APO Research

APO RESEARCH · REPORT

Movie and Streaming Brand Licensing

Selected research

Market Analysis & Forecast

Global Movie and Streaming Brand Licensing Market Analysis and Forecast 2026-2032

Market perspective

The global Movie and Streaming Brand Licensing market is projected to grow from US$ million in 2026 to US$ million by 2032, at a Compound Annual Growth Rate (CAGR) of % during the forecast period.

The North America market for Movie and Streaming Brand Licensing is estimated to increase from $ million in 2026 to reach $ million by 2032, at a CAGR of % during the forecast period of 2026 through 2032.

Europe market for Movie and Streaming Brand Licensing is estimated to increase from $ million in 2026 to reach $ million by 2032, at a CAGR of % during the forecast period of 2026 through 2032.

Read the full market overview

Asia-Pacific market for Movie and Streaming Brand Licensing is estimated to increase from $ million in 2026 to reach $ million by 2032, at a CAGR of % during the forecast period of 2026 through 2032.

The China market for Movie and Streaming Brand Licensing is estimated to increase from $ million in 2026 to reach $ million by 2032, at a CAGR of % during the forecast period of 2026 through 2032.

The major global companies of Movie and Streaming Brand Licensing include The Walt Disney Company, Hasbro, Warner Bros. Discovery, The Pokémon Company, Mattel, Paramount, NBCUniversal, Toei Animation and Sanrio, etc. In 2025, the world's top three vendors accounted for approximately % of the revenue.

Report Includes

This report presents an overview of global market for Movie and Streaming Brand Licensing, market size. Analyses of the global market trends, with historic market revenue data for 2021 - 2025, estimates for 2026, and projections of CAGR through 2032.

This report researches the key producers of Movie and Streaming Brand Licensing, also provides the revenue of main regions and countries. Of the upcoming market potential for Movie and Streaming Brand Licensing, and key regions or countries of focus to forecast this market into various segments and sub-segments. Country specific data and market value analysis for the U.S., Canada, Mexico, Brazil, China, Japan, South Korea, Southeast Asia, India, Germany, the U.K., Italy, Middle East, Africa, and Other Countries.

This report focuses on the Movie and Streaming Brand Licensing revenue, market share and industry ranking of main manufacturers, data from 2021 to 2026. Identification of the major stakeholders in the global Movie and Streaming Brand Licensing market, and analysis of their competitive landscape and market positioning based on recent developments and segmental revenues. This report will help stakeholders to understand the competitive landscape and gain more insights and position their businesses and market strategies in a better way.

This report analyzes the segments data by Type and by Application, revenue, and growth rate, from 2021 to 2032. Evaluation and forecast the market size for Movie and Streaming Brand Licensing revenue, projected growth trends, production technology, application and end-user industry.

Movie and Streaming Brand Licensing Segment by Company

The Walt Disney Company

Hasbro

Warner Bros. Discovery

The Pokémon Company

Mattel

Paramount

NBCUniversal

Toei Animation

Sanrio

Authentic Brands Group

WildBrain

Bandai Namco Entertainment

Jazwares

Sony

Spin Master

SEGA Corporation

Toho

Moomin Characters

Alpha Group

Movie and Streaming Brand Licensing Segment by Type

Film Licensing

Streaming Platform Licensing

Movie and Streaming Brand Licensing Segment by Application

Merchandise

Content Distribution

Home Entertainment

Others

Movie and Streaming Brand Licensing Segment by Region

North America

United States

Canada

Mexico

Europe

Germany

France

U.K.

Italy

Russia

Spain

Netherlands

Switzerland

Sweden

Poland

Asia-Pacific

China

Japan

South Korea

India

Australia

Taiwan

Southeast Asia

South America

Brazil

Argentina

Chile

Middle East & Africa

Egypt

South Africa

Israel

Türkiye

GCC Countries

Study Objectives

1. To analyze and research the global status and future forecast, involving growth rate (CAGR), market share, historical and forecast.

2. To present the key players, revenue, market share, and Recent Developments.

3. To split the breakdown data by regions, type, manufacturers, and Application.

4. To analyze the global and key regions market potential and advantage, opportunity and challenge, restraints, and risks.

5. To identify significant trends, drivers, influence factors in global and regions.

6. To analyze competitive developments such as expansions, agreements, new product launches, and acquisitions in the market.

Reasons to Buy This Report

1. This report will help the readers to understand the competition within the industries and strategies for the competitive environment to enhance the potential profit. The report also focuses on the competitive landscape of the global Movie and Streaming Brand Licensing market, and introduces in detail the market share, industry ranking, competitor ecosystem, market performance, new product development, operation situation, expansion, and acquisition. etc. of the main players, which helps the readers to identify the main competitors and deeply understand the competition pattern of the market.

2. This report will help stakeholders to understand the global industry status and trends of Movie and Streaming Brand Licensing and provides them with information on key market drivers, restraints, challenges, and opportunities.

3. This report will help stakeholders to understand competitors better and gain more insights to strengthen their position in their businesses. The competitive landscape section includes the market share and rank (in market size), competitor ecosystem, new product development, expansion, and acquisition.

4. This report stays updated with novel technology integration, features, and the latest developments in the market.

5. This report helps stakeholders to gain insights into which regions to target globally.

6. This report helps stakeholders to gain insights into the end-user perception concerning the adoption of Movie and Streaming Brand Licensing.

7. This report helps stakeholders to identify some of the key players in the market and understand their valuable contribution.

Chapter Outline

Chapter 1: Introduces the report scope of the report, executive summary of different market segments (product type, application, etc), including the market size of each market segment, future development potential, and so on. It offers a high-level view of the current state of the market and its likely evolution in the short to mid-term, and long term.

Chapter 2: Introduces the market dynamics, latest developments of the market, the driving factors and restrictive factors of the market, the challenges and risks faced by manufacturers in the industry, and the analysis of relevant policies in the industry.

Chapter 3: Revenue of Movie and Streaming Brand Licensing in global and regional level. It provides a quantitative analysis of the market size and development potential of each region and its main countries and introduces the market development, future development prospects, market space, and capacity of each country in the world.

Chapter 4: Detailed analysis of Movie and Streaming Brand Licensing company competitive landscape, revenue, market share and industry ranking, latest development plan, merger, and acquisition information, etc.

Chapter 5: Provides the analysis of various market segments by type, covering the revenue, and development potential of each market segment, to help readers find the blue ocean market in different market segments.

Chapter 6: Provides the analysis of various market segments by application, covering the revenue, and development potential of each market segment, to help readers find the blue ocean market in different downstream markets.

Chapter 7: Provides profiles of key companies, introducing the basic situation of the main companies in the market in detail, including product descriptions and specifications, Movie and Streaming Brand Licensing revenue, gross margin, and recent development, etc.

Chapter 8: North America by type, by application and by country, revenue for each segment.

Chapter 9: Europe by type, by application and by country, revenue for each segment.

Chapter 10: China type, by application, revenue for each segment.

Chapter 11: Asia (excluding China) type, by application and by region, revenue for each segment.

Chapter 12: South America, Middle East and Africa by type, by application and by country, revenue for each segment.

Chapter 13: The main concluding insights of the report.

More report detail

Tables and figures
List of Tables Table 1. Global Movie and Streaming Brand Licensing Market Size Growth Rate by Type (US$ Million), 2021 VS 2025 VS 2032 Table 2. Film Licensing Major Player Table 3. Streaming Platform Licensing Major Player Table 4. Global Movie and Streaming Brand Licensing Market Size Growth Rate by Application (US$ Million), 2021 VS 2025 VS 2032 Table 5. Merchandise Major Player Table 6. Content Distribution Major Player Table 7. Home Entertainment Major Player Table 8. Others Major Player Table 9. Movie and Streaming Brand Licensing Industry Trends Table 10. Movie and Streaming Brand Licensing Industry Drivers Table 11. Movie and Streaming Brand Licensing Industry Opportunities and Challenges Table 12. Movie and Streaming Brand Licensing Industry Restraints Table 13. Global Movie and Streaming Brand Licensing Market Size Growth Rate (CAGR) by Region (US$ Million): 2021 VS 2025 VS 2032 Table 14. Global Movie and Streaming Brand Licensing Market Size by Region (2021-2026) & (US$ Million) Table 15. Global Movie and Streaming Brand Licensing Market Share by Region (2021-2026) Table 16. Global Movie and Streaming Brand Licensing Market Size by Region (2027-2032) & (US$ Million) Table 17. Global Movie and Streaming Brand Licensing Market Share by Region (2027-2032) Table 18. Global Movie and Streaming Brand Licensing Revenue by Players (US$ Million) & (2021-2026) Table 19. Global Movie and Streaming Brand Licensing Revenue Market Share by Players (2021-2026) Table 20. Global Movie and Streaming Brand Licensing Key Players Ranking, 2024 VS 2025 VS 2026 Table 21. Global Movie and Streaming Brand Licensing Key Players Headquarters & Area Served Table 22. Global Movie and Streaming Brand Licensing Players, Product Type & Application Table 23. Global Movie and Streaming Brand Licensing Players Establishment Date Table 24. Global Players Market Concentration Ratio (CR5 and HHI) Table 25. Global Movie and Streaming Brand Licensing by Players Type (Tier 1, Tier 2, and Tier 3) & (Based on the Revenue of 2025) Table 26. Global Movie and Streaming Brand Licensing Revenue by Type 2021 VS 2025 VS 2032 (US$ Million) Table 27. Global Movie and Streaming Brand Licensing Revenue by Type (2021-2026) & (US$ Million) Table 28. Global Movie and Streaming Brand Licensing Revenue by Type (2027-2032) & (US$ Million) Table 29. Global Movie and Streaming Brand Licensing Revenue Market Share by Type (2021-2026) Table 30. Global Movie and Streaming Brand Licensing Revenue Market Share by Type (2027-2032) Table 31. Global Movie and Streaming Brand Licensing Revenue by Application 2021 VS 2025 VS 2032 (US$ Million) Table 32. Global Movie and Streaming Brand Licensing Revenue by Application (2021-2026) & (US$ Million) Table 33. Global Movie and Streaming Brand Licensing Revenue by Application (2027-2032) & (US$ Million) Table 34. Global Movie and Streaming Brand Licensing Revenue Market Share by Application (2021-2026) Table 35. Global Movie and Streaming Brand Licensing Revenue Market Share by Application (2027-2032) Table 36. The Walt Disney Company Company Information Table 37. The Walt Disney Company Business Overview Table 38. The Walt Disney Company Movie and Streaming Brand Licensing Revenue and Gross Margin (US$ Million) & (2021-2026) Table 39. The Walt Disney Company Movie and Streaming Brand Licensing Product Portfolio Table 40. The Walt Disney Company Recent Development Table 41. Hasbro Company Information Table 42. Hasbro Business Overview Table 43. Hasbro Movie and Streaming Brand Licensing Revenue and Gross Margin (US$ Million) & (2021-2026) Table 44. Hasbro Movie and Streaming Brand Licensing Product Portfolio Table 45. Hasbro Recent Development Table 46. Warner Bros. Discovery Company Information Table 47. Warner Bros. Discovery Business Overview Table 48. Warner Bros. Discovery Movie and Streaming Brand Licensing Revenue and Gross Margin (US$ Million) & (2021-2026) Table 49. Warner Bros. Discovery Movie and Streaming Brand Licensing Product Portfolio Table 50. Warner Bros. Discovery Recent Development Table 51. The Pokémon Company Company Information Table 52. The Pokémon Company Business Overview Table 53. The Pokémon Company Movie and Streaming Brand Licensing Revenue and Gross Margin (US$ Million) & (2021-2026) Table 54. The Pokémon Company Movie and Streaming Brand Licensing Product Portfolio Table 55. The Pokémon Company Recent Development Table 56. Mattel Company Information Table 57. Mattel Business Overview Table 58. Mattel Movie and Streaming Brand Licensing Revenue and Gross Margin (US$ Million) & (2021-2026) Table 59. Mattel Movie and Streaming Brand Licensing Product Portfolio Table 60. Mattel Recent Development Table 61. Paramount Company Information Table 62. Paramount Business Overview Table 63. Paramount Movie and Streaming Brand Licensing Revenue and Gross Margin (US$ Million) & (2021-2026) Table 64. Paramount Movie and Streaming Brand Licensing Product Portfolio Table 65. Paramount Recent Development Table 66. NBCUniversal Company Information Table 67. NBCUniversal Business Overview Table 68. NBCUniversal Movie and Streaming Brand Licensing Revenue and Gross Margin (US$ Million) & (2021-2026) Table 69. NBCUniversal Movie and Streaming Brand Licensing Product Portfolio Table 70. NBCUniversal Recent Development Table 71. Toei Animation Company Information Table 72. Toei Animation Business Overview Table 73. Toei Animation Movie and Streaming Brand Licensing Revenue and Gross Margin (US$ Million) & (2021-2026) Table 74. Toei Animation Movie and Streaming Brand Licensing Product Portfolio Table 75. Toei Animation Recent Development Table 76. Sanrio Company Information Table 77. Sanrio Business Overview Table 78. Sanrio Movie and Streaming Brand Licensing Revenue and Gross Margin (US$ Million) & (2021-2026) Table 79. Sanrio Movie and Streaming Brand Licensing Product Portfolio Table 80. Sanrio Recent Development Table 81. Authentic Brands Group Company Information Table 82. Authentic Brands Group Business Overview Table 83. Authentic Brands Group Movie and Streaming Brand Licensing Revenue and Gross Margin (US$ Million) & (2021-2026) Table 84. Authentic Brands Group Movie and Streaming Brand Licensing Product Portfolio Table 85. Authentic Brands Group Recent Development Table 86. WildBrain Company Information Table 87. WildBrain Business Overview Table 88. WildBrain Movie and Streaming Brand Licensing Sales (k units), Revenue (US$ Million), Price (USD/unit) and Gross Margin (2021-2026) Table 89. WildBrain Movie and Streaming Brand Licensing Product Portfolio Table 90. WildBrain Recent Development Table 91. Bandai Namco Entertainment Company Information Table 92. Bandai Namco Entertainment Business Overview Table 93. Bandai Namco Entertainment Movie and Streaming Brand Licensing Sales (k units), Revenue (US$ Million), Price (USD/unit) and Gross Margin (2021-2026) Table 94. Bandai Namco Entertainment Movie and Streaming Brand Licensing Product Portfolio Table 95. Bandai Namco Entertainment Recent Development Table 96. Jazwares Company Information Table 97. Jazwares Business Overview Table 98. Jazwares Movie and Streaming Brand Licensing Sales (k units), Revenue (US$ Million), Price (USD/unit) and Gross Margin (2021-2026) Table 99. Jazwares Movie and Streaming Brand Licensing Product Portfolio Table 100. Jazwares Recent Development Table 101. Sony Company Information Table 102. Sony Business Overview Table 103. Sony Movie and Streaming Brand Licensing Sales (k units), Revenue (US$ Million), Price (USD/unit) and Gross Margin (2021-2026) Table 104. Sony Movie and Streaming Brand Licensing Product Portfolio Table 105. Sony Recent Development Table 106. Spin Master Company Information Table 107. Spin Master Business Overview Table 108. Spin Master Movie and Streaming Brand Licensing Sales (k units), Revenue (US$ Million), Price (USD/unit) and Gross Margin (2021-2026) Table 109. Spin Master Movie and Streaming Brand Licensing Product Portfolio Table 110. Spin Master Recent Development Table 111. SEGA Corporation Company Information Table 112. SEGA Corporation Business Overview Table 113. SEGA Corporation Movie and Streaming Brand Licensing Sales (k units), Revenue (US$ Million), Price (USD/unit) and Gross Margin (2021-2026) Table 114. SEGA Corporation Movie and Streaming Brand Licensing Product Portfolio Table 115. SEGA Corporation Recent Development Table 116. Toho Company Information Table 117. Toho Business Overview Table 118. Toho Movie and Streaming Brand Licensing Sales (k units), Revenue (US$ Million), Price (USD/unit) and Gross Margin (2021-2026) Table 119. Toho Movie and Streaming Brand Licensing Product Portfolio Table 120. Toho Recent Development Table 121. Moomin Characters Company Information Table 122. Moomin Characters Business Overview Table 123. Moomin Characters Movie and Streaming Brand Licensing Sales (k units), Revenue (US$ Million), Price (USD/unit) and Gross Margin (2021-2026) Table 124. Moomin Characters Movie and Streaming Brand Licensing Product Portfolio Table 125. Moomin Characters Recent Development Table 126. Alpha Group Company Information Table 127. Alpha Group Business Overview Table 128. Alpha Group Movie and Streaming Brand Licensing Sales (k units), Revenue (US$ Million), Price (USD/unit) and Gross Margin (2021-2026) Table 129. Alpha Group Movie and Streaming Brand Licensing Product Portfolio Table 130. Alpha Group Recent Development Table 131. North America Movie and Streaming Brand Licensing Revenue by Type (2021-2026) & (US$ Million) Table 132. North America Movie and Streaming Brand Licensing Revenue by Type (2027-2032) & (US$ Million) Table 133. North America Movie and Streaming Brand Licensing Revenue by Application (2021-2026) & (US$ Million) Table 134. North America Movie and Streaming Brand Licensing Revenue by Application (2027-2032) & (US$ Million) Table 135. North America Movie and Streaming Brand Licensing Revenue by Country (2021 VS 2025 VS 2032) & (US$ Million) Table 136. North America Movie and Streaming Brand Licensing Revenue by Country (2021-2026) & (US$ Million) Table 137. North America Movie and Streaming Brand Licensing Revenue by Country (US$ Million) & (2027-2032) Table 138. Europe Movie and Streaming Brand Licensing Revenue by Type (2021-2026) & (US$ Million) Table 139. Europe Movie and Streaming Brand Licensing Revenue by Type (2027-2032) & (US$ Million) Table 140. Europe Movie and Streaming Brand Licensing Revenue by Application (2021-2026) & (US$ Million) Table 141. Europe Movie and Streaming Brand Licensing Revenue by Application (2027-2032) & (US$ Million) Table 142. Europe Movie and Streaming Brand Licensing Revenue by Country (2021 VS 2025 VS 2032) & (US$ Million) Table 143. Europe Movie and Streaming Brand Licensing Revenue by Country (2021-2026) & (US$ Million) Table 144. Europe Movie and Streaming Brand Licensing Revenue by Country (US$ Million) & (2027-2032) Table 145. China Movie and Streaming Brand Licensing Revenue by Type (2021-2026) & (US$ Million) Table 146. China Movie and Streaming Brand Licensing Revenue by Type (2027-2032) & (US$ Million) Table 147. China Movie and Streaming Brand Licensing Revenue by Application (2021-2026) & (US$ Million) Table 148. China Movie and Streaming Brand Licensing Revenue by Application (2027-2032) & (US$ Million) Table 149. Asia Movie and Streaming Brand Licensing Revenue by Type (2021-2026) & (US$ Million) Table 150. Asia Movie and Streaming Brand Licensing Revenue by Type (2027-2032) & (US$ Million) Table 151. Asia Movie and Streaming Brand Licensing Revenue by Application (2021-2026) & (US$ Million) Table 152. Asia Movie and Streaming Brand Licensing Revenue by Application (2027-2032) & (US$ Million) Table 153. Asia Movie and Streaming Brand Licensing Revenue by Region (2021 VS 2025 VS 2032) & (US$ Million) Table 154. Asia Movie and Streaming Brand Licensing Revenue by Region (US$ Million) & (2021-2026) Table 155. Asia Movie and Streaming Brand Licensing Revenue by Region (US$ Million) & (2027-2032) Table 156. SAMEA Movie and Streaming Brand Licensing Revenue by Type (2021-2026) & (US$ Million) Table 157. SAMEA Movie and Streaming Brand Licensing Revenue by Type (2027-2032) & (US$ Million) Table 158. SAMEA Movie and Streaming Brand Licensing Revenue by Application (2021-2026) & (US$ Million) Table 159. SAMEA Movie and Streaming Brand Licensing Revenue by Application (2027-2032) & (US$ Million) Table 160. SAMEA Movie and Streaming Brand Licensing Revenue by Country (2021 VS 2025 VS 2032) & (US$ Million) Table 161. SAMEA Movie and Streaming Brand Licensing Revenue by Country (2021-2026) & (US$ Million) Table 162. SAMEA Movie and Streaming Brand Licensing Revenue by Country (US$ Million) & (2027-2032) Table 163. Research Programs/Design for This Report Table 164. Authors List of This Report Table 165. Secondary Sources Table 166. Primary Sources List of Figures Figure 1. Movie and Streaming Brand Licensing Image Figure 2. Global Movie and Streaming Brand Licensing Market Size Growth Rate by Type (US$ Million), 2021 VS 2025 VS 2032 Figure 3. Global Movie and Streaming Brand Licensing Market Size Share 2021 VS 2025 VS 2032 Figure 4. Film Licensing Image Figure 5. Streaming Platform Licensing Image Figure 6. Global Movie and Streaming Brand Licensing Market Size Growth Rate by Application (US$ Million), 2021 VS 2025 VS 2032 Figure 7. Global Movie and Streaming Brand Licensing Market Size Share 2021 VS 2025 VS 2032 Figure 8. Merchandise Image Figure 9. Content Distribution Image Figure 10. Home Entertainment Image Figure 11. Others Image Figure 12. Global Movie and Streaming Brand Licensing Market Size (US$ Million) & (2021-2032) Figure 13. Global Movie and Streaming Brand Licensing Market Size, (US$ Million), 2021 VS 2025 VS 2032 Figure 14. Global Movie and Streaming Brand Licensing Market Share by Region: 2021 VS 2025 VS 2032 Figure 15. Global Movie and Streaming Brand Licensing Players Revenue Share Top 10 and Top 5 in 2025 Figure 16. Players Type (Tier 1, Tier 2, and Tier 3): 2021 VS 2025 Figure 17. Global Movie and Streaming Brand Licensing Revenue by Type (2021 VS 2025 VS 2032) & (US$ Million) Figure 18. Global Movie and Streaming Brand Licensing Revenue Market Share 2021 VS 2025 VS 2032 Figure 19. Global Movie and Streaming Brand Licensing Revenue Market Share by Type (2021-2032) Figure 20. Global Movie and Streaming Brand Licensing Revenue by Application (2021 VS 2025 VS 2032) & (US$ Million) Figure 21. Global Movie and Streaming Brand Licensing Revenue Market Share by Application (2021 VS 2025 VS 2032) Figure 22. Global Movie and Streaming Brand Licensing Revenue Market Share by Application (2021-2032) Figure 23. North America Movie and Streaming Brand Licensing Revenue YoY Growth (2021-2032) & (US$ Million) Figure 24. North America Movie and Streaming Brand Licensing Revenue Share by Type (2021-2032) Figure 25. North America Movie and Streaming Brand Licensing Revenue Share by Application (2021-2032) Figure 26. North America Movie and Streaming Brand Licensing Revenue Share by Country (2021-2032) Figure 27. United States Movie and Streaming Brand Licensing Revenue YoY Growth (US$ Million) & (2021-2032) Figure 28. Canada Movie and Streaming Brand Licensing Revenue YoY Growth (US$ Million) & (2021-2032) Figure 29. Mexico Movie and Streaming Brand Licensing Revenue YoY Growth (US$ Million) & (2021-2032) Figure 30. Europe Movie and Streaming Brand Licensing Revenue YoY Growth (2021-2032) & (US$ Million) Figure 31. Europe Movie and Streaming Brand Licensing Revenue Share by Type (2021-2032) Figure 32. Europe Movie and Streaming Brand Licensing Revenue Share by Application (2021-2032) Figure 33. Europe Movie and Streaming Brand Licensing Revenue Share by Country (2021-2032) Figure 34. Germany Movie and Streaming Brand Licensing Revenue YoY Growth (US$ Million) & (2021-2032) Figure 35. France Movie and Streaming Brand Licensing Revenue YoY Growth (US$ Million) & (2021-2032) Figure 36. U.K. Movie and Streaming Brand Licensing Revenue YoY Growth (US$ Million) & (2021-2032) Figure 37. Italy Movie and Streaming Brand Licensing Revenue YoY Growth (US$ Million) & (2021-2032) Figure 38. Spain Movie and Streaming Brand Licensing Revenue YoY Growth (US$ Million) & (2021-2032) Figure 39. Russia Movie and Streaming Brand Licensing Revenue YoY Growth (US$ Million) & (2021-2032) Figure 40. Netherlands Movie and Streaming Brand Licensing Revenue YoY Growth (US$ Million) & (2021-2032) Figure 41. Nordic Countries Movie and Streaming Brand Licensing Revenue YoY Growth (US$ Million) & (2021-2032) Figure 42. China Movie and Streaming Brand Licensing Revenue YoY Growth (2021-2032) & (US$ Million) Figure 43. China Movie and Streaming Brand Licensing Revenue Share by Type (2021-2032) Figure 44. China Movie and Streaming Brand Licensing Revenue Share by Application (2021-2032) Figure 45. Asia Movie and Streaming Brand Licensing Revenue YoY Growth (2021-2032) & (US$ Million) Figure 46. Asia Movie and Streaming Brand Licensing Revenue Share by Type (2021-2032) Figure 47. Asia Movie and Streaming Brand Licensing Revenue Share by Application (2021-2032) Figure 48. Asia Movie and Streaming Brand Licensing Revenue Share by Region (2021-2032) Figure 49. Japan Movie and Streaming Brand Licensing Revenue YoY Growth (US$ Million) & (2021-2032) Figure 50. South Korea Movie and Streaming Brand Licensing Revenue YoY Growth (US$ Million) & (2021-2032) Figure 51. India Movie and Streaming Brand Licensing Revenue YoY Growth (US$ Million) & (2021-2032) Figure 52. Australia Movie and Streaming Brand Licensing Revenue YoY Growth (US$ Million) & (2021-2032) Figure 53. Taiwan Movie and Streaming Brand Licensing Revenue YoY Growth (US$ Million) & (2021-2032) Figure 54. Southeast Asia Movie and Streaming Brand Licensing Revenue YoY Growth (US$ Million) & (2021-2032) Figure 55. SAMEA Movie and Streaming Brand Licensing Revenue YoY Growth (2021-2032) & (US$ Million) Figure 56. SAMEA Movie and Streaming Brand Licensing Revenue Share by Type (2021-2032) Figure 57. SAMEA Movie and Streaming Brand Licensing Revenue Share by Application (2021-2032) Figure 58. SAMEA Movie and Streaming Brand Licensing Revenue Share by Country (2021-2032) Figure 59. Brazil Movie and Streaming Brand Licensing Revenue YoY Growth (US$ Million) & (2021-2032) Figure 60. Argentina Movie and Streaming Brand Licensing Revenue YoY Growth (US$ Million) & (2021-2032) Figure 61. Chile Movie and Streaming Brand Licensing Revenue YoY Growth (US$ Million) & (2021-2032) Figure 62. Colombia Movie and Streaming Brand Licensing Revenue YoY Growth (US$ Million) & (2021-2032) Figure 63. Peru Movie and Streaming Brand Licensing Revenue YoY Growth (US$ Million) & (2021-2032) Figure 64. Saudi Arabia Movie and Streaming Brand Licensing Revenue YoY Growth (US$ Million) & (2021-2032) Figure 65. Israel Movie and Streaming Brand Licensing Revenue YoY Growth (US$ Million) & (2021-2032) Figure 66. UAE Movie and Streaming Brand Licensing Revenue YoY Growth (US$ Million) & (2021-2032) Figure 67. Turkey Movie and Streaming Brand Licensing Revenue YoY Growth (US$ Million) & (2021-2032) Figure 68. Iran Movie and Streaming Brand Licensing Revenue YoY Growth (US$ Million) & (2021-2032) Figure 69. Egypt Movie and Streaming Brand Licensing Revenue YoY Growth (US$ Million) & (2021-2032) Figure 70. Years Considered Figure 71. Research Process Figure 72. Key Executives Interviewed

Scope & coverage.

Types
  • Film Licensing
  • Streaming Platform Licensing
Applications
  • Merchandise
  • Content Distribution
  • Home Entertainment
  • Others
Companies covered
  • The Walt Disney Company
  • Hasbro
  • Warner Bros. Discovery
  • The Pokémon Company
  • Mattel
  • Paramount
  • NBCUniversal
  • Toei Animation
  • Sanrio
  • Authentic Brands Group
  • WildBrain
  • Bandai Namco Entertainment
  • Jazwares
  • Sony
  • Spin Master
  • SEGA Corporation
  • Toho
  • Moomin Characters
  • Alpha Group

Inside the report.

1 Market Overview
  1. 1.1 Product Definition
  2. 1.2 Movie and Streaming Brand Licensing Market by Type
  3. 1.2.1 Global Movie and Streaming Brand Licensing Market Size by Type, 2021 VS 2025 VS 2032
  4. 1.2.2 Film Licensing
  5. 1.2.3 Streaming Platform Licensing
  6. 1.3 Movie and Streaming Brand Licensing Market by Application
  7. 1.3.1 Global Movie and Streaming Brand Licensing Market Size by Application, 2021 VS 2025 VS 2032
  8. 1.3.2 Merchandise
  9. 1.3.3 Content Distribution
  10. 1.3.4 Home Entertainment
  11. 1.3.5 Others
  12. 1.4 Assumptions and Limitations
  13. 1.5 Study Goals and Objectives
2 Movie and Streaming Brand Licensing Market Dynamics
  1. 2.1 Movie and Streaming Brand Licensing Industry Trends
  2. 2.2 Movie and Streaming Brand Licensing Industry Drivers
  3. 2.3 Movie and Streaming Brand Licensing Industry Opportunities and Challenges
  4. 2.4 Movie and Streaming Brand Licensing Industry Restraints
3 Global Growth Perspective
  1. 3.1 Global Movie and Streaming Brand Licensing Market Perspective (2021-2032)
  2. 3.2 Global Movie and Streaming Brand Licensing Growth Trends by Region
  3. 3.2.1 Global Movie and Streaming Brand Licensing Market Size by Region: 2021 VS 2025 VS 2032
  4. 3.2.2 Global Movie and Streaming Brand Licensing Market Size by Region (2021-2026)
  5. 3.2.3 Global Movie and Streaming Brand Licensing Market Size by Region (2027-2032)
4 Competitive Landscape by Players
  1. 4.1 Global Movie and Streaming Brand Licensing Revenue by Players
  2. 4.1.1 Global Movie and Streaming Brand Licensing Revenue by Players (2021-2026)
  3. 4.1.2 Global Movie and Streaming Brand Licensing Revenue Market Share by Players (2021-2026)
  4. 4.1.3 Global Movie and Streaming Brand Licensing Players Revenue Share Top 10 and Top 5 in 2025
  5. 4.2 Global Movie and Streaming Brand Licensing Key Players Ranking, 2024 VS 2025 VS 2026
  6. 4.3 Global Movie and Streaming Brand Licensing Key Players Headquarters & Area Served
  7. 4.4 Global Movie and Streaming Brand Licensing Players, Product Type & Application
  8. 4.5 Global Movie and Streaming Brand Licensing Players Establishment Date
  9. 4.6 Market Competitive Analysis
  10. 4.6.1 Global Movie and Streaming Brand Licensing Market CR5 and HHI
  11. 4.6.3 2025 Movie and Streaming Brand Licensing Tier 1, Tier 2, and Tier 3
5 Movie and Streaming Brand Licensing Market Size by Type
  1. 5.1 Global Movie and Streaming Brand Licensing Revenue by Type (2021 VS 2025 VS 2032)
  2. 5.2 Global Movie and Streaming Brand Licensing Revenue by Type (2021-2032)
  3. 5.3 Global Movie and Streaming Brand Licensing Revenue Market Share by Type (2021-2032)
6 Movie and Streaming Brand Licensing Market Size by Application
  1. 6.1 Global Movie and Streaming Brand Licensing Revenue by Application (2021 VS 2025 VS 2032)
  2. 6.2 Global Movie and Streaming Brand Licensing Revenue by Application (2021-2032)
  3. 6.3 Global Movie and Streaming Brand Licensing Revenue Market Share by Application (2021-2032)
7 Company Profiles
  1. 7.1 The Walt Disney Company
  2. 7.1.1 The Walt Disney Company Company Information
  3. 7.1.2 The Walt Disney Company Business Overview
  4. 7.1.3 The Walt Disney Company Movie and Streaming Brand Licensing Revenue and Gross Margin (2021-2026)
  5. 7.1.4 The Walt Disney Company Movie and Streaming Brand Licensing Product Portfolio
  6. 7.1.5 The Walt Disney Company Recent Developments
  7. 7.2 Hasbro
  8. 7.2.1 Hasbro Company Information
  9. 7.2.2 Hasbro Business Overview
  10. 7.2.3 Hasbro Movie and Streaming Brand Licensing Revenue and Gross Margin (2021-2026)
  11. 7.2.4 Hasbro Movie and Streaming Brand Licensing Product Portfolio
  12. 7.2.5 Hasbro Recent Developments
  13. 7.3 Warner Bros. Discovery
  14. 7.3.1 Warner Bros. Discovery Company Information
  15. 7.3.2 Warner Bros. Discovery Business Overview
  16. 7.3.3 Warner Bros. Discovery Movie and Streaming Brand Licensing Revenue and Gross Margin (2021-2026)
  17. 7.3.4 Warner Bros. Discovery Movie and Streaming Brand Licensing Product Portfolio
  18. 7.3.5 Warner Bros. Discovery Recent Developments
  19. 7.4 The Pokémon Company
  20. 7.4.1 The Pokémon Company Company Information
  21. 7.4.2 The Pokémon Company Business Overview
  22. 7.4.3 The Pokémon Company Movie and Streaming Brand Licensing Revenue and Gross Margin (2021-2026)
  23. 7.4.4 The Pokémon Company Movie and Streaming Brand Licensing Product Portfolio
  24. 7.4.5 The Pokémon Company Recent Developments
  25. 7.5 Mattel
  26. 7.5.1 Mattel Company Information
  27. 7.5.2 Mattel Business Overview
  28. 7.5.3 Mattel Movie and Streaming Brand Licensing Revenue and Gross Margin (2021-2026)
  29. 7.5.4 Mattel Movie and Streaming Brand Licensing Product Portfolio
  30. 7.5.5 Mattel Recent Developments
  31. 7.6 Paramount
  32. 7.6.1 Paramount Company Information
  33. 7.6.2 Paramount Business Overview
  34. 7.6.3 Paramount Movie and Streaming Brand Licensing Revenue and Gross Margin (2021-2026)
  35. 7.6.4 Paramount Movie and Streaming Brand Licensing Product Portfolio
  36. 7.6.5 Paramount Recent Developments
  37. 7.7 NBCUniversal
  38. 7.7.1 NBCUniversal Company Information
  39. 7.7.2 NBCUniversal Business Overview
  40. 7.7.3 NBCUniversal Movie and Streaming Brand Licensing Revenue and Gross Margin (2021-2026)
  41. 7.7.4 NBCUniversal Movie and Streaming Brand Licensing Product Portfolio
  42. 7.7.5 NBCUniversal Recent Developments
  43. 7.8 Toei Animation
  44. 7.8.1 Toei Animation Company Information
  45. 7.8.2 Toei Animation Business Overview
  46. 7.8.3 Toei Animation Movie and Streaming Brand Licensing Revenue and Gross Margin (2021-2026)
  47. 7.8.4 Toei Animation Movie and Streaming Brand Licensing Product Portfolio
  48. 7.8.5 Toei Animation Recent Developments
  49. 7.9 Sanrio
  50. 7.9.1 Sanrio Company Information
  51. 7.9.2 Sanrio Business Overview
  52. 7.9.3 Sanrio Movie and Streaming Brand Licensing Revenue and Gross Margin (2021-2026)
  53. 7.9.4 Sanrio Movie and Streaming Brand Licensing Product Portfolio
  54. 7.9.5 Sanrio Recent Developments
  55. 7.10 Authentic Brands Group
  56. 7.10.1 Authentic Brands Group Company Information
  57. 7.10.2 Authentic Brands Group Business Overview
  58. 7.10.3 Authentic Brands Group Movie and Streaming Brand Licensing Revenue and Gross Margin (2021-2026)
  59. 7.10.4 Authentic Brands Group Movie and Streaming Brand Licensing Product Portfolio
  60. 7.10.5 Authentic Brands Group Recent Developments
  61. 7.11 WildBrain
  62. 7.11.1 WildBrain Company Information
  63. 7.11.2 WildBrain Business Overview
  64. 7.11.3 WildBrain Movie and Streaming Brand Licensing Revenue and Gross Margin (2021-2026)
  65. 7.11.4 WildBrain Movie and Streaming Brand Licensing Product Portfolio
  66. 7.11.5 WildBrain Recent Developments
  67. 7.12 Bandai Namco Entertainment
  68. 7.12.1 Bandai Namco Entertainment Company Information
  69. 7.12.2 Bandai Namco Entertainment Business Overview
  70. 7.12.3 Bandai Namco Entertainment Movie and Streaming Brand Licensing Revenue and Gross Margin (2021-2026)
  71. 7.12.4 Bandai Namco Entertainment Movie and Streaming Brand Licensing Product Portfolio
  72. 7.12.5 Bandai Namco Entertainment Recent Developments
  73. 7.13 Jazwares
  74. 7.13.1 Jazwares Company Information
  75. 7.13.2 Jazwares Business Overview
  76. 7.13.3 Jazwares Movie and Streaming Brand Licensing Revenue and Gross Margin (2021-2026)
  77. 7.13.4 Jazwares Movie and Streaming Brand Licensing Product Portfolio
  78. 7.13.5 Jazwares Recent Developments
  79. 7.14 Sony
  80. 7.14.1 Sony Company Information
  81. 7.14.2 Sony Business Overview
  82. 7.14.3 Sony Movie and Streaming Brand Licensing Revenue and Gross Margin (2021-2026)
  83. 7.14.4 Sony Movie and Streaming Brand Licensing Product Portfolio
  84. 7.14.5 Sony Recent Developments
  85. 7.15 Spin Master
  86. 7.15.1 Spin Master Company Information
  87. 7.15.2 Spin Master Business Overview
  88. 7.15.3 Spin Master Movie and Streaming Brand Licensing Revenue and Gross Margin (2021-2026)
  89. 7.15.4 Spin Master Movie and Streaming Brand Licensing Product Portfolio
  90. 7.15.5 Spin Master Recent Developments
  91. 7.16 SEGA Corporation
  92. 7.16.1 SEGA Corporation Company Information
  93. 7.16.2 SEGA Corporation Business Overview
  94. 7.16.3 SEGA Corporation Movie and Streaming Brand Licensing Revenue and Gross Margin (2021-2026)
  95. 7.16.4 SEGA Corporation Movie and Streaming Brand Licensing Product Portfolio
  96. 7.16.5 SEGA Corporation Recent Developments
  97. 7.17 Toho
  98. 7.17.1 Toho Company Information
  99. 7.17.2 Toho Business Overview
  100. 7.17.3 Toho Movie and Streaming Brand Licensing Revenue and Gross Margin (2021-2026)
  101. 7.17.4 Toho Movie and Streaming Brand Licensing Product Portfolio
  102. 7.17.5 Toho Recent Developments
  103. 7.18 Moomin Characters
  104. 7.18.1 Moomin Characters Company Information
  105. 7.18.2 Moomin Characters Business Overview
  106. 7.18.3 Moomin Characters Movie and Streaming Brand Licensing Revenue and Gross Margin (2021-2026)
  107. 7.18.4 Moomin Characters Movie and Streaming Brand Licensing Product Portfolio
  108. 7.18.5 Moomin Characters Recent Developments
  109. 7.19 Alpha Group
  110. 7.19.1 Alpha Group Company Information
  111. 7.19.2 Alpha Group Business Overview
  112. 7.19.3 Alpha Group Movie and Streaming Brand Licensing Revenue and Gross Margin (2021-2026)
  113. 7.19.4 Alpha Group Movie and Streaming Brand Licensing Product Portfolio
  114. 7.19.5 Alpha Group Recent Developments
8 North America
  1. 8.1 North America Movie and Streaming Brand Licensing Revenue (2021-2032)
  2. 8.2 North America Movie and Streaming Brand Licensing Revenue by Type (2021-2032)
  3. 8.2.1 North America Movie and Streaming Brand Licensing Revenue by Type (2021-2026)
  4. 8.2.2 North America Movie and Streaming Brand Licensing Revenue by Type (2027-2032)
  5. 8.3 North America Movie and Streaming Brand Licensing Revenue Share by Type (2021-2032)
  6. 8.4 North America Movie and Streaming Brand Licensing Revenue by Application (2021-2032)
  7. 8.4.1 North America Movie and Streaming Brand Licensing Revenue by Application (2021-2026)
  8. 8.4.2 North America Movie and Streaming Brand Licensing Revenue by Application (2027-2032)
  9. 8.5 North America Movie and Streaming Brand Licensing Revenue Share by Application (2021-2032)
  10. 8.6 North America Movie and Streaming Brand Licensing Revenue by Country
  11. 8.6.1 North America Movie and Streaming Brand Licensing Revenue by Country (2021 VS 2025 VS 2032)
  12. 8.6.2 North America Movie and Streaming Brand Licensing Revenue by Country (2021-2026)
  13. 8.6.3 North America Movie and Streaming Brand Licensing Revenue by Country (2027-2032)
  14. 8.6.4 United States
  15. 8.6.5 Canada
  16. 8.6.6 Mexico
9 Europe
  1. 9.1 Europe Movie and Streaming Brand Licensing Revenue (2021-2032)
  2. 9.2 Europe Movie and Streaming Brand Licensing Revenue by Type (2021-2032)
  3. 9.2.1 Europe Movie and Streaming Brand Licensing Revenue by Type (2021-2026)
  4. 9.2.2 Europe Movie and Streaming Brand Licensing Revenue by Type (2027-2032)
  5. 9.3 Europe Movie and Streaming Brand Licensing Revenue Share by Type (2021-2032)
  6. 9.4 Europe Movie and Streaming Brand Licensing Revenue by Application (2021-2032)
  7. 9.4.1 Europe Movie and Streaming Brand Licensing Revenue by Application (2021-2026)
  8. 9.4.2 Europe Movie and Streaming Brand Licensing Revenue by Application (2027-2032)
  9. 9.5 Europe Movie and Streaming Brand Licensing Revenue Share by Application (2021-2032)
  10. 9.6 Europe Movie and Streaming Brand Licensing Revenue by Country
  11. 9.6.1 Europe Movie and Streaming Brand Licensing Revenue by Country (2021 VS 2025 VS 2032)
  12. 9.6.2 Europe Movie and Streaming Brand Licensing Revenue by Country (2021-2026)
  13. 9.6.3 Europe Movie and Streaming Brand Licensing Revenue by Country (2027-2032)
  14. 9.6.4 Germany
  15. 9.6.5 France
  16. 9.6.6 U.K.
  17. 9.6.7 Italy
  18. 9.6.8 Russia
  19. 9.6.9 Spain
  20. 9.6.10 Netherlands
  21. 9.6.11 Switzerland
  22. 9.6.12 Sweden
  23. 9.6.13 Poland
10 China
  1. 10.1 China Movie and Streaming Brand Licensing Revenue (2021-2032)
  2. 10.2 China Movie and Streaming Brand Licensing Revenue by Type (2021-2032)
  3. 10.2.1 China Movie and Streaming Brand Licensing Revenue by Type (2021-2026)
  4. 10.2.2 China Movie and Streaming Brand Licensing Revenue by Type (2027-2032)
  5. 10.3 China Movie and Streaming Brand Licensing Revenue Share by Type (2021-2032)
  6. 10.4 China Movie and Streaming Brand Licensing Revenue by Application (2021-2032)
  7. 10.4.1 China Movie and Streaming Brand Licensing Revenue by Application (2021-2026)
  8. 10.4.2 China Movie and Streaming Brand Licensing Revenue by Application (2027-2032)
  9. 10.5 China Movie and Streaming Brand Licensing Revenue Share by Application (2021-2032)
11 Asia (Excluding China)
  1. 11.1 Asia Movie and Streaming Brand Licensing Revenue (2021-2032)
  2. 11.2 Asia Movie and Streaming Brand Licensing Revenue by Type (2021-2032)
  3. 11.2.1 Asia Movie and Streaming Brand Licensing Revenue by Type (2021-2026)
  4. 11.2.2 Asia Movie and Streaming Brand Licensing Revenue by Type (2027-2032)
  5. 11.3 Asia Movie and Streaming Brand Licensing Revenue Share by Type (2021-2032)
  6. 11.4 Asia Movie and Streaming Brand Licensing Revenue by Application (2021-2032)
  7. 11.4.1 Asia Movie and Streaming Brand Licensing Revenue by Application (2021-2026)
  8. 11.4.2 Asia Movie and Streaming Brand Licensing Revenue by Application (2027-2032)
  9. 11.5 Asia Movie and Streaming Brand Licensing Revenue Share by Application (2021-2032)
  10. 11.6 Asia Movie and Streaming Brand Licensing Revenue by Country
  11. 11.6.1 Asia Movie and Streaming Brand Licensing Revenue by Country (2021 VS 2025 VS 2032)
  12. 11.6.2 Asia Movie and Streaming Brand Licensing Revenue by Country (2021-2026)
  13. 11.6.3 Asia Movie and Streaming Brand Licensing Revenue by Country (2027-2032)
  14. 11.6.4 Japan
  15. 11.6.5 South Korea
  16. 11.6.6 India
  17. 11.6.7 Australia
  18. 11.6.8 Taiwan
  19. 11.6.9 Southeast Asia
12 South America, Middle East and Africa
  1. 12.1 SAMEA Movie and Streaming Brand Licensing Revenue (2021-2032)
  2. 12.2 SAMEA Movie and Streaming Brand Licensing Revenue by Type (2021-2032)
  3. 12.2.1 SAMEA Movie and Streaming Brand Licensing Revenue by Type (2021-2026)
  4. 12.2.2 SAMEA Movie and Streaming Brand Licensing Revenue by Type (2027-2032)
  5. 12.3 SAMEA Movie and Streaming Brand Licensing Revenue Share by Type (2021-2032)
  6. 12.4 SAMEA Movie and Streaming Brand Licensing Revenue by Application (2021-2032)
  7. 12.4.1 SAMEA Movie and Streaming Brand Licensing Revenue by Application (2021-2026)
  8. 12.4.2 SAMEA Movie and Streaming Brand Licensing Revenue by Application (2027-2032)
  9. 12.5 SAMEA Movie and Streaming Brand Licensing Revenue Share by Application (2021-2032)
  10. 12.6 SAMEA Movie and Streaming Brand Licensing Revenue by Country
  11. 12.6.1 SAMEA Movie and Streaming Brand Licensing Revenue by Country (2021 VS 2025 VS 2032)
  12. 12.6.2 SAMEA Movie and Streaming Brand Licensing Revenue by Country (2021-2026)
  13. 12.6.3 SAMEA Movie and Streaming Brand Licensing Revenue by Country (2027-2032)
  14. 12.6.4 Brazil
  15. 12.6.5 Argentina
  16. 12.6.6 Chile
  17. 12.6.7 Colombia
  18. 12.6.8 Peru
  19. 12.6.9 Saudi Arabia
  20. 12.6.10 Israel
  21. 12.6.11 UAE
  22. 12.6.12 Turkey
  23. 12.6.13 Iran
  24. 12.6.14 Egypt
13 Concluding Insights
    14 Appendix
    1. 14.1 Reasons for Doing This Study
    2. 14.2 Research Methodology
    3. 14.3 Research Process
    4. 14.4 Authors List of This Report
    5. 14.5 Data Source
    6. 14.5.1 Secondary Sources
    7. 14.5.2 Primary Sources

    GET THE RESEARCH

    Choose your license.

    Choose who needs access.
    All options are for this report and research series.

    Compare access permissions.

    Single User License
    One named user. Individual access.
    Multi User License
    Up to 5 users in the same department.
    Enterprise License
    Organization-wide access within the agreed license.

    Access applies to the purchased edition. Later editions are separate purchases.

    License options
    $4,950USD
    Buy now

    PDF by email within 3–5 working days after payment confirmation.

    Talk to an analyst
    APO Research