Selected research
Market Structure
Global Natto Market by Size, by Type, by Application, by Region, History and Forecast 2021-2032
Market perspective
The global Natto market is projected to grow from US$ million in 2026 to US$ million by 2032, implying a CAGR of % over 2026-2032.
The US & Canada market for Natto is projected to increase from US$ million in 2026 to US$ million by 2032, at a CAGR of % over 2026-2032.
The Europe market for Natto is projected to increase from US$ million in 2026 to US$ million by 2032, at a CAGR of % over 2026-2032.
Read the full market overview
The Asia Pacific market for Natto is projected to increase from US$ million in 2026 to US$ million by 2032, at a CAGR of % over 2026-2032.
The China market for Natto is projected to increase from US$ million in 2026 to US$ million by 2032, at a CAGR of % over 2026-2032.
Leading global manufacturers of Natto include Takano, AZUMA, Mizkan, Kikusui Food, Hoya Natto, Okuno Shokuhin, YAMADA, Daruma Foods and Doutong Food, among others. In 2025, the top three vendors together accounted for approximately % of global revenue.
This report provides an overview of the global Natto market in terms of sales, revenue, and price, analyzing global market trends using historical revenue and sales data for 2021-2025, estimates for 2026, and projected CAGRs through 2032.
The study covers key producers of Natto and sales in major regions and countries, assesses future market potential, and highlights priority regions and countries for segmenting the market into sub-sectors, with country-specific market value data for the U.S., Canada, Mexico, Brazil, China, Japan, South Korea, Southeast Asia, India, Germany, the U.K., Italy, the Middle East, Africa, and other countries.
The report also presents Natto sales, revenue, market share, and industry ranking for the main manufacturers for 2021-2026, identifies the major stakeholders in the global market, and analyzes their competitive landscape and market positioning based on recent developments and segmental revenues.
In addition, the report analyzes segment data by Type and Application—covering sales, revenue, and price—for 2021-2032, and evaluates and forecasts the Natto market size, projected growth trends, production technologies, key applications, and end-use industries.
Natto Segment by Company
Takano
AZUMA
Mizkan
Kikusui Food
Hoya Natto
Okuno Shokuhin
YAMADA
Daruma Foods
Doutong Food
Donan Hiratsuka Foods
Shounadou
Osato
Yanjing Nadou
Marumiya
Tengu Natto
Takenoshita Foods
Natto Segment by Type
Soy Natto
Black Bean Natto
Natto Segment by Application
Business Order
Family Food
Natto Segment by Region
North America
United States
Canada
Mexico
Europe
Germany
France
U.K.
Italy
Russia
Spain
Netherlands
Switzerland
Sweden
Poland
Asia-Pacific
China
Japan
South Korea
India
Australia
Taiwan
Southeast Asia
South America
Brazil
Argentina
Chile
Middle East & Africa
Egypt
South Africa
Israel
Türkiye
GCC Countries
Study Objectives
1. To analyze and research the global status and future forecast, involving, production, value, consumption, growth rate (CAGR), market share, historical and forecast.
2. To present the key manufacturers, capacity, production, revenue, market share, and Recent Developments.
3. To split the breakdown data by regions, type, manufacturers, and Application.
4. To analyze the global and key regions market potential and advantage, opportunity and challenge, restraints, and risks.
5. To identify significant trends, drivers, influence factors in global and regions.
6. To analyze competitive developments such as expansions, agreements, new product launches, and acquisitions in the market.
Reasons to Buy This Report
1. This report will help the readers to understand the competition within the industries and strategies for the competitive environment to enhance the potential profit. The report also focuses on the competitive landscape of the global Natto market, and introduces in detail the market share, industry ranking, competitor ecosystem, market performance, new product development, operation situation, expansion, and acquisition. etc. of the main players, which helps the readers to identify the main competitors and deeply understand the competition pattern of the market.
2. This report will help stakeholders to understand the global industry status and trends of Natto and provides them with information on key market drivers, restraints, challenges, and opportunities.
3. This report will help stakeholders to understand competitors better and gain more insights to strengthen their position in their businesses. The competitive landscape section includes the market share and rank (in volume and value), competitor ecosystem, new product development, expansion, and acquisition.
4. This report stays updated with novel technology integration, features, and the latest developments in the market.
5. This report helps stakeholders to gain insights into which regions to target globally.
6. This report helps stakeholders to gain insights into the end-user perception concerning the adoption of Natto.
7. This report helps stakeholders to identify some of the key players in the market and understand their valuable contribution.
Chapter Outline
Chapter 1: Provides an overview of the Natto market, including product definition, global market growth prospects, market size, sales, and average price forecasts (2021-2032).
Chapter 2: Provides the market dynamics, latest developments of the market, the driving factors and restrictive factors of the market, the challenges and risks faced by manufacturers in the industry, and the analysis of relevant policies in the industry.
Chapter 3: Detailed analysis of Natto manufacturers competitive landscape, price, sales and revenue market share, latest development plan, merger, etc.
Chapter 4: Provides the analysis of various market segments by type, covering the market size and development potential of each market segment, to help readers find the blue ocean market in different market segments.
Chapter 5: Provides the analysis of various market segments by application, covering the market size and development potential of each market segment, to help readers find the blue ocean market in different downstream markets.
Chapter 6: Sales of Natto in regional level. It provides a quantitative analysis of the market size and development potential of each region and introduces the market development, future development prospects, market space of each country in the world.
Chapter 7: Revenue of Natto in regional level. It provides a quantitative analysis of the market size and development potential of each region and introduces the market development, future development prospects, market space of each country in the world.
Chapter 8: Provides profiles of key players, introducing the basic situation of the main companies in the market in detail, including product sales, revenue, price, gross margin, product introduction, recent development, etc.
Chapter 9: Analysis of industrial chain, including the upstream and downstream of the industry.
Chapter 10: Concluding Insights of the report
More report detail
Tables and figures
Scope & coverage.
Types
- Soy Natto
- Black Bean Natto
Applications
- Business Order
- Family Food
Companies covered
- Takano
- AZUMA
- Mizkan
- Kikusui Food
- Hoya Natto
- Okuno Shokuhin
- YAMADA
- Daruma Foods
- Doutong Food
- Donan Hiratsuka Foods
- Shounadou
- Osato
- Yanjing Nadou
- Marumiya
- Tengu Natto
- Takenoshita Foods
Inside the report.
1 Market Overview
- 1.1 Product Definition
- 1.2 Global Natto Market Size, 2021 VS 2025 VS 2032
- 1.3 Global Natto Market Size Estimates and Forecasts (2021-2032)
- 1.4 Global Natto Sales Estimates and Forecasts (2021-2032)
- 1.5 Global Natto Market Average Price (2021-2032)
- 1.6 Assumptions and Limitations
- 1.7 Study Goals and Objectives
2 Global Natto Market Dynamics
- 2.1 Natto Industry Trends
- 2.2 Natto Industry Drivers
- 2.3 Natto Industry Opportunities and Challenges
- 2.4 Natto Industry Restraints
3 Natto Market by Manufacturers
- 3.1 Global Natto Revenue by Manufacturers (2021-2026)
- 3.2 Global Natto Sales by Manufacturers (2021-2026)
- 3.3 Global Natto Average Sales Price by Manufacturers (2021-2026)
- 3.4 Global Natto Industry Manufacturers Ranking, 2024 VS 2025 VS 2026
- 3.5 Global Natto Key Manufacturers Manufacturing Sites & Headquarters
- 3.6 Global Natto Manufacturers, Product Type & Application
- 3.7 Global Natto Manufacturers Establishment Date
- 3.8 Market Competitive Analysis
- 3.8.1 Global Natto Market CR5 and HHI
- 3.8.2 Global Top 5 and 10 Natto Players Market Share by Revenue in 2025
- 3.8.3 2025 Natto Tier 1, Tier 2, and Tier 3
4 Natto Market by Type
- 4.1 Natto Type Introduction
- 4.1.1 Soy Natto
- 4.1.2 Black Bean Natto
- 4.2 Global Natto Sales by Type
- 4.2.1 Global Natto Sales by Type (2021 VS 2025 VS 2032)
- 4.2.2 Global Natto Sales by Type (2021-2032)
- 4.2.3 Global Natto Sales Market Share by Type (2021-2032)
- 4.3 Global Natto Revenue by Type
- 4.3.1 Global Natto Revenue by Type (2021 VS 2025 VS 2032)
- 4.3.2 Global Natto Revenue by Type (2021-2032)
- 4.3.3 Global Natto Revenue Market Share by Type (2021-2032)
5 Natto Market by Application
- 5.1 Natto Application Introduction
- 5.1.1 Business Order
- 5.1.2 Family Food
- 5.2 Global Natto Sales by Application
- 5.2.1 Global Natto Sales by Application (2021 VS 2025 VS 2032)
- 5.2.2 Global Natto Sales by Application (2021-2032)
- 5.2.3 Global Natto Sales Market Share by Application (2021-2032)
- 5.3 Global Natto Revenue by Application
- 5.3.1 Global Natto Revenue by Application (2021 VS 2025 VS 2032)
- 5.3.2 Global Natto Revenue by Application (2021-2032)
- 5.3.3 Global Natto Revenue Market Share by Application (2021-2032)
6 Global Natto Sales by Region
- 6.1 Global Natto Sales by Region: 2021 VS 2025 VS 2032
- 6.2 Global Natto Sales by Region (2021-2032)
- 6.2.1 Global Natto Sales by Region (2021-2026)
- 6.2.2 Global Natto Sales Forecasted by Region (2027-2032)
- 6.3 North America
- 6.3.1 North America Natto Sales Growth Rate by Country: 2021 VS 2025 VS 2032
- 6.3.2 North America Natto Sales by Country (2021-2032)
- 6.3.3 U.S.
- 6.3.4 Canada
- 6.3.5 Mexico
- 6.4 Europe
- 6.4.1 Europe Natto Sales Growth Rate by Country: 2021 VS 2025 VS 2032
- 6.4.2 Europe Natto Sales by Country (2021-2032)
- 6.4.3 Germany
- 6.4.4 France
- 6.4.5 U.K.
- 6.4.6 Italy
- 6.4.7 Netherlands
- 6.5 Asia Pacific
- 6.5.1 Asia Pacific Natto Sales Growth Rate by Country: 2021 VS 2025 VS 2032
- 6.5.2 Asia Pacific Natto Sales by Country (2021-2032)
- 6.5.3 China
- 6.5.4 Japan
- 6.5.5 South Korea
- 6.5.6 Southeast Asia
- 6.5.7 India
- 6.5.8 Australia
- 6.6 South America, Middle East and Africa
- 6.6.1 South America, Middle East and Africa Natto Sales Growth Rate by Country: 2021 VS 2025 VS 2032
- 6.6.2 South America, Middle East and Africa Natto Sales by Country (2021-2032)
- 6.6.3 Brazil
- 6.6.4 South Africa
- 6.6.5 Saudi Arabia
- 6.6.6 Turkey
- 6.6.6 Argentina
- 6.6.6 UAE
- 6.6.6 Egypt
- 6.6.6 Chile
7 Global Natto Revenue by Region
- 7.1 Global Natto Revenue by Region
- 7.1.1 Global Natto Revenue by Region: 2021 VS 2025 VS 2032
- 7.1.2 Global Natto Revenue by Region (2021-2026)
- 7.1.3 Global Natto Revenue by Region (2027-2032)
- 7.1.4 Global Natto Revenue Market Share by Region (2021-2032)
- 7.2 North America
- 7.2.1 North America Natto Revenue (2021-2032)
- 7.2.2 North America Natto Revenue Share by Country: 2021 VS 2025 VS 2032
- 7.3 Europe
- 7.3.1 Europe Natto Revenue (2021-2032)
- 7.3.2 Europe Natto Revenue Share by Country: 2021 VS 2025 VS 2032
- 7.4 Asia-Pacific
- 7.4.1 Asia-Pacific Natto Revenue (2021-2032)
- 7.4.2 Asia-Pacific Natto Revenue Share by Country: 2021 VS 2025 VS 2032
- 7.5 South America, Middle East and Africa
- 7.5.1 South America, Middle East and Africa Natto Revenue (2021-2032)
- 7.5.2 South America, Middle East and Africa Natto Revenue Share by Country: 2021 VS 2025 VS 2032
8 Company Profiles
- 8.1 Takano
- 8.1.1 Takano Company Information
- 8.1.2 Takano Business Overview
- 8.1.3 Takano Natto Sales, Price, Revenue and Gross Margin (2021-2026)
- 8.1.4 Takano Natto Product Portfolio
- 8.1.5 Takano Recent Developments
- 8.2 AZUMA
- 8.2.1 AZUMA Company Information
- 8.2.2 AZUMA Business Overview
- 8.2.3 AZUMA Natto Sales, Price, Revenue and Gross Margin (2021-2026)
- 8.2.4 AZUMA Natto Product Portfolio
- 8.2.5 AZUMA Recent Developments
- 8.3 Mizkan
- 8.3.1 Mizkan Company Information
- 8.3.2 Mizkan Business Overview
- 8.3.3 Mizkan Natto Sales, Price, Revenue and Gross Margin (2021-2026)
- 8.3.4 Mizkan Natto Product Portfolio
- 8.3.5 Mizkan Recent Developments
- 8.4 Kikusui Food
- 8.4.1 Kikusui Food Company Information
- 8.4.2 Kikusui Food Business Overview
- 8.4.3 Kikusui Food Natto Sales, Price, Revenue and Gross Margin (2021-2026)
- 8.4.4 Kikusui Food Natto Product Portfolio
- 8.4.5 Kikusui Food Recent Developments
- 8.5 Hoya Natto
- 8.5.1 Hoya Natto Company Information
- 8.5.2 Hoya Natto Business Overview
- 8.5.3 Hoya Natto Natto Sales, Price, Revenue and Gross Margin (2021-2026)
- 8.5.4 Hoya Natto Natto Product Portfolio
- 8.5.5 Hoya Natto Recent Developments
- 8.6 Okuno Shokuhin
- 8.6.1 Okuno Shokuhin Company Information
- 8.6.2 Okuno Shokuhin Business Overview
- 8.6.3 Okuno Shokuhin Natto Sales, Price, Revenue and Gross Margin (2021-2026)
- 8.6.4 Okuno Shokuhin Natto Product Portfolio
- 8.6.5 Okuno Shokuhin Recent Developments
- 8.7 YAMADA
- 8.7.1 YAMADA Company Information
- 8.7.2 YAMADA Business Overview
- 8.7.3 YAMADA Natto Sales, Price, Revenue and Gross Margin (2021-2026)
- 8.7.4 YAMADA Natto Product Portfolio
- 8.7.5 YAMADA Recent Developments
- 8.8 Daruma Foods
- 8.8.1 Daruma Foods Company Information
- 8.8.2 Daruma Foods Business Overview
- 8.8.3 Daruma Foods Natto Sales, Price, Revenue and Gross Margin (2021-2026)
- 8.8.4 Daruma Foods Natto Product Portfolio
- 8.8.5 Daruma Foods Recent Developments
- 8.9 Doutong Food
- 8.9.1 Doutong Food Company Information
- 8.9.2 Doutong Food Business Overview
- 8.9.3 Doutong Food Natto Sales, Price, Revenue and Gross Margin (2021-2026)
- 8.9.4 Doutong Food Natto Product Portfolio
- 8.9.5 Doutong Food Recent Developments
- 8.10 Donan Hiratsuka Foods
- 8.10.1 Donan Hiratsuka Foods Company Information
- 8.10.2 Donan Hiratsuka Foods Business Overview
- 8.10.3 Donan Hiratsuka Foods Natto Sales, Price, Revenue and Gross Margin (2021-2026)
- 8.10.4 Donan Hiratsuka Foods Natto Product Portfolio
- 8.10.5 Donan Hiratsuka Foods Recent Developments
- 8.11 Shounadou
- 8.11.1 Shounadou Company Information
- 8.11.2 Shounadou Business Overview
- 8.11.3 Shounadou Natto Sales, Price, Revenue and Gross Margin (2021-2026)
- 8.11.4 Shounadou Natto Product Portfolio
- 8.11.5 Shounadou Recent Developments
- 8.12 Osato
- 8.12.1 Osato Company Information
- 8.12.2 Osato Business Overview
- 8.12.3 Osato Natto Sales, Price, Revenue and Gross Margin (2021-2026)
- 8.12.4 Osato Natto Product Portfolio
- 8.12.5 Osato Recent Developments
- 8.13 Yanjing Nadou
- 8.13.1 Yanjing Nadou Company Information
- 8.13.2 Yanjing Nadou Business Overview
- 8.13.3 Yanjing Nadou Natto Sales, Price, Revenue and Gross Margin (2021-2026)
- 8.13.4 Yanjing Nadou Natto Product Portfolio
- 8.13.5 Yanjing Nadou Recent Developments
- 8.14 Marumiya
- 8.14.1 Marumiya Company Information
- 8.14.2 Marumiya Business Overview
- 8.14.3 Marumiya Natto Sales, Price, Revenue and Gross Margin (2021-2026)
- 8.14.4 Marumiya Natto Product Portfolio
- 8.14.5 Marumiya Recent Developments
- 8.15 Tengu Natto
- 8.15.1 Tengu Natto Company Information
- 8.15.2 Tengu Natto Business Overview
- 8.15.3 Tengu Natto Natto Sales, Price, Revenue and Gross Margin (2021-2026)
- 8.15.4 Tengu Natto Natto Product Portfolio
- 8.15.5 Tengu Natto Recent Developments
- 8.16 Takenoshita Foods
- 8.16.1 Takenoshita Foods Company Information
- 8.16.2 Takenoshita Foods Business Overview
- 8.16.3 Takenoshita Foods Natto Sales, Price, Revenue and Gross Margin (2021-2026)
- 8.16.4 Takenoshita Foods Natto Product Portfolio
- 8.16.5 Takenoshita Foods Recent Developments
9 Value Chain and Sales Channels Analysis
- 9.1 Natto Value Chain Analysis
- 9.1.1 Natto Key Raw Materials
- 9.1.2 Raw Materials Key Suppliers
- 9.1.3 Manufacturing Cost Structure
- 9.1.4 Natto Production Mode & Process
- 9.2 Natto Sales Channels Analysis
- 9.2.1 Direct Comparison with Distribution Share
- 9.2.2 Natto Distributors
- 9.2.3 Natto Customers
10 Concluding Insights
11 Appendix
- 11.1 Reasons for Doing This Study
- 11.2 Research Methodology
- 11.3 Research Process
- 11.4 Authors List of This Report
- 11.5 Data Source
- 11.5.1 Secondary Sources
- 11.5.2 Primary Sources
- 11.6 Disclaimer
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