APO RESEARCH · REPORT
Online Sports Betting
Sports betting is the activity of predicting sports results and placing a wager on the outcome. The frequency of sports bet upon varies by culture, with the vast majority of bets being placed on association football, American football, basketball, baseball, hockey, track cycling, auto racing, mixed martial arts, and boxing at both the amateur and professional levels. Online sports betting is a kind of sports betting conducted on the internet.
Product & engineering
Understand the product.
Sports betting is the activity of predicting sports results and placing a wager on the outcome. The frequency of sports bet upon varies by culture, with the vast majority of bets being placed on association football, American football, basketball, baseball, hockey, track cycling, auto racing, mixed martial arts, and boxing at both the amateur and professional levels. Online sports betting is a kind of sports betting conducted on the internet.
Selected research
Industry Growth & Trends
Global Online Sports Betting Industry Growth and Trends Forecast to 2032
Market perspective
Sports betting is the activity of predicting sports results and placing a wager on the outcome. The frequency of sports bet upon varies by culture, with the vast majority of bets being placed on association football, American football, basketball, baseball, hockey, track cycling, auto racing, mixed martial arts, and boxing at both the amateur and professional levels. Online sports betting is a kind of sports betting conducted on the internet.
According to APO Research, the global Online Sports Betting market was valued at US$ million in 2026 and is projected to reach US$ million by 2032, implying a CAGR of xx% over 2026-2032.
Report Scope
Read the full market overview
This report provides a structured, data-driven view of the global Online Sports Betting market, combining harmonized quantitative metrics with targeted qualitative insight to support business and growth strategy, market positioning, and capital allocation.
The Online Sports Betting market size, estimates, and forecasts are presented in terms of revenue (US$ million), with 2025 as the base year and historical and forecast data for 2021-2032. The report segments the global Online Sports Betting market by Type, Application, region/country, and company, provides regional market sizes at the segment level, profiles the competitive landscape and key players and their market ranks, and reviews technology trends and new product developments relevant to Online Sports Betting.
Key Companies & Market Share Insights
This section analyzes the strategies and performance of leading companies in the global Online Sports Betting market, including portfolio focus, innovation and product development, mergers and acquisitions, collaborations, and geographic expansion used to sustain or enhance competitive positions. It also summarizes recent corporate developments and key financial indicators and provides global revenue and gross margin data by manufacturer for 2021-2026, enabling benchmarking of scale, profitability, and market share and supporting assessment of market concentration through indicators such as CR5 and CR10.
Online Sports Betting Market by Company
Flutter Entertainment
GVC Holdings
Bet365
William Hill
Kindred Group
888 Holdings
Betsson AB
DraftKings
Pinnacle
Betway
Betfred
Bet-at-home.com
BetAmerica
BetVictor
Sports Interaction
BetWinner
SBOBET
Online Sports Betting Segment by Type
Soccer
American Football
Basketball
Hockey
Mixed Martial Arts and Boxing
Others
Online Sports Betting Segment by Application
Desktop
Mobile Devices
Online Sports Betting Segment by Region
North America
United States
Canada
Mexico
Europe
Germany
France
U.K.
Italy
Russia
Spain
Netherlands
Switzerland
Sweden
Poland
Asia-Pacific
China
Japan
South Korea
India
Australia
Taiwan
Southeast Asia
South America
Brazil
Argentina
Chile
Middle East & Africa
Egypt
South Africa
Israel
Türkiye
GCC Countries
Key Drivers & Barriers
High-impact rendering factors and drivers have been studied in this report to aid the readers to understand the general development. Moreover, the report includes restraints and challenges that may act as stumbling blocks on the way of the players. This will assist the users to be attentive and make informed decisions related to business. Specialists have also laid their focus on the upcoming business prospects.
Reasons to Buy This Report
1. This report will help the readers to understand the competition within the industries and strategies for the competitive environment to enhance the potential profit. The report also focuses on the competitive landscape of the global Online Sports Betting market, and introduces in detail the market share, industry ranking, competitor ecosystem, market performance, new product development, operation situation, expansion, and acquisition. etc. of the main players, which helps the readers to identify the main competitors and deeply understand the competition pattern of the market.
2. This report will help stakeholders to understand the global industry status and trends of Online Sports Betting and provides them with information on key market drivers, restraints, challenges, and opportunities.
3. This report will help stakeholders to understand competitors better and gain more insights to strengthen their position in their businesses. The competitive landscape section includes the market share and rank (in value), competitor ecosystem, new product development, expansion, and acquisition.
4. This report stays updated with novel technology integration, features, and the latest developments in the market
5. This report helps stakeholders to gain insights into which regions to target globally
6. This report helps stakeholders to gain insights into the end-user perception concerning the adoption of Online Sports Betting.
7. This report helps stakeholders to identify some of the key players in the market and understand their valuable contribution.
Chapter Outline
Chapter 1: Introduces the report scope of the report, executive summary of global and regional market size and CAGR for the history and forecast period (2021-2025, 2026-2031). It offers a high-level view of the current state of the market and its likely evolution in the short to mid-term, and long term.
Chapter 2: Provides the analysis of various market segments by type, covering the market size and development potential of each market segment, to help readers find the blue ocean market in different market segments.
Chapter 3: Provides the analysis of various market segments by application, covering the market size and development potential of each market segment, to help readers find the blue ocean market in different downstream markets.
Chapter 4: Introduces the market dynamics, latest developments of the market, the driving factors and restrictive factors of the market, the challenges and risks faced by manufacturers in the industry, and the analysis of relevant policies in the industry.
Chapter 5: Detailed analysis of Online Sports Betting companies' competitive landscape, revenue, market share and ranking, latest development plan, merger, and acquisition information, etc.
Chapter 6: Provides profiles of key players, introducing the basic situation of the main companies in the market in detail, including product introduction, revenue, recent development, etc.
Chapter 7, 8, 9, 10 and 11: North America, Europe, Asia Pacific, South America, Middle East & Africa, revenue by country.
Chapter 12: Concluding Insights of the report
More report detail
Tables and figures
Scope & coverage.
Types
- Soccer
- American Football
- Basketball
- Hockey
- Mixed Martial Arts and Boxing
- Others
Applications
- Desktop
- Mobile Devices
Companies covered
- Flutter Entertainment
- GVC Holdings
- Bet365
- William Hill
- Kindred Group
- 888 Holdings
- Betsson AB
- DraftKings
- Pinnacle
- Betway
- Betfred
- Bet-at-home.com
- BetAmerica
- BetVictor
- Sports Interaction
- BetWinner
- SBOBET
Inside the report.
1 Market Overview
- 1.1 Product Definition
- 1.2 Global Market Growth Prospects
- 1.3 Global Online Sports Betting Market Size Overview by Region 2021 VS 2025 VS 2032
- 1.4 Global Online Sports Betting Market Size by Region (2021-2032)
- 1.4.1 Global Online Sports Betting Market Size by Region (2021-2026)
- 1.4.2 Global Online Sports Betting Market Size by Region (2027-2032)
- 1.5 Key Regions Online Sports Betting Market Size (2021-2032)
- 1.5.1 North America Online Sports Betting Market Size Growth Rate (2021-2032)
- 1.5.2 Europe Online Sports Betting Market Size Growth Rate (2021-2032)
- 1.5.3 Asia-Pacific Online Sports Betting Market Size Growth Rate (2021-2032)
- 1.5.4 South America Online Sports Betting Market Size Growth Rate (2021-2032)
- 1.5.5 Middle East & Africa Online Sports Betting Market Size Growth Rate (2021-2032)
2 Online Sports Betting Market by Type
- 2.1 Type Introduction
- 2.1.1 Soccer
- 2.1.2 American Football
- 2.1.3 Basketball
- 2.1.4 Hockey
- 2.1.5 Mixed Martial Arts and Boxing
- 2.1.6 Others
- 2.2 Global Online Sports Betting Market Size by Type
- 2.2.1 Global Online Sports Betting Market Size Overview by Type (2021-2032)
- 2.2.2 Global Online Sports Betting Historic Market Size Review by Type (2021-2026)
- 2.2.3 Global Online Sports Betting Market Size Forecasted by Type (2027-2032)
- 2.3 Global Online Sports Betting Market Size by Regions
- 2.3.1 North America Online Sports Betting Market Size Breakdown by Type (2021-2026)
- 2.3.2 Europe Online Sports Betting Market Size Breakdown by Type (2021-2026)
- 2.3.3 Asia-Pacific Online Sports Betting Market Size Breakdown by Type (2021-2026)
- 2.3.4 South America Online Sports Betting Market Size Breakdown by Type (2021-2026)
- 2.3.5 Middle East and Africa Online Sports Betting Market Size Breakdown by Type (2021-2026)
3 Online Sports Betting Market by Application
- 3.1 Type Introduction
- 3.1.1 Desktop
- 3.1.2 Mobile Devices
- 3.2 Global Online Sports Betting Market Size by Application
- 3.2.1 Global Online Sports Betting Market Size Overview by Application (2021-2032)
- 3.2.2 Global Online Sports Betting Historic Market Size Review by Application (2021-2026)
- 3.2.3 Global Online Sports Betting Market Size Forecasted by Application (2027-2032)
- 3.3 Global Online Sports Betting Market Size by Regions
- 3.3.1 North America Online Sports Betting Market Size Breakdown by Application (2021-2026)
- 3.3.2 Europe Online Sports Betting Market Size Breakdown by Application (2021-2026)
- 3.3.3 Asia-Pacific Online Sports Betting Market Size Breakdown by Application (2021-2026)
- 3.3.4 South America Online Sports Betting Market Size Breakdown by Application (2021-2026)
- 3.3.5 Middle East and Africa Online Sports Betting Market Size Breakdown by Application (2021-2026)
4 Global Market Dynamics
- 4.1 Online Sports Betting Industry Trends
- 4.2 Online Sports Betting Industry Drivers
- 4.3 Online Sports Betting Industry Opportunities and Challenges
- 4.4 Online Sports Betting Industry Restraints
5 Competitive Insights by Company
- 5.1 Global Top Players by Online Sports Betting Revenue (2021-2026)
- 5.2 Global Online Sports Betting Industry Company Ranking, 2024 VS 2025 VS 2026
- 5.3 Global Online Sports Betting Key Company Headquarters & Area Served
- 5.4 Global Online Sports Betting Company, Product Type & Application
- 5.5 Global Online Sports Betting Company Commercialization Time
- 5.6 Market Competitive Analysis
- 5.6.1 Global Online Sports Betting Market CR5 and HHI
- 5.6.2 Global Top 5 and 10 Online Sports Betting Players Market Share by Revenue in 2025
- 5.6.3 2025 Online Sports Betting Tier 1, Tier 2, and Tier 3
6 Company Profiles
- 6.1 Flutter Entertainment
- 6.1.1 Flutter Entertainment Company Information
- 6.1.2 Flutter Entertainment Business Overview
- 6.1.3 Flutter Entertainment Online Sports Betting Revenue, Global Share and Gross Margin (2021-2026)
- 6.1.4 Flutter Entertainment Online Sports Betting Product Portfolio
- 6.1.5 Flutter Entertainment Recent Developments
- 6.2 GVC Holdings
- 6.2.1 GVC Holdings Company Information
- 6.2.2 GVC Holdings Business Overview
- 6.2.3 GVC Holdings Online Sports Betting Revenue, Global Share and Gross Margin (2021-2026)
- 6.2.4 GVC Holdings Online Sports Betting Product Portfolio
- 6.2.5 GVC Holdings Recent Developments
- 6.3 Bet365
- 6.3.1 Bet365 Company Information
- 6.3.2 Bet365 Business Overview
- 6.3.3 Bet365 Online Sports Betting Revenue, Global Share and Gross Margin (2021-2026)
- 6.3.4 Bet365 Online Sports Betting Product Portfolio
- 6.3.5 Bet365 Recent Developments
- 6.4 William Hill
- 6.4.1 William Hill Company Information
- 6.4.2 William Hill Business Overview
- 6.4.3 William Hill Online Sports Betting Revenue, Global Share and Gross Margin (2021-2026)
- 6.4.4 William Hill Online Sports Betting Product Portfolio
- 6.4.5 William Hill Recent Developments
- 6.5 Kindred Group
- 6.5.1 Kindred Group Company Information
- 6.5.2 Kindred Group Business Overview
- 6.5.3 Kindred Group Online Sports Betting Revenue, Global Share and Gross Margin (2021-2026)
- 6.5.4 Kindred Group Online Sports Betting Product Portfolio
- 6.5.5 Kindred Group Recent Developments
- 6.6 888 Holdings
- 6.6.1 888 Holdings Company Information
- 6.6.2 888 Holdings Business Overview
- 6.6.3 888 Holdings Online Sports Betting Revenue, Global Share and Gross Margin (2021-2026)
- 6.6.4 888 Holdings Online Sports Betting Product Portfolio
- 6.6.5 888 Holdings Recent Developments
- 6.7 Betsson AB
- 6.7.1 Betsson AB Company Information
- 6.7.2 Betsson AB Business Overview
- 6.7.3 Betsson AB Online Sports Betting Revenue, Global Share and Gross Margin (2021-2026)
- 6.7.4 Betsson AB Online Sports Betting Product Portfolio
- 6.7.5 Betsson AB Recent Developments
- 6.8 DraftKings
- 6.8.1 DraftKings Company Information
- 6.8.2 DraftKings Business Overview
- 6.8.3 DraftKings Online Sports Betting Revenue, Global Share and Gross Margin (2021-2026)
- 6.8.4 DraftKings Online Sports Betting Product Portfolio
- 6.8.5 DraftKings Recent Developments
- 6.9 Pinnacle
- 6.9.1 Pinnacle Company Information
- 6.9.2 Pinnacle Business Overview
- 6.9.3 Pinnacle Online Sports Betting Revenue, Global Share and Gross Margin (2021-2026)
- 6.9.4 Pinnacle Online Sports Betting Product Portfolio
- 6.9.5 Pinnacle Recent Developments
- 6.10 Betway
- 6.10.1 Betway Company Information
- 6.10.2 Betway Business Overview
- 6.10.3 Betway Online Sports Betting Revenue, Global Share and Gross Margin (2021-2026)
- 6.10.4 Betway Online Sports Betting Product Portfolio
- 6.10.5 Betway Recent Developments
- 6.11 Betfred
- 6.11.1 Betfred Company Information
- 6.11.2 Betfred Business Overview
- 6.11.3 Betfred Online Sports Betting Revenue, Global Share and Gross Margin (2021-2026)
- 6.11.4 Betfred Online Sports Betting Product Portfolio
- 6.11.5 Betfred Recent Developments
- 6.12 Bet-at-home.com
- 6.12.1 Bet-at-home.com Company Information
- 6.12.2 Bet-at-home.com Business Overview
- 6.12.3 Bet-at-home.com Online Sports Betting Revenue, Global Share and Gross Margin (2021-2026)
- 6.12.4 Bet-at-home.com Online Sports Betting Product Portfolio
- 6.12.5 Bet-at-home.com Recent Developments
- 6.13 BetAmerica
- 6.13.1 BetAmerica Company Information
- 6.13.2 BetAmerica Business Overview
- 6.13.3 BetAmerica Online Sports Betting Revenue, Global Share and Gross Margin (2021-2026)
- 6.13.4 BetAmerica Online Sports Betting Product Portfolio
- 6.13.5 BetAmerica Recent Developments
- 6.14 BetVictor
- 6.14.1 BetVictor Company Information
- 6.14.2 BetVictor Business Overview
- 6.14.3 BetVictor Online Sports Betting Revenue, Global Share and Gross Margin (2021-2026)
- 6.14.4 BetVictor Online Sports Betting Product Portfolio
- 6.14.5 BetVictor Recent Developments
- 6.15 Sports Interaction
- 6.15.1 Sports Interaction Company Information
- 6.15.2 Sports Interaction Business Overview
- 6.15.3 Sports Interaction Online Sports Betting Revenue, Global Share and Gross Margin (2021-2026)
- 6.15.4 Sports Interaction Online Sports Betting Product Portfolio
- 6.15.5 Sports Interaction Recent Developments
- 6.16 BetWinner
- 6.16.1 BetWinner Company Information
- 6.16.2 BetWinner Business Overview
- 6.16.3 BetWinner Online Sports Betting Revenue, Global Share and Gross Margin (2021-2026)
- 6.16.4 BetWinner Online Sports Betting Product Portfolio
- 6.16.5 BetWinner Recent Developments
- 6.17 SBOBET
- 6.17.1 SBOBET Company Information
- 6.17.2 SBOBET Business Overview
- 6.17.3 SBOBET Online Sports Betting Revenue, Global Share and Gross Margin (2021-2026)
- 6.17.4 SBOBET Online Sports Betting Product Portfolio
- 6.17.5 SBOBET Recent Developments
7 North America
- 7.1 North America Online Sports Betting Market Size Growth Rate (CAGR) by Country: 2021 VS 2025 VS 2032
- 7.2 North America Online Sports Betting Market Size by Country (2021-2026)
- 7.3 North America Online Sports Betting Market Size Forecast by Country (2027-2032)
8 Europe
- 8.1 Europe Online Sports Betting Market Size Growth Rate (CAGR) by Country: 2021 VS 2025 VS 2032
- 8.2 Europe Online Sports Betting Market Size by Country (2021-2026)
- 8.3 Europe Online Sports Betting Market Size Forecast by Country (2027-2032)
9 Asia-Pacific
- 9.1 Asia-Pacific Online Sports Betting Market Size Growth Rate (CAGR) by Country: 2021 VS 2025 VS 2032
- 9.2 Asia-Pacific Online Sports Betting Market Size by Country (2021-2026)
- 9.3 Asia-Pacific Online Sports Betting Market Size Forecast by Country (2027-2032)
10 South America
- 10.1 South America Online Sports Betting Market Size Growth Rate (CAGR) by Country: 2021 VS 2025 VS 2032
- 10.2 South America Online Sports Betting Market Size by Country (2021-2026)
- 10.3 South America Online Sports Betting Market Size Forecast by Country (2027-2032)
11 Middle East & Africa
- 11.1 Middle East & Africa Online Sports Betting Market Size Growth Rate (CAGR) by Country: 2021 VS 2025 VS 2032
- 11.2 Middle East & Africa Online Sports Betting Market Size by Country (2021-2026)
- 11.3 Middle East & Africa Online Sports Betting Market Size Forecast by Country (2027-2032)
12 Concluding Insights
13 Appendix
- 13.1 Reasons for Doing This Study
- 13.2 Research Methodology
- 13.3 Research Process
- 13.4 Authors List of This Report
- 13.5 Data Source
- 13.5.1 Secondary Sources
- 13.5.2 Primary Sources
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