APO RESEARCH · REPORT
Cruise
Cruise is a passenger ship used for recreational and leisure voyages, in which the journey itself and the onboard amenities, attractions, activities and entertainment options are integrant part of the cruise experience.
Product & engineering
Understand the product.
Cruise is a passenger ship used for recreational and leisure voyages, in which the journey itself and the onboard amenities, attractions, activities and entertainment options are integrant part of the cruise experience.
Selected research
Industry Growth & Trends
Global Cruise Industry Growth and Trends Forecast to 2032
Market perspective
Cruise is a passenger ship used for recreational and leisure voyages, in which the journey itself and the onboard amenities, attractions, activities and entertainment options are integrant part of the cruise experience.
Global Cruise key players include Carnival, RCI, NCLH, MSC, etc. Global top four manufacturers hold a share over 80%.
North America is the largest market, with a share about 50%, followed by Europe, and Asia, both have a share about 40 percent.
Read the full market overview
In terms of product, Contemporary Cruise is the largest segment, with a share over 35%.
Report Scope
This report provides a structured, data-driven view of the global Cruise market, combining harmonized quantitative metrics with targeted qualitative insight to support business and growth strategy, market positioning, and capital allocation.
The Cruise market size, estimates, and forecasts are presented in terms of sales volume (K Persons) and revenue (US$ million), with 2025 as the base year and historical and forecast data for 2021-2032. The report segments the global Cruise market by Type, Application, region/country, and company, provides regional market sizes at the segment level, profiles the competitive landscape and key players and their market ranks, and reviews technology trends and new product developments relevant to Cruise.
Key Companies & Market Share Insights
This section analyzes the strategies and performance of leading manufacturers in the global Cruise market, including portfolio focus, innovation and product development, mergers and acquisitions, collaborations, and geographic expansion used to sustain or enhance competitive positions. It also summarizes recent corporate developments and key financial indicators and provides global revenue, price, and sales volume data by manufacturer for 2020-2025, enabling benchmarking of scale, pricing, and market share and supporting assessment of market concentration through indicators such as CR5 and CR10.
Cruise Market by Company
Carnival
RCI
NCLH
MSC
Disney
Genting
Hurtigruten
Silversea
TUI
Cruise Segment by Type
Contemporary Cruise
Premium Cruise
Luxury Cruise
Others
Cruise Segment by Application
Transportation
Entertainment
Others
Cruise Segment by Region
North America
United States
Canada
Mexico
Europe
Germany
France
U.K.
Italy
Russia
Spain
Netherlands
Switzerland
Sweden
Poland
Asia-Pacific
China
Japan
South Korea
India
Australia
Taiwan
Southeast Asia
South America
Brazil
Argentina
Chile
Middle East & Africa
Egypt
South Africa
Israel
Türkiye
GCC Countries
Key Drivers & Barriers
High-impact rendering factors and drivers have been studied in this report to aid the readers to understand the general development. Moreover, the report includes restraints and challenges that may act as stumbling blocks on the way of the players. This will assist the users to be attentive and make informed decisions related to business. Specialists have also laid their focus on the upcoming business prospects.
Reasons to Buy This Report
1. This report will help the readers to understand the competition within the industries and strategies for the competitive environment to enhance the potential profit. The report also focuses on the competitive landscape of the global Cruise market, and introduces in detail the market share, industry ranking, competitor ecosystem, market performance, new product development, operation situation, expansion, and acquisition. etc. of the main players, which helps the readers to identify the main competitors and deeply understand the competition pattern of the market.
2. This report will help stakeholders to understand the global industry status and trends of Cruise and provides them with information on key market drivers, restraints, challenges, and opportunities.
3. This report will help stakeholders to understand competitors better and gain more insights to strengthen their position in their businesses. The competitive landscape section includes the market share and rank (in volume and value), competitor ecosystem, new product development, expansion, and acquisition.
4. This report stays updated with novel technology integration, features, and the latest developments in the market.
5. This report helps stakeholders to gain insights into which regions to target globally.
6. This report helps stakeholders to gain insights into the end-user perception concerning the adoption of Cruise.
7. This report helps stakeholders to identify some of the key players in the market and understand their valuable contribution.
Chapter Outline
Chapter 1: Introduces the study scope of this report, executive summary of market segments by type, market size segments for North America, Europe, Asia Pacific, South America, Middle East & Africa.
Chapter 2: Introduces the market dynamics, latest developments of the market, the driving factors and restrictive factors of the market, the challenges and risks faced by manufacturers in the industry, and the analysis of relevant policies in the industry.
Chapter 3: Detailed analysis of Cruise manufacturers competitive landscape, price, sales, revenue, market share and ranking, latest development plan, merger, and acquisition information, etc.
Chapter 4: Sales, revenue of Cruise in regional level. It provides a quantitative analysis of the market size and development potential of each region and introduces the future development prospects, and market space in the world.
Chapter 5: Introduces market segments by application, market size segment for North America, Europe, Asia Pacific, South America, Middle East & Africa.
Chapter 6: Provides profiles of key players, introducing the basic situation of the main companies in the market in detail, including product sales, revenue, price, gross margin, product introduction, recent development, etc.
Chapter 7, 8, 9, 10 and 11: North America, Europe, Asia Pacific, South America, Middle East & Africa, sales and revenue by country.
Chapter 12: Analysis of industrial chain, key raw materials, manufacturing cost, and market dynamics.
Chapter 13: Concluding Insights of the report.
More report detail
Tables and figures
Scope & coverage.
Types
- Contemporary Cruise
- Premium Cruise
- Luxury Cruise
- Others
Applications
- Transportation
- Entertainment
- Others
Companies covered
- Carnival
- RCI
- NCLH
- MSC
- Disney
- Genting
- Hurtigruten
- Silversea
- TUI
Inside the report.
1 Market Overview
- 1.1 Product Definition
- 1.2 Global Market Growth Prospects
- 1.2.1 Global Cruise Market Size Estimates and Forecasts (2021-2032)
- 1.2.2 Global Cruise Sales Estimates and Forecasts (2021-2032)
- 1.3 Cruise Market by Type
- 1.3.1 Contemporary Cruise
- 1.3.2 Premium Cruise
- 1.3.3 Luxury Cruise
- 1.3.4 Others
- 1.4 Global Cruise Market Size by Type
- 1.4.1 Global Cruise Market Size Overview by Type (2021-2032)
- 1.4.2 Global Cruise Historic Market Size Review by Type (2021-2026)
- 1.4.3 Global Cruise Forecasted Market Size by Type (2027-2032)
- 1.5 Key Regions Market Size by Type
- 1.5.1 North America Cruise Sales Breakdown by Type (2021-2026)
- 1.5.2 Europe Cruise Sales Breakdown by Type (2021-2026)
- 1.5.3 Asia-Pacific Cruise Sales Breakdown by Type (2021-2026)
- 1.5.4 South America Cruise Sales Breakdown by Type (2021-2026)
- 1.5.5 Middle East and Africa Cruise Sales Breakdown by Type (2021-2026)
2 Global Market Dynamics
- 2.1 Cruise Industry Trends
- 2.2 Cruise Industry Drivers
- 2.3 Cruise Industry Opportunities and Challenges
- 2.4 Cruise Industry Restraints
3 Market Competitive Landscape by Company
- 3.1 Global Top Players by Cruise Revenue (2021-2026)
- 3.2 Global Top Players by Cruise Sales (2021-2026)
- 3.3 Global Top Players by Cruise Price (2021-2026)
- 3.4 Global Cruise Industry Company Ranking, 2024 VS 2025 VS 2026
- 3.5 Global Cruise Major Company Production Sites & Headquarters
- 3.6 Global Cruise Company, Product Type & Application
- 3.7 Global Cruise Company Establishment Date
- 3.8 Market Competitive Analysis
- 3.8.1 Global Cruise Market CR5 and HHI
- 3.8.2 Global Top 5 and 10 Cruise Players Market Share by Revenue in 2025
- 3.8.3 2025 Cruise Tier 1, Tier 2, and Tier 3
4 Cruise Regional Status and Outlook
- 4.1 Global Cruise Market Size and CAGR by Region: 2021 VS 2025 VS 2032
- 4.2 Global Cruise Historic Market Size by Region
- 4.2.1 Global Cruise Sales in Volume by Region (2021-2026)
- 4.2.2 Global Cruise Sales in Value by Region (2021-2026)
- 4.2.3 Global Cruise Sales (Volume & Value), Price and Gross Margin (2021-2026)
- 4.3 Global Cruise Forecasted Market Size by Region
- 4.3.1 Global Cruise Sales in Volume by Region (2027-2032)
- 4.3.2 Global Cruise Sales in Value by Region (2027-2032)
- 4.3.3 Global Cruise Sales (Volume & Value), Price and Gross Margin (2027-2032)
5 Cruise by Application
- 5.1 Cruise Market by Application
- 5.1.1 Transportation
- 5.1.2 Entertainment
- 5.1.3 Others
- 5.2 Global Cruise Market Size by Application
- 5.2.1 Global Cruise Market Size Overview by Application (2021-2032)
- 5.2.2 Global Cruise Historic Market Size Review by Application (2021-2026)
- 5.2.3 Global Cruise Forecasted Market Size by Application (2027-2032)
- 5.3 Key Regions Market Size by Application
- 5.3.1 North America Cruise Sales Breakdown by Application (2021-2026)
- 5.3.2 Europe Cruise Sales Breakdown by Application (2021-2026)
- 5.3.3 Asia-Pacific Cruise Sales Breakdown by Application (2021-2026)
- 5.3.4 South America Cruise Sales Breakdown by Application (2021-2026)
- 5.3.5 Middle East and Africa Cruise Sales Breakdown by Application (2021-2026)
6 Company Profiles
- 6.1 Carnival
- 6.1.1 Carnival Company Information
- 6.1.2 Carnival Business Overview
- 6.1.3 Carnival Cruise Sales, Revenue and Gross Margin (2021-2026)
- 6.1.4 Carnival Cruise Product Portfolio
- 6.1.5 Carnival Recent Developments
- 6.2 RCI
- 6.2.1 RCI Company Information
- 6.2.2 RCI Business Overview
- 6.2.3 RCI Cruise Sales, Revenue and Gross Margin (2021-2026)
- 6.2.4 RCI Cruise Product Portfolio
- 6.2.5 RCI Recent Developments
- 6.3 NCLH
- 6.3.1 NCLH Company Information
- 6.3.2 NCLH Business Overview
- 6.3.3 NCLH Cruise Sales, Revenue and Gross Margin (2021-2026)
- 6.3.4 NCLH Cruise Product Portfolio
- 6.3.5 NCLH Recent Developments
- 6.4 MSC
- 6.4.1 MSC Company Information
- 6.4.2 MSC Business Overview
- 6.4.3 MSC Cruise Sales, Revenue and Gross Margin (2021-2026)
- 6.4.4 MSC Cruise Product Portfolio
- 6.4.5 MSC Recent Developments
- 6.5 Disney
- 6.5.1 Disney Company Information
- 6.5.2 Disney Business Overview
- 6.5.3 Disney Cruise Sales, Revenue and Gross Margin (2021-2026)
- 6.5.4 Disney Cruise Product Portfolio
- 6.5.5 Disney Recent Developments
- 6.6 Genting
- 6.6.1 Genting Company Information
- 6.6.2 Genting Business Overview
- 6.6.3 Genting Cruise Sales, Revenue and Gross Margin (2021-2026)
- 6.6.4 Genting Cruise Product Portfolio
- 6.6.5 Genting Recent Developments
- 6.7 Hurtigruten
- 6.7.1 Hurtigruten Company Information
- 6.7.2 Hurtigruten Business Overview
- 6.7.3 Hurtigruten Cruise Sales, Revenue and Gross Margin (2021-2026)
- 6.7.4 Hurtigruten Cruise Product Portfolio
- 6.7.5 Hurtigruten Recent Developments
- 6.8 Silversea
- 6.8.1 Silversea Company Information
- 6.8.2 Silversea Business Overview
- 6.8.3 Silversea Cruise Sales, Revenue and Gross Margin (2021-2026)
- 6.8.4 Silversea Cruise Product Portfolio
- 6.8.5 Silversea Recent Developments
- 6.9 TUI
- 6.9.1 TUI Company Information
- 6.9.2 TUI Business Overview
- 6.9.3 TUI Cruise Sales, Revenue and Gross Margin (2021-2026)
- 6.9.4 TUI Cruise Product Portfolio
- 6.9.5 TUI Recent Developments
7 North America by Country
- 7.1 North America Cruise Sales by Country
- 7.1.1 North America Cruise Sales Growth Rate (CAGR) by Country: 2021 VS 2025 VS 2032
- 7.1.2 North America Cruise Sales by Country (2021-2026)
- 7.1.3 North America Cruise Sales Forecast by Country (2027-2032)
- 7.2 North America Cruise Market Size by Country
- 7.2.1 North America Cruise Market Size Growth Rate (CAGR) by Country: 2021 VS 2025 VS 2032
- 7.2.2 North America Cruise Market Size by Country (2021-2026)
- 7.2.3 North America Cruise Market Size Forecast by Country (2027-2032)
8 Europe by Country
- 8.1 Europe Cruise Sales by Country
- 8.1.1 Europe Cruise Sales Growth Rate (CAGR) by Country: 2021 VS 2025 VS 2032
- 8.1.2 Europe Cruise Sales by Country (2021-2026)
- 8.1.3 Europe Cruise Sales Forecast by Country (2027-2032)
- 8.2 Europe Cruise Market Size by Country
- 8.2.1 Europe Cruise Market Size Growth Rate (CAGR) by Country: 2021 VS 2025 VS 2032
- 8.2.2 Europe Cruise Market Size by Country (2021-2026)
- 8.2.3 Europe Cruise Market Size Forecast by Country (2027-2032)
9 Asia-Pacific by Country
- 9.1 Asia-Pacific Cruise Sales by Country
- 9.1.1 Asia-Pacific Cruise Sales Growth Rate (CAGR) by Country: 2021 VS 2025 VS 2032
- 9.1.2 Asia-Pacific Cruise Sales by Country (2021-2026)
- 9.1.3 Asia-Pacific Cruise Sales Forecast by Country (2027-2032)
- 9.2 Asia-Pacific Cruise Market Size by Country
- 9.2.1 Asia-Pacific Cruise Market Size Growth Rate (CAGR) by Country: 2021 VS 2025 VS 2032
- 9.2.2 Asia-Pacific Cruise Market Size by Country (2021-2026)
- 9.2.3 Asia-Pacific Cruise Market Size Forecast by Country (2027-2032)
10 South America by Country
- 10.1 South America Cruise Sales by Country
- 10.1.1 South America Cruise Sales Growth Rate (CAGR) by Country: 2021 VS 2025 VS 2032
- 10.1.2 South America Cruise Sales by Country (2021-2026)
- 10.1.3 South America Cruise Sales Forecast by Country (2027-2032)
- 10.2 South America Cruise Market Size by Country
- 10.2.1 South America Cruise Market Size Growth Rate (CAGR) by Country: 2021 VS 2025 VS 2032
- 10.2.2 South America Cruise Market Size by Country (2021-2026)
- 10.2.3 South America Cruise Market Size Forecast by Country (2027-2032)
11 Middle East and Africa by Country
- 11.1 Middle East and Africa Cruise Sales by Country
- 11.1.1 Middle East and Africa Cruise Sales Growth Rate (CAGR) by Country: 2021 VS 2025 VS 2032
- 11.1.2 Middle East and Africa Cruise Sales by Country (2021-2026)
- 11.1.3 Middle East and Africa Cruise Sales Forecast by Country (2027-2032)
- 11.2 Middle East and Africa Cruise Market Size by Country
- 11.2.1 Middle East and Africa Cruise Market Size Growth Rate (CAGR) by Country: 2021 VS 2025 VS 2032
- 11.2.2 Middle East and Africa Cruise Market Size by Country (2021-2026)
- 11.2.3 Middle East and Africa Cruise Market Size Forecast by Country (2027-2032)
12 Value Chain and Sales Channels Analysis
- 12.1 Cruise Value Chain Analysis
- 12.1.1 Cruise Key Raw Materials
- 12.1.2 Key Raw Materials Price
- 12.1.3 Raw Materials Key Suppliers
- 12.1.4 Manufacturing Cost Structure
- 12.1.5 Cruise Production Mode & Process
- 12.2 Cruise Sales Channels Analysis
- 12.2.1 Direct Comparison with Distribution Share
- 12.2.2 Cruise Distributors
- 12.2.3 Cruise Customers
13 Concluding Insights
14 Appendix
- 14.1 Reasons for Doing This Study
- 14.2 Research Methodology
- 14.3 Research Process
- 14.4 Authors List of This Report
- 14.5 Data Source
- 14.5.1 Secondary Sources
- 14.5.2 Primary Sources
- 14.6 Disclaimer
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