Selected research
Industry Growth & Trends
Global Agrotourism Industry Growth and Trends Forecast to 2032
Market perspective
According to APO Research, the global Agrotourism market was valued at US$ million in 2026 and is projected to reach US$ million by 2032, implying a CAGR of xx% over 2026-2032.
The North America market for Agrotourism is projected to increase from US$ million in 2026 to US$ million by 2032, corresponding to a CAGR of % over 2026-2032.
The Europe market for Agrotourism is projected to increase from US$ million in 2026 to US$ million by 2032, registering a CAGR of % over 2026-2032.
Read the full market overview
The Asia Pacific market for Agrotourism is projected to increase from US$ million in 2026 to US$ million by 2032, at a CAGR of % over 2026-2032.
Leading global companies in the Agrotourism market include Expedia Group, Booking, China Tourism Group, China CYTS Tours, American Express Global Business Travel (GBT), BCD Group, Fareportal, AAA Travel and Corporate Travel Management (CTM), among others. In 2025, the top three vendors together accounted for approximately % of global revenue.
Report Scope
This report provides a structured, data-driven view of the global Agrotourism market, combining harmonized quantitative metrics with targeted qualitative insight to support business and growth strategy, market positioning, and capital allocation.
The Agrotourism market size, estimates, and forecasts are presented in terms of revenue (US$ million), with 2025 as the base year and historical and forecast data for 2021-2032. The report segments the global Agrotourism market by Type, Application, region/country, and company, provides regional market sizes at the segment level, profiles the competitive landscape and key players and their market ranks, and reviews technology trends and new product developments relevant to Agrotourism.
Key Companies & Market Share Insights
This section analyzes the strategies and performance of leading companies in the global Agrotourism market, including portfolio focus, innovation and product development, mergers and acquisitions, collaborations, and geographic expansion used to sustain or enhance competitive positions. It also summarizes recent corporate developments and key financial indicators and provides global revenue and gross margin data by manufacturer for 2021-2026, enabling benchmarking of scale, profitability, and market share and supporting assessment of market concentration through indicators such as CR5 and CR10.
Agrotourism Market by Company
Expedia Group
Booking
China Tourism Group
China CYTS Tours
American Express Global Business Travel (GBT)
BCD Group
Fareportal
AAA Travel
Corporate Travel Management (CTM)
Direct Travel
World Travel
Omega World Travel
JTB
TUI Group
Natural Habitat Adventures
Butterfield & Robinson
Agrotourism Segment by Type
Event and Recreation Agritourism
Direct-market Agritourism
Experience and Education Agritourism
Agrotourism Segment by Application
Mass-market Leisure
Mid-to-High-End Resorts
Bespoke & Premium Experiences
Agrotourism Segment by Region
North America
United States
Canada
Mexico
Europe
Germany
France
U.K.
Italy
Russia
Spain
Netherlands
Switzerland
Sweden
Poland
Asia-Pacific
China
Japan
South Korea
India
Australia
Taiwan
Southeast Asia
South America
Brazil
Argentina
Chile
Colombia
Middle East & Africa
Egypt
South Africa
Israel
Türkiye
GCC Countries
Key Drivers & Barriers
High-impact rendering factors and drivers have been studied in this report to aid the readers to understand the general development. Moreover, the report includes restraints and challenges that may act as stumbling blocks on the way of the players. This will assist the users to be attentive and make informed decisions related to business. Specialists have also laid their focus on the upcoming business prospects.
Reasons to Buy This Report
1. This report will help the readers to understand the competition within the industries and strategies for the competitive environment to enhance the potential profit. The report also focuses on the competitive landscape of the global Agrotourism market, and introduces in detail the market share, industry ranking, competitor ecosystem, market performance, new product development, operation situation, expansion, and acquisition. etc. of the main players, which helps the readers to identify the main competitors and deeply understand the competition pattern of the market.
2. This report will help stakeholders to understand the global industry status and trends of Agrotourism and provides them with information on key market drivers, restraints, challenges, and opportunities.
3. This report will help stakeholders to understand competitors better and gain more insights to strengthen their position in their businesses. The competitive landscape section includes the market share and rank (in value), competitor ecosystem, new product development, expansion, and acquisition.
4. This report stays updated with novel technology integration, features, and the latest developments in the market
5. This report helps stakeholders to gain insights into which regions to target globally
6. This report helps stakeholders to gain insights into the end-user perception concerning the adoption of Agrotourism.
7. This report helps stakeholders to identify some of the key players in the market and understand their valuable contribution.
Chapter Outline
Chapter 1: Introduces the report scope of the report, executive summary of global and regional market size and CAGR for the history and forecast period (2021-2025, 2026-2031). It offers a high-level view of the current state of the market and its likely evolution in the short to mid-term, and long term.
Chapter 2: Provides the analysis of various market segments by type, covering the market size and development potential of each market segment, to help readers find the blue ocean market in different market segments.
Chapter 3: Provides the analysis of various market segments by application, covering the market size and development potential of each market segment, to help readers find the blue ocean market in different downstream markets.
Chapter 4: Introduces the market dynamics, latest developments of the market, the driving factors and restrictive factors of the market, the challenges and risks faced by manufacturers in the industry, and the analysis of relevant policies in the industry.
Chapter 5: Detailed analysis of Agrotourism companies' competitive landscape, revenue, market share and ranking, latest development plan, merger, and acquisition information, etc.
Chapter 6: Provides profiles of key players, introducing the basic situation of the main companies in the market in detail, including product introduction, revenue, recent development, etc.
Chapter 7, 8, 9, 10 and 11: North America, Europe, Asia Pacific, South America, Middle East & Africa, revenue by country.
Chapter 12: Concluding Insights of the report
More report detail
Tables and figures
Scope & coverage.
Types
- Event and Recreation Agritourism
- Direct-market Agritourism
- Experience and Education Agritourism
Applications
- Mass-market Leisure
- Mid-to-High-End Resorts
- Bespoke & Premium Experiences
Companies covered
- Expedia Group
- Booking
- China Tourism Group
- China CYTS Tours
- American Express Global Business Travel (GBT)
- BCD Group
- Fareportal
- AAA Travel
- Corporate Travel Management (CTM)
- Direct Travel
- World Travel
- Omega World Travel
- JTB
- TUI Group
- Natural Habitat Adventures
- Butterfield & Robinson
Inside the report.
1 Market Overview
- 1.1 Product Definition
- 1.2 Global Market Growth Prospects
- 1.3 Global Agrotourism Market Size Overview by Region 2021 VS 2025 VS 2032
- 1.4 Global Agrotourism Market Size by Region (2021-2032)
- 1.4.1 Global Agrotourism Market Size by Region (2021-2026)
- 1.4.2 Global Agrotourism Market Size by Region (2027-2032)
- 1.5 Key Regions Agrotourism Market Size (2021-2032)
- 1.5.1 North America Agrotourism Market Size Growth Rate (2021-2032)
- 1.5.2 Europe Agrotourism Market Size Growth Rate (2021-2032)
- 1.5.3 Asia-Pacific Agrotourism Market Size Growth Rate (2021-2032)
- 1.5.4 South America Agrotourism Market Size Growth Rate (2021-2032)
- 1.5.5 Middle East & Africa Agrotourism Market Size Growth Rate (2021-2032)
2 Agrotourism Market by Type
- 2.1 Type Introduction
- 2.1.1 Event and Recreation Agritourism
- 2.1.2 Direct-market Agritourism
- 2.1.3 Experience and Education Agritourism
- 2.2 Global Agrotourism Market Size by Type
- 2.2.1 Global Agrotourism Market Size Overview by Type (2021-2032)
- 2.2.2 Global Agrotourism Historic Market Size Review by Type (2021-2026)
- 2.2.3 Global Agrotourism Market Size Forecasted by Type (2027-2032)
- 2.3 Global Agrotourism Market Size by Regions
- 2.3.1 North America Agrotourism Market Size Breakdown by Type (2021-2026)
- 2.3.2 Europe Agrotourism Market Size Breakdown by Type (2021-2026)
- 2.3.3 Asia-Pacific Agrotourism Market Size Breakdown by Type (2021-2026)
- 2.3.4 South America Agrotourism Market Size Breakdown by Type (2021-2026)
- 2.3.5 Middle East and Africa Agrotourism Market Size Breakdown by Type (2021-2026)
3 Agrotourism Market by Application
- 3.1 Type Introduction
- 3.1.1 Mass-market Leisure
- 3.1.2 Mid-to-High-End Resorts
- 3.1.3 Bespoke & Premium Experiences
- 3.2 Global Agrotourism Market Size by Application
- 3.2.1 Global Agrotourism Market Size Overview by Application (2021-2032)
- 3.2.2 Global Agrotourism Historic Market Size Review by Application (2021-2026)
- 3.2.3 Global Agrotourism Market Size Forecasted by Application (2027-2032)
- 3.3 Global Agrotourism Market Size by Regions
- 3.3.1 North America Agrotourism Market Size Breakdown by Application (2021-2026)
- 3.3.2 Europe Agrotourism Market Size Breakdown by Application (2021-2026)
- 3.3.3 Asia-Pacific Agrotourism Market Size Breakdown by Application (2021-2026)
- 3.3.4 South America Agrotourism Market Size Breakdown by Application (2021-2026)
- 3.3.5 Middle East and Africa Agrotourism Market Size Breakdown by Application (2021-2026)
4 Global Market Dynamics
- 4.1 Agrotourism Industry Trends
- 4.2 Agrotourism Industry Drivers
- 4.3 Agrotourism Industry Opportunities and Challenges
- 4.4 Agrotourism Industry Restraints
5 Competitive Insights by Company
- 5.1 Global Top Players by Agrotourism Revenue (2021-2026)
- 5.2 Global Agrotourism Industry Company Ranking, 2024 VS 2025 VS 2026
- 5.3 Global Agrotourism Key Company Headquarters & Area Served
- 5.4 Global Agrotourism Company, Product Type & Application
- 5.5 Global Agrotourism Company Commercialization Time
- 5.6 Market Competitive Analysis
- 5.6.1 Global Agrotourism Market CR5 and HHI
- 5.6.2 Global Top 5 and 10 Agrotourism Players Market Share by Revenue in 2025
- 5.6.3 2025 Agrotourism Tier 1, Tier 2, and Tier 3
6 Company Profiles
- 6.1 Expedia Group
- 6.1.1 Expedia Group Company Information
- 6.1.2 Expedia Group Business Overview
- 6.1.3 Expedia Group Agrotourism Revenue, Global Share and Gross Margin (2021-2026)
- 6.1.4 Expedia Group Agrotourism Product Portfolio
- 6.1.5 Expedia Group Recent Developments
- 6.2 Booking
- 6.2.1 Booking Company Information
- 6.2.2 Booking Business Overview
- 6.2.3 Booking Agrotourism Revenue, Global Share and Gross Margin (2021-2026)
- 6.2.4 Booking Agrotourism Product Portfolio
- 6.2.5 Booking Recent Developments
- 6.3 China Tourism Group
- 6.3.1 China Tourism Group Company Information
- 6.3.2 China Tourism Group Business Overview
- 6.3.3 China Tourism Group Agrotourism Revenue, Global Share and Gross Margin (2021-2026)
- 6.3.4 China Tourism Group Agrotourism Product Portfolio
- 6.3.5 China Tourism Group Recent Developments
- 6.4 China CYTS Tours
- 6.4.1 China CYTS Tours Company Information
- 6.4.2 China CYTS Tours Business Overview
- 6.4.3 China CYTS Tours Agrotourism Revenue, Global Share and Gross Margin (2021-2026)
- 6.4.4 China CYTS Tours Agrotourism Product Portfolio
- 6.4.5 China CYTS Tours Recent Developments
- 6.5 American Express Global Business Travel (GBT)
- 6.5.1 American Express Global Business Travel (GBT) Company Information
- 6.5.2 American Express Global Business Travel (GBT) Business Overview
- 6.5.3 American Express Global Business Travel (GBT) Agrotourism Revenue, Global Share and Gross Margin (2021-2026)
- 6.5.4 American Express Global Business Travel (GBT) Agrotourism Product Portfolio
- 6.5.5 American Express Global Business Travel (GBT) Recent Developments
- 6.6 BCD Group
- 6.6.1 BCD Group Company Information
- 6.6.2 BCD Group Business Overview
- 6.6.3 BCD Group Agrotourism Revenue, Global Share and Gross Margin (2021-2026)
- 6.6.4 BCD Group Agrotourism Product Portfolio
- 6.6.5 BCD Group Recent Developments
- 6.7 Fareportal
- 6.7.1 Fareportal Company Information
- 6.7.2 Fareportal Business Overview
- 6.7.3 Fareportal Agrotourism Revenue, Global Share and Gross Margin (2021-2026)
- 6.7.4 Fareportal Agrotourism Product Portfolio
- 6.7.5 Fareportal Recent Developments
- 6.8 AAA Travel
- 6.8.1 AAA Travel Company Information
- 6.8.2 AAA Travel Business Overview
- 6.8.3 AAA Travel Agrotourism Revenue, Global Share and Gross Margin (2021-2026)
- 6.8.4 AAA Travel Agrotourism Product Portfolio
- 6.8.5 AAA Travel Recent Developments
- 6.9 Corporate Travel Management (CTM)
- 6.9.1 Corporate Travel Management (CTM) Company Information
- 6.9.2 Corporate Travel Management (CTM) Business Overview
- 6.9.3 Corporate Travel Management (CTM) Agrotourism Revenue, Global Share and Gross Margin (2021-2026)
- 6.9.4 Corporate Travel Management (CTM) Agrotourism Product Portfolio
- 6.9.5 Corporate Travel Management (CTM) Recent Developments
- 6.10 Direct Travel
- 6.10.1 Direct Travel Company Information
- 6.10.2 Direct Travel Business Overview
- 6.10.3 Direct Travel Agrotourism Revenue, Global Share and Gross Margin (2021-2026)
- 6.10.4 Direct Travel Agrotourism Product Portfolio
- 6.10.5 Direct Travel Recent Developments
- 6.11 World Travel
- 6.11.1 World Travel Company Information
- 6.11.2 World Travel Business Overview
- 6.11.3 World Travel Agrotourism Revenue, Global Share and Gross Margin (2021-2026)
- 6.11.4 World Travel Agrotourism Product Portfolio
- 6.11.5 World Travel Recent Developments
- 6.12 Omega World Travel
- 6.12.1 Omega World Travel Company Information
- 6.12.2 Omega World Travel Business Overview
- 6.12.3 Omega World Travel Agrotourism Revenue, Global Share and Gross Margin (2021-2026)
- 6.12.4 Omega World Travel Agrotourism Product Portfolio
- 6.12.5 Omega World Travel Recent Developments
- 6.13 JTB
- 6.13.1 JTB Company Information
- 6.13.2 JTB Business Overview
- 6.13.3 JTB Agrotourism Revenue, Global Share and Gross Margin (2021-2026)
- 6.13.4 JTB Agrotourism Product Portfolio
- 6.13.5 JTB Recent Developments
- 6.14 TUI Group
- 6.14.1 TUI Group Company Information
- 6.14.2 TUI Group Business Overview
- 6.14.3 TUI Group Agrotourism Revenue, Global Share and Gross Margin (2021-2026)
- 6.14.4 TUI Group Agrotourism Product Portfolio
- 6.14.5 TUI Group Recent Developments
- 6.15 Natural Habitat Adventures
- 6.15.1 Natural Habitat Adventures Company Information
- 6.15.2 Natural Habitat Adventures Business Overview
- 6.15.3 Natural Habitat Adventures Agrotourism Revenue, Global Share and Gross Margin (2021-2026)
- 6.15.4 Natural Habitat Adventures Agrotourism Product Portfolio
- 6.15.5 Natural Habitat Adventures Recent Developments
- 6.16 Butterfield & Robinson
- 6.16.1 Butterfield & Robinson Company Information
- 6.16.2 Butterfield & Robinson Business Overview
- 6.16.3 Butterfield & Robinson Agrotourism Revenue, Global Share and Gross Margin (2021-2026)
- 6.16.4 Butterfield & Robinson Agrotourism Product Portfolio
- 6.16.5 Butterfield & Robinson Recent Developments
7 North America
- 7.1 North America Agrotourism Market Size Growth Rate (CAGR) by Country: 2021 VS 2025 VS 2032
- 7.2 North America Agrotourism Market Size by Country (2021-2026)
- 7.3 North America Agrotourism Market Size Forecast by Country (2027-2032)
8 Europe
- 8.1 Europe Agrotourism Market Size Growth Rate (CAGR) by Country: 2021 VS 2025 VS 2032
- 8.2 Europe Agrotourism Market Size by Country (2021-2026)
- 8.3 Europe Agrotourism Market Size Forecast by Country (2027-2032)
9 Asia-Pacific
- 9.1 Asia-Pacific Agrotourism Market Size Growth Rate (CAGR) by Country: 2021 VS 2025 VS 2032
- 9.2 Asia-Pacific Agrotourism Market Size by Country (2021-2026)
- 9.3 Asia-Pacific Agrotourism Market Size Forecast by Country (2027-2032)
10 South America
- 10.1 South America Agrotourism Market Size Growth Rate (CAGR) by Country: 2021 VS 2025 VS 2032
- 10.2 South America Agrotourism Market Size by Country (2021-2026)
- 10.3 South America Agrotourism Market Size Forecast by Country (2027-2032)
11 Middle East & Africa
- 11.1 Middle East & Africa Agrotourism Market Size Growth Rate (CAGR) by Country: 2021 VS 2025 VS 2032
- 11.2 Middle East & Africa Agrotourism Market Size by Country (2021-2026)
- 11.3 Middle East & Africa Agrotourism Market Size Forecast by Country (2027-2032)
12 Concluding Insights
13 Appendix
- 13.1 Reasons for Doing This Study
- 13.2 Research Methodology
- 13.3 Research Process
- 13.4 Authors List of This Report
- 13.5 Data Source
- 13.5.1 Secondary Sources
- 13.5.2 Primary Sources
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