APO RESEARCH · REPORT
Online Betting
Online betting, also known as online gambling, is all the bet activities you place using the internet. That is possible because the betting industry, which before was very traditional and to bet you had to go to the casinos directly, expanded their business to the internet as a way to make more profit and make the life of the people that enjoy betting easier.
Product & engineering
Understand the product.
Online betting, also known as online gambling, is all the bet activities you place using the internet. That is possible because the betting industry, which before was very traditional and to bet you had to go to the casinos directly, expanded their business to the internet as a way to make more profit and make the life of the people that enjoy betting easier.
This activity became popular in 1990, in that year was only 15 gambling websites but six years later this increased to 200 and with the time the gambling industry got bigger and changed due to technology, and nowadays online betting is very popular in all the countries because the bettors can easily place their bets in the comfort of their home and with any device that can connect to the internet (iPhone, computer, tablet).
The Online Betting market covers Casino, Sports Betting, Poker, Bingo, Lottery, Others, etc. The typical players include Bet365, Kindred Group, Entain plc (formerly GVC Holdings), Flutter Entertainment, William Hill, Pinnacle, The Stars Group, etc.
Selected research
Industry Growth & Trends
Global Online Betting Industry Growth and Trends Forecast to 2032
Market perspective
Online betting, also known as online gambling, is all the bet activities you place using the internet. That is possible because the betting industry, which before was very traditional and to bet you had to go to the casinos directly, expanded their business to the internet as a way to make more profit and make the life of the people that enjoy betting easier.
This activity became popular in 1990, in that year was only 15 gambling websites but six years later this increased to 200 and with the time the gambling industry got bigger and changed due to technology, and nowadays online betting is very popular in all the countries because the bettors can easily place their bets in the comfort of their home and with any device that can connect to the internet (iPhone, computer, tablet).
The Online Betting market covers Casino, Sports Betting, Poker, Bingo, Lottery, Others, etc. The typical players include Bet365, Kindred Group, Entain plc (formerly GVC Holdings), Flutter Entertainment, William Hill, Pinnacle, The Stars Group, etc.
Read the full market overview
According to APO Research, the global Online Betting market was valued at US$ million in 2026 and is projected to reach US$ million by 2032, implying a CAGR of xx% over 2026-2032.
Report Scope
This report provides a structured, data-driven view of the global Online Betting market, combining harmonized quantitative metrics with targeted qualitative insight to support business and growth strategy, market positioning, and capital allocation.
The Online Betting market size, estimates, and forecasts are presented in terms of revenue (US$ million), with 2025 as the base year and historical and forecast data for 2021-2032. The report segments the global Online Betting market by Type, Application, region/country, and company, provides regional market sizes at the segment level, profiles the competitive landscape and key players and their market ranks, and reviews technology trends and new product developments relevant to Online Betting.
Key Companies & Market Share Insights
This section analyzes the strategies and performance of leading companies in the global Online Betting market, including portfolio focus, innovation and product development, mergers and acquisitions, collaborations, and geographic expansion used to sustain or enhance competitive positions. It also summarizes recent corporate developments and key financial indicators and provides global revenue and gross margin data by manufacturer for 2021-2026, enabling benchmarking of scale, profitability, and market share and supporting assessment of market concentration through indicators such as CR5 and CR10.
Online Betting Market by Company
Bet365
Kindred Group
Entain plc
Flutter Entertainment
William Hill
Pinnacle
The Stars Group
BetVictor
Betsson AB
Gamesys
888 Holdings
Bet-at-home.com
Intertops
Betway
Betfred
Interwetten
SBOBET
Sportech
EGB
BetOnline
DraftKings
BetWinner
Sports Interaction
Online Betting Segment by Type
Casino
Sports Betting
Poker
Bingo
Lottery
Others
Online Betting Segment by Application
Desktops
Mobile Devices
Online Betting Segment by Region
North America
United States
Canada
Mexico
Europe
Germany
France
U.K.
Italy
Russia
Spain
Netherlands
Switzerland
Sweden
Poland
Asia-Pacific
China
Japan
South Korea
India
Australia
Taiwan
Southeast Asia
South America
Brazil
Argentina
Chile
Middle East & Africa
Egypt
South Africa
Israel
Türkiye
GCC Countries
Key Drivers & Barriers
High-impact rendering factors and drivers have been studied in this report to aid the readers to understand the general development. Moreover, the report includes restraints and challenges that may act as stumbling blocks on the way of the players. This will assist the users to be attentive and make informed decisions related to business. Specialists have also laid their focus on the upcoming business prospects.
Reasons to Buy This Report
1. This report will help the readers to understand the competition within the industries and strategies for the competitive environment to enhance the potential profit. The report also focuses on the competitive landscape of the global Online Betting market, and introduces in detail the market share, industry ranking, competitor ecosystem, market performance, new product development, operation situation, expansion, and acquisition. etc. of the main players, which helps the readers to identify the main competitors and deeply understand the competition pattern of the market.
2. This report will help stakeholders to understand the global industry status and trends of Online Betting and provides them with information on key market drivers, restraints, challenges, and opportunities.
3. This report will help stakeholders to understand competitors better and gain more insights to strengthen their position in their businesses. The competitive landscape section includes the market share and rank (in value), competitor ecosystem, new product development, expansion, and acquisition.
4. This report stays updated with novel technology integration, features, and the latest developments in the market
5. This report helps stakeholders to gain insights into which regions to target globally
6. This report helps stakeholders to gain insights into the end-user perception concerning the adoption of Online Betting.
7. This report helps stakeholders to identify some of the key players in the market and understand their valuable contribution.
Chapter Outline
Chapter 1: Introduces the report scope of the report, executive summary of global and regional market size and CAGR for the history and forecast period (2021-2025, 2026-2031). It offers a high-level view of the current state of the market and its likely evolution in the short to mid-term, and long term.
Chapter 2: Provides the analysis of various market segments by type, covering the market size and development potential of each market segment, to help readers find the blue ocean market in different market segments.
Chapter 3: Provides the analysis of various market segments by application, covering the market size and development potential of each market segment, to help readers find the blue ocean market in different downstream markets.
Chapter 4: Introduces the market dynamics, latest developments of the market, the driving factors and restrictive factors of the market, the challenges and risks faced by manufacturers in the industry, and the analysis of relevant policies in the industry.
Chapter 5: Detailed analysis of Online Betting companies' competitive landscape, revenue, market share and ranking, latest development plan, merger, and acquisition information, etc.
Chapter 6: Provides profiles of key players, introducing the basic situation of the main companies in the market in detail, including product introduction, revenue, recent development, etc.
Chapter 7, 8, 9, 10 and 11: North America, Europe, Asia Pacific, South America, Middle East & Africa, revenue by country.
Chapter 12: Concluding Insights of the report
More report detail
Tables and figures
Scope & coverage.
Types
- Casino
- Sports Betting
- Poker
- Bingo
- Lottery
- Others
Applications
- Desktops
- Mobile Devices
Companies covered
- Bet365
- Kindred Group
- Entain plc
- Flutter Entertainment
- William Hill
- Pinnacle
- The Stars Group
- BetVictor
- Betsson AB
- Gamesys
- 888 Holdings
- Bet-at-home.com
- Intertops
- Betway
- Betfred
- Interwetten
- SBOBET
- Sportech
- EGB
- BetOnline
- DraftKings
- BetWinner
- Sports Interaction
Inside the report.
1 Market Overview
- 1.1 Product Definition
- 1.2 Global Market Growth Prospects
- 1.3 Global Online Betting Market Size Overview by Region 2021 VS 2025 VS 2032
- 1.4 Global Online Betting Market Size by Region (2021-2032)
- 1.4.1 Global Online Betting Market Size by Region (2021-2026)
- 1.4.2 Global Online Betting Market Size by Region (2027-2032)
- 1.5 Key Regions Online Betting Market Size (2021-2032)
- 1.5.1 North America Online Betting Market Size Growth Rate (2021-2032)
- 1.5.2 Europe Online Betting Market Size Growth Rate (2021-2032)
- 1.5.3 Asia-Pacific Online Betting Market Size Growth Rate (2021-2032)
- 1.5.4 South America Online Betting Market Size Growth Rate (2021-2032)
- 1.5.5 Middle East & Africa Online Betting Market Size Growth Rate (2021-2032)
2 Online Betting Market by Type
- 2.1 Type Introduction
- 2.1.1 Casino
- 2.1.2 Sports Betting
- 2.1.3 Poker
- 2.1.4 Bingo
- 2.1.5 Lottery
- 2.1.6 Others
- 2.2 Global Online Betting Market Size by Type
- 2.2.1 Global Online Betting Market Size Overview by Type (2021-2032)
- 2.2.2 Global Online Betting Historic Market Size Review by Type (2021-2026)
- 2.2.3 Global Online Betting Market Size Forecasted by Type (2027-2032)
- 2.3 Global Online Betting Market Size by Regions
- 2.3.1 North America Online Betting Market Size Breakdown by Type (2021-2026)
- 2.3.2 Europe Online Betting Market Size Breakdown by Type (2021-2026)
- 2.3.3 Asia-Pacific Online Betting Market Size Breakdown by Type (2021-2026)
- 2.3.4 South America Online Betting Market Size Breakdown by Type (2021-2026)
- 2.3.5 Middle East and Africa Online Betting Market Size Breakdown by Type (2021-2026)
3 Online Betting Market by Application
- 3.1 Type Introduction
- 3.1.1 Desktops
- 3.1.2 Mobile Devices
- 3.2 Global Online Betting Market Size by Application
- 3.2.1 Global Online Betting Market Size Overview by Application (2021-2032)
- 3.2.2 Global Online Betting Historic Market Size Review by Application (2021-2026)
- 3.2.3 Global Online Betting Market Size Forecasted by Application (2027-2032)
- 3.3 Global Online Betting Market Size by Regions
- 3.3.1 North America Online Betting Market Size Breakdown by Application (2021-2026)
- 3.3.2 Europe Online Betting Market Size Breakdown by Application (2021-2026)
- 3.3.3 Asia-Pacific Online Betting Market Size Breakdown by Application (2021-2026)
- 3.3.4 South America Online Betting Market Size Breakdown by Application (2021-2026)
- 3.3.5 Middle East and Africa Online Betting Market Size Breakdown by Application (2021-2026)
4 Global Market Dynamics
- 4.1 Online Betting Industry Trends
- 4.2 Online Betting Industry Drivers
- 4.3 Online Betting Industry Opportunities and Challenges
- 4.4 Online Betting Industry Restraints
5 Competitive Insights by Company
- 5.1 Global Top Players by Online Betting Revenue (2021-2026)
- 5.2 Global Online Betting Industry Company Ranking, 2024 VS 2025 VS 2026
- 5.3 Global Online Betting Key Company Headquarters & Area Served
- 5.4 Global Online Betting Company, Product Type & Application
- 5.5 Global Online Betting Company Commercialization Time
- 5.6 Market Competitive Analysis
- 5.6.1 Global Online Betting Market CR5 and HHI
- 5.6.2 Global Top 5 and 10 Online Betting Players Market Share by Revenue in 2025
- 5.6.3 2025 Online Betting Tier 1, Tier 2, and Tier 3
6 Company Profiles
- 6.1 Bet365
- 6.1.1 Bet365 Company Information
- 6.1.2 Bet365 Business Overview
- 6.1.3 Bet365 Online Betting Revenue, Global Share and Gross Margin (2021-2026)
- 6.1.4 Bet365 Online Betting Product Portfolio
- 6.1.5 Bet365 Recent Developments
- 6.2 Kindred Group
- 6.2.1 Kindred Group Company Information
- 6.2.2 Kindred Group Business Overview
- 6.2.3 Kindred Group Online Betting Revenue, Global Share and Gross Margin (2021-2026)
- 6.2.4 Kindred Group Online Betting Product Portfolio
- 6.2.5 Kindred Group Recent Developments
- 6.3 Entain plc
- 6.3.1 Entain plc Company Information
- 6.3.2 Entain plc Business Overview
- 6.3.3 Entain plc Online Betting Revenue, Global Share and Gross Margin (2021-2026)
- 6.3.4 Entain plc Online Betting Product Portfolio
- 6.3.5 Entain plc Recent Developments
- 6.4 Flutter Entertainment
- 6.4.1 Flutter Entertainment Company Information
- 6.4.2 Flutter Entertainment Business Overview
- 6.4.3 Flutter Entertainment Online Betting Revenue, Global Share and Gross Margin (2021-2026)
- 6.4.4 Flutter Entertainment Online Betting Product Portfolio
- 6.4.5 Flutter Entertainment Recent Developments
- 6.5 William Hill
- 6.5.1 William Hill Company Information
- 6.5.2 William Hill Business Overview
- 6.5.3 William Hill Online Betting Revenue, Global Share and Gross Margin (2021-2026)
- 6.5.4 William Hill Online Betting Product Portfolio
- 6.5.5 William Hill Recent Developments
- 6.6 Pinnacle
- 6.6.1 Pinnacle Company Information
- 6.6.2 Pinnacle Business Overview
- 6.6.3 Pinnacle Online Betting Revenue, Global Share and Gross Margin (2021-2026)
- 6.6.4 Pinnacle Online Betting Product Portfolio
- 6.6.5 Pinnacle Recent Developments
- 6.7 The Stars Group
- 6.7.1 The Stars Group Company Information
- 6.7.2 The Stars Group Business Overview
- 6.7.3 The Stars Group Online Betting Revenue, Global Share and Gross Margin (2021-2026)
- 6.7.4 The Stars Group Online Betting Product Portfolio
- 6.7.5 The Stars Group Recent Developments
- 6.8 BetVictor
- 6.8.1 BetVictor Company Information
- 6.8.2 BetVictor Business Overview
- 6.8.3 BetVictor Online Betting Revenue, Global Share and Gross Margin (2021-2026)
- 6.8.4 BetVictor Online Betting Product Portfolio
- 6.8.5 BetVictor Recent Developments
- 6.9 Betsson AB
- 6.9.1 Betsson AB Company Information
- 6.9.2 Betsson AB Business Overview
- 6.9.3 Betsson AB Online Betting Revenue, Global Share and Gross Margin (2021-2026)
- 6.9.4 Betsson AB Online Betting Product Portfolio
- 6.9.5 Betsson AB Recent Developments
- 6.10 Gamesys
- 6.10.1 Gamesys Company Information
- 6.10.2 Gamesys Business Overview
- 6.10.3 Gamesys Online Betting Revenue, Global Share and Gross Margin (2021-2026)
- 6.10.4 Gamesys Online Betting Product Portfolio
- 6.10.5 Gamesys Recent Developments
- 6.11 888 Holdings
- 6.11.1 888 Holdings Company Information
- 6.11.2 888 Holdings Business Overview
- 6.11.3 888 Holdings Online Betting Revenue, Global Share and Gross Margin (2021-2026)
- 6.11.4 888 Holdings Online Betting Product Portfolio
- 6.11.5 888 Holdings Recent Developments
- 6.12 Bet-at-home.com
- 6.12.1 Bet-at-home.com Company Information
- 6.12.2 Bet-at-home.com Business Overview
- 6.12.3 Bet-at-home.com Online Betting Revenue, Global Share and Gross Margin (2021-2026)
- 6.12.4 Bet-at-home.com Online Betting Product Portfolio
- 6.12.5 Bet-at-home.com Recent Developments
- 6.13 Intertops
- 6.13.1 Intertops Company Information
- 6.13.2 Intertops Business Overview
- 6.13.3 Intertops Online Betting Revenue, Global Share and Gross Margin (2021-2026)
- 6.13.4 Intertops Online Betting Product Portfolio
- 6.13.5 Intertops Recent Developments
- 6.14 Betway
- 6.14.1 Betway Company Information
- 6.14.2 Betway Business Overview
- 6.14.3 Betway Online Betting Revenue, Global Share and Gross Margin (2021-2026)
- 6.14.4 Betway Online Betting Product Portfolio
- 6.14.5 Betway Recent Developments
- 6.15 Betfred
- 6.15.1 Betfred Company Information
- 6.15.2 Betfred Business Overview
- 6.15.3 Betfred Online Betting Revenue, Global Share and Gross Margin (2021-2026)
- 6.15.4 Betfred Online Betting Product Portfolio
- 6.15.5 Betfred Recent Developments
- 6.16 Interwetten
- 6.16.1 Interwetten Company Information
- 6.16.2 Interwetten Business Overview
- 6.16.3 Interwetten Online Betting Revenue, Global Share and Gross Margin (2021-2026)
- 6.16.4 Interwetten Online Betting Product Portfolio
- 6.16.5 Interwetten Recent Developments
- 6.17 SBOBET
- 6.17.1 SBOBET Company Information
- 6.17.2 SBOBET Business Overview
- 6.17.3 SBOBET Online Betting Revenue, Global Share and Gross Margin (2021-2026)
- 6.17.4 SBOBET Online Betting Product Portfolio
- 6.17.5 SBOBET Recent Developments
- 6.18 Sportech
- 6.18.1 Sportech Company Information
- 6.18.2 Sportech Business Overview
- 6.18.3 Sportech Online Betting Revenue, Global Share and Gross Margin (2021-2026)
- 6.18.4 Sportech Online Betting Product Portfolio
- 6.18.5 Sportech Recent Developments
- 6.19 EGB
- 6.19.1 EGB Company Information
- 6.19.2 EGB Business Overview
- 6.19.3 EGB Online Betting Revenue, Global Share and Gross Margin (2021-2026)
- 6.19.4 EGB Online Betting Product Portfolio
- 6.19.5 EGB Recent Developments
- 6.20 BetOnline
- 6.20.1 BetOnline Company Information
- 6.20.2 BetOnline Business Overview
- 6.20.3 BetOnline Online Betting Revenue, Global Share and Gross Margin (2021-2026)
- 6.20.4 BetOnline Online Betting Product Portfolio
- 6.20.5 BetOnline Recent Developments
- 6.21 DraftKings
- 6.21.1 DraftKings Company Information
- 6.21.2 DraftKings Business Overview
- 6.21.3 DraftKings Online Betting Revenue, Global Share and Gross Margin (2021-2026)
- 6.21.4 DraftKings Online Betting Product Portfolio
- 6.21.5 DraftKings Recent Developments
- 6.22 BetWinner
- 6.22.1 BetWinner Company Information
- 6.22.2 BetWinner Business Overview
- 6.22.3 BetWinner Online Betting Revenue, Global Share and Gross Margin (2021-2026)
- 6.22.4 BetWinner Online Betting Product Portfolio
- 6.22.5 BetWinner Recent Developments
- 6.23 Sports Interaction
- 6.23.1 Sports Interaction Company Information
- 6.23.2 Sports Interaction Business Overview
- 6.23.3 Sports Interaction Online Betting Revenue, Global Share and Gross Margin (2021-2026)
- 6.23.4 Sports Interaction Online Betting Product Portfolio
- 6.23.5 Sports Interaction Recent Developments
7 North America
- 7.1 North America Online Betting Market Size Growth Rate (CAGR) by Country: 2021 VS 2025 VS 2032
- 7.2 North America Online Betting Market Size by Country (2021-2026)
- 7.3 North America Online Betting Market Size Forecast by Country (2027-2032)
8 Europe
- 8.1 Europe Online Betting Market Size Growth Rate (CAGR) by Country: 2021 VS 2025 VS 2032
- 8.2 Europe Online Betting Market Size by Country (2021-2026)
- 8.3 Europe Online Betting Market Size Forecast by Country (2027-2032)
9 Asia-Pacific
- 9.1 Asia-Pacific Online Betting Market Size Growth Rate (CAGR) by Country: 2021 VS 2025 VS 2032
- 9.2 Asia-Pacific Online Betting Market Size by Country (2021-2026)
- 9.3 Asia-Pacific Online Betting Market Size Forecast by Country (2027-2032)
10 South America
- 10.1 South America Online Betting Market Size Growth Rate (CAGR) by Country: 2021 VS 2025 VS 2032
- 10.2 South America Online Betting Market Size by Country (2021-2026)
- 10.3 South America Online Betting Market Size Forecast by Country (2027-2032)
11 Middle East & Africa
- 11.1 Middle East & Africa Online Betting Market Size Growth Rate (CAGR) by Country: 2021 VS 2025 VS 2032
- 11.2 Middle East & Africa Online Betting Market Size by Country (2021-2026)
- 11.3 Middle East & Africa Online Betting Market Size Forecast by Country (2027-2032)
12 Concluding Insights
13 Appendix
- 13.1 Reasons for Doing This Study
- 13.2 Research Methodology
- 13.3 Research Process
- 13.4 Authors List of This Report
- 13.5 Data Source
- 13.5.1 Secondary Sources
- 13.5.2 Primary Sources
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