Selected research
Industry Research
Location Targeted Mobile Advertising Industry Research Report 2026
Market perspective
The global Location Targeted Mobile Advertising market was valued at US$ million in 2025 and is projected to reach US$ million by 2032, implying a CAGR of % over 2026–2032.
North America: the Location Targeted Mobile Advertising market is projected to increase from US$ million in 2026 to US$ million by 2032, reflecting a CAGR of % over 2026–2032. Europe: the Location Targeted Mobile Advertising market is projected to rise from US$ million in 2026 to US$ million by 2032, registering a CAGR of % over 2026–2032. Asia Pacific: the Location Targeted Mobile Advertising market is expected to grow from US$ million in 2026 to US$ million by 2032, at a CAGR of % over 2026–2032. Leading global service providers of Location Targeted Mobile Advertising include Facebook Inc., Foursquare, Google, Proximus Mobility, LLC., Near Pte Ltd, GroundTruth, Emodo (Placecast), AdMoove and IBM, among others; in 2025, the top three vendors together accounted for approximately % of global revenue.
Report Scope
Read the full market overview
This report quantifies the global Location Targeted Mobile Advertising market in terms of revenue (US$ million) and, where applicable, service volume (k units), using 2024 as the base year and providing annual historical and forecast data for 2021–2032.
It standardizes definitions of service Types and end-use Applications, harmonizes provider attribution, and delivers comparable time series by company, Type, Application, and region or country, including indicative price bands (US$/k units) and concentration ratios (CR5/CR10). Outputs are intended to support service design, budgeting, capacity planning, and benchmarking for providers, platforms, channel partners, and investors; the report also reviews technology shifts and notable service innovations relevant to Location Targeted Mobile Advertising.
Key Companies & Market Share Insights
This section profiles leading service providers with 2021–2025 results and a 2026–2032 outlook—covering revenue, market share, price bands, service portfolio and client mix, regional and channel mix, and key developments (M&A, network expansion, certifications). It also provides global revenue, average price, and—where applicable—volume metrics by provider, and calculates CR5/CR10 and rank changes to support comparative benchmarking.
Location Targeted Mobile Advertising Market by Company
Facebook Inc.
Foursquare
Proximus Mobility, LLC.
Near Pte Ltd
GroundTruth
Emodo (Placecast)
AdMoove
IBM
Telenity
Scanbuy
YOOSE Pte. Ltd.
Verve Inc.
Simpli.Fi
Apple Inc
InMarket
ThumbVista LLC
Gimbal Inc
Location Targeted Mobile Advertising Segment by Type
Geo-fencing
Beacons
Hyper-contextual Targeting
Geo-targeting
Geo-conquesting
Location Targeted Mobile Advertising Segment by Application
Retail
Banking, Financial Services and Insurance
Tourism and Hospitality
Helathcare
Others
Location Targeted Mobile Advertising Segment by Region
North America
United States
Canada
Mexico
Europe
Germany
France
U.K.
Italy
Spain
Russia
Netherlands
Nordic Countries
Asia-Pacific
China
Japan
South Korea
India
Australia
Taiwan
Southeast Asia
South America
Brazil
Argentina
Chile
Middle East & Africa
Saudi Arabia
Israel
United Arab Emirates
Turkey
Iran
Egypt
Key Drivers & Barriers
High-impact rendering factors and drivers have been studied in this report to aid the readers to understand the general development. Moreover, the report includes restraints and challenges that may act as stumbling blocks on the way of the players. This will assist the users to be attentive and make informed decisions related to business. Specialists have also laid their focus on the upcoming business prospects.
Reasons to Buy This Report
1. This report will help the readers to understand the competition within the industries and strategies for the competitive environment to enhance the potential profit. The report also focuses on the competitive landscape of the global Location Targeted Mobile Advertising market, and introduces in detail the market share, industry ranking, competitor ecosystem, market performance, new product development, operation situation, expansion, and acquisition. etc. of the main players, which helps the readers to identify the main competitors and deeply understand the competition pattern of the market.
2. This report will help stakeholders to understand the global industry status and trends of Location Targeted Mobile Advertising and provides them with information on key market drivers, restraints, challenges, and opportunities.
3. This report will help stakeholders to understand competitors better and gain more insights to strengthen their position in their businesses. The competitive landscape section includes the market share and rank (in volume and value), competitor ecosystem, new product development, expansion, and acquisition.
4. This report stays updated with novel technology integration, features, and the latest developments in the market
5. This report helps stakeholders to gain insights into which regions to target globally
6. This report helps stakeholders to gain insights into the end-user perception concerning the adoption of Location Targeted Mobile Advertising.
7. This report helps stakeholders to identify some of the key players in the market and understand their valuable contribution.
Chapter Outline
Chapter 1: Research objectives, research methods, data sources, data cross-validation;
Chapter 2: Introduces the report scope of the report, executive summary of different market segments (product type, application, etc), including the market size of each market segment, future development potential, and so on. It offers a high-level view of the current state of the market and its likely evolution in the short to mid-term, and long term.
Chapter 3: Provides the analysis of various market segments product types, covering the market size and development potential of each market segment, to help readers find the blue ocean market in different market segments.
Chapter 4: Provides the analysis of various market segments application, covering the market size and development potential of each market segment, to help readers find the blue ocean market in different downstream markets.
Chapter 5: Introduces executive summary of global market size, regional market size, this section also introduces the market dynamics, latest developments of the market, the driving factors and restrictive factors of the market, the challenges and risks faced by companies in the industry, and the analysis of relevant policies in the industry.
Chapter 6: Detailed analysis of Location Targeted Mobile Advertising companies’ competitive landscape, revenue market share, latest development plan, merger, and acquisition information, etc.
Chapter 7, 8, 9, 10, 11: North America, Europe, Asia Pacific, South America, Middle East and Africa segment by country. It provides a quantitative analysis of the market size and development potential of each region and its main countries and introduces the market development, future development prospects, market space, and capacity of each country in the world.
Chapter 12: Provides profiles of key players, introducing the basic situation of the main companies in the market in detail, including revenue, gross margin, product introduction, recent development, etc.
Chapter 13: The main points and conclusions of the report.
More report detail
Tables and figures
Scope & coverage.
Types
- Geo-fencing
- Beacons
- Hyper-contextual Targeting
- Geo-targeting
- Geo-conquesting
Applications
- Retail
- Banking, Financial Services and Insurance
- Tourism and Hospitality
- Helathcare
- Others
Companies covered
- Facebook Inc.
- Foursquare
- Proximus Mobility, LLC.
- Near Pte Ltd
- GroundTruth
- Emodo (Placecast)
- AdMoove
- IBM
- Telenity
- Scanbuy
- YOOSE Pte. Ltd.
- Verve Inc.
- Simpli.Fi
- Apple Inc
- InMarket
- ThumbVista LLC
- Gimbal Inc
Inside the report.
1 Preface
- 1.1 Scope of Report
- 1.2 Reasons for Doing This Study
- 1.3 Research Methodology
- 1.4 Research Process
- 1.5 Data Source
- 1.5.1 Secondary Sources
- 1.5.2 Primary Sources
2 Market Overview
- 2.1 Product Definition
- 2.2 Location Targeted Mobile Advertising by Type
- 2.2.1 Market Value Comparison by Type (2021 VS 2025 VS 2032)
- 2.2.2 Geo-fencing
- 2.2.3 Beacons
- 2.2.4 Hyper-contextual Targeting
- 2.2.5 Geo-targeting
- 2.2.6 Geo-conquesting
- 2.3 Location Targeted Mobile Advertising by Application
- 2.3.1 Market Value Comparison by Application (2021 VS 2025 VS 2032)
- 2.3.2 Retail
- 2.3.3 Banking, Financial Services and Insurance
- 2.3.4 Tourism and Hospitality
- 2.3.5 Helathcare
- 2.3.6 Others
- 2.4 Assumptions and Limitations
3 Location Targeted Mobile Advertising Breakdown Data by Type
- 3.1 Global Location Targeted Mobile Advertising Historic Market Size by Type (2021-2026)
- 3.2 Global Location Targeted Mobile Advertising Forecasted Market Size by Type (2027-2032)
4 Location Targeted Mobile Advertising Breakdown Data by Application
- 4.1 Global Location Targeted Mobile Advertising Historic Market Size by Application (2021-2026)
- 4.2 Global Location Targeted Mobile Advertising Forecasted Market Size by Application (2027-2032)
5 Global Growth Trends
- 5.1 Global Location Targeted Mobile Advertising Market Perspective (2021-2032)
- 5.2 Global Location Targeted Mobile Advertising Growth Trends by Region
- 5.2.1 Global Location Targeted Mobile Advertising Market Size by Region: 2021 VS 2025 VS 2032
- 5.2.2 Location Targeted Mobile Advertising Historic Market Size by Region (2021-2026)
- 5.2.3 Location Targeted Mobile Advertising Forecasted Market Size by Region (2027-2032)
- 5.3 Location Targeted Mobile Advertising Market Dynamics
- 5.3.1 Location Targeted Mobile Advertising Industry Trends
- 5.3.2 Location Targeted Mobile Advertising Market Drivers
- 5.3.3 Location Targeted Mobile Advertising Market Challenges
- 5.3.4 Location Targeted Mobile Advertising Market Restraints
6 Market Competitive Landscape by Players
- 6.1 Global Top Location Targeted Mobile Advertising Players by Revenue
- 6.1.1 Global Top Location Targeted Mobile Advertising Players by Revenue (2021-2026)
- 6.1.2 Global Location Targeted Mobile Advertising Revenue Market Share by Players (2021-2026)
- 6.2 Global Location Targeted Mobile Advertising Industry Players Ranking, 2023 VS 2024 VS 2025
- 6.3 Global Key Players of Location Targeted Mobile Advertising Head Office and Area Served
- 6.4 Global Location Targeted Mobile Advertising Players, Product Type & Application
- 6.5 Global Location Targeted Mobile Advertising Manufacturers Established Date
- 6.6 Global Location Targeted Mobile Advertising Market CR5 and HHI
- 6.7 Global Players Mergers & Acquisition
7 North America
- 7.1 North America Location Targeted Mobile Advertising Market Size (2021-2032)
- 7.2 North America Location Targeted Mobile Advertising Market Growth Rate by Country: 2021 VS 2025 VS 2032
- 7.3 North America Location Targeted Mobile Advertising Market Size by Country (2021-2026)
- 7.4 North America Location Targeted Mobile Advertising Market Size by Country (2027-2032)
- 7.5 United States
- 7.5 United States
- 7.6 Canada
- 7.7 Mexico
8 Europe
- 8.1 Europe Location Targeted Mobile Advertising Market Size (2021-2032)
- 8.2 Europe Location Targeted Mobile Advertising Market Growth Rate by Country: 2021 VS 2025 VS 2032
- 8.3 Europe Location Targeted Mobile Advertising Market Size by Country (2021-2026)
- 8.4 Europe Location Targeted Mobile Advertising Market Size by Country (2027-2032)
- 8.5 Germany
- 8.6 France
- 8.7 U.K.
- 8.8 Italy
- 8.9 Spain
- 8.10 Russia
- 8.11 Netherlands
- 8.12 Nordic Countries
9 Asia-Pacific
- 9.1 Asia-Pacific Location Targeted Mobile Advertising Market Size (2021-2032)
- 9.2 Asia-Pacific Location Targeted Mobile Advertising Market Growth Rate by Country: 2021 VS 2025 VS 2032
- 9.3 Asia-Pacific Location Targeted Mobile Advertising Market Size by Country (2021-2026)
- 9.4 Asia-Pacific Location Targeted Mobile Advertising Market Size by Country (2027-2032)
- 9.5 China
- 9.6 Japan
- 9.7 South Korea
- 9.8 India
- 9.9 Australia
- 9.10 China Taiwan
- 9.11 Southeast Asia
10 South America
- 10.1 South America Location Targeted Mobile Advertising Market Size (2021-2032)
- 10.2 South America Location Targeted Mobile Advertising Market Growth Rate by Country: 2021 VS 2025 VS 2032
- 10.3 South America Location Targeted Mobile Advertising Market Size by Country (2021-2026)
- 10.4 South America Location Targeted Mobile Advertising Market Size by Country (2027-2032)
- 10.5 Brazil
- 10.6 Argentina
- 10.7 Chile
- 10.8 Colombia
- 10.9 Peru
11 Middle East & Africa
- 11.1 Middle East & Africa Location Targeted Mobile Advertising Market Size (2021-2032)
- 11.2 Middle East & Africa Location Targeted Mobile Advertising Market Growth Rate by Country: 2021 VS 2025 VS 2032
- 11.3 Middle East & Africa Location Targeted Mobile Advertising Market Size by Country (2021-2026)
- 11.4 Middle East & Africa Location Targeted Mobile Advertising Market Size by Country (2027-2032)
- 11.5 Saudi Arabia
- 11.6 Israel
- 11.7 United Arab Emirates
- 11.8 Turkey
- 11.9 Iran
- 11.10 Egypt
12 Players Profiled
- 12.1 Facebook Inc.
- 12.1.1 Facebook Inc. Company Information
- 12.1.2 Facebook Inc. Business Overview
- 12.1.3 Facebook Inc. Revenue in Location Targeted Mobile Advertising Business (2021-2026)
- 12.1.4 Facebook Inc. Location Targeted Mobile Advertising Product Portfolio
- 12.1.5 Facebook Inc. Recent Developments
- 12.2 Foursquare
- 12.2.1 Foursquare Company Information
- 12.2.2 Foursquare Business Overview
- 12.2.3 Foursquare Revenue in Location Targeted Mobile Advertising Business (2021-2026)
- 12.2.4 Foursquare Location Targeted Mobile Advertising Product Portfolio
- 12.2.5 Foursquare Recent Developments
- 12.3 Google
- 12.3.1 Google Company Information
- 12.3.2 Google Business Overview
- 12.3.3 Google Revenue in Location Targeted Mobile Advertising Business (2021-2026)
- 12.3.4 Google Location Targeted Mobile Advertising Product Portfolio
- 12.3.5 Google Recent Developments
- 12.4 Proximus Mobility, LLC.
- 12.4.1 Proximus Mobility, LLC. Company Information
- 12.4.2 Proximus Mobility, LLC. Business Overview
- 12.4.3 Proximus Mobility, LLC. Revenue in Location Targeted Mobile Advertising Business (2021-2026)
- 12.4.4 Proximus Mobility, LLC. Location Targeted Mobile Advertising Product Portfolio
- 12.4.5 Proximus Mobility, LLC. Recent Developments
- 12.5 Near Pte Ltd
- 12.5.1 Near Pte Ltd Company Information
- 12.5.2 Near Pte Ltd Business Overview
- 12.5.3 Near Pte Ltd Revenue in Location Targeted Mobile Advertising Business (2021-2026)
- 12.5.4 Near Pte Ltd Location Targeted Mobile Advertising Product Portfolio
- 12.5.5 Near Pte Ltd Recent Developments
- 12.6 GroundTruth
- 12.6.1 GroundTruth Company Information
- 12.6.2 GroundTruth Business Overview
- 12.6.3 GroundTruth Revenue in Location Targeted Mobile Advertising Business (2021-2026)
- 12.6.4 GroundTruth Location Targeted Mobile Advertising Product Portfolio
- 12.6.5 GroundTruth Recent Developments
- 12.7 Emodo (Placecast)
- 12.7.1 Emodo (Placecast) Company Information
- 12.7.2 Emodo (Placecast) Business Overview
- 12.7.3 Emodo (Placecast) Revenue in Location Targeted Mobile Advertising Business (2021-2026)
- 12.7.4 Emodo (Placecast) Location Targeted Mobile Advertising Product Portfolio
- 12.7.5 Emodo (Placecast) Recent Developments
- 12.8 AdMoove
- 12.8.1 AdMoove Company Information
- 12.8.2 AdMoove Business Overview
- 12.8.3 AdMoove Revenue in Location Targeted Mobile Advertising Business (2021-2026)
- 12.8.4 AdMoove Location Targeted Mobile Advertising Product Portfolio
- 12.8.5 AdMoove Recent Developments
- 12.9 IBM
- 12.9.1 IBM Company Information
- 12.9.2 IBM Business Overview
- 12.9.3 IBM Revenue in Location Targeted Mobile Advertising Business (2021-2026)
- 12.9.4 IBM Location Targeted Mobile Advertising Product Portfolio
- 12.9.5 IBM Recent Developments
- 12.10 Telenity
- 12.10.1 Telenity Company Information
- 12.10.2 Telenity Business Overview
- 12.10.3 Telenity Revenue in Location Targeted Mobile Advertising Business (2021-2026)
- 12.10.4 Telenity Location Targeted Mobile Advertising Product Portfolio
- 12.10.5 Telenity Recent Developments
- 12.11 Scanbuy
- 12.11.1 Scanbuy Company Information
- 12.11.2 Scanbuy Business Overview
- 12.11.3 Scanbuy Revenue in Location Targeted Mobile Advertising Business (2021-2026)
- 12.11.4 Scanbuy Location Targeted Mobile Advertising Product Portfolio
- 12.11.5 Scanbuy Recent Developments
- 12.12 YOOSE Pte. Ltd.
- 12.12.1 YOOSE Pte. Ltd. Company Information
- 12.12.2 YOOSE Pte. Ltd. Business Overview
- 12.12.3 YOOSE Pte. Ltd. Revenue in Location Targeted Mobile Advertising Business (2021-2026)
- 12.12.4 YOOSE Pte. Ltd. Location Targeted Mobile Advertising Product Portfolio
- 12.12.5 YOOSE Pte. Ltd. Recent Developments
- 12.13 Verve Inc.
- 12.13.1 Verve Inc. Company Information
- 12.13.2 Verve Inc. Business Overview
- 12.13.3 Verve Inc. Revenue in Location Targeted Mobile Advertising Business (2021-2026)
- 12.13.4 Verve Inc. Location Targeted Mobile Advertising Product Portfolio
- 12.13.5 Verve Inc. Recent Developments
- 12.14 Simpli.Fi
- 12.14.1 Simpli.Fi Company Information
- 12.14.2 Simpli.Fi Business Overview
- 12.14.3 Simpli.Fi Revenue in Location Targeted Mobile Advertising Business (2021-2026)
- 12.14.4 Simpli.Fi Location Targeted Mobile Advertising Product Portfolio
- 12.14.5 Simpli.Fi Recent Developments
- 12.15 Apple Inc
- 12.15.1 Apple Inc Company Information
- 12.15.2 Apple Inc Business Overview
- 12.15.3 Apple Inc Revenue in Location Targeted Mobile Advertising Business (2021-2026)
- 12.15.4 Apple Inc Location Targeted Mobile Advertising Product Portfolio
- 12.15.5 Apple Inc Recent Developments
- 12.16 InMarket
- 12.16.1 InMarket Company Information
- 12.16.2 InMarket Business Overview
- 12.16.3 InMarket Revenue in Location Targeted Mobile Advertising Business (2021-2026)
- 12.16.4 InMarket Location Targeted Mobile Advertising Product Portfolio
- 12.16.5 InMarket Recent Developments
- 12.17 ThumbVista LLC
- 12.17.1 ThumbVista LLC Company Information
- 12.17.2 ThumbVista LLC Business Overview
- 12.17.3 ThumbVista LLC Revenue in Location Targeted Mobile Advertising Business (2021-2026)
- 12.17.4 ThumbVista LLC Location Targeted Mobile Advertising Product Portfolio
- 12.17.5 ThumbVista LLC Recent Developments
- 12.18 Gimbal Inc
- 12.18.1 Gimbal Inc Company Information
- 12.18.2 Gimbal Inc Business Overview
- 12.18.3 Gimbal Inc Revenue in Location Targeted Mobile Advertising Business (2021-2026)
- 12.18.4 Gimbal Inc Location Targeted Mobile Advertising Product Portfolio
- 12.18.5 Gimbal Inc Recent Developments
13 Report Conclusion
14 Disclaimer
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