APO RESEARCH · REPORT
Retail Analytics
Retail analytics focuses on providing insights related to sales, inventory, customers, and other important aspects crucial for merchants' decision-making process.
Product & engineering
Understand the product.
Retail analytics focuses on providing insights related to sales, inventory, customers, and other important aspects crucial for merchants' decision-making process.
Selected research
Market Structure
Global Retail Analytics Market by Size, by Type, by Application, by Region, History and Forecast 2021-2032
Market perspective
Retail analytics focuses on providing insights related to sales, inventory, customers, and other important aspects crucial for merchants' decision-making process.
Global Retail Analytics key players include IBM, SAS Institute, Nielsen, Oracle, Blue Yonder (formerly JDA), etc. Global top five manufacturers hold a share about 30%. In terms of Company Type, ERP/CRM Enterprises is the largest segment, with a share over 45%. And in terms of Function, the largest application is Merchandising Analysis, followed by Pricing Analysis, Customer Analytics, etc.
Report Includes
Read the full market overview
This report provides an overview of the global Retail Analytics market and its size, analyzing global market trends based on historical revenue data for 2021-2025, estimates for 2026, and projected CAGRs through 2032.
The study covers key producers of Retail Analytics and revenue in major regions and countries, assesses future market potential, and highlights priority regions and countries for segmenting the market into sub-sectors, with country-specific market value data for the U.S., Canada, Mexico, Brazil, China, Japan, South Korea, Southeast Asia, India, Germany, the U.K., Italy, the Middle East, Africa, and other countries.
The report also presents Retail Analytics revenue, market share, and industry ranking for the main manufacturers for 2021-2026, identifies the major stakeholders in the global market, and analyzes their competitive landscape and market positioning based on recent developments and segmental revenues.
In addition, the report analyzes segment data by Type and Application—covering revenue and growth rates—for 2021-2032, and evaluates and forecasts the Retail Analytics market size, projected growth trends, production technologies, key applications, and end-use industries.
Retail Analytics Segment by Company
IBM
Oracle
Microsoft
Manthan
Fujitsu
Blue Yonder (formerly JDA)
MicroStrategy
SAP
Bridgei2i
SAS Institute
Qlik
1010data
Aptos (acquired Revionics)
Symphony RetailAI
SPS
Tableau
RetailNext
Nielsen
HCL Technologies
ShopperTrak
Retail Analytics Segment by Type
by Business Function
Finance
Marketing and Sales
Human Resources
Operations
by Enterprise Type
Large Enterprises
SMEs
by Company Type
Retail Analytics Segment by Function
Merchandising Analysis
Pricing Analysis
Customer Analytics
Promotional Analysis and Planning
Yield Analysis
Inventory Analysis
Others
Retail Analytics Segment by Region
North America
United States
Canada
Mexico
Europe
Germany
France
U.K.
Italy
Russia
Spain
Netherlands
Switzerland
Sweden
Poland
Asia-Pacific
China
Japan
South Korea
India
Australia
Taiwan
Southeast Asia
South America
Brazil
Argentina
Chile
Middle East & Africa
Egypt
South Africa
Israel
Türkiye
GCC Countries
Study Objectives
1. To analyze and research the global status and future forecast, involving, production, value, consumption, growth rate (CAGR), market share, historical and forecast.
2. To present the key manufacturers, capacity, production, revenue, market share, and Recent Developments.
3. To split the breakdown data by regions, type, manufacturers, and Application.
4. To analyze the global and key regions market potential and advantage, opportunity and challenge, restraints, and risks.
5. To identify significant trends, drivers, influence factors in global and regions.
6. To analyze competitive developments such as expansions, agreements, new product launches, and acquisitions in the market.
Reasons to Buy This Report
1. This report will help the readers to understand the competition within the industries and strategies for the competitive environment to enhance the potential profit. The report also focuses on the competitive landscape of the global Retail Analytics market, and introduces in detail the market share, industry ranking, competitor ecosystem, market performance, new product development, operation situation, expansion, and acquisition. etc. of the main players, which helps the readers to identify the main competitors and deeply understand the competition pattern of the market.
2. This report will help stakeholders to understand the global industry status and trends of Retail Analytics and provides them with information on key market drivers, restraints, challenges, and opportunities.
3. This report will help stakeholders to understand competitors better and gain more insights to strengthen their position in their businesses. The competitive landscape section includes the market share and rank (in volume and value), competitor ecosystem, new product development, expansion, and acquisition.
4. This report stays updated with novel technology integration, features, and the latest developments in the market.
5. This report helps stakeholders to gain insights into which regions to target globally.
6. This report helps stakeholders to gain insights into the end-user perception concerning the adoption of Retail Analytics.
7. This report helps stakeholders to identify some of the key players in the market and understand their valuable contribution.
Chapter Outline
Chapter 1: Introduces the report scope of the report, executive summary of different market segments (product type, application, etc), including the market size of each market segment, future development potential, and so on. Revenue of Retail Analytics in global and regional level. It provides a quantitative analysis of the market size and development potential of each region and its main countries and introduces the market development, future development prospects, market space, and capacity of each country in the world. It offers a high-level view of the current state of the market and its likely evolution in the short to mid-term, and long term.
Chapter 2: Analysis key trends, drivers, challenges, and opportunities within the global Retail Analytics industry.
Chapter 3: Detailed analysis of Retail Analytics companies' competitive landscape, revenue, market share and industry ranking, latest development plan, merger, and acquisition information, etc.
Chapter 4: Provides the analysis of various market segments by type, covering the revenue, and development potential of each market segment, to help readers find the blue ocean market in different market segments.
Chapter 5: Provides the analysis of various market segments by application, covering the revenue, and development potential of each market segment, to help readers find the blue ocean market in different downstream markets.
Chapter 6: Provides profiles of key companies, introducing the basic situation of the main companies in the market in detail, including product descriptions and specifications, Retail Analyticsrevenue, gross margin, and recent development, etc.
Chapter 7: North America (US & Canada) by type, by application and by country, revenue for each segment.
Chapter 8: Europe by type, by application and by country, revenue for each segment.
Chapter 9: China by type, and by application, revenue for each segment.
Chapter 10: Asia (excluding China) by type, by application and by region, revenue for each segment.
Chapter 11: South America, Middle East & Africa by type, by application and by country, revenue for each segment.
Chapter 12: Concluding Insights of the report.
More report detail
Tables and figures
Scope & coverage.
Types
- Finance
- Marketing and Sales
- Human Resources
- Operations
Applications
- Merchandising Analysis
- Pricing Analysis
- Customer Analytics
- Promotional Analysis and Planning
- Yield Analysis
- Inventory Analysis
- Others
Companies covered
- IBM
- Oracle
- Microsoft
- Manthan
- Fujitsu
- Blue Yonder (formerly JDA)
- MicroStrategy
- SAP
- Bridgei2i
- SAS Institute
- Qlik
- 1010data
- Aptos (acquired Revionics)
- Symphony RetailAI
- SPS
- Tableau
- RetailNext
- Nielsen
- HCL Technologies
- ShopperTrak
Inside the report.
1 Market Overview
- 1.1 Product Definition
- 1.2 Market Analysis by Type
- 1.2.1 Global Retail Analytics Market Size Growth Rate by Type: 2021 VS 2025 VS 2032
- 1.2.2 Finance
- 1.2.3 Marketing and Sales
- 1.2.4 Human Resources
- 1.2.5 Operations
- 1.3 Market Analysis by Application
- 1.3.1 Global Retail Analytics Market Size Growth Rate by Application: 2021 VS 2025 VS 2032
- 1.3.2 Merchandising Analysis
- 1.3.3 Pricing Analysis
- 1.3.4 Customer Analytics
- 1.3.5 Promotional Analysis and Planning
- 1.3.6 Yield Analysis
- 1.3.7 Inventory Analysis
- 1.3.8 Others
- 1.4 Global Market Growth Prospects
- 1.5 Global Retail Analytics Growth Trends by Region
- 1.5.1 Global Retail Analytics Market Size by Region: 2021 VS 2025 VS 2032
- 1.5.2 Retail Analytics Market Size by Region (2021-2026)
- 1.5.3 Retail Analytics Market Size by Region (2027-2032)
- 1.6 Assumptions and Limitations
- 1.7 Study Goals and Objectives
- 1.8 Years Considered
2 Global Retail Analytics Market Dynamics
- 2.1 Retail Analytics Industry Trends
- 2.2 Retail Analytics Industry Drivers
- 2.3 Retail Analytics Industry Opportunities and Challenges
- 2.4 Retail Analytics Industry Restraints
3 Competitive Landscape by Company
- 3.1 Global Retail Analytics Revenue by Company (2021-2026)
- 3.2 Global Retail Analytics Players Revenue Ranking, 2024 VS 2025 VS 2026
- 3.3 Global Retail Analytics Key Company Head office and Area Served
- 3.4 Global Retail Analytics Company, Product Type & Application
- 3.5 Global Retail Analytics Company Establishment Date
- 3.6 Market Competitive Analysis
- 3.6.1 Global Retail Analytics Market CR5 and HHI
- 3.6.2 Global Top 5 and 10 Retail Analytics Players Market Share by Revenue in 2025
- 3.6.3 2025 Retail Analytics Tier 1, Tier 2, and Tier 3
4 Retail Analytics Market by Type
- 4.1 Global Retail Analytics Market Size by Type (2021 VS 2025 VS 2032)
- 4.2 Global Retail Analytics Market Size by Type (2021-2032)
- 4.3 Global Retail Analytics Market Size Share by Type (2021-2032)
5 Retail Analytics Market by Application
- 5.1 Global Retail Analytics Market Size by Application (2021 VS 2025 VS 2032)
- 5.2 Global Retail Analytics Market Size by Application (2021-2032)
- 5.3 Global Retail Analytics Market Size Share by Application (2021-2032)
6 Company Profiles
- 6.1 IBM
- 6.1.1 IBM Company Information
- 6.1.2 IBM Business Overview
- 6.1.3 IBM Retail Analytics Revenue and Gross Margin (US$ Million) & (2021-2026)
- 6.1.4 IBM Retail Analytics Product Portfolio
- 6.1.5 IBM Recent Developments
- 6.2 Oracle
- 6.2.1 Oracle Company Information
- 6.2.2 Oracle Business Overview
- 6.2.3 Oracle Retail Analytics Revenue and Gross Margin (US$ Million) & (2021-2026)
- 6.2.4 Oracle Retail Analytics Product Portfolio
- 6.2.5 Oracle Recent Developments
- 6.3 Microsoft
- 6.3.1 Microsoft Company Information
- 6.3.2 Microsoft Business Overview
- 6.3.3 Microsoft Retail Analytics Revenue and Gross Margin (US$ Million) & (2021-2026)
- 6.3.4 Microsoft Retail Analytics Product Portfolio
- 6.3.5 Microsoft Recent Developments
- 6.4 Manthan
- 6.4.1 Manthan Company Information
- 6.4.2 Manthan Business Overview
- 6.4.3 Manthan Retail Analytics Revenue and Gross Margin (US$ Million) & (2021-2026)
- 6.4.4 Manthan Retail Analytics Product Portfolio
- 6.4.5 Manthan Recent Developments
- 6.5 Fujitsu
- 6.5.1 Fujitsu Company Information
- 6.5.2 Fujitsu Business Overview
- 6.5.3 Fujitsu Retail Analytics Revenue and Gross Margin (US$ Million) & (2021-2026)
- 6.5.4 Fujitsu Retail Analytics Product Portfolio
- 6.5.5 Fujitsu Recent Developments
- 6.6 Blue Yonder (formerly JDA)
- 6.6.1 Blue Yonder (formerly JDA) Company Information
- 6.6.2 Blue Yonder (formerly JDA) Business Overview
- 6.6.3 Blue Yonder (formerly JDA) Retail Analytics Revenue and Gross Margin (US$ Million) & (2021-2026)
- 6.6.4 Blue Yonder (formerly JDA) Retail Analytics Product Portfolio
- 6.6.5 Blue Yonder (formerly JDA) Recent Developments
- 6.7 MicroStrategy
- 6.7.1 MicroStrategy Company Information
- 6.7.2 MicroStrategy Business Overview
- 6.7.3 MicroStrategy Retail Analytics Revenue and Gross Margin (US$ Million) & (2021-2026)
- 6.7.4 MicroStrategy Retail Analytics Product Portfolio
- 6.7.5 MicroStrategy Recent Developments
- 6.8 SAP
- 6.8.1 SAP Company Information
- 6.8.2 SAP Business Overview
- 6.8.3 SAP Retail Analytics Revenue and Gross Margin (US$ Million) & (2021-2026)
- 6.8.4 SAP Retail Analytics Product Portfolio
- 6.8.5 SAP Recent Developments
- 6.9 Bridgei2i
- 6.9.1 Bridgei2i Company Information
- 6.9.2 Bridgei2i Business Overview
- 6.9.3 Bridgei2i Retail Analytics Revenue and Gross Margin (US$ Million) & (2021-2026)
- 6.9.4 Bridgei2i Retail Analytics Product Portfolio
- 6.9.5 Bridgei2i Recent Developments
- 6.10 SAS Institute
- 6.10.1 SAS Institute Company Information
- 6.10.2 SAS Institute Business Overview
- 6.10.3 SAS Institute Retail Analytics Revenue and Gross Margin (US$ Million) & (2021-2026)
- 6.10.4 SAS Institute Retail Analytics Product Portfolio
- 6.10.5 SAS Institute Recent Developments
- 6.11 Qlik
- 6.11.1 Qlik Company Information
- 6.11.2 Qlik Business Overview
- 6.11.3 Qlik Retail Analytics Revenue and Gross Margin (US$ Million) & (2021-2026)
- 6.11.4 Qlik Retail Analytics Product Portfolio
- 6.11.5 Qlik Recent Developments
- 6.12 1010data
- 6.12.1 1010data Company Information
- 6.12.2 1010data Business Overview
- 6.12.3 1010data Retail Analytics Revenue and Gross Margin (US$ Million) & (2021-2026)
- 6.12.4 1010data Retail Analytics Product Portfolio
- 6.12.5 1010data Recent Developments
- 6.13 Aptos (acquired Revionics)
- 6.13.1 Aptos (acquired Revionics) Company Information
- 6.13.2 Aptos (acquired Revionics) Business Overview
- 6.13.3 Aptos (acquired Revionics) Retail Analytics Revenue and Gross Margin (US$ Million) & (2021-2026)
- 6.13.4 Aptos (acquired Revionics) Retail Analytics Product Portfolio
- 6.13.5 Aptos (acquired Revionics) Recent Developments
- 6.14 Symphony RetailAI
- 6.14.1 Symphony RetailAI Company Information
- 6.14.2 Symphony RetailAI Business Overview
- 6.14.3 Symphony RetailAI Retail Analytics Revenue and Gross Margin (US$ Million) & (2021-2026)
- 6.14.4 Symphony RetailAI Retail Analytics Product Portfolio
- 6.14.5 Symphony RetailAI Recent Developments
- 6.15 SPS
- 6.15.1 SPS Company Information
- 6.15.2 SPS Business Overview
- 6.15.3 SPS Retail Analytics Revenue and Gross Margin (US$ Million) & (2021-2026)
- 6.15.4 SPS Retail Analytics Product Portfolio
- 6.15.5 SPS Recent Developments
- 6.16 Tableau
- 6.16.1 Tableau Company Information
- 6.16.2 Tableau Business Overview
- 6.16.3 Tableau Retail Analytics Revenue and Gross Margin (US$ Million) & (2021-2026)
- 6.16.4 Tableau Retail Analytics Product Portfolio
- 6.16.5 Tableau Recent Developments
- 6.17 RetailNext
- 6.17.1 RetailNext Company Information
- 6.17.2 RetailNext Business Overview
- 6.17.3 RetailNext Retail Analytics Revenue and Gross Margin (US$ Million) & (2021-2026)
- 6.17.4 RetailNext Retail Analytics Product Portfolio
- 6.17.5 RetailNext Recent Developments
- 6.18 Nielsen
- 6.18.1 Nielsen Company Information
- 6.18.2 Nielsen Business Overview
- 6.18.3 Nielsen Retail Analytics Revenue and Gross Margin (US$ Million) & (2021-2026)
- 6.18.4 Nielsen Retail Analytics Product Portfolio
- 6.18.5 Nielsen Recent Developments
- 6.19 HCL Technologies
- 6.19.1 HCL Technologies Company Information
- 6.19.2 HCL Technologies Business Overview
- 6.19.3 HCL Technologies Retail Analytics Revenue and Gross Margin (US$ Million) & (2021-2026)
- 6.19.4 HCL Technologies Retail Analytics Product Portfolio
- 6.19.5 HCL Technologies Recent Developments
- 6.20 ShopperTrak
- 6.20.1 ShopperTrak Company Information
- 6.20.2 ShopperTrak Business Overview
- 6.20.3 ShopperTrak Retail Analytics Revenue and Gross Margin (US$ Million) & (2021-2026)
- 6.20.4 ShopperTrak Retail Analytics Product Portfolio
- 6.20.5 ShopperTrak Recent Developments
7 North America
- 7.1 North America Retail Analytics Market Size (2021-2032)
- 7.2 North America Retail Analytics Market Size by Type
- 7.2.1 North America Retail Analytics Market Size by Type (2021-2026)
- 7.2.2 North America Retail Analytics Market Size by Type (2027-2032)
- 7.2.3 North America Retail Analytics Market Share by Type (2021-2032)
- 7.3 North America Retail Analytics Market Size by Application
- 7.3.1 North America Retail Analytics Market Size by Application (2021-2026)
- 7.3.2 North America Retail Analytics Market Size by Application (2027-2032)
- 7.3.3 North America Retail Analytics Market Share by Application (2021-2032)
- 7.4 North America Retail Analytics Market Size by Country
- 7.4.1 North America Retail Analytics Market Size by Country (2021 VS 2025 VS 2032)
- 7.4.2 North America Retail Analytics Market Size by Country (2021-2026)
- 7.4.3 North America Retail Analytics Market Size by Country (2027-2032)
- 7.4.4 North America Retail Analytics Market Share by Country (2021-2032)
- 7.4.5 United States
- 7.4.6 Canada
- 7.4.7 Mexico
8 Europe
- 8.1 Europe Retail Analytics Market Size (2021-2032)
- 8.2 Europe Retail Analytics Market Size by Type
- 8.2.1 Europe Retail Analytics Market Size by Type (2021-2026)
- 8.2.2 Europe Retail Analytics Market Size by Type (2027-2032)
- 8.2.3 Europe Retail Analytics Market Share by Type (2021-2032)
- 8.3 Europe Retail Analytics Market Size by Application
- 8.3.1 Europe Retail Analytics Market Size by Application (2021-2026)
- 8.3.2 Europe Retail Analytics Market Size by Application (2027-2032)
- 8.3.3 Europe Retail Analytics Market Share by Application (2021-2032)
- 8.4 Europe Retail Analytics Market Size by Country
- 8.4.1 Europe Retail Analytics Market Size by Country (2021 VS 2025 VS 2032)
- 8.4.2 Europe Retail Analytics Market Size by Country (2021-2026)
- 8.4.3 Europe Retail Analytics Market Size by Country (2027-2032)
- 8.4.4 Europe Retail Analytics Market Share by Country (2021-2032)
- 8.4.5 Germany
- 8.4.6 France
- 8.4.7 U.K.
- 8.4.8 Italy
- 8.4.9 Russia
- 8.4.10 Nordic Countries
9 China
- 9.1 China Retail Analytics Market Size (2021-2032)
- 9.2 China Retail Analytics Market Size by Type
- 9.2.1 China Retail Analytics Market Size by Type (2021-2026)
- 9.2.2 China Retail Analytics Market Size by Type (2027-2032)
- 9.2.3 China Retail Analytics Market Share by Type (2021-2032)
- 9.3 China Retail Analytics Market Size by Application
- 9.3.1 China Retail Analytics Market Size by Application (2021-2026)
- 9.3.2 China Retail Analytics Market Size by Application (2027-2032)
- 9.3.3 China Retail Analytics Market Share by Application (2021-2032)
10 Asia (Excluding China)
- 10.1 Asia Retail Analytics Market Size (2021-2032)
- 10.2 Asia Retail Analytics Market Size by Type
- 10.2.1 Asia Retail Analytics Market Size by Type (2021-2026)
- 10.2.2 Asia Retail Analytics Market Size by Type (2027-2032)
- 10.2.3 Asia Retail Analytics Market Share by Type (2021-2032)
- 10.3 Asia Retail Analytics Market Size by Application
- 10.3.1 Asia Retail Analytics Market Size by Application (2021-2026)
- 10.3.2 Asia Retail Analytics Market Size by Application (2027-2032)
- 10.3.3 Asia Retail Analytics Market Share by Application (2021-2032)
- 10.4 Asia Retail Analytics Market Size by Country
- 10.4.1 Asia Retail Analytics Market Size by Country (2021 VS 2025 VS 2032)
- 10.4.2 Asia Retail Analytics Market Size by Country (2021-2026)
- 10.4.3 Asia Retail Analytics Market Size by Country (2027-2032)
- 10.4.4 Asia Retail Analytics Market Share by Country (2021-2032)
- 10.4.5 Japan
- 10.4.6 South Korea
- 10.4.7 Taiwan
- 10.4.8 Southeast Asia
- 10.4.9 India
- 10.4.10 Australia
11 South America, Middle East & Africa
- 11.1 South America, Middle East & Africa Retail Analytics Market Size (2021-2032)
- 11.2 South America, Middle East & Africa Retail Analytics Market Size by Type
- 11.2.1 South America, Middle East & Africa Retail Analytics Market Size by Type (2021-2026)
- 11.2.2 South America, Middle East & Africa Retail Analytics Market Size by Type (2027-2032)
- 11.2.3 South America, Middle East & Africa Retail Analytics Market Share by Type (2021-2032)
- 11.3 South America, Middle East & Africa Retail Analytics Market Size by Application
- 11.3.1 South America, Middle East & Africa Retail Analytics Market Size by Application (2021-2026)
- 11.3.2 South America, Middle East & Africa Retail Analytics Market Size by Application (2027-2032)
- 11.3.3 South America, Middle East & Africa Retail Analytics Market Share by Application (2021-2032)
- 11.4 South America, Middle East & Africa Retail Analytics Market Size by Country
- 11.4.1 South America, Middle East & Africa Retail Analytics Market Size by Country (2021 VS 2025 VS 2032)
- 11.4.2 South America, Middle East & Africa Retail Analytics Market Size by Country (2021-2026)
- 11.4.3 South America, Middle East & Africa Retail Analytics Market Size by Country (2027-2032)
- 11.4.4 South America, Middle East & Africa Retail Analytics Market Share by Country (2021-2032)
- 11.4.5 Brazil
- 11.4.6 South Africa
- 11.4.7 Saudi Arabia
- 11.4.8 Turkey
- 11.4.9 Argentina
- 11.4.9 UAE
- 11.4.9 Egypt
- 11.4.9 Chile
12 Concluding Insights
13 Appendix
- 13.1 Reasons for Doing This Study
- 13.2 Research Methodology
- 13.3 Research Process
- 13.4 Authors List of This Report
- 13.5 Data Source
- 13.5.1 Secondary Sources
- 13.5.2 Primary Sources
- 13.6 Disclaimer
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