APO Research

APO RESEARCH · REPORT

Baijiu

Baijiu, also known as shaojiu or archaically as sorghum wine, is a Chinese alcoholic beverage made from grain. Baijiu literally translated means white alcohol or liquor, and is a strong distilled spirit, generally between 40 and 60% alcohol by volume (ABV).

Product & engineering

Understand the product.

Baijiu, also known as shaojiu or archaically as sorghum wine, is a Chinese alcoholic beverage made from grain. Baijiu literally translated means white alcohol or liquor, and is a strong distilled spirit, generally between 40 and 60% alcohol by volume (ABV).

Baijiu is a clear liquid usually distilled from fermented sorghum, although other grains may be used; southern China versions may employ glutinous rice, while northern Chinese varieties may use wheat, barley, millet, or even Job's tears instead of sorghum. The jiuqu starter culture used in the production of baijiu mash is usually made of pulverized wheat grains.

Selected research

Industry Research

Baijiu Industry Research Report 2026

Market perspective

Baijiu, also known as shaojiu or archaically as sorghum wine, is a Chinese alcoholic beverage made from grain. Baijiu literally translated means white alcohol or liquor, and is a strong distilled spirit, generally between 40 and 60% alcohol by volume (ABV).

Baijiu is a clear liquid usually distilled from fermented sorghum, although other grains may be used; southern China versions may employ glutinous rice, while northern Chinese varieties may use wheat, barley, millet, or even Job's tears instead of sorghum. The jiuqu starter culture used in the production of baijiu mash is usually made of pulverized wheat grains.

In China, Baijiu key players include Yanghe Brewery, Luzhou Laojiao, Shunxin Holdings, etc. The top three manufacturers hold a share over 3%.

Read the full market overview

South West is the largest production area, with a share about 30%, followed by East China, and Central China, both have a share over 30 percent.

In terms of product, Thick-flavor is the largest segment, with a share over 50%. And in terms of application, the largest application is Family dinner, followed by Government reception, etc.

Report Scope

This report quantifies the global Baijiu market in terms of revenue (US$ million) and, where applicable, sales volume (K t), using 2025 as the base year and providing annual historical and forecast data for 2021–2032.

It standardizes definitions of Types and Applications, harmonizes vendor attribution, and presents comparable time series by company, Type, Application, and region/country, including indicative price bands (US$/K t) and concentration ratios (CR5/CR10).

The outputs are intended to support strategy development, budgeting, and performance benchmarking for brand owners, manufacturers, retailers, channel partners, and investors; data are structured with consistent units and fields to facilitate integration into internal FP&A and BI systems.

Key Companies & Market Share Insights

This section profiles leading manufacturers, combining 2021–2025 results with a 2026–2032 outlook. It reports revenue, market share, price bands, product and application mix, regional and channel mix, and key developments (M&A, capacity additions, certifications). It also provides global revenue, average price, and—where applicable—sales volume by manufacturer, and calculates CR5/CR10 and rank changes to support comparative benchmarking.

Baijiu Market by Company

Kweichow Moutai Group

Wuliangye

Yanghe Brewery

Daohuaxiang

Luzhou Laojiao

Langjiu Group

Gujing Group

Shunxin Holdings

Fen Chiew Group

Baiyunbian Group

Xifeng Liquor

Hetao Group

Yingjia Group

Kouzi Liquor

Guojing Group

King's Luck Brewery

Jingzhi Liquor

Red Star

Laobaigan

JNC Group

Golden Seed Winery

Yilite

Huzhu Highland Barley Liquor

Jinhui Liquor

Weiwei Group

Tuopai Shede

Xiangjiao Winery

Shanzhuang Group

Taishan Liquor

Gubeichun Group

Baijiu Segment by Type

Thick-Flavor

Sauce-Flavor

Light-Flavor

Others

Baijiu Segment by Application

Corporate Hospitality

Government Reception

Family Dinner

Others

Baijiu Segment by Region

North America

United States

Canada

Mexico

Europe

Germany

France

U.K.

Italy

Russia

Spain

Netherlands

Switzerland

Sweden

Poland

Asia-Pacific

China

Japan

South Korea

India

Australia

Taiwan

Southeast Asia

South America

Brazil

Argentina

Chile

Middle East & Africa

Egypt

South Africa

Israel

Türkiye

GCC Countries

Key Drivers & Barriers

High-impact rendering factors and drivers have been studied in this report to aid the readers to understand the general development. Moreover, the report includes restraints and challenges that may act as stumbling blocks on the way of the players. This will assist the users to be attentive and make informed decisions related to business. Specialists have also laid their focus on the upcoming business prospects.

Reasons to Buy This Report

1. This report will help the readers to understand the competition within the industries and strategies for the competitive environment to enhance the potential profit. The report also focuses on the competitive landscape of the global Baijiu market, and introduces in detail the market share, industry ranking, competitor ecosystem, market performance, new product development, operation situation, expansion, and acquisition. etc. of the main players, which helps the readers to identify the main competitors and deeply understand the competition pattern of the market.

2. This report will help stakeholders to understand the global industry status and trends of Baijiu and provides them with information on key market drivers, restraints, challenges, and opportunities.

3. This report will help stakeholders to understand competitors better and gain more insights to strengthen their position in their businesses. The competitive landscape section includes the market share and rank (in volume and value), competitor ecosystem, new product development, expansion, and acquisition.

4. This report stays updated with novel technology integration, features, and the latest developments in the market

5. This report helps stakeholders to gain insights into which regions to target globally

6. This report helps stakeholders to gain insights into the end-user perception concerning the adoption of Baijiu.

7. This report helps stakeholders to identify some of the key players in the market and understand their valuable contribution.

Chapter Outline

Chapter 1: Research objectives, research methods, data sources, data cross-validation;

Chapter 2: Introduces the report scope of the report, executive summary of different market segments (by region, product type, application, etc.), including the market size of each market segment, future development potential, and so on. It offers a high-level view of the current state of the market and its likely evolution in the short to mid-term, and long term.

Chapter 3: Detailed analysis of Baijiu manufacturers competitive landscape, price, production and value market share, latest development plan, merger, and acquisition information, etc.

Chapter 4: Provides profiles of key players, introducing the basic situation of the main companies in the market in detail, including product production/output, value, price, gross margin, product introduction, recent development, etc.

Chapter 5: Production/output, value of Baijiu by region/country. It provides a quantitative analysis of the market size and development potential of each region in the next six years.

Chapter 6: Consumption of Baijiu in regional level and country level. It provides a quantitative analysis of the market size and development potential of each region and its main countries and introduces the market development, future development prospects, market space, and production of each country in the world.

Chapter 7: Provides the analysis of various market segments by type, covering the market size and development potential of each market segment, to help readers find the blue ocean market in different market segments.

Chapter 8: Provides the analysis of various market segments by application, covering the market size and development potential of each market segment, to help readers find the blue ocean market in different downstream markets.

Chapter 9: Analysis of industrial chain, including the upstream and downstream of the industry.

Chapter 10: Introduces the market dynamics, latest developments of the market, the driving factors and restrictive factors of the market, the challenges and risks faced by manufacturers in the industry, and the analysis of relevant policies in the industry.

Chapter 11: The main points and conclusions of the report.

More report detail

Tables and figures
List of Tables Table 1. Secondary Sources Table 2. Primary Sources Table 3. Market Value Comparison by Type (2021 VS 2025 VS 2032) & (US$ Million) Table 4. Market Value Comparison by Application (2021 VS 2025 VS 2032) & (US$ Million) Table 5. Global Baijiu Volume and Revenue Market Size and CAGR of Manufacturers (2021 Versus 2025) Table 6. Global Baijiu Sales (K t) of Manufacturers (2021-2026) Table 7. Global Baijiu Sales Market Share by Manufacturers (2021-2026) Table 8. Global Baijiu Revenue of Manufacturers (2021-2026) Table 9. Global Baijiu Revenue Share by Manufacturers (2021-2026) Table 10. Global Market Baijiu Average Price (USD/t) of Manufacturers (2021-2026) Table 11. Global Baijiu Industry Ranking, 2024 VS 2025 VS 2026 Table 12. Global Manufacturers of Baijiu, Manufacturing Sites & Headquarters Table 13. Global Manufacturers of Baijiu, Product Type & Application Table 14. Global Baijiu Manufacturers Established Date Table 15. Global Manufacturers Market Concentration Ratio (CR5 and HHI) Table 16. Global Baijiu by Manufacturers Type (Tier 1, Tier 2, and Tier 3) & (Based on the Revenue of 2025) Table 17. Manufacturers Mergers & Acquisitions, Expansion Plans) Table 18. Kweichow Moutai Group Company Information Table 19. Kweichow Moutai Group Business Overview Table 20. Kweichow Moutai Group Baijiu Sales (K t), Revenue (US$ Million), Price (USD/t) and Gross Margin (2021-2026) Table 21. Kweichow Moutai Group Baijiu Product Portfolio Table 22. Kweichow Moutai Group Recent Developments Table 23. Wuliangye Company Information Table 24. Wuliangye Business Overview Table 25. Wuliangye Baijiu Sales (K t), Revenue (US$ Million), Price (USD/t) and Gross Margin (2021-2026) Table 26. Wuliangye Baijiu Product Portfolio Table 27. Wuliangye Recent Developments Table 28. Yanghe Brewery Company Information Table 29. Yanghe Brewery Business Overview Table 30. Yanghe Brewery Baijiu Sales (K t), Revenue (US$ Million), Price (USD/t) and Gross Margin (2021-2026) Table 31. Yanghe Brewery Baijiu Product Portfolio Table 32. Yanghe Brewery Recent Developments Table 33. Daohuaxiang Company Information Table 34. Daohuaxiang Business Overview Table 35. Daohuaxiang Baijiu Sales (K t), Revenue (US$ Million), Price (USD/t) and Gross Margin (2021-2026) Table 36. Daohuaxiang Baijiu Product Portfolio Table 37. Daohuaxiang Recent Developments Table 38. Luzhou Laojiao Company Information Table 39. Luzhou Laojiao Business Overview Table 40. Luzhou Laojiao Baijiu Sales (K t), Revenue (US$ Million), Price (USD/t) and Gross Margin (2021-2026) Table 41. Luzhou Laojiao Baijiu Product Portfolio Table 42. Luzhou Laojiao Recent Developments Table 43. Langjiu Group Company Information Table 44. Langjiu Group Business Overview Table 45. Langjiu Group Baijiu Sales (K t), Revenue (US$ Million), Price (USD/t) and Gross Margin (2021-2026) Table 46. Langjiu Group Baijiu Product Portfolio Table 47. Langjiu Group Recent Developments Table 48. Gujing Group Company Information Table 49. Gujing Group Business Overview Table 50. Gujing Group Baijiu Sales (K t), Revenue (US$ Million), Price (USD/t) and Gross Margin (2021-2026) Table 51. Gujing Group Baijiu Product Portfolio Table 52. Gujing Group Recent Developments Table 53. Shunxin Holdings Company Information Table 54. Shunxin Holdings Business Overview Table 55. Shunxin Holdings Baijiu Sales (K t), Revenue (US$ Million), Price (USD/t) and Gross Margin (2021-2026) Table 56. Shunxin Holdings Baijiu Product Portfolio Table 57. Shunxin Holdings Recent Developments Table 58. Fen Chiew Group Company Information Table 59. Fen Chiew Group Business Overview Table 60. Fen Chiew Group Baijiu Sales (K t), Revenue (US$ Million), Price (USD/t) and Gross Margin (2021-2026) Table 61. Fen Chiew Group Baijiu Product Portfolio Table 62. Fen Chiew Group Recent Developments Table 63. Baiyunbian Group Company Information Table 64. Baiyunbian Group Business Overview Table 65. Baiyunbian Group Baijiu Sales (K t), Revenue (US$ Million), Price (USD/t) and Gross Margin (2021-2026) Table 66. Baiyunbian Group Baijiu Product Portfolio Table 67. Baiyunbian Group Recent Developments Table 68. Xifeng Liquor Company Information Table 69. Xifeng Liquor Business Overview Table 70. Xifeng Liquor Baijiu Sales (K t), Revenue (US$ Million), Price (USD/t) and Gross Margin (2021-2026) Table 71. Xifeng Liquor Baijiu Product Portfolio Table 72. Xifeng Liquor Recent Developments Table 73. Hetao Group Company Information Table 74. Hetao Group Business Overview Table 75. Hetao Group Baijiu Sales (K t), Revenue (US$ Million), Price (USD/t) and Gross Margin (2021-2026) Table 76. Hetao Group Baijiu Product Portfolio Table 77. Hetao Group Recent Developments Table 78. Yingjia Group Company Information Table 79. Yingjia Group Business Overview Table 80. Yingjia Group Baijiu Sales (K t), Revenue (US$ Million), Price (USD/t) and Gross Margin (2021-2026) Table 81. Yingjia Group Baijiu Product Portfolio Table 82. Yingjia Group Recent Developments Table 83. Kouzi Liquor Company Information Table 84. Kouzi Liquor Business Overview Table 85. Kouzi Liquor Baijiu Sales (K t), Revenue (US$ Million), Price (USD/t) and Gross Margin (2021-2026) Table 86. Kouzi Liquor Baijiu Product Portfolio Table 87. Kouzi Liquor Recent Developments Table 88. Guojing Group Company Information Table 89. Guojing Group Business Overview Table 90. Guojing Group Baijiu Sales (K t), Revenue (US$ Million), Price (USD/t) and Gross Margin (2021-2026) Table 91. Guojing Group Baijiu Product Portfolio Table 92. Guojing Group Recent Developments Table 93. King's Luck Brewery Company Information Table 94. King's Luck Brewery Business Overview Table 95. King's Luck Brewery Baijiu Sales (K t), Revenue (US$ Million), Price (USD/t) and Gross Margin (2021-2026) Table 96. King's Luck Brewery Baijiu Product Portfolio Table 97. King's Luck Brewery Recent Developments Table 98. Jingzhi Liquor Company Information Table 99. Jingzhi Liquor Business Overview Table 100. Jingzhi Liquor Baijiu Sales (K t), Revenue (US$ Million), Price (USD/t) and Gross Margin (2021-2026) Table 101. Jingzhi Liquor Baijiu Product Portfolio Table 102. Jingzhi Liquor Recent Developments Table 103. Red Star Company Information Table 104. Red Star Business Overview Table 105. Red Star Baijiu Sales (K t), Revenue (US$ Million), Price (USD/t) and Gross Margin (2021-2026) Table 106. Red Star Baijiu Product Portfolio Table 107. Red Star Recent Developments Table 108. Laobaigan Company Information Table 109. Laobaigan Business Overview Table 110. Laobaigan Baijiu Sales (K t), Revenue (US$ Million), Price (USD/t) and Gross Margin (2021-2026) Table 111. Laobaigan Baijiu Product Portfolio Table 112. Laobaigan Recent Developments Table 113. JNC Group Company Information Table 114. JNC Group Business Overview Table 115. JNC Group Baijiu Sales (K t), Revenue (US$ Million), Price (USD/t) and Gross Margin (2021-2026) Table 116. JNC Group Baijiu Product Portfolio Table 117. JNC Group Recent Developments Table 118. Golden Seed Winery Company Information Table 119. Golden Seed Winery Business Overview Table 120. Golden Seed Winery Baijiu Sales (K t), Revenue (US$ Million), Price (USD/t) and Gross Margin (2021-2026) Table 121. Golden Seed Winery Baijiu Product Portfolio Table 122. Golden Seed Winery Recent Developments Table 123. Yilite Company Information Table 124. Yilite Business Overview Table 125. Yilite Baijiu Sales (K t), Revenue (US$ Million), Price (USD/t) and Gross Margin (2021-2026) Table 126. Yilite Baijiu Product Portfolio Table 127. Yilite Recent Developments Table 128. Huzhu Highland Barley Liquor Company Information Table 129. Huzhu Highland Barley Liquor Business Overview Table 130. Huzhu Highland Barley Liquor Baijiu Sales (K t), Revenue (US$ Million), Price (USD/t) and Gross Margin (2021-2026) Table 131. Huzhu Highland Barley Liquor Baijiu Product Portfolio Table 132. Huzhu Highland Barley Liquor Recent Developments Table 133. Jinhui Liquor Company Information Table 134. Jinhui Liquor Business Overview Table 135. Jinhui Liquor Baijiu Sales (K t), Revenue (US$ Million), Price (USD/t) and Gross Margin (2021-2026) Table 136. Jinhui Liquor Baijiu Product Portfolio Table 137. Jinhui Liquor Recent Developments Table 138. Weiwei Group Company Information Table 139. Weiwei Group Business Overview Table 140. Weiwei Group Baijiu Sales (K t), Revenue (US$ Million), Price (USD/t) and Gross Margin (2021-2026) Table 141. Weiwei Group Baijiu Product Portfolio Table 142. Weiwei Group Recent Developments Table 143. Tuopai Shede Company Information Table 144. Tuopai Shede Business Overview Table 145. Tuopai Shede Baijiu Sales (K t), Revenue (US$ Million), Price (USD/t) and Gross Margin (2021-2026) Table 146. Tuopai Shede Baijiu Product Portfolio Table 147. Tuopai Shede Recent Developments Table 148. Xiangjiao Winery Company Information Table 149. Xiangjiao Winery Business Overview Table 150. Xiangjiao Winery Baijiu Sales (K t), Revenue (US$ Million), Price (USD/t) and Gross Margin (2021-2026) Table 151. Xiangjiao Winery Baijiu Product Portfolio Table 152. Xiangjiao Winery Recent Developments Table 153. Shanzhuang Group Company Information Table 154. Shanzhuang Group Business Overview Table 155. Shanzhuang Group Baijiu Sales (K t), Revenue (US$ Million), Price (USD/t) and Gross Margin (2021-2026) Table 156. Shanzhuang Group Baijiu Product Portfolio Table 157. Shanzhuang Group Recent Developments Table 158. Taishan Liquor Company Information Table 159. Taishan Liquor Business Overview Table 160. Taishan Liquor Baijiu Sales (K t), Revenue (US$ Million), Price (USD/t) and Gross Margin (2021-2026) Table 161. Taishan Liquor Baijiu Product Portfolio Table 162. Taishan Liquor Recent Developments Table 163. Gubeichun Group Company Information Table 164. Gubeichun Group Business Overview Table 165. Gubeichun Group Baijiu Sales (K t), Revenue (US$ Million), Price (USD/t) and Gross Margin (2021-2026) Table 166. Gubeichun Group Baijiu Product Portfolio Table 167. Gubeichun Group Recent Developments Table 168. Global Baijiu Market Size by Region (US$ Million): 2021 VS 2025 VS 2032 Table 169. Global Baijiu Sales by Region (2021-2026) & (K t) Table 170. Global Baijiu Sales Market Share by Region (2021-2026) Table 171. Global Baijiu Sales by Region (2027-2032) & (K t) Table 172. Global Baijiu Sales Market Share by Region (2027-2032) Table 173. Global Baijiu Revenue by Region (2021-2026) & (US$ Million) Table 174. Global Baijiu Revenue Market Share by Region (2021-2026) Table 175. Global Baijiu Revenue by Region (2027-2032) & (US$ Million) Table 176. Global Baijiu Revenue Market Share by Region (2027-2032) Table 177. North America Baijiu Revenue by Country: 2021 VS 2025 VS 2032 (US$ Million) Table 178. North America Baijiu Sales by Country (2021-2026) & (K t) Table 179. North America Baijiu Sales by Country (2027-2032) & (K t) Table 180. North America Baijiu Revenue by Country (2021-2026) & (US$ Million) Table 181. North America Baijiu Revenue by Country (2027-2032) & (US$ Million) Table 182. Europe Baijiu Revenue by Country: 2021 VS 2025 VS 2032 (US$ Million) Table 183. Europe Baijiu Sales by Country (2021-2026) & (K t) Table 184. Europe Baijiu Sales by Country (2027-2032) & (K t) Table 185. Europe Baijiu Revenue by Country (2021-2026) & (US$ Million) Table 186. Europe Baijiu Revenue by Country (2027-2032) & (US$ Million) Table 187. Asia Pacific Baijiu Revenue by Country: 2021 VS 2025 VS 2032 (US$ Million) Table 188. Asia Pacific Baijiu Sales by Country (2021-2026) & (K t) Table 189. Asia Pacific Baijiu Sales by Country (2027-2032) & (K t) Table 190. Asia Pacific Baijiu Revenue by Country (2021-2026) & (US$ Million) Table 191. Asia Pacific Baijiu Revenue by Country (2027-2032) & (US$ Million) Table 192. South America Baijiu Revenue by Country: 2021 VS 2025 VS 2032 (US$ Million) Table 193. South America Baijiu Sales by Country (2021-2026) & (K t) Table 194. South America Baijiu Sales by Country (2027-2032) & (K t) Table 195. South America Baijiu Revenue by Country (2021-2026) & (US$ Million) Table 196. South America Baijiu Revenue by Country (2027-2032) & (US$ Million) Table 197. Middle East and Africa Baijiu Revenue by Country: 2021 VS 2025 VS 2032 (US$ Million) Table 198. Middle East and Africa Baijiu Sales by Country (2021-2026) & (K t) Table 199. Middle East and Africa Baijiu Sales by Country (2027-2032) & (K t) Table 200. Middle East and Africa Baijiu Revenue by Country (2021-2026) & (US$ Million) Table 201. Middle East and Africa Baijiu Revenue by Country (2027-2032) & (US$ Million) Table 202. Global Baijiu Sales by Type (2021-2026) & (K t) Table 203. Global Baijiu Sales by Type (2027-2032) & (K t) Table 204. Global Baijiu Sales Market Share by Type (2021-2026) Table 205. Global Baijiu Sales Market Share by Type (2027-2032) Table 206. Global Baijiu Revenue by Type (2021-2026) & (US$ Million) Table 207. Global Baijiu Revenue by Type (2027-2032) & (US$ Million) Table 208. Global Baijiu Revenue Market Share by Type (2021-2026) Table 209. Global Baijiu Revenue Market Share by Type (2027-2032) Table 210. Global Baijiu Price by Type (2021-2026) & (USD/t) Table 211. Global Baijiu Price by Type (2027-2032) & (USD/t) Table 212. Global Baijiu Sales by Application (2021-2026) & (K t) Table 213. Global Baijiu Sales by Application (2027-2032) & (K t) Table 214. Global Baijiu Sales Market Share by Application (2021-2026) Table 215. Global Baijiu Sales Market Share by Application (2027-2032) Table 216. Global Baijiu Revenue by Application (2021-2026) & (US$ Million) Table 217. Global Baijiu Revenue by Application (2027-2032) & (US$ Million) Table 218. Global Baijiu Revenue Market Share by Application (2021-2026) Table 219. Global Baijiu Revenue Market Share by Application (2027-2032) Table 220. Global Baijiu Price by Application (2021-2026) & (USD/t) Table 221. Global Baijiu Price by Application (2027-2032) & (USD/t) Table 222. Key Raw Materials Table 223. Raw Materials Key Suppliers Table 224. Baijiu Distributors List Table 225. Baijiu Customers List Table 226. Baijiu Industry Trends Table 227. Baijiu Industry Drivers Table 228. Baijiu Industry Restraints Table 229. Authors List of This Report List of Figures Figure 1. Research Methodology Figure 2. Research Process Figure 3. Key Executives Interviewed Figure 4. Baijiu Product Image Figure 5. Global Baijiu Revenue (US$ Million), 2021 VS 2025 VS 2032 Figure 6. Global Baijiu Market Size (2021-2032) & (US$ Million) Figure 7. Global Baijiu Sales (2021-2032) & (K t) Figure 8. Global Baijiu Average Price (USD/t) & (2021-2032) Figure 9. Thick-Flavor Product Image Figure 10. Sauce-Flavor Product Image Figure 11. Light-Flavor Product Image Figure 12. Others Product Image Figure 13. Corporate Hospitality Product Image Figure 14. Government Reception Product Image Figure 15. Family Dinner Product Image Figure 16. Others Product Image Figure 17. Global Baijiu Revenue Share by Manufacturers in 2025 Figure 18. Global Manufacturers of Baijiu, Manufacturing Sites & Headquarters Figure 19. Global Top 5 and 10 Baijiu Players Market Share by Revenue in 2025 Figure 20. Manufacturers Type (Tier 1, Tier 2, and Tier 3): 2021 VS 2025 Figure 21. Global Baijiu Market Size by Region (US$ Million): 2021 VS 2025 VS 2032 Figure 22. Global Baijiu Sales by Region in 2025 Figure 23. Global Baijiu Revenue by Region in 2025 Figure 24. North America Baijiu Market Size by Country in 2025 Figure 25. North America Baijiu Sales Market Share by Country (2021-2032) Figure 26. North America Baijiu Revenue Market Share by Country (2021-2032) Figure 27. United States Baijiu Revenue Growth Rate (2021-2032) & (US$ Million) Figure 28. Canada Baijiu Revenue Growth Rate (2021-2032) & (US$ Million) Figure 29. Mexico Baijiu Revenue Growth Rate (2021-2032) & (US$ Million) Figure 30. Europe Baijiu Market Size by Country in 2025 Figure 31. Europe Baijiu Sales Market Share by Country (2021-2032) Figure 32. Europe Baijiu Revenue Market Share by Country (2021-2032) Figure 33. Germany Baijiu Revenue Growth Rate (2021-2032) & (US$ Million) Figure 34. France Baijiu Revenue Growth Rate (2021-2032) & (US$ Million) Figure 35. U.K. Baijiu Revenue Growth Rate (2021-2032) & (US$ Million) Figure 36. Italy Baijiu Revenue Growth Rate (2021-2032) & (US$ Million) Figure 37. Russia Baijiu Revenue Growth Rate (2021-2032) & (US$ Million) Figure 38. Spain Baijiu Revenue Growth Rate (2021-2032) & (US$ Million) Figure 39. Netherlands Baijiu Revenue Growth Rate (2021-2032) & (US$ Million) Figure 40. Switzerland Baijiu Revenue Growth Rate (2021-2032) & (US$ Million) Figure 41. Sweden Baijiu Revenue Growth Rate (2021-2032) & (US$ Million) Figure 42. Poland Baijiu Revenue Growth Rate (2021-2032) & (US$ Million) Figure 43. Asia Pacific Baijiu Market Size by Country in 2025 Figure 44. Asia Pacific Baijiu Sales Market Share by Country (2021-2032) Figure 45. Asia Pacific Baijiu Revenue Market Share by Country (2021-2032) Figure 46. China Baijiu Revenue Growth Rate (2021-2032) & (US$ Million) Figure 47. Japan Baijiu Revenue Growth Rate (2021-2032) & (US$ Million) Figure 48. South Korea Baijiu Revenue Growth Rate (2021-2032) & (US$ Million) Figure 49. India Baijiu Revenue Growth Rate (2021-2032) & (US$ Million) Figure 50. Australia Baijiu Revenue Growth Rate (2021-2032) & (US$ Million) Figure 51. Taiwan Baijiu Revenue Growth Rate (2021-2032) & (US$ Million) Figure 52. Southeast Asia Baijiu Revenue Growth Rate (2021-2032) & (US$ Million) Figure 53. Southeast Asia Baijiu Revenue Growth Rate (2021-2032) & (US$ Million) Figure 54. South America Baijiu Market Size by Country in 2025 Figure 55. South America Baijiu Sales Market Share by Country (2021-2032) Figure 56. South America Baijiu Revenue Market Share by Country (2021-2032) Figure 57. Brazil Baijiu Revenue Growth Rate (2021-2032) & (US$ Million) Figure 58. Argentina Baijiu Revenue Growth Rate (2021-2032) & (US$ Million) Figure 59. Chile Baijiu Revenue Growth Rate (2021-2032) & (US$ Million) Figure 60. Middle East and Africa Baijiu Market Size by Country in 2025 Figure 61. Middle East and Africa Baijiu Sales Market Share by Country (2021-2032) Figure 62. Middle East and Africa Baijiu Revenue Market Share by Country (2021-2032) Figure 63. Egypt Baijiu Revenue Growth Rate (2021-2032) & (US$ Million) Figure 64. South Africa Baijiu Revenue Growth Rate (2021-2032) & (US$ Million) Figure 65. Israel Baijiu Revenue Growth Rate (2021-2032) & (US$ Million) Figure 66. Türkiye Baijiu Revenue Growth Rate (2021-2032) & (US$ Million) Figure 67. GCC Countries Baijiu Revenue Growth Rate (2021-2032) & (US$ Million) Figure 68. Global Baijiu Sales Market Share by Type (2021-2032) Figure 69. Global Baijiu Revenue Market Share by Type (2021-2032) Figure 70. Global Baijiu Price (USD/t) by Type (2021-2032) Figure 71. Global Baijiu Sales Market Share by Application (2021-2032) Figure 72. Global Baijiu Revenue Market Share by Application (2021-2032) Figure 73. Global Baijiu Price (USD/t) by Application (2021-2032) Figure 74. Baijiu Value Chain Figure 75. Baijiu Production Mode & Process Figure 76. Direct Comparison with Distribution Share Figure 77. Distributors Profiles Figure 78. Baijiu Industry Opportunities and Challenges

Scope & coverage.

Types
  • Thick-Flavor
  • Sauce-Flavor
  • Light-Flavor
  • Others
Applications
  • Corporate Hospitality
  • Government Reception
  • Family Dinner
  • Others
Companies covered
  • Kweichow Moutai Group
  • Wuliangye
  • Yanghe Brewery
  • Daohuaxiang
  • Luzhou Laojiao
  • Langjiu Group
  • Gujing Group
  • Shunxin Holdings
  • Fen Chiew Group
  • Baiyunbian Group
  • Xifeng Liquor
  • Hetao Group
  • Yingjia Group
  • Kouzi Liquor
  • Guojing Group
  • King's Luck Brewery
  • Jingzhi Liquor
  • Red Star
  • Laobaigan
  • JNC Group
  • Golden Seed Winery
  • Yilite
  • Huzhu Highland Barley Liquor
  • Jinhui Liquor
  • Weiwei Group
  • Tuopai Shede
  • Xiangjiao Winery
  • Shanzhuang Group
  • Taishan Liquor
  • Gubeichun Group

Inside the report.

1 Preface
  1. 1.1 Scope of Report
  2. 1.2 Reasons for Doing This Study
  3. 1.3 Research Methodology
  4. 1.4 Research Process
  5. 1.5 Data Source
  6. 1.5.1 Secondary Sources
  7. 1.5.2 Primary Sources
2 Market Overview
  1. 2.1 Product Definition
  2. 2.2 Global Market Growth Prospects
  3. 2.2.1 Global Baijiu Market Size (2021-2032)
  4. 2.2.2 Global Baijiu Sales (2021-2032)
  5. 2.2.3 Global Baijiu Market Average Price (2021-2032)
  6. 2.3 Baijiu by Type
  7. 2.3.1 Market Value Comparison by Type (2021 VS 2025 VS 2032) & (US$ Million)
  8. 2.3.2 Thick-Flavor
  9. 2.3.3 Sauce-Flavor
  10. 2.3.4 Light-Flavor
  11. 2.3.5 Others
  12. 2.4 Baijiu by Application
  13. 2.4.1 Market Value Comparison by Application (2021 VS 2025 VS 2032)
  14. 2.4.2 Corporate Hospitality
  15. 2.4.3 Government Reception
  16. 2.4.4 Family Dinner
  17. 2.4.5 Others
3 Market Competitive Landscape by Manufacturers
  1. 3.1 Global Baijiu Market Competitive Situation by Manufacturers (2021 Versus 2025)
  2. 3.2 Global Baijiu Sales (K t) of Manufacturers (2021-2026)
  3. 3.3 Global Baijiu Revenue of Manufacturers (2021-2026)
  4. 3.4 Global Baijiu Average Price by Manufacturers (2021-2026)
  5. 3.5 Global Baijiu Industry Ranking, 2024 VS 2025 VS 2026
  6. 3.6 Global Manufacturers of Baijiu, Manufacturing Sites & Headquarters
  7. 3.7 Global Manufacturers of Baijiu, Product Type & Application
  8. 3.8 Global Manufacturers of Baijiu, Established Date
  9. 3.9 Global Baijiu Market CR5 and HHI
  10. 3.10 Global Manufacturers Mergers & Acquisition
4 Manufacturers Profiled
  1. 4.1 Kweichow Moutai Group
  2. 4.1.1 Kweichow Moutai Group Company Information
  3. 4.1.2 Kweichow Moutai Group Business Overview
  4. 4.1.3 Kweichow Moutai Group Baijiu Sales, Revenue and Gross Margin (2021-2026)
  5. 4.1.4 Kweichow Moutai Group Baijiu Product Portfolio
  6. 4.1.5 Kweichow Moutai Group Recent Developments
  7. 4.2 Wuliangye
  8. 4.2.1 Wuliangye Company Information
  9. 4.2.2 Wuliangye Business Overview
  10. 4.2.3 Wuliangye Baijiu Sales, Revenue and Gross Margin (2021-2026)
  11. 4.2.4 Wuliangye Baijiu Product Portfolio
  12. 4.2.5 Wuliangye Recent Developments
  13. 4.3 Yanghe Brewery
  14. 4.3.1 Yanghe Brewery Company Information
  15. 4.3.2 Yanghe Brewery Business Overview
  16. 4.3.3 Yanghe Brewery Baijiu Sales, Revenue and Gross Margin (2021-2026)
  17. 4.3.4 Yanghe Brewery Baijiu Product Portfolio
  18. 4.3.5 Yanghe Brewery Recent Developments
  19. 4.4 Daohuaxiang
  20. 4.4.1 Daohuaxiang Company Information
  21. 4.4.2 Daohuaxiang Business Overview
  22. 4.4.3 Daohuaxiang Baijiu Sales, Revenue and Gross Margin (2021-2026)
  23. 4.4.4 Daohuaxiang Baijiu Product Portfolio
  24. 4.4.5 Daohuaxiang Recent Developments
  25. 4.5 Luzhou Laojiao
  26. 4.5.1 Luzhou Laojiao Company Information
  27. 4.5.2 Luzhou Laojiao Business Overview
  28. 4.5.3 Luzhou Laojiao Baijiu Sales, Revenue and Gross Margin (2021-2026)
  29. 4.5.4 Luzhou Laojiao Baijiu Product Portfolio
  30. 4.5.5 Luzhou Laojiao Recent Developments
  31. 4.6 Langjiu Group
  32. 4.6.1 Langjiu Group Company Information
  33. 4.6.2 Langjiu Group Business Overview
  34. 4.6.3 Langjiu Group Baijiu Sales, Revenue and Gross Margin (2021-2026)
  35. 4.6.4 Langjiu Group Baijiu Product Portfolio
  36. 4.6.5 Langjiu Group Recent Developments
  37. 4.7 Gujing Group
  38. 4.7.1 Gujing Group Company Information
  39. 4.7.2 Gujing Group Business Overview
  40. 4.7.3 Gujing Group Baijiu Sales, Revenue and Gross Margin (2021-2026)
  41. 4.7.4 Gujing Group Baijiu Product Portfolio
  42. 4.7.5 Gujing Group Recent Developments
  43. 4.8 Shunxin Holdings
  44. 4.8.1 Shunxin Holdings Company Information
  45. 4.8.2 Shunxin Holdings Business Overview
  46. 4.8.3 Shunxin Holdings Baijiu Sales, Revenue and Gross Margin (2021-2026)
  47. 4.8.4 Shunxin Holdings Baijiu Product Portfolio
  48. 4.8.5 Shunxin Holdings Recent Developments
  49. 4.9 Fen Chiew Group
  50. 4.9.1 Fen Chiew Group Company Information
  51. 4.9.2 Fen Chiew Group Business Overview
  52. 4.9.3 Fen Chiew Group Baijiu Sales, Revenue and Gross Margin (2021-2026)
  53. 4.9.4 Fen Chiew Group Baijiu Product Portfolio
  54. 4.9.5 Fen Chiew Group Recent Developments
  55. 4.10 Baiyunbian Group
  56. 4.10.1 Baiyunbian Group Company Information
  57. 4.10.2 Baiyunbian Group Business Overview
  58. 4.10.3 Baiyunbian Group Baijiu Sales, Revenue and Gross Margin (2021-2026)
  59. 4.10.4 Baiyunbian Group Baijiu Product Portfolio
  60. 4.10.5 Baiyunbian Group Recent Developments
  61. 4.11 Xifeng Liquor
  62. 4.11.1 Xifeng Liquor Company Information
  63. 4.11.2 Xifeng Liquor Business Overview
  64. 4.11.3 Xifeng Liquor Baijiu Sales, Revenue and Gross Margin (2021-2026)
  65. 4.11.4 Xifeng Liquor Baijiu Product Portfolio
  66. 4.11.5 Xifeng Liquor Recent Developments
  67. 4.12 Hetao Group
  68. 4.12.1 Hetao Group Company Information
  69. 4.12.2 Hetao Group Business Overview
  70. 4.12.3 Hetao Group Baijiu Sales, Revenue and Gross Margin (2021-2026)
  71. 4.12.4 Hetao Group Baijiu Product Portfolio
  72. 4.12.5 Hetao Group Recent Developments
  73. 4.13 Yingjia Group
  74. 4.13.1 Yingjia Group Company Information
  75. 4.13.2 Yingjia Group Business Overview
  76. 4.13.3 Yingjia Group Baijiu Sales, Revenue and Gross Margin (2021-2026)
  77. 4.13.4 Yingjia Group Baijiu Product Portfolio
  78. 4.13.5 Yingjia Group Recent Developments
  79. 4.14 Kouzi Liquor
  80. 4.14.1 Kouzi Liquor Company Information
  81. 4.14.2 Kouzi Liquor Business Overview
  82. 4.14.3 Kouzi Liquor Baijiu Sales, Revenue and Gross Margin (2021-2026)
  83. 4.14.4 Kouzi Liquor Baijiu Product Portfolio
  84. 4.14.5 Kouzi Liquor Recent Developments
  85. 4.15 Guojing Group
  86. 4.15.1 Guojing Group Company Information
  87. 4.15.2 Guojing Group Business Overview
  88. 4.15.3 Guojing Group Baijiu Sales, Revenue and Gross Margin (2021-2026)
  89. 4.15.4 Guojing Group Baijiu Product Portfolio
  90. 4.15.5 Guojing Group Recent Developments
  91. 4.16 King's Luck Brewery
  92. 4.16.1 King's Luck Brewery Company Information
  93. 4.16.2 King's Luck Brewery Business Overview
  94. 4.16.3 King's Luck Brewery Baijiu Sales, Revenue and Gross Margin (2021-2026)
  95. 4.16.4 King's Luck Brewery Baijiu Product Portfolio
  96. 4.16.5 King's Luck Brewery Recent Developments
  97. 4.17 Jingzhi Liquor
  98. 4.17.1 Jingzhi Liquor Company Information
  99. 4.17.2 Jingzhi Liquor Business Overview
  100. 4.17.3 Jingzhi Liquor Baijiu Sales, Revenue and Gross Margin (2021-2026)
  101. 4.17.4 Jingzhi Liquor Baijiu Product Portfolio
  102. 4.17.5 Jingzhi Liquor Recent Developments
  103. 4.18 Red Star
  104. 4.18.1 Red Star Company Information
  105. 4.18.2 Red Star Business Overview
  106. 4.18.3 Red Star Baijiu Sales, Revenue and Gross Margin (2021-2026)
  107. 4.18.4 Red Star Baijiu Product Portfolio
  108. 4.18.5 Red Star Recent Developments
  109. 4.19 Laobaigan
  110. 4.19.1 Laobaigan Company Information
  111. 4.19.2 Laobaigan Business Overview
  112. 4.19.3 Laobaigan Baijiu Sales, Revenue and Gross Margin (2021-2026)
  113. 4.19.4 Laobaigan Baijiu Product Portfolio
  114. 4.19.5 Laobaigan Recent Developments
  115. 4.20 JNC Group
  116. 4.20.1 JNC Group Company Information
  117. 4.20.2 JNC Group Business Overview
  118. 4.20.3 JNC Group Baijiu Sales, Revenue and Gross Margin (2021-2026)
  119. 4.20.4 JNC Group Baijiu Product Portfolio
  120. 4.20.5 JNC Group Recent Developments
  121. 4.21 Golden Seed Winery
  122. 4.21.1 Golden Seed Winery Company Information
  123. 4.21.2 Golden Seed Winery Business Overview
  124. 4.21.3 Golden Seed Winery Baijiu Sales, Revenue and Gross Margin (2021-2026)
  125. 4.21.4 Golden Seed Winery Baijiu Product Portfolio
  126. 4.21.5 Golden Seed Winery Recent Developments
  127. 4.22 Yilite
  128. 4.22.1 Yilite Company Information
  129. 4.22.2 Yilite Business Overview
  130. 4.22.3 Yilite Baijiu Sales, Revenue and Gross Margin (2021-2026)
  131. 4.22.4 Yilite Baijiu Product Portfolio
  132. 4.22.5 Yilite Recent Developments
  133. 4.23 Huzhu Highland Barley Liquor
  134. 4.23.1 Huzhu Highland Barley Liquor Company Information
  135. 4.23.2 Huzhu Highland Barley Liquor Business Overview
  136. 4.23.3 Huzhu Highland Barley Liquor Baijiu Sales, Revenue and Gross Margin (2021-2026)
  137. 4.23.4 Huzhu Highland Barley Liquor Baijiu Product Portfolio
  138. 4.23.5 Huzhu Highland Barley Liquor Recent Developments
  139. 4.24 Jinhui Liquor
  140. 4.24.1 Jinhui Liquor Company Information
  141. 4.24.2 Jinhui Liquor Business Overview
  142. 4.24.3 Jinhui Liquor Baijiu Sales, Revenue and Gross Margin (2021-2026)
  143. 4.24.4 Jinhui Liquor Baijiu Product Portfolio
  144. 4.24.5 Jinhui Liquor Recent Developments
  145. 4.25 Weiwei Group
  146. 4.25.1 Weiwei Group Company Information
  147. 4.25.2 Weiwei Group Business Overview
  148. 4.25.3 Weiwei Group Baijiu Sales, Revenue and Gross Margin (2021-2026)
  149. 4.25.4 Weiwei Group Baijiu Product Portfolio
  150. 4.25.5 Weiwei Group Recent Developments
  151. 4.26 Tuopai Shede
  152. 4.26.1 Tuopai Shede Company Information
  153. 4.26.2 Tuopai Shede Business Overview
  154. 4.26.3 Tuopai Shede Baijiu Sales, Revenue and Gross Margin (2021-2026)
  155. 4.26.4 Tuopai Shede Baijiu Product Portfolio
  156. 4.26.5 Tuopai Shede Recent Developments
  157. 4.27 Xiangjiao Winery
  158. 4.27.1 Xiangjiao Winery Company Information
  159. 4.27.2 Xiangjiao Winery Business Overview
  160. 4.27.3 Xiangjiao Winery Baijiu Sales, Revenue and Gross Margin (2021-2026)
  161. 4.27.4 Xiangjiao Winery Baijiu Product Portfolio
  162. 4.27.5 Xiangjiao Winery Recent Developments
  163. 4.28 Shanzhuang Group
  164. 4.28.1 Shanzhuang Group Company Information
  165. 4.28.2 Shanzhuang Group Business Overview
  166. 4.28.3 Shanzhuang Group Baijiu Sales, Revenue and Gross Margin (2021-2026)
  167. 4.28.4 Shanzhuang Group Baijiu Product Portfolio
  168. 4.28.5 Shanzhuang Group Recent Developments
  169. 4.29 Taishan Liquor
  170. 4.29.1 Taishan Liquor Company Information
  171. 4.29.2 Taishan Liquor Business Overview
  172. 4.29.3 Taishan Liquor Baijiu Sales, Revenue and Gross Margin (2021-2026)
  173. 4.29.4 Taishan Liquor Baijiu Product Portfolio
  174. 4.29.5 Taishan Liquor Recent Developments
  175. 4.30 Gubeichun Group
  176. 4.30.1 Gubeichun Group Company Information
  177. 4.30.2 Gubeichun Group Business Overview
  178. 4.30.3 Gubeichun Group Baijiu Sales, Revenue and Gross Margin (2021-2026)
  179. 4.30.4 Gubeichun Group Baijiu Product Portfolio
  180. 4.30.5 Gubeichun Group Recent Developments
5 Global Baijiu Market Scenario by Region
  1. 5.1 Global Baijiu Market Size by Region: 2021 VS 2025 VS 2032
  2. 5.2 Global Baijiu Sales by Region: 2021-2032
  3. 5.2.1 Global Baijiu Sales by Region: 2021-2026
  4. 5.2.2 Global Baijiu Sales by Region: 2027-2032
  5. 5.3 Global Baijiu Revenue by Region: 2021-2032
  6. 5.3.1 Global Baijiu Revenue by Region: 2021-2026
  7. 5.3.2 Global Baijiu Revenue by Region: 2027-2032
  8. 5.4 North America Baijiu Market Facts & Figures by Country
  9. 5.4.1 North America Baijiu Market Size by Country: 2021 VS 2025 VS 2032
  10. 5.4.2 North America Baijiu Sales by Country (2021-2032)
  11. 5.4.3 North America Baijiu Revenue by Country (2021-2032)
  12. 5.4.4 United States
  13. 5.4.5 Canada
  14. 5.4.6 Mexico
  15. 5.5 Europe Baijiu Market Facts & Figures by Country
  16. 5.5.1 Europe Baijiu Market Size by Country: 2021 VS 2025 VS 2032
  17. 5.5.2 Europe Baijiu Sales by Country (2021-2032)
  18. 5.5.3 Europe Baijiu Revenue by Country (2021-2032)
  19. 5.5.4 Germany
  20. 5.5.5 France
  21. 5.5.6 U.K.
  22. 5.5.7 Italy
  23. 5.5.8 Russia
  24. 5.5.9 Spain
  25. 5.5.10 Netherlands
  26. 5.5.11 Switzerland
  27. 5.5.12 Sweden
  28. 5.5.13 Poland
  29. 5.6 Asia Pacific Baijiu Market Facts & Figures by Country
  30. 5.6.1 Asia Pacific Baijiu Market Size by Country: 2021 VS 2025 VS 2032
  31. 5.6.2 Asia Pacific Baijiu Sales by Country (2021-2032)
  32. 5.6.3 Asia Pacific Baijiu Revenue by Country (2021-2032)
  33. 5.6.4 China
  34. 5.6.5 Japan
  35. 5.6.6 South Korea
  36. 5.6.7 India
  37. 5.6.8 Australia
  38. 5.6.9 Taiwan
  39. 5.6.10 Southeast Asia
  40. 5.7 South America Baijiu Market Facts & Figures by Country
  41. 5.7.1 South America Baijiu Market Size by Country: 2021 VS 2025 VS 2032
  42. 5.7.2 South America Baijiu Sales by Country (2021-2032)
  43. 5.7.3 South America Baijiu Revenue by Country (2021-2032)
  44. 5.7.4 Brazil
  45. 5.7.5 Argentina
  46. 5.7.6 Chile
  47. 5.8 Middle East and Africa Baijiu Market Facts & Figures by Country
  48. 5.8.1 Middle East and Africa Baijiu Market Size by Country: 2021 VS 2025 VS 2032
  49. 5.8.2 Middle East and Africa Baijiu Sales by Country (2021-2032)
  50. 5.8.3 Middle East and Africa Baijiu Revenue by Country (2021-2032)
  51. 5.8.4 Egypt
  52. 5.8.5 South Africa
  53. 5.8.6 Israel
  54. 5.8.7 Türkiye
  55. 5.8.8 GCC Countries
6 Segment by Type
  1. 6.1 Global Baijiu Sales by Type (2021-2032)
  2. 6.1.1 Global Baijiu Sales by Type (2021-2032) & (K t)
  3. 6.1.2 Global Baijiu Sales Market Share by Type (2021-2032)
  4. 6.2 Global Baijiu Revenue by Type (2021-2032)
  5. 6.2.1 Global Baijiu Sales by Type (2021-2032) & (US$ Million)
  6. 6.2.2 Global Baijiu Revenue Market Share by Type (2021-2032)
  7. 6.3 Global Baijiu Price by Type (2021-2032)
7 Segment by Application
  1. 7.1 Global Baijiu Sales by Application (2021-2032)
  2. 7.1.1 Global Baijiu Sales by Application (2021-2032) & (K t)
  3. 7.1.2 Global Baijiu Sales Market Share by Application (2021-2032)
  4. 7.2 Global Baijiu Revenue by Application (2021-2032)
  5. 7.2.1 Global Baijiu Sales by Application (2021-2032) & (US$ Million)
  6. 7.2.2 Global Baijiu Revenue Market Share by Application (2021-2032)
  7. 7.3 Global Baijiu Price by Application (2021-2032)
8 Value Chain and Sales Channels Analysis of the Market
  1. 8.1 Baijiu Value Chain Analysis
  2. 8.1.1 Baijiu Key Raw Materials
  3. 8.1.2 Raw Materials Key Suppliers
  4. 8.1.3 Baijiu Production Mode & Process
  5. 8.2 Baijiu Sales Channels Analysis
  6. 8.2.1 Direct Comparison with Distribution Share
  7. 8.2.2 Baijiu Distributors
  8. 8.2.3 Baijiu Customers
9 Global Baijiu Analyzing Market Dynamics
  1. 9.1 Baijiu Industry Trends
  2. 9.2 Baijiu Industry Drivers
  3. 9.3 Baijiu Industry Opportunities and Challenges
  4. 9.4 Baijiu Industry Restraints
10 Report Conclusion
    11 Disclaimer

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