Global Game Marketing Services Industry Research Report 2026

Types

• Self-publishing Game Studios
• Game Publishers and Publishing Labels
• Regional Co-publishing and Operating Partners
• Game IP Owners and Licensing Companies
• Platform and Store Marketing Teams
• Esports and Live-service Game Operators
• Indie and Small-to-mid-sized Game Teams
• Enterprise Game Groups and Multi-title Portfolios

Applications

• Paid User Acquisition
• Retargeting & Re-engagement
• Creative Production & Testing
• Influencer & Creator Marketing
• PR & Community Marketing
• Measurement & Attribution
• Market Intelligence

Key Companies