Selected research
Industry Research
Data and Decision Intelligence Industry Research Report 2026
Market perspective
The global Data and Decision Intelligence market was valued at US$ million in 2025 and is projected to reach US$ million by 2032, implying a CAGR of % over 2026–2032.
North America: the Data and Decision Intelligence market is projected to increase from US$ million in 2026 to US$ million by 2032, reflecting a CAGR of % over 2026–2032. Europe: the Data and Decision Intelligence market is projected to rise from US$ million in 2026 to US$ million by 2032, registering a CAGR of % over 2026–2032. Asia Pacific: the Data and Decision Intelligence market is expected to grow from US$ million in 2026 to US$ million by 2032, at a CAGR of % over 2026–2032. Leading global service providers of Data and Decision Intelligence include EY, Improvado, Quantexa, LexisNexis, Cognyte, Circuitry Al, Forbes, Alteryx and Tellius, among others; in 2025, the top three vendors together accounted for approximately % of global revenue.
Report Scope
Read the full market overview
This report quantifies the global Data and Decision Intelligence market in terms of revenue (US$ million) and, where applicable, service volume (k units), using 2024 as the base year and providing annual historical and forecast data for 2021–2032.
It standardizes definitions of service Types and end-use Applications, harmonizes provider attribution, and delivers comparable time series by company, Type, Application, and region or country, including indicative price bands (US$/k units) and concentration ratios (CR5/CR10). Outputs are intended to support service design, budgeting, capacity planning, and benchmarking for providers, platforms, channel partners, and investors; the report also reviews technology shifts and notable service innovations relevant to Data and Decision Intelligence.
Key Companies & Market Share Insights
This section profiles leading service providers with 2021–2025 results and a 2026–2032 outlook—covering revenue, market share, price bands, service portfolio and client mix, regional and channel mix, and key developments (M&A, network expansion, certifications). It also provides global revenue, average price, and—where applicable—volume metrics by provider, and calculates CR5/CR10 and rank changes to support comparative benchmarking.
Data and Decision Intelligence Market by Company
EY
Improvado
Quantexa
LexisNexis
Cognyte
Circuitry Al
Forbes
Alteryx
Tellius
Linkurious SAS
Tandem Boosting Decisions
Domo
Towards Data Science
ConverSight
Diwo
BDO
Data and Decision Intelligence Segment by Type
Decision Enhancement
Decision Suggestions
Data and Decision Intelligence Segment by Application
Banking
Insurance
Telecommunications
Others
Data and Decision Intelligence Segment by Region
North America
United States
Canada
Mexico
Europe
Germany
France
U.K.
Italy
Spain
Russia
Netherlands
Nordic Countries
Asia-Pacific
China
Japan
South Korea
India
Australia
Taiwan
Southeast Asia
South America
Brazil
Argentina
Chile
Middle East & Africa
Saudi Arabia
Israel
United Arab Emirates
Turkey
Iran
Egypt
Key Drivers & Barriers
High-impact rendering factors and drivers have been studied in this report to aid the readers to understand the general development. Moreover, the report includes restraints and challenges that may act as stumbling blocks on the way of the players. This will assist the users to be attentive and make informed decisions related to business. Specialists have also laid their focus on the upcoming business prospects.
Reasons to Buy This Report
1. This report will help the readers to understand the competition within the industries and strategies for the competitive environment to enhance the potential profit. The report also focuses on the competitive landscape of the global Data and Decision Intelligence market, and introduces in detail the market share, industry ranking, competitor ecosystem, market performance, new product development, operation situation, expansion, and acquisition. etc. of the main players, which helps the readers to identify the main competitors and deeply understand the competition pattern of the market.
2. This report will help stakeholders to understand the global industry status and trends of Data and Decision Intelligence and provides them with information on key market drivers, restraints, challenges, and opportunities.
3. This report will help stakeholders to understand competitors better and gain more insights to strengthen their position in their businesses. The competitive landscape section includes the market share and rank (in volume and value), competitor ecosystem, new product development, expansion, and acquisition.
4. This report stays updated with novel technology integration, features, and the latest developments in the market
5. This report helps stakeholders to gain insights into which regions to target globally
6. This report helps stakeholders to gain insights into the end-user perception concerning the adoption of Data and Decision Intelligence.
7. This report helps stakeholders to identify some of the key players in the market and understand their valuable contribution.
Chapter Outline
Chapter 1: Research objectives, research methods, data sources, data cross-validation;
Chapter 2: Introduces the report scope of the report, executive summary of different market segments (product type, application, etc), including the market size of each market segment, future development potential, and so on. It offers a high-level view of the current state of the market and its likely evolution in the short to mid-term, and long term.
Chapter 3: Provides the analysis of various market segments product types, covering the market size and development potential of each market segment, to help readers find the blue ocean market in different market segments.
Chapter 4: Provides the analysis of various market segments application, covering the market size and development potential of each market segment, to help readers find the blue ocean market in different downstream markets.
Chapter 5: Introduces executive summary of global market size, regional market size, this section also introduces the market dynamics, latest developments of the market, the driving factors and restrictive factors of the market, the challenges and risks faced by companies in the industry, and the analysis of relevant policies in the industry.
Chapter 6: Detailed analysis of Data and Decision Intelligence companies’ competitive landscape, revenue market share, latest development plan, merger, and acquisition information, etc.
Chapter 7, 8, 9, 10, 11: North America, Europe, Asia Pacific, South America, Middle East and Africa segment by country. It provides a quantitative analysis of the market size and development potential of each region and its main countries and introduces the market development, future development prospects, market space, and capacity of each country in the world.
Chapter 12: Provides profiles of key players, introducing the basic situation of the main companies in the market in detail, including revenue, gross margin, product introduction, recent development, etc.
Chapter 13: The main points and conclusions of the report.
More report detail
Tables and figures
Scope & coverage.
Types
- Decision Enhancement
- Decision Suggestions
Applications
- Banking
- Insurance
- Telecommunications
- Others
Companies covered
- EY
- Improvado
- Quantexa
- LexisNexis
- Cognyte
- Circuitry Al
- Forbes
- Alteryx
- Tellius
- Linkurious SAS
- Tandem Boosting Decisions
- Domo
- Towards Data Science
- ConverSight
- Diwo
- BDO
Inside the report.
1 Preface
- 1.1 Scope of Report
- 1.2 Reasons for Doing This Study
- 1.3 Research Methodology
- 1.4 Research Process
- 1.5 Data Source
- 1.5.1 Secondary Sources
- 1.5.2 Primary Sources
2 Market Overview
- 2.1 Product Definition
- 2.2 Data and Decision Intelligence by Type
- 2.2.1 Market Value Comparison by Type (2021 VS 2025 VS 2032)
- 2.2.2 Decision Enhancement
- 2.2.3 Decision Suggestions
- 2.3 Data and Decision Intelligence by Application
- 2.3.1 Market Value Comparison by Application (2021 VS 2025 VS 2032)
- 2.3.2 Banking
- 2.3.3 Insurance
- 2.3.4 Telecommunications
- 2.3.5 Others
- 2.4 Assumptions and Limitations
3 Data and Decision Intelligence Breakdown Data by Type
- 3.1 Global Data and Decision Intelligence Historic Market Size by Type (2021-2026)
- 3.2 Global Data and Decision Intelligence Forecasted Market Size by Type (2027-2032)
4 Data and Decision Intelligence Breakdown Data by Application
- 4.1 Global Data and Decision Intelligence Historic Market Size by Application (2021-2026)
- 4.2 Global Data and Decision Intelligence Forecasted Market Size by Application (2027-2032)
5 Global Growth Trends
- 5.1 Global Data and Decision Intelligence Market Perspective (2021-2032)
- 5.2 Global Data and Decision Intelligence Growth Trends by Region
- 5.2.1 Global Data and Decision Intelligence Market Size by Region: 2021 VS 2025 VS 2032
- 5.2.2 Data and Decision Intelligence Historic Market Size by Region (2021-2026)
- 5.2.3 Data and Decision Intelligence Forecasted Market Size by Region (2027-2032)
- 5.3 Data and Decision Intelligence Market Dynamics
- 5.3.1 Data and Decision Intelligence Industry Trends
- 5.3.2 Data and Decision Intelligence Market Drivers
- 5.3.3 Data and Decision Intelligence Market Challenges
- 5.3.4 Data and Decision Intelligence Market Restraints
6 Market Competitive Landscape by Players
- 6.1 Global Top Data and Decision Intelligence Players by Revenue
- 6.1.1 Global Top Data and Decision Intelligence Players by Revenue (2021-2026)
- 6.1.2 Global Data and Decision Intelligence Revenue Market Share by Players (2021-2026)
- 6.2 Global Data and Decision Intelligence Industry Players Ranking, 2023 VS 2024 VS 2025
- 6.3 Global Key Players of Data and Decision Intelligence Head Office and Area Served
- 6.4 Global Data and Decision Intelligence Players, Product Type & Application
- 6.5 Global Data and Decision Intelligence Manufacturers Established Date
- 6.6 Global Data and Decision Intelligence Market CR5 and HHI
- 6.7 Global Players Mergers & Acquisition
7 North America
- 7.1 North America Data and Decision Intelligence Market Size (2021-2032)
- 7.2 North America Data and Decision Intelligence Market Growth Rate by Country: 2021 VS 2025 VS 2032
- 7.3 North America Data and Decision Intelligence Market Size by Country (2021-2026)
- 7.4 North America Data and Decision Intelligence Market Size by Country (2027-2032)
- 7.5 United States
- 7.5 United States
- 7.6 Canada
- 7.7 Mexico
8 Europe
- 8.1 Europe Data and Decision Intelligence Market Size (2021-2032)
- 8.2 Europe Data and Decision Intelligence Market Growth Rate by Country: 2021 VS 2025 VS 2032
- 8.3 Europe Data and Decision Intelligence Market Size by Country (2021-2026)
- 8.4 Europe Data and Decision Intelligence Market Size by Country (2027-2032)
- 8.5 Germany
- 8.6 France
- 8.7 U.K.
- 8.8 Italy
- 8.9 Spain
- 8.10 Russia
- 8.11 Netherlands
- 8.12 Nordic Countries
9 Asia-Pacific
- 9.1 Asia-Pacific Data and Decision Intelligence Market Size (2021-2032)
- 9.2 Asia-Pacific Data and Decision Intelligence Market Growth Rate by Country: 2021 VS 2025 VS 2032
- 9.3 Asia-Pacific Data and Decision Intelligence Market Size by Country (2021-2026)
- 9.4 Asia-Pacific Data and Decision Intelligence Market Size by Country (2027-2032)
- 9.5 China
- 9.6 Japan
- 9.7 South Korea
- 9.8 India
- 9.9 Australia
- 9.10 China Taiwan
- 9.11 Southeast Asia
10 South America
- 10.1 South America Data and Decision Intelligence Market Size (2021-2032)
- 10.2 South America Data and Decision Intelligence Market Growth Rate by Country: 2021 VS 2025 VS 2032
- 10.3 South America Data and Decision Intelligence Market Size by Country (2021-2026)
- 10.4 South America Data and Decision Intelligence Market Size by Country (2027-2032)
- 10.5 Brazil
- 10.6 Argentina
- 10.7 Chile
- 10.8 Colombia
- 10.9 Peru
11 Middle East & Africa
- 11.1 Middle East & Africa Data and Decision Intelligence Market Size (2021-2032)
- 11.2 Middle East & Africa Data and Decision Intelligence Market Growth Rate by Country: 2021 VS 2025 VS 2032
- 11.3 Middle East & Africa Data and Decision Intelligence Market Size by Country (2021-2026)
- 11.4 Middle East & Africa Data and Decision Intelligence Market Size by Country (2027-2032)
- 11.5 Saudi Arabia
- 11.6 Israel
- 11.7 United Arab Emirates
- 11.8 Turkey
- 11.9 Iran
- 11.10 Egypt
12 Players Profiled
- 12.1 EY
- 12.1.1 EY Company Information
- 12.1.2 EY Business Overview
- 12.1.3 EY Revenue in Data and Decision Intelligence Business (2021-2026)
- 12.1.4 EY Data and Decision Intelligence Product Portfolio
- 12.1.5 EY Recent Developments
- 12.2 Improvado
- 12.2.1 Improvado Company Information
- 12.2.2 Improvado Business Overview
- 12.2.3 Improvado Revenue in Data and Decision Intelligence Business (2021-2026)
- 12.2.4 Improvado Data and Decision Intelligence Product Portfolio
- 12.2.5 Improvado Recent Developments
- 12.3 Quantexa
- 12.3.1 Quantexa Company Information
- 12.3.2 Quantexa Business Overview
- 12.3.3 Quantexa Revenue in Data and Decision Intelligence Business (2021-2026)
- 12.3.4 Quantexa Data and Decision Intelligence Product Portfolio
- 12.3.5 Quantexa Recent Developments
- 12.4 LexisNexis
- 12.4.1 LexisNexis Company Information
- 12.4.2 LexisNexis Business Overview
- 12.4.3 LexisNexis Revenue in Data and Decision Intelligence Business (2021-2026)
- 12.4.4 LexisNexis Data and Decision Intelligence Product Portfolio
- 12.4.5 LexisNexis Recent Developments
- 12.5 Cognyte
- 12.5.1 Cognyte Company Information
- 12.5.2 Cognyte Business Overview
- 12.5.3 Cognyte Revenue in Data and Decision Intelligence Business (2021-2026)
- 12.5.4 Cognyte Data and Decision Intelligence Product Portfolio
- 12.5.5 Cognyte Recent Developments
- 12.6 Circuitry Al
- 12.6.1 Circuitry Al Company Information
- 12.6.2 Circuitry Al Business Overview
- 12.6.3 Circuitry Al Revenue in Data and Decision Intelligence Business (2021-2026)
- 12.6.4 Circuitry Al Data and Decision Intelligence Product Portfolio
- 12.6.5 Circuitry Al Recent Developments
- 12.7 Forbes
- 12.7.1 Forbes Company Information
- 12.7.2 Forbes Business Overview
- 12.7.3 Forbes Revenue in Data and Decision Intelligence Business (2021-2026)
- 12.7.4 Forbes Data and Decision Intelligence Product Portfolio
- 12.7.5 Forbes Recent Developments
- 12.8 Alteryx
- 12.8.1 Alteryx Company Information
- 12.8.2 Alteryx Business Overview
- 12.8.3 Alteryx Revenue in Data and Decision Intelligence Business (2021-2026)
- 12.8.4 Alteryx Data and Decision Intelligence Product Portfolio
- 12.8.5 Alteryx Recent Developments
- 12.9 Tellius
- 12.9.1 Tellius Company Information
- 12.9.2 Tellius Business Overview
- 12.9.3 Tellius Revenue in Data and Decision Intelligence Business (2021-2026)
- 12.9.4 Tellius Data and Decision Intelligence Product Portfolio
- 12.9.5 Tellius Recent Developments
- 12.10 Linkurious SAS
- 12.10.1 Linkurious SAS Company Information
- 12.10.2 Linkurious SAS Business Overview
- 12.10.3 Linkurious SAS Revenue in Data and Decision Intelligence Business (2021-2026)
- 12.10.4 Linkurious SAS Data and Decision Intelligence Product Portfolio
- 12.10.5 Linkurious SAS Recent Developments
- 12.11 Tandem Boosting Decisions
- 12.11.1 Tandem Boosting Decisions Company Information
- 12.11.2 Tandem Boosting Decisions Business Overview
- 12.11.3 Tandem Boosting Decisions Revenue in Data and Decision Intelligence Business (2021-2026)
- 12.11.4 Tandem Boosting Decisions Data and Decision Intelligence Product Portfolio
- 12.11.5 Tandem Boosting Decisions Recent Developments
- 12.12 Domo
- 12.12.1 Domo Company Information
- 12.12.2 Domo Business Overview
- 12.12.3 Domo Revenue in Data and Decision Intelligence Business (2021-2026)
- 12.12.4 Domo Data and Decision Intelligence Product Portfolio
- 12.12.5 Domo Recent Developments
- 12.13 Towards Data Science
- 12.13.1 Towards Data Science Company Information
- 12.13.2 Towards Data Science Business Overview
- 12.13.3 Towards Data Science Revenue in Data and Decision Intelligence Business (2021-2026)
- 12.13.4 Towards Data Science Data and Decision Intelligence Product Portfolio
- 12.13.5 Towards Data Science Recent Developments
- 12.14 ConverSight
- 12.14.1 ConverSight Company Information
- 12.14.2 ConverSight Business Overview
- 12.14.3 ConverSight Revenue in Data and Decision Intelligence Business (2021-2026)
- 12.14.4 ConverSight Data and Decision Intelligence Product Portfolio
- 12.14.5 ConverSight Recent Developments
- 12.15 Diwo
- 12.15.1 Diwo Company Information
- 12.15.2 Diwo Business Overview
- 12.15.3 Diwo Revenue in Data and Decision Intelligence Business (2021-2026)
- 12.15.4 Diwo Data and Decision Intelligence Product Portfolio
- 12.15.5 Diwo Recent Developments
- 12.16 BDO
- 12.16.1 BDO Company Information
- 12.16.2 BDO Business Overview
- 12.16.3 BDO Revenue in Data and Decision Intelligence Business (2021-2026)
- 12.16.4 BDO Data and Decision Intelligence Product Portfolio
- 12.16.5 BDO Recent Developments
13 Report Conclusion
14 Disclaimer
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