 VS 2025 VS 2032)
  6. 5.2.2 Global Anime and Game Figures Sales by Application (2021-2032)
  7. 5.2.3 Global Anime and Game Figures Sales Market Share by Application (2021-2032)
  8. 5.3 Global Anime and Game Figures Revenue by Application
  9. 5.3.1 Global Anime and Game Figures Revenue by Application (2021 VS 2025 VS 2032)
  10. 5.3.2 Global Anime and Game Figures Revenue by Application (2021-2032)
  11. 5.3.3 Global Anime and Game Figures Revenue Market Share by Application (2021-2032)
6 Global Anime and Game Figures Sales by Region
  1. 6.1 Global Anime and Game Figures Sales by Region: 2021 VS 2025 VS 2032
  2. 6.2 Global Anime and Game Figures Sales by Region (2021-2032)
  3. 6.2.1 Global Anime and Game Figures Sales by Region (2021-2026)
  4. 6.2.2 Global Anime and Game Figures Sales Forecasted by Region (2027-2032)
  5. 6.3 North America
  6. 6.3.1 North America Anime and Game Figures Sales Growth Rate by Country: 2021 VS 2025 VS 2032
  7. 6.3.2 North America Anime and Game Figures Sales by Country (2021-2032)
  8. 6.3.3 U.S.
  9. 6.3.4 Canada
  10. 6.3.5 Mexico
  11. 6.4 Europe
  12. 6.4.1 Europe Anime and Game Figures Sales Growth Rate by Country: 2021 VS 2025 VS 2032
  13. 6.4.2 Europe Anime and Game Figures Sales by Country (2021-2032)
  14. 6.4.3 Germany
  15. 6.4.4 France
  16. 6.4.5 U.K.
  17. 6.4.6 Italy
  18. 6.4.7 Netherlands
  19. 6.5 Asia Pacific
  20. 6.5.1 Asia Pacific Anime and Game Figures Sales Growth Rate by Country: 2021 VS 2025 VS 2032
  21. 6.5.2 Asia Pacific Anime and Game Figures Sales by Country (2021-2032)
  22. 6.5.3 China
  23. 6.5.4 Japan
  24. 6.5.5 South Korea
  25. 6.5.6 Southeast Asia
  26. 6.5.7 India
  27. 6.5.8 Australia
  28. 6.6 South America, Middle East and Africa
  29. 6.6.1 South America, Middle East and Africa Anime and Game Figures Sales Growth Rate by Country: 2021 VS 2025 VS 2032
  30. 6.6.2 South America, Middle East and Africa Anime and Game Figures Sales by Country (2021-2032)
  31. 6.6.3 Brazil
  32. 6.6.4 South Africa
  33. 6.6.5 Saudi Arabia
  34. 6.6.6 Turkey
  35. 6.6.6 Argentina
  36. 6.6.6 UAE
  37. 6.6.6 Egypt
  38. 6.6.6 Chile
7 Global Anime and Game Figures Revenue by Region
  1. 7.1 Global Anime and Game Figures Revenue by Region
  2. 7.1.1 Global Anime and Game Figures Revenue by Region: 2021 VS 2025 VS 2032
  3. 7.1.2 Global Anime and Game Figures Revenue by Region (2021-2026)
  4. 7.1.3 Global Anime and Game Figures Revenue by Region (2027-2032)
  5. 7.1.4 Global Anime and Game Figures Revenue Market Share by Region (2021-2032)
  6. 7.2 North America
  7. 7.2.1 North America Anime and Game Figures Revenue (2021-2032)
  8. 7.2.2 North America Anime and Game Figures Revenue Share by Country: 2021 VS 2025 VS 2032
  9. 7.3 Europe
  10. 7.3.1 Europe Anime and Game Figures Revenue (2021-2032)
  11. 7.3.2 Europe Anime and Game Figures Revenue Share by Country: 2021 VS 2025 VS 2032
  12. 7.4 Asia-Pacific
  13. 7.4.1 Asia-Pacific Anime and Game Figures Revenue (2021-2032)
  14. 7.4.2 Asia-Pacific Anime and Game Figures Revenue Share by Country: 2021 VS 2025 VS 2032
  15. 7.5 South America, Middle East and Africa
  16. 7.5.1 South America, Middle East and Africa Anime and Game Figures Revenue (2021-2032)
  17. 7.5.2 South America, Middle East and Africa Anime and Game Figures Revenue Share by Country: 2021 VS 2025 VS 2032
8 Company Profiles
  1. 8.1 Good Smile Company
  2. 8.1.1 Good Smile Company Company Information
  3. 8.1.2 Good Smile Company Business Overview
  4. 8.1.3 Good Smile Company Anime and Game Figures Sales, Price, Revenue and Gross Margin (2021-2026)
  5. 8.1.4 Good Smile Company Anime and Game Figures Product Portfolio
  6. 8.1.5 Good Smile Company Recent Developments
  7. 8.2 Alter
  8. 8.2.1 Alter Company Information
  9. 8.2.2 Alter Business Overview
  10. 8.2.3 Alter Anime and Game Figures Sales, Price, Revenue and Gross Margin (2021-2026)
  11. 8.2.4 Alter Anime and Game Figures Product Portfolio
  12. 8.2.5 Alter Recent Developments
  13. 8.3 MaxFactory
  14. 8.3.1 MaxFactory Company Information
  15. 8.3.2 MaxFactory Business Overview
  16. 8.3.3 MaxFactory Anime and Game Figures Sales, Price, Revenue and Gross Margin (2021-2026)
  17. 8.3.4 MaxFactory Anime and Game Figures Product Portfolio
  18. 8.3.5 MaxFactory Recent Developments
  19. 8.4 Bandai
  20. 8.4.1 Bandai Company Information
  21. 8.4.2 Bandai Business Overview
  22. 8.4.3 Bandai Anime and Game Figures Sales, Price, Revenue and Gross Margin (2021-2026)
  23. 8.4.4 Bandai Anime and Game Figures Product Portfolio
  24. 8.4.5 Bandai Recent Developments
  25. 8.5 Pop Mart
  26. 8.5.1 Pop Mart Company Information
  27. 8.5.2 Pop Mart Business Overview
  28. 8.5.3 Pop Mart Anime and Game Figures Sales, Price, Revenue and Gross Margin (2021-2026)
  29. 8.5.4 Pop Mart Anime and Game Figures Product Portfolio
  30. 8.5.5 Pop Mart Recent Developments
  31. 8.6 Kaiyodo
  32. 8.6.1 Kaiyodo Company Information
  33. 8.6.2 Kaiyodo Business Overview
  34. 8.6.3 Kaiyodo Anime and Game Figures Sales, Price, Revenue and Gross Margin (2021-2026)
  35. 8.6.4 Kaiyodo Anime and Game Figures Product Portfolio
  36. 8.6.5 Kaiyodo Recent Developments
  37. 8.7 Kotobukiya
  38. 8.7.1 Kotobukiya Company Information
  39. 8.7.2 Kotobukiya Business Overview
  40. 8.7.3 Kotobukiya Anime and Game Figures Sales, Price, Revenue and Gross Margin (2021-2026)
  41. 8.7.4 Kotobukiya Anime and Game Figures Product Portfolio
  42. 8.7.5 Kotobukiya Recent Developments
  43. 8.8 Aniplex+
  44. 8.8.1 Aniplex+ Company Information
  45. 8.8.2 Aniplex+ Business Overview
  46. 8.8.3 Aniplex+ Anime and Game Figures Sales, Price, Revenue and Gross Margin (2021-2026)
  47. 8.8.4 Aniplex+ Anime and Game Figures Product Portfolio
  48. 8.8.5 Aniplex+ Recent Developments
  49. 8.9 HOT TOYS
  50. 8.9.1 HOT TOYS Company Information
  51. 8.9.2 HOT TOYS Business Overview
  52. 8.9.3 HOT TOYS Anime and Game Figures Sales, Price, Revenue and Gross Margin (2021-2026)
  53. 8.9.4 HOT TOYS Anime and Game Figures Product Portfolio
  54. 8.9.5 HOT TOYS Recent Developments
  55. 8.10 Hobbymax
  56. 8.10.1 Hobbymax Company Information
  57. 8.10.2 Hobbymax Business Overview
  58. 8.10.3 Hobbymax Anime and Game Figures Sales, Price, Revenue and Gross Margin (2021-2026)
  59. 8.10.4 Hobbymax Anime and Game Figures Product Portfolio
  60. 8.10.5 Hobbymax Recent Developments
  61. 8.11 MegaHouse
  62. 8.11.1 MegaHouse Company Information
  63. 8.11.2 MegaHouse Business Overview
  64. 8.11.3 MegaHouse Anime and Game Figures Sales, Price, Revenue and Gross Margin (2021-2026)
  65. 8.11.4 MegaHouse Anime and Game Figures Product Portfolio
  66. 8.11.5 MegaHouse Recent Developments
  67. 8.12 Hasbro
  68. 8.12.1 Hasbro Company Information
  69. 8.12.2 Hasbro Business Overview
  70. 8.12.3 Hasbro Anime and Game Figures Sales, Price, Revenue and Gross Margin (2021-2026)
  71. 8.12.4 Hasbro Anime and Game Figures Product Portfolio
  72. 8.12.5 Hasbro Recent Developments
  73. 8.13 Beijing Lezi Tiancheng
  74. 8.13.1 Beijing Lezi Tiancheng Company Information
  75. 8.13.2 Beijing Lezi Tiancheng Business Overview
  76. 8.13.3 Beijing Lezi Tiancheng Anime and Game Figures Sales, Price, Revenue and Gross Margin (2021-2026)
  77. 8.13.4 Beijing Lezi Tiancheng Anime and Game Figures Product Portfolio
  78. 8.13.5 Beijing Lezi Tiancheng Recent Developments
  79. 8.14 Aofei Entertainment
  80. 8.14.1 Aofei Entertainment Company Information
  81. 8.14.2 Aofei Entertainment Business Overview
  82. 8.14.3 Aofei Entertainment Anime and Game Figures Sales, Price, Revenue and Gross Margin (2021-2026)
  83. 8.14.4 Aofei Entertainment Anime and Game Figures Product Portfolio
  84. 8.14.5 Aofei Entertainment Recent Developments
  85. 8.15 Square Enix
  86. 8.15.1 Square Enix Company Information
  87. 8.15.2 Square Enix Business Overview
  88. 8.15.3 Square Enix Anime and Game Figures Sales, Price, Revenue and Gross Margin (2021-2026)
  89. 8.15.4 Square Enix Anime and Game Figures Product Portfolio
  90. 8.15.5 Square Enix Recent Developments
  91. 8.16 Medicom Toy
  92. 8.16.1 Medicom Toy Company Information
  93. 8.16.2 Medicom Toy Business Overview
  94. 8.16.3 Medicom Toy Anime and Game Figures Sales, Price, Revenue and Gross Margin (2021-2026)
  95. 8.16.4 Medicom Toy Anime and Game Figures Product Portfolio
  96. 8.16.5 Medicom Toy Recent Developments
  97. 8.17 Funko
  98. 8.17.1 Funko Company Information
  99. 8.17.2 Funko Business Overview
  100. 8.17.3 Funko Anime and Game Figures Sales, Price, Revenue and Gross Margin (2021-2026)
  101. 8.17.4 Funko Anime and Game Figures Product Portfolio
  102. 8.17.5 Funko Recent Developments
  103. 8.18 Sega
  104. 8.18.1 Sega Company Information
  105. 8.18.2 Sega Business Overview
  106. 8.18.3 Sega Anime and Game Figures Sales, Price, Revenue and Gross Margin (2021-2026)
  107. 8.18.4 Sega Anime and Game Figures Product Portfolio
  108. 8.18.5 Sega Recent Developments
9 Value Chain and Sales Channels Analysis
  1. 9.1 Anime and Game Figures Value Chain Analysis
  2. 9.1.1 Anime and Game Figures Key Raw Materials
  3. 9.1.2 Raw Materials Key Suppliers
  4. 9.1.3 Manufacturing Cost Structure
  5. 9.1.4 Anime and Game Figures Production Mode & Process
  6. 9.2 Anime and Game Figures Sales Channels Analysis
  7. 9.2.1 Direct Comparison with Distribution Share
  8. 9.2.2 Anime and Game Figures Distributors
  9. 9.2.3 Anime and Game Figures Customers
10 Concluding Insights
    11 Appendix
    1. 11.1 Reasons for Doing This Study
    2. 11.2 Research Methodology
    3. 11.3 Research Process
    4. 11.4 Authors List of This Report
    5. 11.5 Data Source
    6. 11.5.1 Secondary Sources
    7. 11.5.2 Primary Sources
    8. 11.6 Disclaimer

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