APO RESEARCH · REPORT
Soju
Soju is the best known liquor from Korea. It is distilled, vodka-like, rice liquor with high potency and often flavored similarly. It is smooth and clean in taste, which makes it easy to drink in combination with various Korean dishes. The main ingredient of soju is rice, almost always in combination with other ingredients such as wheat, barley, or sweet potatoes. Soju is clear-colored and typically varies in alcohol content from 10% to 25% proof.
Product & engineering
Understand the product.
Soju is the best known liquor from Korea. It is distilled, vodka-like, rice liquor with high potency and often flavored similarly. It is smooth and clean in taste, which makes it easy to drink in combination with various Korean dishes. The main ingredient of soju is rice, almost always in combination with other ingredients such as wheat, barley, or sweet potatoes. Soju is clear-colored and typically varies in alcohol content from 10% to 25% proof.
Selected research
Market Analysis & Forecast
Global Soju Market Analysis and Forecast 2026-2032
Market perspective
Soju is the best known liquor from Korea. It is distilled, vodka-like, rice liquor with high potency and often flavored similarly. It is smooth and clean in taste, which makes it easy to drink in combination with various Korean dishes. The main ingredient of soju is rice, almost always in combination with other ingredients such as wheat, barley, or sweet potatoes. Soju is clear-colored and typically varies in alcohol content from 10% to 25% proof.
Korea is the largest market with about 97% market share.
The key players are HiteJinro, Lotte Liquor, Muhak, Kumbokju, C1 Soju, bohae, Chungbuk, Hallasan, Mackiss, Andong etc. Top 3 companies occupied about 69% market share.
Read the full market overview
This report presents an overview of global market for Soju, sales, revenue and price. Analyses of the global market trends, with historic market revenue or sales data for 2021 - 2025, estimates for 2026, and projections of CAGR through 2032.
This report researches the key producers of Soju, also provides the sales of main regions and countries. Of the upcoming market potential for Soju, and key regions or countries of focus to forecast this market into various segments and sub-segments. Country specific data and market value analysis for the U.S., Canada, Mexico, Brazil, China, Japan, South Korea, Southeast Asia, India, Germany, the U.K., Italy, Middle East, Africa, and Other Countries.
This report focuses on the Soju sales, revenue, market share and industry ranking of main manufacturers, data from 2021 to 2026. Identification of the major stakeholders in the global Soju market, and analysis of their competitive landscape and market positioning based on recent developments and segmental revenues. This report will help stakeholders to understand the competitive landscape and gain more insights and position their businesses and market strategies in a better way.
This report analyzes the segments data by Type and by Application, sales, revenue, and price, from 2021 to 2032. Evaluation and forecast the market size for Soju sales, projected growth trends, production technology, application and end-user industry.
Soju Segment by Company
HiteJinro
Lotte Liquor
Muhak
Kumbokju
C1 Soju
bohae
Chungbuk
Hallasan
Mackiss
Andong
Soju Segment by Type
Distilled Soju
Diluted Soju
Soju Segment by Application
Below 20 Years Old
20-40 Years Old
40-60 Years Old
Above 60 Years Old
Soju Segment by Region
North America
United States
Canada
Mexico
Europe
Germany
France
U.K.
Italy
Russia
Spain
Netherlands
Switzerland
Sweden
Poland
Asia-Pacific
China
Japan
South Korea
India
Australia
Taiwan
Southeast Asia
South America
Brazil
Argentina
Chile
Colombia
Middle East & Africa
Egypt
South Africa
Israel
Türkiye
GCC Countries
Study Objectives
1. To analyze and research the global status and future forecast, involving growth rate (CAGR), market share, historical and forecast.
2. To present the key manufacturers, sales, revenue, market share, and Recent Developments.
3. To split the breakdown data by regions, type, manufacturers, and Application.
4. To analyze the global and key regions market potential and advantage, opportunity and challenge, restraints, and risks.
5. To identify significant trends, drivers, influence factors in global and regions.
6. To analyze competitive developments such as expansions, agreements, new product launches, and acquisitions in the market.
Reasons to Buy This Report
1. This report will help the readers to understand the competition within the industries and strategies for the competitive environment to enhance the potential profit. The report also focuses on the competitive landscape of the global Soju market, and introduces in detail the market share, industry ranking, competitor ecosystem, market performance, new product development, operation situation, expansion, and acquisition. etc. of the main players, which helps the readers to identify the main competitors and deeply understand the competition pattern of the market.
2. This report will help stakeholders to understand the global industry status and trends of Soju and provides them with information on key market drivers, restraints, challenges, and opportunities.
3. This report will help stakeholders to understand competitors better and gain more insights to strengthen their position in their businesses. The competitive landscape section includes the market share and rank (in sales and value), competitor ecosystem, new product development, expansion, and acquisition.
4. This report stays updated with novel technology integration, features, and the latest developments in the market.
5. This report helps stakeholders to gain insights into which regions to target globally.
6. This report helps stakeholders to gain insights into the end-user perception concerning the adoption of Soju.
7. This report helps stakeholders to identify some of the key players in the market and understand their valuable contribution.
Chapter Outline
Chapter 1: Introduces the report scope of the report, executive summary of different market segments (by type and by application, etc), including the market size of each market segment, future development potential, and so on. It offers a high-level view of the current state of the market and its likely evolution in the short to mid-term, and long term.
Chapter 2: Introduces the market dynamics, latest developments of the market, the driving factors and restrictive factors of the market, the challenges and risks faced by manufacturers in the industry, and the analysis of relevant policies in the industry.
Chapter 3: Sales (consumption), revenue of Soju in global, regional level and country level. It provides a quantitative analysis of the market size and development potential of each region and its main countries and introduces the market development, future development prospects, market space of each country in the world.
Chapter 4: Detailed analysis of Soju manufacturers competitive landscape, price, sales, revenue, market share and industry ranking, latest development plan, merger, and acquisition information, etc.
Chapter 5: Provides the analysis of various market segments by type, covering the sales, revenue, average price, and development potential of each market segment, to help readers find the blue ocean market in different market segments.
Chapter 6: Provides the analysis of various market segments by application, covering the sales, revenue, average price, and development potential of each market segment, to help readers find the blue ocean market in different downstream markets.
Chapter 7: Provides profiles of key manufacturers, introducing the basic situation of the main companies in the market in detail, including product descriptions and specifications, Soju sales, revenue, price, gross margin, and recent development, etc.
Chapter 8: North America by type, by application and by country, sales, and revenue for each segment.
Chapter 9: Europe by type, by application and by country, sales, and revenue for each segment.
Chapter 10: China type, by application, sales, and revenue for each segment.
Chapter 11: Asia (excluding China) type, by application and by region, sales, and revenue for each segment.
Chapter 12: South America, Middle East and Africa by type, by application and by country, sales, and revenue for each segment.
Chapter 13: Analysis of industrial chain, sales channel, key raw materials, distributors and customers.
Chapter 14: The main concluding insights of the report.
More report detail
Tables and figures
Scope & coverage.
Types
- Distilled Soju
- Diluted Soju
Applications
- Below 20 Years Old
- 20-40 Years Old
- 40-60 Years Old
- Above 60 Years Old
Companies covered
- HiteJinro
- Lotte Liquor
- Muhak
- Kumbokju
- C1 Soju
- bohae
- Chungbuk
- Hallasan
- Mackiss
- Andong
Inside the report.
1 Market Overview
- 1.1 Product Definition
- 1.2 Soju Market by Type
- 1.2.1 Global Soju Market Size by Type, 2021 VS 2025 VS 2032
- 1.2.2 Distilled Soju
- 1.2.3 Diluted Soju
- 1.3 Soju Market by Application
- 1.3.1 Global Soju Market Size by Application, 2021 VS 2025 VS 2032
- 1.3.2 Below 20 Years Old
- 1.3.3 20-40 Years Old
- 1.3.4 40-60 Years Old
- 1.3.5 Above 60 Years Old
- 1.4 Assumptions and Limitations
- 1.5 Study Goals and Objectives
2 Soju Market Dynamics
- 2.1 Soju Industry Trends
- 2.2 Soju Industry Drivers
- 2.3 Soju Industry Opportunities and Challenges
- 2.4 Soju Industry Restraints
3 Global Market Growth Prospects
- 3.1 Global Soju Revenue Estimates and Forecasts (2021-2032)
- 3.2 Global Soju Revenue by Region
- 3.2.1 Global Soju Revenue by Region: 2021 VS 2025 VS 2032
- 3.2.2 Global Soju Revenue by Region (2021-2026)
- 3.2.3 Global Soju Revenue by Region (2027-2032)
- 3.2.4 Global Soju Revenue Market Share by Region (2021-2032)
- 3.3 Global Soju Sales Estimates and Forecasts 2021-2032
- 3.4 Global Soju Sales by Region
- 3.4.1 Global Soju Sales by Region: 2021 VS 2025 VS 2032
- 3.4.2 Global Soju Sales by Region (2021-2026)
- 3.4.3 Global Soju Sales by Region (2027-2032)
- 3.4.4 Global Soju Sales Market Share by Region (2021-2032)
- 3.5 US & Canada & Mexico
- 3.6 Europe
- 3.7 China
- 3.8 Asia (Excluding China)
- 3.9 South America, Middle East and Africa
4 Market Competitive Landscape by Manufacturers
- 4.1 Global Soju Revenue by Manufacturers
- 4.1.1 Global Soju Revenue by Manufacturers (2021-2026)
- 4.1.2 Global Soju Revenue Market Share by Manufacturers (2021-2026)
- 4.1.3 Global Soju Manufacturers Revenue Share Top 10 and Top 5 in 2025
- 4.2 Global Soju Sales by Manufacturers
- 4.2.1 Global Soju Sales by Manufacturers (2021-2026)
- 4.2.2 Global Soju Sales Market Share by Manufacturers (2021-2026)
- 4.2.3 Global Soju Manufacturers Sales Share Top 10 and Top 5 in 2025
- 4.3 Global Soju Sales Price by Manufacturers (2021-2026)
- 4.4 Global Soju Key Manufacturers Ranking, 2024 VS 2025 VS 2026
- 4.5 Global Soju Key Manufacturers Manufacturing Sites & Headquarters
- 4.6 Global Soju Manufacturers, Product Type & Application
- 4.7 Global Soju Manufacturers' Establishment Date
- 4.8 Market Competitive Analysis
- 4.8.1 Global Soju Market CR5 and HHI
- 4.8.2 2025 Soju Tier 1, Tier 2, and Tier 3
5 Soju Market by Type
- 5.1 Global Soju Revenue by Type
- 5.1.1 Global Soju Revenue by Type (2021 VS 2025 VS 2032)
- 5.1.2 Global Soju Revenue by Type (2021-2032) & (US$ Million)
- 5.1.3 Global Soju Revenue Market Share by Type (2021-2032)
- 5.2 Global Soju Sales by Type
- 5.2.1 Global Soju Sales by Type (2021 VS 2025 VS 2032)
- 5.2.2 Global Soju Sales by Type (2021-2032) & (M Bottles)
- 5.2.3 Global Soju Sales Market Share by Type (2021-2032)
- 5.3 Global Soju Price by Type
6 Soju Market by Application
- 6.1 Global Soju Revenue by Application
- 6.1.1 Global Soju Revenue by Application (2021 VS 2025 VS 2032)
- 6.1.2 Global Soju Revenue by Application (2021-2032) & (US$ Million)
- 6.1.3 Global Soju Revenue Market Share by Application (2021-2032)
- 6.2 Global Soju Sales by Application
- 6.2.1 Global Soju Sales by Application (2021 VS 2025 VS 2032)
- 6.2.2 Global Soju Sales by Application (2021-2032) & (M Bottles)
- 6.2.3 Global Soju Sales Market Share by Application (2021-2032)
- 6.3 Global Soju Price by Application
7 Company Profiles
- 7.1 HiteJinro
- 7.1.1 HiteJinro Company Information
- 7.1.2 HiteJinro Business Overview
- 7.1.3 HiteJinro Soju Sales, Revenue, Price and Gross Margin (2021-2026)
- 7.1.4 HiteJinro Soju Product Portfolio
- 7.1.5 HiteJinro Recent Developments
- 7.2 Lotte Liquor
- 7.2.1 Lotte Liquor Company Information
- 7.2.2 Lotte Liquor Business Overview
- 7.2.3 Lotte Liquor Soju Sales, Revenue, Price and Gross Margin (2021-2026)
- 7.2.4 Lotte Liquor Soju Product Portfolio
- 7.2.5 Lotte Liquor Recent Developments
- 7.3 Muhak
- 7.3.1 Muhak Company Information
- 7.3.2 Muhak Business Overview
- 7.3.3 Muhak Soju Sales, Revenue, Price and Gross Margin (2021-2026)
- 7.3.4 Muhak Soju Product Portfolio
- 7.3.5 Muhak Recent Developments
- 7.4 Kumbokju
- 7.4.1 Kumbokju Company Information
- 7.4.2 Kumbokju Business Overview
- 7.4.3 Kumbokju Soju Sales, Revenue, Price and Gross Margin (2021-2026)
- 7.4.4 Kumbokju Soju Product Portfolio
- 7.4.5 Kumbokju Recent Developments
- 7.5 C1 Soju
- 7.5.1 C1 Soju Company Information
- 7.5.2 C1 Soju Business Overview
- 7.5.3 C1 Soju Soju Sales, Revenue, Price and Gross Margin (2021-2026)
- 7.5.4 C1 Soju Soju Product Portfolio
- 7.5.5 C1 Soju Recent Developments
- 7.6 bohae
- 7.6.1 bohae Company Information
- 7.6.2 bohae Business Overview
- 7.6.3 bohae Soju Sales, Revenue, Price and Gross Margin (2021-2026)
- 7.6.4 bohae Soju Product Portfolio
- 7.6.5 bohae Recent Developments
- 7.7 Chungbuk
- 7.7.1 Chungbuk Company Information
- 7.7.2 Chungbuk Business Overview
- 7.7.3 Chungbuk Soju Sales, Revenue, Price and Gross Margin (2021-2026)
- 7.7.4 Chungbuk Soju Product Portfolio
- 7.7.5 Chungbuk Recent Developments
- 7.8 Hallasan
- 7.8.1 Hallasan Company Information
- 7.8.2 Hallasan Business Overview
- 7.8.3 Hallasan Soju Sales, Revenue, Price and Gross Margin (2021-2026)
- 7.8.4 Hallasan Soju Product Portfolio
- 7.8.5 Hallasan Recent Developments
- 7.9 Mackiss
- 7.9.1 Mackiss Company Information
- 7.9.2 Mackiss Business Overview
- 7.9.3 Mackiss Soju Sales, Revenue, Price and Gross Margin (2021-2026)
- 7.9.4 Mackiss Soju Product Portfolio
- 7.9.5 Mackiss Recent Developments
- 7.10 Andong
- 7.10.1 Andong Company Information
- 7.10.2 Andong Business Overview
- 7.10.3 Andong Soju Sales, Revenue, Price and Gross Margin (2021-2026)
- 7.10.4 Andong Soju Product Portfolio
- 7.10.5 Andong Recent Developments
8 North America
- 8.1 North America Soju Market Size by Type
- 8.1.1 North America Soju Revenue by Type (2021-2032)
- 8.1.2 North America Soju Sales by Type (2021-2032)
- 8.1.3 North America Soju Price by Type (2021-2032)
- 8.2 North America Soju Market Size by Application
- 8.2.1 North America Soju Revenue by Application (2021-2032)
- 8.2.2 North America Soju Sales by Application (2021-2032)
- 8.2.3 North America Soju Price by Application (2021-2032)
- 8.3 North America Soju Market Size by Country
- 8.3.1 North America Soju Revenue Grow Rate by Country (2021 VS 2025 VS 2032)
- 8.3.2 North America Soju Sales by Country (2021 VS 2025 VS 2032)
- 8.3.3 North America Soju Price by Country (2021-2032)
- 8.3.4 United States
- 8.3.5 Canada
- 8.3.6 Mexico
9 Europe
- 9.1 Europe Soju Market Size by Type
- 9.1.1 Europe Soju Revenue by Type (2021-2032)
- 9.1.2 Europe Soju Sales by Type (2021-2032)
- 9.1.3 Europe Soju Price by Type (2021-2032)
- 9.2 Europe Soju Market Size by Application
- 9.2.1 Europe Soju Revenue by Application (2021-2032)
- 9.2.2 Europe Soju Sales by Application (2021-2032)
- 9.2.3 Europe Soju Price by Application (2021-2032)
- 9.3 Europe Soju Market Size by Country
- 9.3.1 Europe Soju Revenue Grow Rate by Country (2021 VS 2025 VS 2032)
- 9.3.2 Europe Soju Sales by Country (2021 VS 2025 VS 2032)
- 9.3.3 Europe Soju Price by Country (2021-2032)
- 9.3.4 Germany
- 9.3.5 France
- 9.3.6 U.K.
- 9.3.7 Italy
- 9.3.8 Russia
- 9.3.9 Spain
- 9.3.10 Netherlands
10 China
- 10.1 China Soju Market Size by Type
- 10.1.1 China Soju Revenue by Type (2021-2032)
- 10.1.2 China Soju Sales by Type (2021-2032)
- 10.1.3 China Soju Price by Type (2021-2032)
- 10.2 China Soju Market Size by Application
- 10.2.1 China Soju Revenue by Application (2021-2032)
- 10.2.2 China Soju Sales by Application (2021-2032)
- 10.2.3 China Soju Price by Application (2021-2032)
11 Asia (Excluding China)
- 11.1 Asia Soju Market Size by Type
- 11.1.1 Asia Soju Revenue by Type (2021-2032)
- 11.1.2 Asia Soju Sales by Type (2021-2032)
- 11.1.3 Asia Soju Price by Type (2021-2032)
- 11.2 Asia Soju Market Size by Application
- 11.2.1 Asia Soju Revenue by Application (2021-2032)
- 11.2.2 Asia Soju Sales by Application (2021-2032)
- 11.2.3 Asia Soju Price by Application (2021-2032)
- 11.3 Asia Soju Market Size by Country
- 11.3.1 Asia Soju Revenue Grow Rate by Country (2021 VS 2025 VS 2032)
- 11.3.2 Asia Soju Sales by Country (2021 VS 2025 VS 2032)
- 11.3.3 Asia Soju Price by Country (2021-2032)
- 11.3.4 Japan
- 11.3.5 South Korea
- 11.3.6 India
- 11.3.7 Australia
- 11.3.8 Taiwan
- 11.3.9 Southeast Asia
12 South America, Middle East and Africa
- 12.1 SAMEA Soju Market Size by Type
- 12.1.1 SAMEA Soju Revenue by Type (2021-2032)
- 12.1.2 SAMEA Soju Sales by Type (2021-2032)
- 12.1.3 SAMEA Soju Price by Type (2021-2032)
- 12.2 SAMEA Soju Market Size by Application
- 12.2.1 SAMEA Soju Revenue by Application (2021-2032)
- 12.2.2 SAMEA Soju Sales by Application (2021-2032)
- 12.2.3 SAMEA Soju Price by Application (2021-2032)
- 12.3 SAMEA Soju Market Size by Country
- 12.3.1 SAMEA Soju Revenue Grow Rate by Country (2021 VS 2025 VS 2032)
- 12.3.2 SAMEA Soju Sales by Country (2021 VS 2025 VS 2032)
- 12.3.3 SAMEA Soju Price by Country (2021-2032)
- 12.3.4 Brazil
- 12.3.5 Argentina
- 12.3.6 Chile
- 12.3.7 Colombia
- 12.3.8 Peru
- 12.3.9 Saudi Arabia
- 12.3.10 Israel
- 12.3.11 UAE
- 12.3.12 Turkey
- 12.3.13 Iran
- 12.3.14 Egypt
13 Value Chain and Sales Channels Analysis
- 13.1 Soju Value Chain Analysis
- 13.1.1 Soju Key Raw Materials
- 13.1.2 Raw Materials Key Suppliers
- 13.1.3 Manufacturing Cost Structure
- 13.1.4 Soju Production Mode & Process
- 13.2 Soju Sales Channels Analysis
- 13.2.1 Direct Comparison with Distribution Share
- 13.2.2 Soju Distributors
- 13.2.3 Soju Customers
14 Concluding Insights
15 Appendix
- 15.1 Reasons for Doing This Study
- 15.2 Research Methodology
- 15.3 Research Process
- 15.4 Authors List of This Report
- 15.5 Data Source
- 15.5.1 Secondary Sources
- 15.5.2 Primary Sources
- 15.6 Disclaimer
GET THE RESEARCH
Choose your license.
Choose who needs access.
All options are for this report and research series.
PDF by email within 3–5 working days after payment confirmation.
Talk to an analyst