APO RESEARCH · REPORT
EMV Payment Cards
EMV is a payment method based upon a technical standard for smart payment cards and for payment terminals and automated teller machines which can accept them. EMV originally stood for "Europay, Mastercard, and Visa", the three companies which created the standard.
Product & engineering
Understand the product.
EMV is a payment method based upon a technical standard for smart payment cards and for payment terminals and automated teller machines which can accept them. EMV originally stood for "Europay, Mastercard, and Visa", the three companies which created the standard.
Selected research
Industry Research
EMV Payment Cards Industry Research Report 2026
Market perspective
EMV is a payment method based upon a technical standard for smart payment cards and for payment terminals and automated teller machines which can accept them. EMV originally stood for "Europay, Mastercard, and Visa", the three companies which created the standard.
Key manufacturers of global EMV Payment Cards market include Gemalto, IDEMIA, Giesecke & Devrient and so on. In 2019, top 5 companies contributed a total sales market share of over 81%, among which Gemalto had 25% on its own.
In terms of region, Europe is the largest market in global range, with a market share of about 38% in 2019. Following Europe, Asia-Pacific and North America occupied about 28% and 27% of global market.
Read the full market overview
Report Scope
This report quantifies the global EMV Payment Cards market in terms of revenue (US$ million) and, where applicable, sales volume (M Units), using 2025 as the base year and providing annual historical and forecast data for 2021–2032.
It standardizes definitions of Types and Applications, harmonizes vendor attribution, and presents comparable time series by company, Type, Application, and region/country, including indicative price bands (US$/M Units) and concentration ratios (CR5/CR10).
The outputs are intended to support strategy development, budgeting, and performance benchmarking for brand owners, manufacturers, retailers, channel partners, and investors; data are structured with consistent units and fields to facilitate integration into internal FP&A and BI systems.
Key Companies & Market Share Insights
This section profiles leading manufacturers, combining 2021–2025 results with a 2026–2032 outlook. It reports revenue, market share, price bands, product and application mix, regional and channel mix, and key developments (M&A, capacity additions, certifications). It also provides global revenue, average price, and—where applicable—sales volume by manufacturer, and calculates CR5/CR10 and rank changes to support comparative benchmarking.
EMV Payment Cards Market by Company
Gemalto
IDEMIA
Giesecke & Devrient
Perfect Plastic Printing
ABCorp
CPI Card
Tianyu
Goldpac
Hengbao
Watchdata Technologies
Valid
Kona I
Eastcompeace
EMV Payment Cards Segment by Type
Fuel Card
Retail Store Card
Meal Voucher Card
Local Payment Schemes Card
EMV Payment Cards Segment by Card Issuer
UnionPay
Visa
Master Card
Amec
JCB
Discover Card
RuPay
EMV Payment Cards Segment by Region
North America
United States
Canada
Mexico
Europe
Germany
France
U.K.
Italy
Russia
Spain
Netherlands
Switzerland
Sweden
Poland
Asia-Pacific
China
Japan
South Korea
India
Australia
Taiwan
Southeast Asia
South America
Brazil
Argentina
Chile
Middle East & Africa
Egypt
South Africa
Israel
Türkiye
GCC Countries
Key Drivers & Barriers
High-impact rendering factors and drivers have been studied in this report to aid the readers to understand the general development. Moreover, the report includes restraints and challenges that may act as stumbling blocks on the way of the players. This will assist the users to be attentive and make informed decisions related to business. Specialists have also laid their focus on the upcoming business prospects.
Reasons to Buy This Report
1. This report will help the readers to understand the competition within the industries and strategies for the competitive environment to enhance the potential profit. The report also focuses on the competitive landscape of the global EMV Payment Cards market, and introduces in detail the market share, industry ranking, competitor ecosystem, market performance, new product development, operation situation, expansion, and acquisition. etc. of the main players, which helps the readers to identify the main competitors and deeply understand the competition pattern of the market.
2. This report will help stakeholders to understand the global industry status and trends of EMV Payment Cards and provides them with information on key market drivers, restraints, challenges, and opportunities.
3. This report will help stakeholders to understand competitors better and gain more insights to strengthen their position in their businesses. The competitive landscape section includes the market share and rank (in volume and value), competitor ecosystem, new product development, expansion, and acquisition.
4. This report stays updated with novel technology integration, features, and the latest developments in the market
5. This report helps stakeholders to gain insights into which regions to target globally
6. This report helps stakeholders to gain insights into the end-user perception concerning the adoption of EMV Payment Cards.
7. This report helps stakeholders to identify some of the key players in the market and understand their valuable contribution.
Chapter Outline
Chapter 1: Research objectives, research methods, data sources, data cross-validation;
Chapter 2: Introduces the report scope of the report, executive summary of different market segments (by region, product type, application, etc.), including the market size of each market segment, future development potential, and so on. It offers a high-level view of the current state of the market and its likely evolution in the short to mid-term, and long term.
Chapter 3: Detailed analysis of EMV Payment Cards manufacturers competitive landscape, price, production and value market share, latest development plan, merger, and acquisition information, etc.
Chapter 4: Provides profiles of key players, introducing the basic situation of the main companies in the market in detail, including product production/output, value, price, gross margin, product introduction, recent development, etc.
Chapter 5: Production/output, value of EMV Payment Cards by region/country. It provides a quantitative analysis of the market size and development potential of each region in the next six years.
Chapter 6: Consumption of EMV Payment Cards in regional level and country level. It provides a quantitative analysis of the market size and development potential of each region and its main countries and introduces the market development, future development prospects, market space, and production of each country in the world.
Chapter 7: Provides the analysis of various market segments by type, covering the market size and development potential of each market segment, to help readers find the blue ocean market in different market segments.
Chapter 8: Provides the analysis of various market segments by card issuer, covering the market size and development potential of each market segment, to help readers find the blue ocean market in different downstream markets.
Chapter 9: Analysis of industrial chain, including the upstream and downstream of the industry.
Chapter 10: Introduces the market dynamics, latest developments of the market, the driving factors and restrictive factors of the market, the challenges and risks faced by manufacturers in the industry, and the analysis of relevant policies in the industry.
Chapter 11: The main points and conclusions of the report.
More report detail
Tables and figures
Scope & coverage.
Types
- Fuel Card
- Retail Store Card
- Meal Voucher Card
- Local Payment Schemes Card
Applications
- UnionPay
- Visa
- Master Card
- Amec
- JCB
- Discover Card
- RuPay
Companies covered
- Gemalto
- IDEMIA
- Giesecke & Devrient
- Perfect Plastic Printing
- ABCorp
- CPI Card
- Tianyu
- Goldpac
- Hengbao
- Watchdata Technologies
- Valid
- Kona I
- Eastcompeace
Inside the report.
1 Preface
- 1.1 Scope of Report
- 1.2 Reasons for Doing This Study
- 1.3 Research Methodology
- 1.4 Research Process
- 1.5 Data Source
- 1.5.1 Secondary Sources
- 1.5.2 Primary Sources
2 Market Overview
- 2.1 Product Definition
- 2.2 Global Market Growth Prospects
- 2.2.1 Global EMV Payment Cards Market Size (2021-2032)
- 2.2.2 Global EMV Payment Cards Sales (2021-2032)
- 2.2.3 Global EMV Payment Cards Market Average Price (2021-2032)
- 2.3 EMV Payment Cards by Type
- 2.3.1 Market Value Comparison by Type (2021 VS 2025 VS 2032) & (US$ Million)
- 2.3.2 Fuel Card
- 2.3.3 Retail Store Card
- 2.3.4 Meal Voucher Card
- 2.3.5 Local Payment Schemes Card
- 2.4 EMV Payment Cards by Card Issuer
- 2.4.1 Market Value Comparison by Card Issuer (2021 VS 2025 VS 2032)
- 2.4.2 UnionPay
- 2.4.3 Visa
- 2.4.4 Master Card
- 2.4.5 Amec
- 2.4.6 JCB
- 2.4.7 Discover Card
- 2.4.8 RuPay
3 Market Competitive Landscape by Manufacturers
- 3.1 Global EMV Payment Cards Market Competitive Situation by Manufacturers (2021 Versus 2025)
- 3.2 Global EMV Payment Cards Sales (M Units) of Manufacturers (2021-2026)
- 3.3 Global EMV Payment Cards Revenue of Manufacturers (2021-2026)
- 3.4 Global EMV Payment Cards Average Price by Manufacturers (2021-2026)
- 3.5 Global EMV Payment Cards Industry Ranking, 2024 VS 2025 VS 2026
- 3.6 Global Manufacturers of EMV Payment Cards, Manufacturing Sites & Headquarters
- 3.7 Global Manufacturers of EMV Payment Cards, Product Type & Application
- 3.8 Global Manufacturers of EMV Payment Cards, Established Date
- 3.9 Global EMV Payment Cards Market CR5 and HHI
- 3.10 Global Manufacturers Mergers & Acquisition
4 Manufacturers Profiled
- 4.1 Gemalto
- 4.1.1 Gemalto Company Information
- 4.1.2 Gemalto Business Overview
- 4.1.3 Gemalto EMV Payment Cards Sales, Revenue and Gross Margin (2021-2026)
- 4.1.4 Gemalto EMV Payment Cards Product Portfolio
- 4.1.5 Gemalto Recent Developments
- 4.2 IDEMIA
- 4.2.1 IDEMIA Company Information
- 4.2.2 IDEMIA Business Overview
- 4.2.3 IDEMIA EMV Payment Cards Sales, Revenue and Gross Margin (2021-2026)
- 4.2.4 IDEMIA EMV Payment Cards Product Portfolio
- 4.2.5 IDEMIA Recent Developments
- 4.3 Giesecke & Devrient
- 4.3.1 Giesecke & Devrient Company Information
- 4.3.2 Giesecke & Devrient Business Overview
- 4.3.3 Giesecke & Devrient EMV Payment Cards Sales, Revenue and Gross Margin (2021-2026)
- 4.3.4 Giesecke & Devrient EMV Payment Cards Product Portfolio
- 4.3.5 Giesecke & Devrient Recent Developments
- 4.4 Perfect Plastic Printing
- 4.4.1 Perfect Plastic Printing Company Information
- 4.4.2 Perfect Plastic Printing Business Overview
- 4.4.3 Perfect Plastic Printing EMV Payment Cards Sales, Revenue and Gross Margin (2021-2026)
- 4.4.4 Perfect Plastic Printing EMV Payment Cards Product Portfolio
- 4.4.5 Perfect Plastic Printing Recent Developments
- 4.5 ABCorp
- 4.5.1 ABCorp Company Information
- 4.5.2 ABCorp Business Overview
- 4.5.3 ABCorp EMV Payment Cards Sales, Revenue and Gross Margin (2021-2026)
- 4.5.4 ABCorp EMV Payment Cards Product Portfolio
- 4.5.5 ABCorp Recent Developments
- 4.6 CPI Card
- 4.6.1 CPI Card Company Information
- 4.6.2 CPI Card Business Overview
- 4.6.3 CPI Card EMV Payment Cards Sales, Revenue and Gross Margin (2021-2026)
- 4.6.4 CPI Card EMV Payment Cards Product Portfolio
- 4.6.5 CPI Card Recent Developments
- 4.7 Tianyu
- 4.7.1 Tianyu Company Information
- 4.7.2 Tianyu Business Overview
- 4.7.3 Tianyu EMV Payment Cards Sales, Revenue and Gross Margin (2021-2026)
- 4.7.4 Tianyu EMV Payment Cards Product Portfolio
- 4.7.5 Tianyu Recent Developments
- 4.8 Goldpac
- 4.8.1 Goldpac Company Information
- 4.8.2 Goldpac Business Overview
- 4.8.3 Goldpac EMV Payment Cards Sales, Revenue and Gross Margin (2021-2026)
- 4.8.4 Goldpac EMV Payment Cards Product Portfolio
- 4.8.5 Goldpac Recent Developments
- 4.9 Hengbao
- 4.9.1 Hengbao Company Information
- 4.9.2 Hengbao Business Overview
- 4.9.3 Hengbao EMV Payment Cards Sales, Revenue and Gross Margin (2021-2026)
- 4.9.4 Hengbao EMV Payment Cards Product Portfolio
- 4.9.5 Hengbao Recent Developments
- 4.10 Watchdata Technologies
- 4.10.1 Watchdata Technologies Company Information
- 4.10.2 Watchdata Technologies Business Overview
- 4.10.3 Watchdata Technologies EMV Payment Cards Sales, Revenue and Gross Margin (2021-2026)
- 4.10.4 Watchdata Technologies EMV Payment Cards Product Portfolio
- 4.10.5 Watchdata Technologies Recent Developments
- 4.11 Valid
- 4.11.1 Valid Company Information
- 4.11.2 Valid Business Overview
- 4.11.3 Valid EMV Payment Cards Sales, Revenue and Gross Margin (2021-2026)
- 4.11.4 Valid EMV Payment Cards Product Portfolio
- 4.11.5 Valid Recent Developments
- 4.12 Kona I
- 4.12.1 Kona I Company Information
- 4.12.2 Kona I Business Overview
- 4.12.3 Kona I EMV Payment Cards Sales, Revenue and Gross Margin (2021-2026)
- 4.12.4 Kona I EMV Payment Cards Product Portfolio
- 4.12.5 Kona I Recent Developments
- 4.13 Eastcompeace
- 4.13.1 Eastcompeace Company Information
- 4.13.2 Eastcompeace Business Overview
- 4.13.3 Eastcompeace EMV Payment Cards Sales, Revenue and Gross Margin (2021-2026)
- 4.13.4 Eastcompeace EMV Payment Cards Product Portfolio
- 4.13.5 Eastcompeace Recent Developments
5 Global EMV Payment Cards Market Scenario by Region
- 5.1 Global EMV Payment Cards Market Size by Region: 2021 VS 2025 VS 2032
- 5.2 Global EMV Payment Cards Sales by Region: 2021-2032
- 5.2.1 Global EMV Payment Cards Sales by Region: 2021-2026
- 5.2.2 Global EMV Payment Cards Sales by Region: 2027-2032
- 5.3 Global EMV Payment Cards Revenue by Region: 2021-2032
- 5.3.1 Global EMV Payment Cards Revenue by Region: 2021-2026
- 5.3.2 Global EMV Payment Cards Revenue by Region: 2027-2032
- 5.4 North America EMV Payment Cards Market Facts & Figures by Country
- 5.4.1 North America EMV Payment Cards Market Size by Country: 2021 VS 2025 VS 2032
- 5.4.2 North America EMV Payment Cards Sales by Country (2021-2032)
- 5.4.3 North America EMV Payment Cards Revenue by Country (2021-2032)
- 5.4.4 United States
- 5.4.5 Canada
- 5.4.6 Mexico
- 5.5 Europe EMV Payment Cards Market Facts & Figures by Country
- 5.5.1 Europe EMV Payment Cards Market Size by Country: 2021 VS 2025 VS 2032
- 5.5.2 Europe EMV Payment Cards Sales by Country (2021-2032)
- 5.5.3 Europe EMV Payment Cards Revenue by Country (2021-2032)
- 5.5.4 Germany
- 5.5.5 France
- 5.5.6 U.K.
- 5.5.7 Italy
- 5.5.8 Russia
- 5.5.9 Spain
- 5.5.10 Netherlands
- 5.5.11 Switzerland
- 5.5.12 Sweden
- 5.5.13 Poland
- 5.6 Asia Pacific EMV Payment Cards Market Facts & Figures by Country
- 5.6.1 Asia Pacific EMV Payment Cards Market Size by Country: 2021 VS 2025 VS 2032
- 5.6.2 Asia Pacific EMV Payment Cards Sales by Country (2021-2032)
- 5.6.3 Asia Pacific EMV Payment Cards Revenue by Country (2021-2032)
- 5.6.4 China
- 5.6.5 Japan
- 5.6.6 South Korea
- 5.6.7 India
- 5.6.8 Australia
- 5.6.9 Taiwan
- 5.6.10 Southeast Asia
- 5.7 South America EMV Payment Cards Market Facts & Figures by Country
- 5.7.1 South America EMV Payment Cards Market Size by Country: 2021 VS 2025 VS 2032
- 5.7.2 South America EMV Payment Cards Sales by Country (2021-2032)
- 5.7.3 South America EMV Payment Cards Revenue by Country (2021-2032)
- 5.7.4 Brazil
- 5.7.5 Argentina
- 5.7.6 Chile
- 5.8 Middle East and Africa EMV Payment Cards Market Facts & Figures by Country
- 5.8.1 Middle East and Africa EMV Payment Cards Market Size by Country: 2021 VS 2025 VS 2032
- 5.8.2 Middle East and Africa EMV Payment Cards Sales by Country (2021-2032)
- 5.8.3 Middle East and Africa EMV Payment Cards Revenue by Country (2021-2032)
- 5.8.4 Egypt
- 5.8.5 South Africa
- 5.8.6 Israel
- 5.8.7 Türkiye
- 5.8.8 GCC Countries
6 Segment by Type
- 6.1 Global EMV Payment Cards Sales by Type (2021-2032)
- 6.1.1 Global EMV Payment Cards Sales by Type (2021-2032) & (M Units)
- 6.1.2 Global EMV Payment Cards Sales Market Share by Type (2021-2032)
- 6.2 Global EMV Payment Cards Revenue by Type (2021-2032)
- 6.2.1 Global EMV Payment Cards Sales by Type (2021-2032) & (US$ Million)
- 6.2.2 Global EMV Payment Cards Revenue Market Share by Type (2021-2032)
- 6.3 Global EMV Payment Cards Price by Type (2021-2032)
7 Segment by Card Issuer
- 7.1 Global EMV Payment Cards Sales by Card Issuer (2021-2032)
- 7.1.1 Global EMV Payment Cards Sales by Card Issuer (2021-2032) & (M Units)
- 7.1.2 Global EMV Payment Cards Sales Market Share by Card Issuer (2021-2032)
- 7.2 Global EMV Payment Cards Revenue by Card Issuer (2021-2032)
- 7.2.1 Global EMV Payment Cards Sales by Card Issuer (2021-2032) & (US$ Million)
- 7.2.2 Global EMV Payment Cards Revenue Market Share by Card Issuer (2021-2032)
- 7.3 Global EMV Payment Cards Price by Card Issuer (2021-2032)
8 Value Chain and Sales Channels Analysis of the Market
- 8.1 EMV Payment Cards Value Chain Analysis
- 8.1.1 EMV Payment Cards Key Raw Materials
- 8.1.2 Raw Materials Key Suppliers
- 8.1.3 EMV Payment Cards Production Mode & Process
- 8.2 EMV Payment Cards Sales Channels Analysis
- 8.2.1 Direct Comparison with Distribution Share
- 8.2.2 EMV Payment Cards Distributors
- 8.2.3 EMV Payment Cards Customers
9 Global EMV Payment Cards Analyzing Market Dynamics
- 9.1 EMV Payment Cards Industry Trends
- 9.2 EMV Payment Cards Industry Drivers
- 9.3 EMV Payment Cards Industry Opportunities and Challenges
- 9.4 EMV Payment Cards Industry Restraints
10 Report Conclusion
11 Disclaimer
GET THE RESEARCH
Choose your license.
Choose who needs access.
All options are for this report and research series.
PDF by email within 3–5 working days after payment confirmation.
Talk to an analyst