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At-Home Hair Color Kits

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Industry Growth & Trends

Global At-Home Hair Color Kits Industry Growth and Trends Forecast to 2032

5 June 2026111 pages

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Industry ResearchAt-Home Hair Color Kits Industry Research Report 2026135 pages · $2,950 USDIndustry Growth & TrendsGlobal At-Home Hair Color Kits Industry Growth and Trends Forecast to 2032111 pages · $3,450 USDMarket StructureGlobal At-Home Hair Color Kits Market by Size, by Type, by Application, by Region, History and Forecast 2021-2032196 pages · $3,950 USDMarket Outlook & Growth OpportunitiesGlobal At-Home Hair Color Kits Market Outlook and Growth Opportunities 2026206 pages · $4,250 USDMarket Analysis & ForecastGlobal At-Home Hair Color Kits Market Analysis and Forecast 2026-2032202 pages · $4,950 USD

Market perspective

The global At-Home Hair Color Kits market was valued at US$ million in 2026 and is projected to reach US$ million by 2032, implying a CAGR of xx% over 2026-2032.

The North America market for At-Home Hair Color Kits is projected to increase from US$ million in 2026 to US$ million by 2032, corresponding to a CAGR of % over 2026-2032.

The Europe market for At-Home Hair Color Kits is projected to increase from US$ million in 2026 to US$ million by 2032, registering a CAGR of % over 2026-2032.

Read the full market overview

The Asia Pacific market for At-Home Hair Color Kits is projected to increase from US$ million in 2026 to US$ million by 2032, at a CAGR of % over 2026-2032.

Leading global manufacturers of At-Home Hair Color Kits include L'Oréal Group, Revlon, Inc., Shiseido Company, Henkel AG & Co. KGaA, Procter & Gamble Co., Coty Inc., Kao Corporation, Amorepacific Corporation and Unilever, among others. In 2025, the top three vendors together accounted for approximately % of global revenue.

Report Scope

This report provides a structured, data-driven view of the global At-Home Hair Color Kits market, combining harmonized quantitative metrics with targeted qualitative insight to support business and growth strategy, market positioning, and capital allocation.

The At-Home Hair Color Kits market size, estimates, and forecasts are presented in terms of sales volume (k units) and revenue (US$ million), with 2025 as the base year and historical and forecast data for 2021-2032. The report segments the global At-Home Hair Color Kits market by Type, Application, region/country, and company, provides regional market sizes at the segment level, profiles the competitive landscape and key players and their market ranks, and reviews technology trends and new product developments relevant to At-Home Hair Color Kits.

Key Companies & Market Share Insights

This section analyzes the strategies and performance of leading manufacturers in the global At-Home Hair Color Kits market, including portfolio focus, innovation and product development, mergers and acquisitions, collaborations, and geographic expansion used to sustain or enhance competitive positions. It also summarizes recent corporate developments and key financial indicators and provides global revenue, price, and sales volume data by manufacturer for 2020-2025, enabling benchmarking of scale, pricing, and market share and supporting assessment of market concentration through indicators such as CR5 and CR10.

At-Home Hair Color Kits Market by Company

L'Oréal Group

Revlon, Inc.

Shiseido Company

Henkel AG & Co. KGaA

Procter & Gamble Co.

Coty Inc.

Kao Corporation

Amorepacific Corporation

Unilever

Godrej

Estée Lauder

Conair

HOYU

Combe

Natura &Co

SAVOL

At-Home Hair Color Kits Segment by Type

Dark Colors

Light Colors

At-Home Hair Color Kits Segment by Application

Online

Offline

At-Home Hair Color Kits Segment by Region

North America

United States

Canada

Mexico

Europe

Germany

France

U.K.

Italy

Russia

Spain

Netherlands

Switzerland

Sweden

Poland

Asia-Pacific

China

Japan

South Korea

India

Australia

Taiwan

Southeast Asia

South America

Brazil

Argentina

Chile

Colombia

Middle East & Africa

Egypt

South Africa

Israel

Türkiye

GCC Countries

Key Drivers & Barriers

High-impact rendering factors and drivers have been studied in this report to aid the readers to understand the general development. Moreover, the report includes restraints and challenges that may act as stumbling blocks on the way of the players. This will assist the users to be attentive and make informed decisions related to business. Specialists have also laid their focus on the upcoming business prospects.

Reasons to Buy This Report

1. This report will help the readers to understand the competition within the industries and strategies for the competitive environment to enhance the potential profit. The report also focuses on the competitive landscape of the global At-Home Hair Color Kits market, and introduces in detail the market share, industry ranking, competitor ecosystem, market performance, new product development, operation situation, expansion, and acquisition. etc. of the main players, which helps the readers to identify the main competitors and deeply understand the competition pattern of the market.

2. This report will help stakeholders to understand the global industry status and trends of At-Home Hair Color Kits and provides them with information on key market drivers, restraints, challenges, and opportunities.

3. This report will help stakeholders to understand competitors better and gain more insights to strengthen their position in their businesses. The competitive landscape section includes the market share and rank (in volume and value), competitor ecosystem, new product development, expansion, and acquisition.

4. This report stays updated with novel technology integration, features, and the latest developments in the market.

5. This report helps stakeholders to gain insights into which regions to target globally.

6. This report helps stakeholders to gain insights into the end-user perception concerning the adoption of At-Home Hair Color Kits.

7. This report helps stakeholders to identify some of the key players in the market and understand their valuable contribution.

Chapter Outline

Chapter 1: Introduces the study scope of this report, executive summary of market segments by type, market size segments for North America, Europe, Asia Pacific, South America, Middle East & Africa.

Chapter 2: Introduces the market dynamics, latest developments of the market, the driving factors and restrictive factors of the market, the challenges and risks faced by manufacturers in the industry, and the analysis of relevant policies in the industry.

Chapter 3: Detailed analysis of At-Home Hair Color Kits manufacturers competitive landscape, price, sales, revenue, market share and ranking, latest development plan, merger, and acquisition information, etc.

Chapter 4: Sales, revenue of At-Home Hair Color Kits in regional level. It provides a quantitative analysis of the market size and development potential of each region and introduces the future development prospects, and market space in the world.

Chapter 5: Introduces market segments by application, market size segment for North America, Europe, Asia Pacific, South America, Middle East & Africa.

Chapter 6: Provides profiles of key players, introducing the basic situation of the main companies in the market in detail, including product sales, revenue, price, gross margin, product introduction, recent development, etc.

Chapter 7, 8, 9, 10 and 11: North America, Europe, Asia Pacific, South America, Middle East & Africa, sales and revenue by country.

Chapter 12: Analysis of industrial chain, key raw materials, manufacturing cost, and market dynamics.

Chapter 13: Concluding Insights of the report.

More report detail

Tables and figures
List of Tables Table 1. Major Company of Dark Colors Table 2. Major Company of Light Colors Table 3. Global At-Home Hair Color Kits Sales by Type (2021 VS 2025 VS 2032) & (US$ Million) Table 4. Global At-Home Hair Color Kits Sales by Type (2021-2026) & (k units) Table 5. Global At-Home Hair Color Kits Sales Market Share in Volume by Type (2021-2026) Table 6. Global At-Home Hair Color Kits Sales by Type (2021-2026) & (US$ Million) Table 7. Global At-Home Hair Color Kits Sales Market Share in Value by Type (2021-2026) Table 8. Global At-Home Hair Color Kits Price by Type (2021-2026) & (USD/unit) Table 9. Global At-Home Hair Color Kits Sales by Type (2027-2032) & (k units) Table 10. Global At-Home Hair Color Kits Sales Market Share in Volume by Type (2027-2032) Table 11. Global At-Home Hair Color Kits Sales by Type (2027-2032) & (US$ Million) Table 12. Global At-Home Hair Color Kits Sales Market Share in Value by Type (2027-2032) Table 13. Global At-Home Hair Color Kits Price by Type (2027-2032) & (USD/unit) Table 14. North America At-Home Hair Color Kits Sales by Type (2021-2026) & (k units) Table 15. North America At-Home Hair Color Kits Sales by Type (2021-2026) & (US$ Million) Table 16. Europe At-Home Hair Color Kits Sales by Type (2021-2026) & (k units) Table 17. Europe At-Home Hair Color Kits Sales by Type (2021-2026) & (US$ Million) Table 18. Asia-Pacific At-Home Hair Color Kits Sales by Type (2021-2026) & (k units) Table 19. Asia-Pacific At-Home Hair Color Kits Sales by Type (2021-2026) & (US$ Million) Table 20. Latin America At-Home Hair Color Kits Sales by Type (2021-2026) & (k units) Table 21. Latin America At-Home Hair Color Kits Sales by Type (2021-2026) & (US$ Million) Table 22. Middle East and Africa At-Home Hair Color Kits Sales by Type (2021-2026) & (k units) Table 23. Middle East and Africa At-Home Hair Color Kits Sales by Type (2021-2026) & (US$ Million) Table 24. At-Home Hair Color Kits Industry Trends Table 25. At-Home Hair Color Kits Industry Drivers Table 26. At-Home Hair Color Kits Industry Opportunities and Challenges Table 27. At-Home Hair Color Kits Industry Restraints Table 28. Global At-Home Hair Color Kits Sales Revenue by Company (US$ Million) & (2021-2026) Table 29. Global At-Home Hair Color Kits Revenue Market Share by Company (2021-2026) Table 30. Global At-Home Hair Color Kits Sales by Company (2021-2026) & (k units) Table 31. Global At-Home Hair Color Kits Sales Share by Company (2021-2026) Table 32. Global At-Home Hair Color Kits Market Price by Company (2021-2026) & (USD/unit) Table 33. Global At-Home Hair Color Kits Industry Company Ranking, 2024 VS 2025 VS 2026 Table 34. Global At-Home Hair Color Kits Major Company Production Sites and Headquarters Table 35. Global At-Home Hair Color Kits Company, Product Type & Application Table 36. Global At-Home Hair Color Kits Company Establishment Date Table 37. Global Company Market Concentration Ratio (CR5 and HHI) Table 38. Global At-Home Hair Color Kits by Company Type (Tier 1, Tier 2, and Tier 3) & (Based on the Revenue of 2025) Table 39. Global At-Home Hair Color Kits Market Size Comparison by Region (US$ Million): 2021 VS 2025 VS 2032 Table 40. Global At-Home Hair Color Kits Sales by Region (2021-2026) & (k units) Table 41. Global At-Home Hair Color Kits Sales Market Share in Volume by Region (2021-2026) Table 42. Global At-Home Hair Color Kits Sales by Region (2021-2026) & (US$ Million) Table 43. Global At-Home Hair Color Kits Sales Market Share in Value by Region (2021-2026) Table 44. Global At-Home Hair Color Kits Sales (k units), Value (US$ Million), Price (USD/unit) and Gross Margin (2021-2026) Table 45. Global At-Home Hair Color Kits Sales by Region (2027-2032) & (k units) Table 46. Global At-Home Hair Color Kits Sales Market Share in Volume by Region (2027-2032) Table 47. Global At-Home Hair Color Kits Sales by Region (2027-2032) & (US$ Million) Table 48. Global At-Home Hair Color Kits Sales Market Share in Value by Region (2027-2032) Table 49. Global At-Home Hair Color Kits Sales (k units), Value (US$ Million), Price (USD/unit) and Gross Margin (2027-2032) Table 50. Global At-Home Hair Color Kits Sales by Application (2021 VS 2025 VS 2032) & (US$ Million) Table 51. Global At-Home Hair Color Kits Sales by Application (2021-2026) & (k units) Table 52. Global At-Home Hair Color Kits Sales Market Share in Volume by Application (2021-2026) Table 53. Global At-Home Hair Color Kits Sales by Application (2021-2026) & (US$ Million) Table 54. Global At-Home Hair Color Kits Sales Market Share in Value by Application (2021-2026) Table 55. Global At-Home Hair Color Kits Price by Application (2021-2026) & (USD/unit) Table 56. Global At-Home Hair Color Kits Sales by Application (2027-2032) & (k units) Table 57. Global At-Home Hair Color Kits Sales Market Share in Volume by Application (2027-2032) Table 58. Global At-Home Hair Color Kits Sales by Application (2027-2032) & (US$ Million) Table 59. Global At-Home Hair Color Kits Sales Market Share in Value by Application (2027-2032) Table 60. Global At-Home Hair Color Kits Price by Application (2027-2032) & (USD/unit) Table 61. North America At-Home Hair Color Kits Sales by Application (2021-2026) & (k units) Table 62. North America At-Home Hair Color Kits Sales by Application (2021-2026) & (US$ Million) Table 63. Europe At-Home Hair Color Kits Sales by Application (2021-2026) & (k units) Table 64. Europe At-Home Hair Color Kits Sales by Application (2021-2026) & (US$ Million) Table 65. Asia-Pacific At-Home Hair Color Kits Sales by Application (2021-2026) & (k units) Table 66. Asia-Pacific At-Home Hair Color Kits Sales by Application (2021-2026) & (US$ Million) Table 67. Latin America At-Home Hair Color Kits Sales by Application (2021-2026) & (k units) Table 68. Latin America At-Home Hair Color Kits Sales by Application (2021-2026) & (US$ Million) Table 69. Middle East and Africa At-Home Hair Color Kits Sales by Application (2021-2026) & (k units) Table 70. Middle East and Africa At-Home Hair Color Kits Sales by Application (2021-2026) & (US$ Million) Table 71. L'Oréal Group Company Information Table 72. L'Oréal Group Business Overview Table 73. L'Oréal Group At-Home Hair Color Kits Sales (k units), Revenue (US$ Million), Price (USD/unit) and Gross Margin (2021-2026) Table 74. L'Oréal Group At-Home Hair Color Kits Product Portfolio Table 75. L'Oréal Group Recent Development Table 76. Revlon, Inc. Company Information Table 77. Revlon, Inc. Business Overview Table 78. Revlon, Inc. At-Home Hair Color Kits Sales (k units), Revenue (US$ Million), Price (USD/unit) and Gross Margin (2021-2026) Table 79. Revlon, Inc. At-Home Hair Color Kits Product Portfolio Table 80. Revlon, Inc. Recent Development Table 81. Shiseido Company Company Information Table 82. Shiseido Company Business Overview Table 83. Shiseido Company At-Home Hair Color Kits Sales (k units), Revenue (US$ Million), Price (USD/unit) and Gross Margin (2021-2026) Table 84. Shiseido Company At-Home Hair Color Kits Product Portfolio Table 85. Shiseido Company Recent Development Table 86. Henkel AG & Co. KGaA Company Information Table 87. Henkel AG & Co. KGaA Business Overview Table 88. Henkel AG & Co. KGaA At-Home Hair Color Kits Sales (k units), Revenue (US$ Million), Price (USD/unit) and Gross Margin (2021-2026) Table 89. Henkel AG & Co. KGaA At-Home Hair Color Kits Product Portfolio Table 90. Henkel AG & Co. KGaA Recent Development Table 91. Procter & Gamble Co. Company Information Table 92. Procter & Gamble Co. Business Overview Table 93. Procter & Gamble Co. At-Home Hair Color Kits Sales (k units), Revenue (US$ Million), Price (USD/unit) and Gross Margin (2021-2026) Table 94. Procter & Gamble Co. At-Home Hair Color Kits Product Portfolio Table 95. Procter & Gamble Co. Recent Development Table 96. Coty Inc. Company Information Table 97. Coty Inc. Business Overview Table 98. Coty Inc. At-Home Hair Color Kits Sales (k units), Revenue (US$ Million), Price (USD/unit) and Gross Margin (2021-2026) Table 99. Coty Inc. At-Home Hair Color Kits Product Portfolio Table 100. Coty Inc. Recent Development Table 101. Kao Corporation Company Information Table 102. Kao Corporation Business Overview Table 103. Kao Corporation At-Home Hair Color Kits Sales (k units), Revenue (US$ Million), Price (USD/unit) and Gross Margin (2021-2026) Table 104. Kao Corporation At-Home Hair Color Kits Product Portfolio Table 105. Kao Corporation Recent Development Table 106. Amorepacific Corporation Company Information Table 107. Amorepacific Corporation Business Overview Table 108. Amorepacific Corporation At-Home Hair Color Kits Sales (k units), Revenue (US$ Million), Price (USD/unit) and Gross Margin (2021-2026) Table 109. Amorepacific Corporation At-Home Hair Color Kits Product Portfolio Table 110. Amorepacific Corporation Recent Development Table 111. Unilever Company Information Table 112. Unilever Business Overview Table 113. Unilever At-Home Hair Color Kits Sales (k units), Revenue (US$ Million), Price (USD/unit) and Gross Margin (2021-2026) Table 114. Unilever At-Home Hair Color Kits Product Portfolio Table 115. Unilever Recent Development Table 116. Godrej Company Information Table 117. Godrej Business Overview Table 118. Godrej At-Home Hair Color Kits Sales (k units), Revenue (US$ Million), Price (USD/unit) and Gross Margin (2021-2026) Table 119. Godrej At-Home Hair Color Kits Product Portfolio Table 120. Godrej Recent Development Table 121. Estée Lauder Company Information Table 122. Estée Lauder Business Overview Table 123. Estée Lauder At-Home Hair Color Kits Sales (k units), Revenue (US$ Million), Price (USD/unit) and Gross Margin (2021-2026) Table 124. Estée Lauder At-Home Hair Color Kits Product Portfolio Table 125. Estée Lauder Recent Development Table 126. Conair Company Information Table 127. Conair Business Overview Table 128. Conair At-Home Hair Color Kits Sales (k units), Revenue (US$ Million), Price (USD/unit) and Gross Margin (2021-2026) Table 129. Conair At-Home Hair Color Kits Product Portfolio Table 130. Conair Recent Development Table 131. HOYU Company Information Table 132. HOYU Business Overview Table 133. HOYU At-Home Hair Color Kits Sales (k units), Revenue (US$ Million), Price (USD/unit) and Gross Margin (2021-2026) Table 134. HOYU At-Home Hair Color Kits Product Portfolio Table 135. HOYU Recent Development Table 136. Combe Company Information Table 137. Combe Business Overview Table 138. Combe At-Home Hair Color Kits Sales (k units), Revenue (US$ Million), Price (USD/unit) and Gross Margin (2021-2026) Table 139. Combe At-Home Hair Color Kits Product Portfolio Table 140. Combe Recent Development Table 141. Natura &Co Company Information Table 142. Natura &Co Business Overview Table 143. Natura &Co At-Home Hair Color Kits Sales (k units), Revenue (US$ Million), Price (USD/unit) and Gross Margin (2021-2026) Table 144. Natura &Co At-Home Hair Color Kits Product Portfolio Table 145. Natura &Co Recent Development Table 146. SAVOL Company Information Table 147. SAVOL Business Overview Table 148. SAVOL At-Home Hair Color Kits Sales (k units), Revenue (US$ Million), Price (USD/unit) and Gross Margin (2021-2026) Table 149. SAVOL At-Home Hair Color Kits Product Portfolio Table 150. SAVOL Recent Development Table 151. North America At-Home Hair Color Kits Market Size Growth Rate (CAGR) by Country (k units): 2021 VS 2025 VS 2032 Table 152. North America At-Home Hair Color Kits Sales by Country (2021-2026) & (k units) Table 153. North America At-Home Hair Color Kits Sales Market Share by Country (2021-2026) Table 154. North America At-Home Hair Color Kits Sales Forecast by Country (2027-2032) & (k units) Table 155. North America At-Home Hair Color Kits Sales Market Share Forecast by Country (2027-2032) Table 156. North America At-Home Hair Color Kits Market Size Growth Rate (CAGR) by Country (US$ Million): 2021 VS 2025 VS 2032 Table 157. North America At-Home Hair Color Kits Market Size by Country (2021-2026) & (US$ Million) Table 158. North America At-Home Hair Color Kits Market Share by Country (2021-2026) Table 159. North America At-Home Hair Color Kits Market Size Forecast by Country (2027-2032) & (US$ Million) Table 160. North America At-Home Hair Color Kits Market Share Forecast by Country (2027-2032) Table 161. Europe At-Home Hair Color Kits Market Size Growth Rate (CAGR) by Country (k units): 2021 VS 2025 VS 2032 Table 162. Europe At-Home Hair Color Kits Sales by Country (2021-2026) & (k units) Table 163. Europe At-Home Hair Color Kits Sales Market Share by Country (2021-2026) Table 164. Europe At-Home Hair Color Kits Sales Forecast by Country (2027-2032) & (k units) Table 165. Europe At-Home Hair Color Kits Sales Market Share Forecast by Country (2027-2032) Table 166. Europe At-Home Hair Color Kits Market Size Growth Rate (CAGR) by Country (US$ Million): 2021 VS 2025 VS 2032 Table 167. Europe At-Home Hair Color Kits Market Size by Country (2021-2026) & (US$ Million) Table 168. Europe At-Home Hair Color Kits Market Share by Country (2021-2026) Table 169. Europe At-Home Hair Color Kits Market Size Forecast by Country (2027-2032) & (US$ Million) Table 170. Europe At-Home Hair Color Kits Market Share Forecast by Country (2027-2032) Table 171. Asia-Pacific At-Home Hair Color Kits Market Size Growth Rate (CAGR) by Country (k units): 2021 VS 2025 VS 2032 Table 172. Asia-Pacific At-Home Hair Color Kits Sales by Country (2021-2026) & (k units) Table 173. Asia-Pacific At-Home Hair Color Kits Sales Market Share by Country (2021-2026) Table 174. Asia-Pacific At-Home Hair Color Kits Sales Forecast by Country (2027-2032) & (k units) Table 175. Asia-Pacific At-Home Hair Color Kits Sales Market Share Forecast by Country (2027-2032) Table 176. Asia-Pacific At-Home Hair Color Kits Market Size Growth Rate (CAGR) by Country (US$ Million): 2021 VS 2025 VS 2032 Table 177. Asia-Pacific At-Home Hair Color Kits Market Size by Country (2021-2026) & (US$ Million) Table 178. Asia-Pacific At-Home Hair Color Kits Market Share by Country (2021-2026) Table 179. Asia-Pacific At-Home Hair Color Kits Market Size Forecast by Country (2027-2032) & (US$ Million) Table 180. Asia-Pacific At-Home Hair Color Kits Market Share Forecast by Country (2027-2032) Table 181. Latin America At-Home Hair Color Kits Market Size Growth Rate (CAGR) by Country (k units): 2021 VS 2025 VS 2032 Table 182. Latin America At-Home Hair Color Kits Sales by Country (2021-2026) & (k units) Table 183. Latin America At-Home Hair Color Kits Sales Market Share by Country (2021-2026) Table 184. Latin America At-Home Hair Color Kits Sales Forecast by Country (2027-2032) & (k units) Table 185. Latin America At-Home Hair Color Kits Sales Market Share Forecast by Country (2027-2032) Table 186. Latin America At-Home Hair Color Kits Market Size Growth Rate (CAGR) by Country (US$ Million): 2021 VS 2025 VS 2032 Table 187. Latin America At-Home Hair Color Kits Market Size by Country (2021-2026) & (US$ Million) Table 188. Latin America At-Home Hair Color Kits Market Share by Country (2021-2026) Table 189. Latin America At-Home Hair Color Kits Market Size Forecast by Country (2027-2032) & (US$ Million) Table 190. Latin America At-Home Hair Color Kits Market Share Forecast by Country (2027-2032) Table 191. Middle East and Africa At-Home Hair Color Kits Market Size Growth Rate (CAGR) by Country (k units): 2021 VS 2025 VS 2032 Table 192. Middle East and Africa At-Home Hair Color Kits Sales by Country (2021-2026) & (k units) Table 193. Middle East and Africa At-Home Hair Color Kits Sales Market Share by Country (2021-2026) Table 194. Middle East and Africa At-Home Hair Color Kits Sales Forecast by Country (2027-2032) & (k units) Table 195. Middle East and Africa At-Home Hair Color Kits Sales Market Share Forecast by Country (2027-2032) Table 196. Middle East and Africa At-Home Hair Color Kits Market Size Growth Rate (CAGR) by Country (US$ Million): 2021 VS 2025 VS 2032 Table 197. Middle East and Africa At-Home Hair Color Kits Market Size by Country (2021-2026) & (US$ Million) Table 198. Middle East and Africa At-Home Hair Color Kits Market Share by Country (2021-2026) Table 199. Middle East and Africa At-Home Hair Color Kits Market Size Forecast by Country (2027-2032) & (US$ Million) Table 200. Middle East and Africa At-Home Hair Color Kits Market Share Forecast by Country (2027-2032) Table 201. Key Raw Materials Table 202. Raw Materials Key Suppliers Table 203. At-Home Hair Color Kits Distributors List Table 204. At-Home Hair Color Kits Customers List Table 205. Research Programs/Design for This Report Table 206. Authors List of This Report Table 207. Secondary Sources Table 208. Primary Sources List of Figures Figure 1. At-Home Hair Color Kits Image Figure 2. Global At-Home Hair Color Kits Market Size (US$ Million), 2021 VS 2025 VS 2032 Figure 3. Global At-Home Hair Color Kits Market Size (2021-2032) & (US$ Million) Figure 4. Global At-Home Hair Color Kits Sales (2021-2032) & (k units) Figure 5. Dark Colors Image Figure 6. Global Dark Colors Sales YoY Growth (2021-2032) & (k units) Figure 7. Light Colors Image Figure 8. Global Light Colors Sales YoY Growth (2021-2032) & (k units) Figure 9. Global At-Home Hair Color Kits Market Size Overview by Type (2021-2032) & (US$ Million) Figure 10. Global At-Home Hair Color Kits Market Share by Type 2025 VS 2032 Figure 11. North America At-Home Hair Color Kits Sales Market Share in Volume by Type in 2025 Figure 12. North America At-Home Hair Color Kits Sales Market Share in Value by Type in 2025 Figure 13. Europe At-Home Hair Color Kits Sales Market Share in Volume by Type in 2025 Figure 14. Europe At-Home Hair Color Kits Sales Market Share in Value by Type in 2025 Figure 15. Asia-Pacific At-Home Hair Color Kits Sales Market Share in Volume by Type in 2025 Figure 16. Asia-Pacific At-Home Hair Color Kits Sales Market Share in Value by Type in 2025 Figure 17. Latin America At-Home Hair Color Kits Sales Market Share in Volume by Type in 2025 Figure 18. Latin America At-Home Hair Color Kits Sales Market Share in Value by Type in 2025 Figure 19. Middle East and Africa At-Home Hair Color Kits Sales Market Share in Volume by Type in 2025 Figure 20. Middle East and Africa At-Home Hair Color Kits Sales Market Share in Value by Type in 2025 Figure 21. Global Top 5 and 10 At-Home Hair Color Kits Players Market Share by Revenue in 2025 Figure 22. Company Type (Tier 1, Tier 2, and Tier 3): 2021 VS 2025 Figure 23. Online Image Figure 24. Global Online Sales YoY Growth (2021-2032) & (k units) Figure 25. Offline Image Figure 26. Global Offline Sales YoY Growth (2021-2032) & (k units) Figure 27. Global At-Home Hair Color Kits Market Size Overview by Application (2021-2032) & (US$ Million) Figure 28. Global At-Home Hair Color Kits Market Share by Application 2025 VS 2032 Figure 29. North America At-Home Hair Color Kits Sales Market Share in Volume by Application in 2025 Figure 30. North America At-Home Hair Color Kits Sales Market Share in Value by Application in 2025 Figure 31. Europe At-Home Hair Color Kits Sales Market Share in Volume by Application in 2025 Figure 32. Europe At-Home Hair Color Kits Sales Market Share in Value by Application in 2025 Figure 33. Asia-Pacific At-Home Hair Color Kits Sales Market Share in Volume by Application in 2025 Figure 34. Asia-Pacific At-Home Hair Color Kits Sales Market Share in Value by Application in 2025 Figure 35. Latin America At-Home Hair Color Kits Sales Market Share in Volume by Application in 2025 Figure 36. Latin America At-Home Hair Color Kits Sales Market Share in Value by Application in 2025 Figure 37. Middle East and Africa At-Home Hair Color Kits Sales Market Share in Volume by Application in 2025 Figure 38. Middle East and Africa At-Home Hair Color Kits Sales Market Share in Value by Application in 2025 Figure 39. North America At-Home Hair Color Kits Sales by Country: 2021 VS 2025 VS 2032 (k units) Figure 40. North America At-Home Hair Color Kits Sales Share by Country: 2021 VS 2025 VS 2032 Figure 41. North America At-Home Hair Color Kits Market Size by Country: 2021 VS 2025 VS 2032 (US$ Million) Figure 42. North America At-Home Hair Color Kits Market Share by Country: 2021 VS 2025 VS 2032 Figure 43. Europe At-Home Hair Color Kits Sales by Country: 2021 VS 2025 VS 2032 (k units) Figure 44. Europe At-Home Hair Color Kits Sales Share by Country: 2021 VS 2025 VS 2032 Figure 45. Europe At-Home Hair Color Kits Market Size by Country: 2021 VS 2025 VS 2032 (US$ Million) Figure 46. Europe At-Home Hair Color Kits Market Share by Country: 2021 VS 2025 VS 2032 Figure 47. Asia-Pacific At-Home Hair Color Kits Sales by Country: 2021 VS 2025 VS 2032 (k units) Figure 48. Asia-Pacific At-Home Hair Color Kits Sales Share by Country: 2021 VS 2025 VS 2032 Figure 49. Asia-Pacific At-Home Hair Color Kits Market Size by Country: 2021 VS 2025 VS 2032 (US$ Million) Figure 50. Asia-Pacific At-Home Hair Color Kits Market Share by Country: 2021 VS 2025 VS 2032 Figure 51. Latin America At-Home Hair Color Kits Sales by Country: 2021 VS 2025 VS 2032 (k units) Figure 52. Latin America At-Home Hair Color Kits Sales Share by Country: 2021 VS 2025 VS 2032 Figure 53. Latin America At-Home Hair Color Kits Market Size by Country: 2021 VS 2025 VS 2032 (US$ Million) Figure 54. Latin America At-Home Hair Color Kits Market Share by Country: 2021 VS 2025 VS 2032 Figure 55. Middle East and Africa At-Home Hair Color Kits Sales by Country: 2021 VS 2025 VS 2032 (k units) Figure 56. Middle East and Africa At-Home Hair Color Kits Sales Share by Country: 2021 VS 2025 VS 2032 Figure 57. Middle East and Africa At-Home Hair Color Kits Market Size by Country: 2021 VS 2025 VS 2032 (US$ Million) Figure 58. Middle East and Africa At-Home Hair Color Kits Market Share by Country: 2021 VS 2025 VS 2032 Figure 59. At-Home Hair Color Kits Value Chain Figure 60. Key Raw Materials Price Figure 61. Manufacturing Cost Structure Figure 62. At-Home Hair Color Kits Production Mode & Process Figure 63. Direct Comparison with Distribution Share Figure 64. Distributors Profiles Figure 65. Years Considered Figure 66. Research Process Figure 67. Key Executives Interviewed

Scope & coverage.

Types
  • Dark Colors
  • Light Colors
Applications
  • Online
  • Offline
Companies covered
  • L'Oréal Group
  • Revlon, Inc.
  • Shiseido Company
  • Henkel AG & Co. KGaA
  • Procter & Gamble Co.
  • Coty Inc.
  • Kao Corporation
  • Amorepacific Corporation
  • Unilever
  • Godrej
  • Estée Lauder
  • Conair
  • HOYU
  • Combe
  • Natura &Co
  • SAVOL

Inside the report.

1 Market Overview
  1. 1.1 Product Definition
  2. 1.2 Global Market Growth Prospects
  3. 1.2.1 Global At-Home Hair Color Kits Market Size Estimates and Forecasts (2021-2032)
  4. 1.2.2 Global At-Home Hair Color Kits Sales Estimates and Forecasts (2021-2032)
  5. 1.3 At-Home Hair Color Kits Market by Type
  6. 1.3.1 Dark Colors
  7. 1.3.2 Light Colors
  8. 1.4 Global At-Home Hair Color Kits Market Size by Type
  9. 1.4.1 Global At-Home Hair Color Kits Market Size Overview by Type (2021-2032)
  10. 1.4.2 Global At-Home Hair Color Kits Historic Market Size Review by Type (2021-2026)
  11. 1.4.3 Global At-Home Hair Color Kits Forecasted Market Size by Type (2027-2032)
  12. 1.5 Key Regions Market Size by Type
  13. 1.5.1 North America At-Home Hair Color Kits Sales Breakdown by Type (2021-2026)
  14. 1.5.2 Europe At-Home Hair Color Kits Sales Breakdown by Type (2021-2026)
  15. 1.5.3 Asia-Pacific At-Home Hair Color Kits Sales Breakdown by Type (2021-2026)
  16. 1.5.4 South America At-Home Hair Color Kits Sales Breakdown by Type (2021-2026)
  17. 1.5.5 Middle East and Africa At-Home Hair Color Kits Sales Breakdown by Type (2021-2026)
2 Global Market Dynamics
  1. 2.1 At-Home Hair Color Kits Industry Trends
  2. 2.2 At-Home Hair Color Kits Industry Drivers
  3. 2.3 At-Home Hair Color Kits Industry Opportunities and Challenges
  4. 2.4 At-Home Hair Color Kits Industry Restraints
3 Market Competitive Landscape by Company
  1. 3.1 Global Top Players by At-Home Hair Color Kits Revenue (2021-2026)
  2. 3.2 Global Top Players by At-Home Hair Color Kits Sales (2021-2026)
  3. 3.3 Global Top Players by At-Home Hair Color Kits Price (2021-2026)
  4. 3.4 Global At-Home Hair Color Kits Industry Company Ranking, 2024 VS 2025 VS 2026
  5. 3.5 Global At-Home Hair Color Kits Major Company Production Sites & Headquarters
  6. 3.6 Global At-Home Hair Color Kits Company, Product Type & Application
  7. 3.7 Global At-Home Hair Color Kits Company Establishment Date
  8. 3.8 Market Competitive Analysis
  9. 3.8.1 Global At-Home Hair Color Kits Market CR5 and HHI
  10. 3.8.2 Global Top 5 and 10 At-Home Hair Color Kits Players Market Share by Revenue in 2025
  11. 3.8.3 2025 At-Home Hair Color Kits Tier 1, Tier 2, and Tier 3
4 At-Home Hair Color Kits Regional Status and Outlook
  1. 4.1 Global At-Home Hair Color Kits Market Size and CAGR by Region: 2021 VS 2025 VS 2032
  2. 4.2 Global At-Home Hair Color Kits Historic Market Size by Region
  3. 4.2.1 Global At-Home Hair Color Kits Sales in Volume by Region (2021-2026)
  4. 4.2.2 Global At-Home Hair Color Kits Sales in Value by Region (2021-2026)
  5. 4.2.3 Global At-Home Hair Color Kits Sales (Volume & Value), Price and Gross Margin (2021-2026)
  6. 4.3 Global At-Home Hair Color Kits Forecasted Market Size by Region
  7. 4.3.1 Global At-Home Hair Color Kits Sales in Volume by Region (2027-2032)
  8. 4.3.2 Global At-Home Hair Color Kits Sales in Value by Region (2027-2032)
  9. 4.3.3 Global At-Home Hair Color Kits Sales (Volume & Value), Price and Gross Margin (2027-2032)
5 At-Home Hair Color Kits by Application
  1. 5.1 At-Home Hair Color Kits Market by Application
  2. 5.1.1 Online
  3. 5.1.2 Offline
  4. 5.2 Global At-Home Hair Color Kits Market Size by Application
  5. 5.2.1 Global At-Home Hair Color Kits Market Size Overview by Application (2021-2032)
  6. 5.2.2 Global At-Home Hair Color Kits Historic Market Size Review by Application (2021-2026)
  7. 5.2.3 Global At-Home Hair Color Kits Forecasted Market Size by Application (2027-2032)
  8. 5.3 Key Regions Market Size by Application
  9. 5.3.1 North America At-Home Hair Color Kits Sales Breakdown by Application (2021-2026)
  10. 5.3.2 Europe At-Home Hair Color Kits Sales Breakdown by Application (2021-2026)
  11. 5.3.3 Asia-Pacific At-Home Hair Color Kits Sales Breakdown by Application (2021-2026)
  12. 5.3.4 South America At-Home Hair Color Kits Sales Breakdown by Application (2021-2026)
  13. 5.3.5 Middle East and Africa At-Home Hair Color Kits Sales Breakdown by Application (2021-2026)
6 Company Profiles
  1. 6.1 L'Oréal Group
  2. 6.1.1 L'Oréal Group Company Information
  3. 6.1.2 L'Oréal Group Business Overview
  4. 6.1.3 L'Oréal Group At-Home Hair Color Kits Sales, Revenue and Gross Margin (2021-2026)
  5. 6.1.4 L'Oréal Group At-Home Hair Color Kits Product Portfolio
  6. 6.1.5 L'Oréal Group Recent Developments
  7. 6.2 Revlon, Inc.
  8. 6.2.1 Revlon, Inc. Company Information
  9. 6.2.2 Revlon, Inc. Business Overview
  10. 6.2.3 Revlon, Inc. At-Home Hair Color Kits Sales, Revenue and Gross Margin (2021-2026)
  11. 6.2.4 Revlon, Inc. At-Home Hair Color Kits Product Portfolio
  12. 6.2.5 Revlon, Inc. Recent Developments
  13. 6.3 Shiseido Company
  14. 6.3.1 Shiseido Company Company Information
  15. 6.3.2 Shiseido Company Business Overview
  16. 6.3.3 Shiseido Company At-Home Hair Color Kits Sales, Revenue and Gross Margin (2021-2026)
  17. 6.3.4 Shiseido Company At-Home Hair Color Kits Product Portfolio
  18. 6.3.5 Shiseido Company Recent Developments
  19. 6.4 Henkel AG & Co. KGaA
  20. 6.4.1 Henkel AG & Co. KGaA Company Information
  21. 6.4.2 Henkel AG & Co. KGaA Business Overview
  22. 6.4.3 Henkel AG & Co. KGaA At-Home Hair Color Kits Sales, Revenue and Gross Margin (2021-2026)
  23. 6.4.4 Henkel AG & Co. KGaA At-Home Hair Color Kits Product Portfolio
  24. 6.4.5 Henkel AG & Co. KGaA Recent Developments
  25. 6.5 Procter & Gamble Co.
  26. 6.5.1 Procter & Gamble Co. Company Information
  27. 6.5.2 Procter & Gamble Co. Business Overview
  28. 6.5.3 Procter & Gamble Co. At-Home Hair Color Kits Sales, Revenue and Gross Margin (2021-2026)
  29. 6.5.4 Procter & Gamble Co. At-Home Hair Color Kits Product Portfolio
  30. 6.5.5 Procter & Gamble Co. Recent Developments
  31. 6.6 Coty Inc.
  32. 6.6.1 Coty Inc. Company Information
  33. 6.6.2 Coty Inc. Business Overview
  34. 6.6.3 Coty Inc. At-Home Hair Color Kits Sales, Revenue and Gross Margin (2021-2026)
  35. 6.6.4 Coty Inc. At-Home Hair Color Kits Product Portfolio
  36. 6.6.5 Coty Inc. Recent Developments
  37. 6.7 Kao Corporation
  38. 6.7.1 Kao Corporation Company Information
  39. 6.7.2 Kao Corporation Business Overview
  40. 6.7.3 Kao Corporation At-Home Hair Color Kits Sales, Revenue and Gross Margin (2021-2026)
  41. 6.7.4 Kao Corporation At-Home Hair Color Kits Product Portfolio
  42. 6.7.5 Kao Corporation Recent Developments
  43. 6.8 Amorepacific Corporation
  44. 6.8.1 Amorepacific Corporation Company Information
  45. 6.8.2 Amorepacific Corporation Business Overview
  46. 6.8.3 Amorepacific Corporation At-Home Hair Color Kits Sales, Revenue and Gross Margin (2021-2026)
  47. 6.8.4 Amorepacific Corporation At-Home Hair Color Kits Product Portfolio
  48. 6.8.5 Amorepacific Corporation Recent Developments
  49. 6.9 Unilever
  50. 6.9.1 Unilever Company Information
  51. 6.9.2 Unilever Business Overview
  52. 6.9.3 Unilever At-Home Hair Color Kits Sales, Revenue and Gross Margin (2021-2026)
  53. 6.9.4 Unilever At-Home Hair Color Kits Product Portfolio
  54. 6.9.5 Unilever Recent Developments
  55. 6.10 Godrej
  56. 6.10.1 Godrej Company Information
  57. 6.10.2 Godrej Business Overview
  58. 6.10.3 Godrej At-Home Hair Color Kits Sales, Revenue and Gross Margin (2021-2026)
  59. 6.10.4 Godrej At-Home Hair Color Kits Product Portfolio
  60. 6.10.5 Godrej Recent Developments
  61. 6.11 Estée Lauder
  62. 6.11.1 Estée Lauder Company Information
  63. 6.11.2 Estée Lauder Business Overview
  64. 6.11.3 Estée Lauder At-Home Hair Color Kits Sales, Revenue and Gross Margin (2021-2026)
  65. 6.11.4 Estée Lauder At-Home Hair Color Kits Product Portfolio
  66. 6.11.5 Estée Lauder Recent Developments
  67. 6.12 Conair
  68. 6.12.1 Conair Company Information
  69. 6.12.2 Conair Business Overview
  70. 6.12.3 Conair At-Home Hair Color Kits Sales, Revenue and Gross Margin (2021-2026)
  71. 6.12.4 Conair At-Home Hair Color Kits Product Portfolio
  72. 6.12.5 Conair Recent Developments
  73. 6.13 HOYU
  74. 6.13.1 HOYU Company Information
  75. 6.13.2 HOYU Business Overview
  76. 6.13.3 HOYU At-Home Hair Color Kits Sales, Revenue and Gross Margin (2021-2026)
  77. 6.13.4 HOYU At-Home Hair Color Kits Product Portfolio
  78. 6.13.5 HOYU Recent Developments
  79. 6.14 Combe
  80. 6.14.1 Combe Company Information
  81. 6.14.2 Combe Business Overview
  82. 6.14.3 Combe At-Home Hair Color Kits Sales, Revenue and Gross Margin (2021-2026)
  83. 6.14.4 Combe At-Home Hair Color Kits Product Portfolio
  84. 6.14.5 Combe Recent Developments
  85. 6.15 Natura &Co
  86. 6.15.1 Natura &Co Company Information
  87. 6.15.2 Natura &Co Business Overview
  88. 6.15.3 Natura &Co At-Home Hair Color Kits Sales, Revenue and Gross Margin (2021-2026)
  89. 6.15.4 Natura &Co At-Home Hair Color Kits Product Portfolio
  90. 6.15.5 Natura &Co Recent Developments
  91. 6.16 SAVOL
  92. 6.16.1 SAVOL Company Information
  93. 6.16.2 SAVOL Business Overview
  94. 6.16.3 SAVOL At-Home Hair Color Kits Sales, Revenue and Gross Margin (2021-2026)
  95. 6.16.4 SAVOL At-Home Hair Color Kits Product Portfolio
  96. 6.16.5 SAVOL Recent Developments
7 North America by Country
  1. 7.1 North America At-Home Hair Color Kits Sales by Country
  2. 7.1.1 North America At-Home Hair Color Kits Sales Growth Rate (CAGR) by Country: 2021 VS 2025 VS 2032
  3. 7.1.2 North America At-Home Hair Color Kits Sales by Country (2021-2026)
  4. 7.1.3 North America At-Home Hair Color Kits Sales Forecast by Country (2027-2032)
  5. 7.2 North America At-Home Hair Color Kits Market Size by Country
  6. 7.2.1 North America At-Home Hair Color Kits Market Size Growth Rate (CAGR) by Country: 2021 VS 2025 VS 2032
  7. 7.2.2 North America At-Home Hair Color Kits Market Size by Country (2021-2026)
  8. 7.2.3 North America At-Home Hair Color Kits Market Size Forecast by Country (2027-2032)
8 Europe by Country
  1. 8.1 Europe At-Home Hair Color Kits Sales by Country
  2. 8.1.1 Europe At-Home Hair Color Kits Sales Growth Rate (CAGR) by Country: 2021 VS 2025 VS 2032
  3. 8.1.2 Europe At-Home Hair Color Kits Sales by Country (2021-2026)
  4. 8.1.3 Europe At-Home Hair Color Kits Sales Forecast by Country (2027-2032)
  5. 8.2 Europe At-Home Hair Color Kits Market Size by Country
  6. 8.2.1 Europe At-Home Hair Color Kits Market Size Growth Rate (CAGR) by Country: 2021 VS 2025 VS 2032
  7. 8.2.2 Europe At-Home Hair Color Kits Market Size by Country (2021-2026)
  8. 8.2.3 Europe At-Home Hair Color Kits Market Size Forecast by Country (2027-2032)
9 Asia-Pacific by Country
  1. 9.1 Asia-Pacific At-Home Hair Color Kits Sales by Country
  2. 9.1.1 Asia-Pacific At-Home Hair Color Kits Sales Growth Rate (CAGR) by Country: 2021 VS 2025 VS 2032
  3. 9.1.2 Asia-Pacific At-Home Hair Color Kits Sales by Country (2021-2026)
  4. 9.1.3 Asia-Pacific At-Home Hair Color Kits Sales Forecast by Country (2027-2032)
  5. 9.2 Asia-Pacific At-Home Hair Color Kits Market Size by Country
  6. 9.2.1 Asia-Pacific At-Home Hair Color Kits Market Size Growth Rate (CAGR) by Country: 2021 VS 2025 VS 2032
  7. 9.2.2 Asia-Pacific At-Home Hair Color Kits Market Size by Country (2021-2026)
  8. 9.2.3 Asia-Pacific At-Home Hair Color Kits Market Size Forecast by Country (2027-2032)
10 South America by Country
  1. 10.1 South America At-Home Hair Color Kits Sales by Country
  2. 10.1.1 South America At-Home Hair Color Kits Sales Growth Rate (CAGR) by Country: 2021 VS 2025 VS 2032
  3. 10.1.2 South America At-Home Hair Color Kits Sales by Country (2021-2026)
  4. 10.1.3 South America At-Home Hair Color Kits Sales Forecast by Country (2027-2032)
  5. 10.2 South America At-Home Hair Color Kits Market Size by Country
  6. 10.2.1 South America At-Home Hair Color Kits Market Size Growth Rate (CAGR) by Country: 2021 VS 2025 VS 2032
  7. 10.2.2 South America At-Home Hair Color Kits Market Size by Country (2021-2026)
  8. 10.2.3 South America At-Home Hair Color Kits Market Size Forecast by Country (2027-2032)
11 Middle East and Africa by Country
  1. 11.1 Middle East and Africa At-Home Hair Color Kits Sales by Country
  2. 11.1.1 Middle East and Africa At-Home Hair Color Kits Sales Growth Rate (CAGR) by Country: 2021 VS 2025 VS 2032
  3. 11.1.2 Middle East and Africa At-Home Hair Color Kits Sales by Country (2021-2026)
  4. 11.1.3 Middle East and Africa At-Home Hair Color Kits Sales Forecast by Country (2027-2032)
  5. 11.2 Middle East and Africa At-Home Hair Color Kits Market Size by Country
  6. 11.2.1 Middle East and Africa At-Home Hair Color Kits Market Size Growth Rate (CAGR) by Country: 2021 VS 2025 VS 2032
  7. 11.2.2 Middle East and Africa At-Home Hair Color Kits Market Size by Country (2021-2026)
  8. 11.2.3 Middle East and Africa At-Home Hair Color Kits Market Size Forecast by Country (2027-2032)
12 Value Chain and Sales Channels Analysis
  1. 12.1 At-Home Hair Color Kits Value Chain Analysis
  2. 12.1.1 At-Home Hair Color Kits Key Raw Materials
  3. 12.1.2 Key Raw Materials Price
  4. 12.1.3 Raw Materials Key Suppliers
  5. 12.1.4 Manufacturing Cost Structure
  6. 12.1.5 At-Home Hair Color Kits Production Mode & Process
  7. 12.2 At-Home Hair Color Kits Sales Channels Analysis
  8. 12.2.1 Direct Comparison with Distribution Share
  9. 12.2.2 At-Home Hair Color Kits Distributors
  10. 12.2.3 At-Home Hair Color Kits Customers
13 Concluding Insights
    14 Appendix
    1. 14.1 Reasons for Doing This Study
    2. 14.2 Research Methodology
    3. 14.3 Research Process
    4. 14.4 Authors List of This Report
    5. 14.5 Data Source
    6. 14.5.1 Secondary Sources
    7. 14.5.2 Primary Sources
    8. 14.6 Disclaimer

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