APO RESEARCH · REPORT
Social Business Intelligence
Social business intelligence uses data from social media and analyzes the data using big data analytics to obtain important business insights on the market. It is also used to know the market reputation for products. It unifies several business tools such as business intelligence, knowledge management, social networking, project management, collaboration, social media monitoring, and analytics to give a new interface for organizations to understand their business environment more thoroughly. It provides reliable data and aids enterprises to connect with new customers and resolve operational conflicts in a faster and better way than traditional business intelligence does. The demand for Social Business Intelligence was triggered by the introduction of a wide range of social networking services, increased competition, and globalization of business process, digitalization, and decentralization of information flow.
Product & engineering
Understand the product.
Social business intelligence uses data from social media and analyzes the data using big data analytics to obtain important business insights on the market. It is also used to know the market reputation for products. It unifies several business tools such as business intelligence, knowledge management, social networking, project management, collaboration, social media monitoring, and analytics to give a new interface for organizations to understand their business environment more thoroughly. It provides reliable data and aids enterprises to connect with new customers and resolve operational conflicts in a faster and better way than traditional business intelligence does. The demand for Social Business Intelligence was triggered by the introduction of a wide range of social networking services, increased competition, and globalization of business process, digitalization, and decentralization of information flow.
Selected research
Industry Growth & Trends
Global Social Business Intelligence Industry Growth and Trends Forecast to 2032
Market perspective
Social business intelligence uses data from social media and analyzes the data using big data analytics to obtain important business insights on the market. It is also used to know the market reputation for products. It unifies several business tools such as business intelligence, knowledge management, social networking, project management, collaboration, social media monitoring, and analytics to give a new interface for organizations to understand their business environment more thoroughly. It provides reliable data and aids enterprises to connect with new customers and resolve operational conflicts in a faster and better way than traditional business intelligence does. The demand for Social Business Intelligence was triggered by the introduction of a wide range of social networking services, increased competition, and globalization of business process, digitalization, and decentralization of information flow.
According to APO Research, the global Social Business Intelligence market was valued at US$ million in 2026 and is projected to reach US$ million by 2032, implying a CAGR of xx% over 2026-2032.
Report Scope
Read the full market overview
This report provides a structured, data-driven view of the global Social Business Intelligence market, combining harmonized quantitative metrics with targeted qualitative insight to support business and growth strategy, market positioning, and capital allocation.
The Social Business Intelligence market size, estimates, and forecasts are presented in terms of revenue (US$ million), with 2025 as the base year and historical and forecast data for 2021-2032. The report segments the global Social Business Intelligence market by Type, Application, region/country, and company, provides regional market sizes at the segment level, profiles the competitive landscape and key players and their market ranks, and reviews technology trends and new product developments relevant to Social Business Intelligence.
Key Companies & Market Share Insights
This section analyzes the strategies and performance of leading companies in the global Social Business Intelligence market, including portfolio focus, innovation and product development, mergers and acquisitions, collaborations, and geographic expansion used to sustain or enhance competitive positions. It also summarizes recent corporate developments and key financial indicators and provides global revenue and gross margin data by manufacturer for 2021-2026, enabling benchmarking of scale, profitability, and market share and supporting assessment of market concentration through indicators such as CR5 and CR10.
Social Business Intelligence Market by Company
IBM
Oracle
SAP
SAS Institute
Adobe Systems
Attensity Group
Beevolve
Clarabridge
Crimson Hexagon
Evolve24
HP
Kapow Software/ Kofax
Lithium Technologies
NetBase Solutions
Radian6/Salesforce
Sysomos
Cision
Social Business Intelligence Segment by Type
On-Premises
Cloud
Social Business Intelligence Segment by Application
SMEs
Large Enterprises
Government Organizations
Social Business Intelligence Segment by Region
North America
United States
Canada
Mexico
Europe
Germany
France
U.K.
Italy
Russia
Spain
Netherlands
Switzerland
Sweden
Poland
Asia-Pacific
China
Japan
South Korea
India
Australia
Taiwan
Southeast Asia
South America
Brazil
Argentina
Chile
Colombia
Middle East & Africa
Egypt
South Africa
Israel
Türkiye
GCC Countries
Key Drivers & Barriers
High-impact rendering factors and drivers have been studied in this report to aid the readers to understand the general development. Moreover, the report includes restraints and challenges that may act as stumbling blocks on the way of the players. This will assist the users to be attentive and make informed decisions related to business. Specialists have also laid their focus on the upcoming business prospects.
Reasons to Buy This Report
1. This report will help the readers to understand the competition within the industries and strategies for the competitive environment to enhance the potential profit. The report also focuses on the competitive landscape of the global Social Business Intelligence market, and introduces in detail the market share, industry ranking, competitor ecosystem, market performance, new product development, operation situation, expansion, and acquisition. etc. of the main players, which helps the readers to identify the main competitors and deeply understand the competition pattern of the market.
2. This report will help stakeholders to understand the global industry status and trends of Social Business Intelligence and provides them with information on key market drivers, restraints, challenges, and opportunities.
3. This report will help stakeholders to understand competitors better and gain more insights to strengthen their position in their businesses. The competitive landscape section includes the market share and rank (in value), competitor ecosystem, new product development, expansion, and acquisition.
4. This report stays updated with novel technology integration, features, and the latest developments in the market
5. This report helps stakeholders to gain insights into which regions to target globally
6. This report helps stakeholders to gain insights into the end-user perception concerning the adoption of Social Business Intelligence.
7. This report helps stakeholders to identify some of the key players in the market and understand their valuable contribution.
Chapter Outline
Chapter 1: Introduces the report scope of the report, executive summary of global and regional market size and CAGR for the history and forecast period (2021-2025, 2026-2031). It offers a high-level view of the current state of the market and its likely evolution in the short to mid-term, and long term.
Chapter 2: Provides the analysis of various market segments by type, covering the market size and development potential of each market segment, to help readers find the blue ocean market in different market segments.
Chapter 3: Provides the analysis of various market segments by application, covering the market size and development potential of each market segment, to help readers find the blue ocean market in different downstream markets.
Chapter 4: Introduces the market dynamics, latest developments of the market, the driving factors and restrictive factors of the market, the challenges and risks faced by manufacturers in the industry, and the analysis of relevant policies in the industry.
Chapter 5: Detailed analysis of Social Business Intelligence companies' competitive landscape, revenue, market share and ranking, latest development plan, merger, and acquisition information, etc.
Chapter 6: Provides profiles of key players, introducing the basic situation of the main companies in the market in detail, including product introduction, revenue, recent development, etc.
Chapter 7, 8, 9, 10 and 11: North America, Europe, Asia Pacific, South America, Middle East & Africa, revenue by country.
Chapter 12: Concluding Insights of the report
More report detail
Tables and figures
Scope & coverage.
Types
- On-Premises
- Cloud
Applications
- SMEs
- Large Enterprises
- Government Organizations
Companies covered
- IBM
- Oracle
- SAP
- SAS Institute
- Adobe Systems
- Attensity Group
- Beevolve
- Clarabridge
- Crimson Hexagon
- Evolve24
- HP
- Kapow Software/ Kofax
- Lithium Technologies
- NetBase Solutions
- Radian6/Salesforce
- Sysomos
- Cision
Inside the report.
1 Market Overview
- 1.1 Product Definition
- 1.2 Global Market Growth Prospects
- 1.3 Global Social Business Intelligence Market Size Overview by Region 2021 VS 2025 VS 2032
- 1.4 Global Social Business Intelligence Market Size by Region (2021-2032)
- 1.4.1 Global Social Business Intelligence Market Size by Region (2021-2026)
- 1.4.2 Global Social Business Intelligence Market Size by Region (2027-2032)
- 1.5 Key Regions Social Business Intelligence Market Size (2021-2032)
- 1.5.1 North America Social Business Intelligence Market Size Growth Rate (2021-2032)
- 1.5.2 Europe Social Business Intelligence Market Size Growth Rate (2021-2032)
- 1.5.3 Asia-Pacific Social Business Intelligence Market Size Growth Rate (2021-2032)
- 1.5.4 South America Social Business Intelligence Market Size Growth Rate (2021-2032)
- 1.5.5 Middle East & Africa Social Business Intelligence Market Size Growth Rate (2021-2032)
2 Social Business Intelligence Market by Type
- 2.1 Type Introduction
- 2.1.1 On-Premises
- 2.1.2 Cloud
- 2.2 Global Social Business Intelligence Market Size by Type
- 2.2.1 Global Social Business Intelligence Market Size Overview by Type (2021-2032)
- 2.2.2 Global Social Business Intelligence Historic Market Size Review by Type (2021-2026)
- 2.2.3 Global Social Business Intelligence Market Size Forecasted by Type (2027-2032)
- 2.3 Global Social Business Intelligence Market Size by Regions
- 2.3.1 North America Social Business Intelligence Market Size Breakdown by Type (2021-2026)
- 2.3.2 Europe Social Business Intelligence Market Size Breakdown by Type (2021-2026)
- 2.3.3 Asia-Pacific Social Business Intelligence Market Size Breakdown by Type (2021-2026)
- 2.3.4 South America Social Business Intelligence Market Size Breakdown by Type (2021-2026)
- 2.3.5 Middle East and Africa Social Business Intelligence Market Size Breakdown by Type (2021-2026)
3 Social Business Intelligence Market by Application
- 3.1 Type Introduction
- 3.1.1 SMEs
- 3.1.2 Large Enterprises
- 3.1.3 Government Organizations
- 3.2 Global Social Business Intelligence Market Size by Application
- 3.2.1 Global Social Business Intelligence Market Size Overview by Application (2021-2032)
- 3.2.2 Global Social Business Intelligence Historic Market Size Review by Application (2021-2026)
- 3.2.3 Global Social Business Intelligence Market Size Forecasted by Application (2027-2032)
- 3.3 Global Social Business Intelligence Market Size by Regions
- 3.3.1 North America Social Business Intelligence Market Size Breakdown by Application (2021-2026)
- 3.3.2 Europe Social Business Intelligence Market Size Breakdown by Application (2021-2026)
- 3.3.3 Asia-Pacific Social Business Intelligence Market Size Breakdown by Application (2021-2026)
- 3.3.4 South America Social Business Intelligence Market Size Breakdown by Application (2021-2026)
- 3.3.5 Middle East and Africa Social Business Intelligence Market Size Breakdown by Application (2021-2026)
4 Global Market Dynamics
- 4.1 Social Business Intelligence Industry Trends
- 4.2 Social Business Intelligence Industry Drivers
- 4.3 Social Business Intelligence Industry Opportunities and Challenges
- 4.4 Social Business Intelligence Industry Restraints
5 Competitive Insights by Company
- 5.1 Global Top Players by Social Business Intelligence Revenue (2021-2026)
- 5.2 Global Social Business Intelligence Industry Company Ranking, 2024 VS 2025 VS 2026
- 5.3 Global Social Business Intelligence Key Company Headquarters & Area Served
- 5.4 Global Social Business Intelligence Company, Product Type & Application
- 5.5 Global Social Business Intelligence Company Commercialization Time
- 5.6 Market Competitive Analysis
- 5.6.1 Global Social Business Intelligence Market CR5 and HHI
- 5.6.2 Global Top 5 and 10 Social Business Intelligence Players Market Share by Revenue in 2025
- 5.6.3 2025 Social Business Intelligence Tier 1, Tier 2, and Tier 3
6 Company Profiles
- 6.1 IBM
- 6.1.1 IBM Company Information
- 6.1.2 IBM Business Overview
- 6.1.3 IBM Social Business Intelligence Revenue, Global Share and Gross Margin (2021-2026)
- 6.1.4 IBM Social Business Intelligence Product Portfolio
- 6.1.5 IBM Recent Developments
- 6.2 Oracle
- 6.2.1 Oracle Company Information
- 6.2.2 Oracle Business Overview
- 6.2.3 Oracle Social Business Intelligence Revenue, Global Share and Gross Margin (2021-2026)
- 6.2.4 Oracle Social Business Intelligence Product Portfolio
- 6.2.5 Oracle Recent Developments
- 6.3 SAP
- 6.3.1 SAP Company Information
- 6.3.2 SAP Business Overview
- 6.3.3 SAP Social Business Intelligence Revenue, Global Share and Gross Margin (2021-2026)
- 6.3.4 SAP Social Business Intelligence Product Portfolio
- 6.3.5 SAP Recent Developments
- 6.4 SAS Institute
- 6.4.1 SAS Institute Company Information
- 6.4.2 SAS Institute Business Overview
- 6.4.3 SAS Institute Social Business Intelligence Revenue, Global Share and Gross Margin (2021-2026)
- 6.4.4 SAS Institute Social Business Intelligence Product Portfolio
- 6.4.5 SAS Institute Recent Developments
- 6.5 Adobe Systems
- 6.5.1 Adobe Systems Company Information
- 6.5.2 Adobe Systems Business Overview
- 6.5.3 Adobe Systems Social Business Intelligence Revenue, Global Share and Gross Margin (2021-2026)
- 6.5.4 Adobe Systems Social Business Intelligence Product Portfolio
- 6.5.5 Adobe Systems Recent Developments
- 6.6 Attensity Group
- 6.6.1 Attensity Group Company Information
- 6.6.2 Attensity Group Business Overview
- 6.6.3 Attensity Group Social Business Intelligence Revenue, Global Share and Gross Margin (2021-2026)
- 6.6.4 Attensity Group Social Business Intelligence Product Portfolio
- 6.6.5 Attensity Group Recent Developments
- 6.7 Beevolve
- 6.7.1 Beevolve Company Information
- 6.7.2 Beevolve Business Overview
- 6.7.3 Beevolve Social Business Intelligence Revenue, Global Share and Gross Margin (2021-2026)
- 6.7.4 Beevolve Social Business Intelligence Product Portfolio
- 6.7.5 Beevolve Recent Developments
- 6.8 Clarabridge
- 6.8.1 Clarabridge Company Information
- 6.8.2 Clarabridge Business Overview
- 6.8.3 Clarabridge Social Business Intelligence Revenue, Global Share and Gross Margin (2021-2026)
- 6.8.4 Clarabridge Social Business Intelligence Product Portfolio
- 6.8.5 Clarabridge Recent Developments
- 6.9 Crimson Hexagon
- 6.9.1 Crimson Hexagon Company Information
- 6.9.2 Crimson Hexagon Business Overview
- 6.9.3 Crimson Hexagon Social Business Intelligence Revenue, Global Share and Gross Margin (2021-2026)
- 6.9.4 Crimson Hexagon Social Business Intelligence Product Portfolio
- 6.9.5 Crimson Hexagon Recent Developments
- 6.10 Evolve24
- 6.10.1 Evolve24 Company Information
- 6.10.2 Evolve24 Business Overview
- 6.10.3 Evolve24 Social Business Intelligence Revenue, Global Share and Gross Margin (2021-2026)
- 6.10.4 Evolve24 Social Business Intelligence Product Portfolio
- 6.10.5 Evolve24 Recent Developments
- 6.11 Google
- 6.11.1 Google Company Information
- 6.11.2 Google Business Overview
- 6.11.3 Google Social Business Intelligence Revenue, Global Share and Gross Margin (2021-2026)
- 6.11.4 Google Social Business Intelligence Product Portfolio
- 6.11.5 Google Recent Developments
- 6.12 HP
- 6.12.1 HP Company Information
- 6.12.2 HP Business Overview
- 6.12.3 HP Social Business Intelligence Revenue, Global Share and Gross Margin (2021-2026)
- 6.12.4 HP Social Business Intelligence Product Portfolio
- 6.12.5 HP Recent Developments
- 6.13 Kapow Software/ Kofax
- 6.13.1 Kapow Software/ Kofax Company Information
- 6.13.2 Kapow Software/ Kofax Business Overview
- 6.13.3 Kapow Software/ Kofax Social Business Intelligence Revenue, Global Share and Gross Margin (2021-2026)
- 6.13.4 Kapow Software/ Kofax Social Business Intelligence Product Portfolio
- 6.13.5 Kapow Software/ Kofax Recent Developments
- 6.14 Lithium Technologies
- 6.14.1 Lithium Technologies Company Information
- 6.14.2 Lithium Technologies Business Overview
- 6.14.3 Lithium Technologies Social Business Intelligence Revenue, Global Share and Gross Margin (2021-2026)
- 6.14.4 Lithium Technologies Social Business Intelligence Product Portfolio
- 6.14.5 Lithium Technologies Recent Developments
- 6.15 NetBase Solutions
- 6.15.1 NetBase Solutions Company Information
- 6.15.2 NetBase Solutions Business Overview
- 6.15.3 NetBase Solutions Social Business Intelligence Revenue, Global Share and Gross Margin (2021-2026)
- 6.15.4 NetBase Solutions Social Business Intelligence Product Portfolio
- 6.15.5 NetBase Solutions Recent Developments
- 6.16 Radian6/Salesforce
- 6.16.1 Radian6/Salesforce Company Information
- 6.16.2 Radian6/Salesforce Business Overview
- 6.16.3 Radian6/Salesforce Social Business Intelligence Revenue, Global Share and Gross Margin (2021-2026)
- 6.16.4 Radian6/Salesforce Social Business Intelligence Product Portfolio
- 6.16.5 Radian6/Salesforce Recent Developments
- 6.17 Sysomos
- 6.17.1 Sysomos Company Information
- 6.17.2 Sysomos Business Overview
- 6.17.3 Sysomos Social Business Intelligence Revenue, Global Share and Gross Margin (2021-2026)
- 6.17.4 Sysomos Social Business Intelligence Product Portfolio
- 6.17.5 Sysomos Recent Developments
- 6.18 Cision
- 6.18.1 Cision Company Information
- 6.18.2 Cision Business Overview
- 6.18.3 Cision Social Business Intelligence Revenue, Global Share and Gross Margin (2021-2026)
- 6.18.4 Cision Social Business Intelligence Product Portfolio
- 6.18.5 Cision Recent Developments
7 North America
- 7.1 North America Social Business Intelligence Market Size Growth Rate (CAGR) by Country: 2021 VS 2025 VS 2032
- 7.2 North America Social Business Intelligence Market Size by Country (2021-2026)
- 7.3 North America Social Business Intelligence Market Size Forecast by Country (2027-2032)
8 Europe
- 8.1 Europe Social Business Intelligence Market Size Growth Rate (CAGR) by Country: 2021 VS 2025 VS 2032
- 8.2 Europe Social Business Intelligence Market Size by Country (2021-2026)
- 8.3 Europe Social Business Intelligence Market Size Forecast by Country (2027-2032)
9 Asia-Pacific
- 9.1 Asia-Pacific Social Business Intelligence Market Size Growth Rate (CAGR) by Country: 2021 VS 2025 VS 2032
- 9.2 Asia-Pacific Social Business Intelligence Market Size by Country (2021-2026)
- 9.3 Asia-Pacific Social Business Intelligence Market Size Forecast by Country (2027-2032)
10 South America
- 10.1 South America Social Business Intelligence Market Size Growth Rate (CAGR) by Country: 2021 VS 2025 VS 2032
- 10.2 South America Social Business Intelligence Market Size by Country (2021-2026)
- 10.3 South America Social Business Intelligence Market Size Forecast by Country (2027-2032)
11 Middle East & Africa
- 11.1 Middle East & Africa Social Business Intelligence Market Size Growth Rate (CAGR) by Country: 2021 VS 2025 VS 2032
- 11.2 Middle East & Africa Social Business Intelligence Market Size by Country (2021-2026)
- 11.3 Middle East & Africa Social Business Intelligence Market Size Forecast by Country (2027-2032)
12 Concluding Insights
13 Appendix
- 13.1 Reasons for Doing This Study
- 13.2 Research Methodology
- 13.3 Research Process
- 13.4 Authors List of This Report
- 13.5 Data Source
- 13.5.1 Secondary Sources
- 13.5.2 Primary Sources
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