Selected research
Market Analysis & Forecast
Global Natto Market Analysis and Forecast 2026-2032
Market perspective
The global Natto market is projected to grow from US$ million in 2026 to US$ million by 2032, at a Compound Annual Growth Rate (CAGR) of % during the forecast period.
The US & Canada market for Natto is estimated to increase from $ million in 2026 to reach $ million by 2032, at a CAGR of % during the forecast period of 2026 through 2032.
Europe market for Natto is estimated to increase from $ million in 2026 to reach $ million by 2032, at a CAGR of % during the forecast period of 2026 through 2032.
Read the full market overview
Asia-Pacific market for Natto is estimated to increase from $ million in 2026 to reach $ million by 2032, at a CAGR of % during the forecast period of 2026 through 2032.
The China market for Natto is estimated to increase from $ million in 2026 to reach $ million by 2032, at a CAGR of % during the forecast period of 2026 through 2032.
The major global manufacturers of Natto include Takano, AZUMA, Mizkan, Kikusui Food, Hoya Natto, Okuno Shokuhin, YAMADA, Daruma Foods and Doutong Food, etc. In 2025, the world's top three vendors accounted for approximately % of the revenue.
This report presents an overview of global market for Natto, sales, revenue and price. Analyses of the global market trends, with historic market revenue or sales data for 2021 - 2025, estimates for 2026, and projections of CAGR through 2032.
This report researches the key producers of Natto, also provides the sales of main regions and countries. Of the upcoming market potential for Natto, and key regions or countries of focus to forecast this market into various segments and sub-segments. Country specific data and market value analysis for the U.S., Canada, Mexico, Brazil, China, Japan, South Korea, Southeast Asia, India, Germany, the U.K., Italy, Middle East, Africa, and Other Countries.
This report focuses on the Natto sales, revenue, market share and industry ranking of main manufacturers, data from 2021 to 2026. Identification of the major stakeholders in the global Natto market, and analysis of their competitive landscape and market positioning based on recent developments and segmental revenues. This report will help stakeholders to understand the competitive landscape and gain more insights and position their businesses and market strategies in a better way.
This report analyzes the segments data by Type and by Application, sales, revenue, and price, from 2021 to 2032. Evaluation and forecast the market size for Natto sales, projected growth trends, production technology, application and end-user industry.
Natto Segment by Company
Takano
AZUMA
Mizkan
Kikusui Food
Hoya Natto
Okuno Shokuhin
YAMADA
Daruma Foods
Doutong Food
Donan Hiratsuka Foods
Shounadou
Osato
Yanjing Nadou
Marumiya
Tengu Natto
Takenoshita Foods
Natto Segment by Type
Soy Natto
Black Bean Natto
Natto Segment by Application
Business Order
Family Food
Natto Segment by Region
North America
United States
Canada
Mexico
Europe
Germany
France
U.K.
Italy
Russia
Spain
Netherlands
Switzerland
Sweden
Poland
Asia-Pacific
China
Japan
South Korea
India
Australia
Taiwan
Southeast Asia
South America
Brazil
Argentina
Chile
Middle East & Africa
Egypt
South Africa
Israel
Türkiye
GCC Countries
Study Objectives
1. To analyze and research the global status and future forecast, involving growth rate (CAGR), market share, historical and forecast.
2. To present the key manufacturers, sales, revenue, market share, and Recent Developments.
3. To split the breakdown data by regions, type, manufacturers, and Application.
4. To analyze the global and key regions market potential and advantage, opportunity and challenge, restraints, and risks.
5. To identify significant trends, drivers, influence factors in global and regions.
6. To analyze competitive developments such as expansions, agreements, new product launches, and acquisitions in the market.
Reasons to Buy This Report
1. This report will help the readers to understand the competition within the industries and strategies for the competitive environment to enhance the potential profit. The report also focuses on the competitive landscape of the global Natto market, and introduces in detail the market share, industry ranking, competitor ecosystem, market performance, new product development, operation situation, expansion, and acquisition. etc. of the main players, which helps the readers to identify the main competitors and deeply understand the competition pattern of the market.
2. This report will help stakeholders to understand the global industry status and trends of Natto and provides them with information on key market drivers, restraints, challenges, and opportunities.
3. This report will help stakeholders to understand competitors better and gain more insights to strengthen their position in their businesses. The competitive landscape section includes the market share and rank (in sales and value), competitor ecosystem, new product development, expansion, and acquisition.
4. This report stays updated with novel technology integration, features, and the latest developments in the market.
5. This report helps stakeholders to gain insights into which regions to target globally.
6. This report helps stakeholders to gain insights into the end-user perception concerning the adoption of Natto.
7. This report helps stakeholders to identify some of the key players in the market and understand their valuable contribution.
Chapter Outline
Chapter 1: Introduces the report scope of the report, executive summary of different market segments (by type and by application, etc), including the market size of each market segment, future development potential, and so on. It offers a high-level view of the current state of the market and its likely evolution in the short to mid-term, and long term.
Chapter 2: Introduces the market dynamics, latest developments of the market, the driving factors and restrictive factors of the market, the challenges and risks faced by manufacturers in the industry, and the analysis of relevant policies in the industry.
Chapter 3: Sales (consumption), revenue of Natto in global, regional level and country level. It provides a quantitative analysis of the market size and development potential of each region and its main countries and introduces the market development, future development prospects, market space of each country in the world.
Chapter 4: Detailed analysis of Natto manufacturers competitive landscape, price, sales, revenue, market share and industry ranking, latest development plan, merger, and acquisition information, etc.
Chapter 5: Provides the analysis of various market segments by type, covering the sales, revenue, average price, and development potential of each market segment, to help readers find the blue ocean market in different market segments.
Chapter 6: Provides the analysis of various market segments by application, covering the sales, revenue, average price, and development potential of each market segment, to help readers find the blue ocean market in different downstream markets.
Chapter 7: Provides profiles of key manufacturers, introducing the basic situation of the main companies in the market in detail, including product descriptions and specifications, Natto sales, revenue, price, gross margin, and recent development, etc.
Chapter 8: North America by type, by application and by country, sales, and revenue for each segment.
Chapter 9: Europe by type, by application and by country, sales, and revenue for each segment.
Chapter 10: China type, by application, sales, and revenue for each segment.
Chapter 11: Asia (excluding China) type, by application and by region, sales, and revenue for each segment.
Chapter 12: South America, Middle East and Africa by type, by application and by country, sales, and revenue for each segment.
Chapter 13: Analysis of industrial chain, sales channel, key raw materials, distributors and customers.
Chapter 14: The main concluding insights of the report.
More report detail
Tables and figures
Scope & coverage.
Types
- Soy Natto
- Black Bean Natto
Applications
- Business Order
- Family Food
Companies covered
- Takano
- AZUMA
- Mizkan
- Kikusui Food
- Hoya Natto
- Okuno Shokuhin
- YAMADA
- Daruma Foods
- Doutong Food
- Donan Hiratsuka Foods
- Shounadou
- Osato
- Yanjing Nadou
- Marumiya
- Tengu Natto
- Takenoshita Foods
Inside the report.
1 Market Overview
- 1.1 Product Definition
- 1.2 Natto Market by Type
- 1.2.1 Global Natto Market Size by Type, 2021 VS 2025 VS 2032
- 1.2.2 Soy Natto
- 1.2.3 Black Bean Natto
- 1.3 Natto Market by Application
- 1.3.1 Global Natto Market Size by Application, 2021 VS 2025 VS 2032
- 1.3.2 Business Order
- 1.3.3 Family Food
- 1.4 Assumptions and Limitations
- 1.5 Study Goals and Objectives
2 Natto Market Dynamics
- 2.1 Natto Industry Trends
- 2.2 Natto Industry Drivers
- 2.3 Natto Industry Opportunities and Challenges
- 2.4 Natto Industry Restraints
3 Global Market Growth Prospects
- 3.1 Global Natto Revenue Estimates and Forecasts (2021-2032)
- 3.2 Global Natto Revenue by Region
- 3.2.1 Global Natto Revenue by Region: 2021 VS 2025 VS 2032
- 3.2.2 Global Natto Revenue by Region (2021-2026)
- 3.2.3 Global Natto Revenue by Region (2027-2032)
- 3.2.4 Global Natto Revenue Market Share by Region (2021-2032)
- 3.3 Global Natto Sales Estimates and Forecasts 2021-2032
- 3.4 Global Natto Sales by Region
- 3.4.1 Global Natto Sales by Region: 2021 VS 2025 VS 2032
- 3.4.2 Global Natto Sales by Region (2021-2026)
- 3.4.3 Global Natto Sales by Region (2027-2032)
- 3.4.4 Global Natto Sales Market Share by Region (2021-2032)
- 3.5 US & Canada & Mexico
- 3.6 Europe
- 3.7 China
- 3.8 Asia (Excluding China)
- 3.9 South America, Middle East and Africa
4 Market Competitive Landscape by Manufacturers
- 4.1 Global Natto Revenue by Manufacturers
- 4.1.1 Global Natto Revenue by Manufacturers (2021-2026)
- 4.1.2 Global Natto Revenue Market Share by Manufacturers (2021-2026)
- 4.1.3 Global Natto Manufacturers Revenue Share Top 10 and Top 5 in 2025
- 4.2 Global Natto Sales by Manufacturers
- 4.2.1 Global Natto Sales by Manufacturers (2021-2026)
- 4.2.2 Global Natto Sales Market Share by Manufacturers (2021-2026)
- 4.2.3 Global Natto Manufacturers Sales Share Top 10 and Top 5 in 2025
- 4.3 Global Natto Sales Price by Manufacturers (2021-2026)
- 4.4 Global Natto Key Manufacturers Ranking, 2024 VS 2025 VS 2026
- 4.5 Global Natto Key Manufacturers Manufacturing Sites & Headquarters
- 4.6 Global Natto Manufacturers, Product Type & Application
- 4.7 Global Natto Manufacturers' Establishment Date
- 4.8 Market Competitive Analysis
- 4.8.1 Global Natto Market CR5 and HHI
- 4.8.2 2025 Natto Tier 1, Tier 2, and Tier 3
5 Natto Market by Type
- 5.1 Global Natto Revenue by Type
- 5.1.1 Global Natto Revenue by Type (2021 VS 2025 VS 2032)
- 5.1.2 Global Natto Revenue by Type (2021-2032) & (US$ Million)
- 5.1.3 Global Natto Revenue Market Share by Type (2021-2032)
- 5.2 Global Natto Sales by Type
- 5.2.1 Global Natto Sales by Type (2021 VS 2025 VS 2032)
- 5.2.2 Global Natto Sales by Type (2021-2032) & (t)
- 5.2.3 Global Natto Sales Market Share by Type (2021-2032)
- 5.3 Global Natto Price by Type
6 Natto Market by Application
- 6.1 Global Natto Revenue by Application
- 6.1.1 Global Natto Revenue by Application (2021 VS 2025 VS 2032)
- 6.1.2 Global Natto Revenue by Application (2021-2032) & (US$ Million)
- 6.1.3 Global Natto Revenue Market Share by Application (2021-2032)
- 6.2 Global Natto Sales by Application
- 6.2.1 Global Natto Sales by Application (2021 VS 2025 VS 2032)
- 6.2.2 Global Natto Sales by Application (2021-2032) & (t)
- 6.2.3 Global Natto Sales Market Share by Application (2021-2032)
- 6.3 Global Natto Price by Application
7 Company Profiles
- 7.1 Takano
- 7.1.1 Takano Company Information
- 7.1.2 Takano Business Overview
- 7.1.3 Takano Natto Sales, Revenue, Price and Gross Margin (2021-2026)
- 7.1.4 Takano Natto Product Portfolio
- 7.1.5 Takano Recent Developments
- 7.2 AZUMA
- 7.2.1 AZUMA Company Information
- 7.2.2 AZUMA Business Overview
- 7.2.3 AZUMA Natto Sales, Revenue, Price and Gross Margin (2021-2026)
- 7.2.4 AZUMA Natto Product Portfolio
- 7.2.5 AZUMA Recent Developments
- 7.3 Mizkan
- 7.3.1 Mizkan Company Information
- 7.3.2 Mizkan Business Overview
- 7.3.3 Mizkan Natto Sales, Revenue, Price and Gross Margin (2021-2026)
- 7.3.4 Mizkan Natto Product Portfolio
- 7.3.5 Mizkan Recent Developments
- 7.4 Kikusui Food
- 7.4.1 Kikusui Food Company Information
- 7.4.2 Kikusui Food Business Overview
- 7.4.3 Kikusui Food Natto Sales, Revenue, Price and Gross Margin (2021-2026)
- 7.4.4 Kikusui Food Natto Product Portfolio
- 7.4.5 Kikusui Food Recent Developments
- 7.5 Hoya Natto
- 7.5.1 Hoya Natto Company Information
- 7.5.2 Hoya Natto Business Overview
- 7.5.3 Hoya Natto Natto Sales, Revenue, Price and Gross Margin (2021-2026)
- 7.5.4 Hoya Natto Natto Product Portfolio
- 7.5.5 Hoya Natto Recent Developments
- 7.6 Okuno Shokuhin
- 7.6.1 Okuno Shokuhin Company Information
- 7.6.2 Okuno Shokuhin Business Overview
- 7.6.3 Okuno Shokuhin Natto Sales, Revenue, Price and Gross Margin (2021-2026)
- 7.6.4 Okuno Shokuhin Natto Product Portfolio
- 7.6.5 Okuno Shokuhin Recent Developments
- 7.7 YAMADA
- 7.7.1 YAMADA Company Information
- 7.7.2 YAMADA Business Overview
- 7.7.3 YAMADA Natto Sales, Revenue, Price and Gross Margin (2021-2026)
- 7.7.4 YAMADA Natto Product Portfolio
- 7.7.5 YAMADA Recent Developments
- 7.8 Daruma Foods
- 7.8.1 Daruma Foods Company Information
- 7.8.2 Daruma Foods Business Overview
- 7.8.3 Daruma Foods Natto Sales, Revenue, Price and Gross Margin (2021-2026)
- 7.8.4 Daruma Foods Natto Product Portfolio
- 7.8.5 Daruma Foods Recent Developments
- 7.9 Doutong Food
- 7.9.1 Doutong Food Company Information
- 7.9.2 Doutong Food Business Overview
- 7.9.3 Doutong Food Natto Sales, Revenue, Price and Gross Margin (2021-2026)
- 7.9.4 Doutong Food Natto Product Portfolio
- 7.9.5 Doutong Food Recent Developments
- 7.10 Donan Hiratsuka Foods
- 7.10.1 Donan Hiratsuka Foods Company Information
- 7.10.2 Donan Hiratsuka Foods Business Overview
- 7.10.3 Donan Hiratsuka Foods Natto Sales, Revenue, Price and Gross Margin (2021-2026)
- 7.10.4 Donan Hiratsuka Foods Natto Product Portfolio
- 7.10.5 Donan Hiratsuka Foods Recent Developments
- 7.11 Shounadou
- 7.11.1 Shounadou Company Information
- 7.11.2 Shounadou Business Overview
- 7.11.3 Shounadou Natto Sales, Revenue, Price and Gross Margin (2021-2026)
- 7.11.4 Shounadou Natto Product Portfolio
- 7.11.5 Shounadou Recent Developments
- 7.12 Osato
- 7.12.1 Osato Company Information
- 7.12.2 Osato Business Overview
- 7.12.3 Osato Natto Sales, Revenue, Price and Gross Margin (2021-2026)
- 7.12.4 Osato Natto Product Portfolio
- 7.12.5 Osato Recent Developments
- 7.13 Yanjing Nadou
- 7.13.1 Yanjing Nadou Company Information
- 7.13.2 Yanjing Nadou Business Overview
- 7.13.3 Yanjing Nadou Natto Sales, Revenue, Price and Gross Margin (2021-2026)
- 7.13.4 Yanjing Nadou Natto Product Portfolio
- 7.13.5 Yanjing Nadou Recent Developments
- 7.14 Marumiya
- 7.14.1 Marumiya Company Information
- 7.14.2 Marumiya Business Overview
- 7.14.3 Marumiya Natto Sales, Revenue, Price and Gross Margin (2021-2026)
- 7.14.4 Marumiya Natto Product Portfolio
- 7.14.5 Marumiya Recent Developments
- 7.15 Tengu Natto
- 7.15.1 Tengu Natto Company Information
- 7.15.2 Tengu Natto Business Overview
- 7.15.3 Tengu Natto Natto Sales, Revenue, Price and Gross Margin (2021-2026)
- 7.15.4 Tengu Natto Natto Product Portfolio
- 7.15.5 Tengu Natto Recent Developments
- 7.16 Takenoshita Foods
- 7.16.1 Takenoshita Foods Company Information
- 7.16.2 Takenoshita Foods Business Overview
- 7.16.3 Takenoshita Foods Natto Sales, Revenue, Price and Gross Margin (2021-2026)
- 7.16.4 Takenoshita Foods Natto Product Portfolio
- 7.16.5 Takenoshita Foods Recent Developments
8 North America
- 8.1 North America Natto Market Size by Type
- 8.1.1 North America Natto Revenue by Type (2021-2032)
- 8.1.2 North America Natto Sales by Type (2021-2032)
- 8.1.3 North America Natto Price by Type (2021-2032)
- 8.2 North America Natto Market Size by Application
- 8.2.1 North America Natto Revenue by Application (2021-2032)
- 8.2.2 North America Natto Sales by Application (2021-2032)
- 8.2.3 North America Natto Price by Application (2021-2032)
- 8.3 North America Natto Market Size by Country
- 8.3.1 North America Natto Revenue Grow Rate by Country (2021 VS 2025 VS 2032)
- 8.3.2 North America Natto Sales by Country (2021 VS 2025 VS 2032)
- 8.3.3 North America Natto Price by Country (2021-2032)
- 8.3.4 United States
- 8.3.5 Canada
- 8.3.6 Mexico
9 Europe
- 9.1 Europe Natto Market Size by Type
- 9.1.1 Europe Natto Revenue by Type (2021-2032)
- 9.1.2 Europe Natto Sales by Type (2021-2032)
- 9.1.3 Europe Natto Price by Type (2021-2032)
- 9.2 Europe Natto Market Size by Application
- 9.2.1 Europe Natto Revenue by Application (2021-2032)
- 9.2.2 Europe Natto Sales by Application (2021-2032)
- 9.2.3 Europe Natto Price by Application (2021-2032)
- 9.3 Europe Natto Market Size by Country
- 9.3.1 Europe Natto Revenue Grow Rate by Country (2021 VS 2025 VS 2032)
- 9.3.2 Europe Natto Sales by Country (2021 VS 2025 VS 2032)
- 9.3.3 Europe Natto Price by Country (2021-2032)
- 9.3.4 Germany
- 9.3.5 France
- 9.3.6 U.K.
- 9.3.7 Italy
- 9.3.8 Russia
- 9.3.9 Spain
- 9.3.10 Netherlands
10 China
- 10.1 China Natto Market Size by Type
- 10.1.1 China Natto Revenue by Type (2021-2032)
- 10.1.2 China Natto Sales by Type (2021-2032)
- 10.1.3 China Natto Price by Type (2021-2032)
- 10.2 China Natto Market Size by Application
- 10.2.1 China Natto Revenue by Application (2021-2032)
- 10.2.2 China Natto Sales by Application (2021-2032)
- 10.2.3 China Natto Price by Application (2021-2032)
11 Asia (Excluding China)
- 11.1 Asia Natto Market Size by Type
- 11.1.1 Asia Natto Revenue by Type (2021-2032)
- 11.1.2 Asia Natto Sales by Type (2021-2032)
- 11.1.3 Asia Natto Price by Type (2021-2032)
- 11.2 Asia Natto Market Size by Application
- 11.2.1 Asia Natto Revenue by Application (2021-2032)
- 11.2.2 Asia Natto Sales by Application (2021-2032)
- 11.2.3 Asia Natto Price by Application (2021-2032)
- 11.3 Asia Natto Market Size by Country
- 11.3.1 Asia Natto Revenue Grow Rate by Country (2021 VS 2025 VS 2032)
- 11.3.2 Asia Natto Sales by Country (2021 VS 2025 VS 2032)
- 11.3.3 Asia Natto Price by Country (2021-2032)
- 11.3.4 Japan
- 11.3.5 South Korea
- 11.3.6 India
- 11.3.7 Australia
- 11.3.8 Taiwan
- 11.3.9 Southeast Asia
12 South America, Middle East and Africa
- 12.1 SAMEA Natto Market Size by Type
- 12.1.1 SAMEA Natto Revenue by Type (2021-2032)
- 12.1.2 SAMEA Natto Sales by Type (2021-2032)
- 12.1.3 SAMEA Natto Price by Type (2021-2032)
- 12.2 SAMEA Natto Market Size by Application
- 12.2.1 SAMEA Natto Revenue by Application (2021-2032)
- 12.2.2 SAMEA Natto Sales by Application (2021-2032)
- 12.2.3 SAMEA Natto Price by Application (2021-2032)
- 12.3 SAMEA Natto Market Size by Country
- 12.3.1 SAMEA Natto Revenue Grow Rate by Country (2021 VS 2025 VS 2032)
- 12.3.2 SAMEA Natto Sales by Country (2021 VS 2025 VS 2032)
- 12.3.3 SAMEA Natto Price by Country (2021-2032)
- 12.3.4 Brazil
- 12.3.5 Argentina
- 12.3.6 Chile
- 12.3.7 Colombia
- 12.3.8 Peru
- 12.3.9 Saudi Arabia
- 12.3.10 Israel
- 12.3.11 UAE
- 12.3.12 Turkey
- 12.3.13 Iran
- 12.3.14 Egypt
13 Value Chain and Sales Channels Analysis
- 13.1 Natto Value Chain Analysis
- 13.1.1 Natto Key Raw Materials
- 13.1.2 Raw Materials Key Suppliers
- 13.1.3 Manufacturing Cost Structure
- 13.1.4 Natto Production Mode & Process
- 13.2 Natto Sales Channels Analysis
- 13.2.1 Direct Comparison with Distribution Share
- 13.2.2 Natto Distributors
- 13.2.3 Natto Customers
14 Concluding Insights
15 Appendix
- 15.1 Reasons for Doing This Study
- 15.2 Research Methodology
- 15.3 Research Process
- 15.4 Authors List of This Report
- 15.5 Data Source
- 15.5.1 Secondary Sources
- 15.5.2 Primary Sources
- 15.6 Disclaimer
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